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Sustainable

Tourism
Development
Objectives
◂ Understand the different stages in
destination development
◂ Understand sustainable tourism
development and its benefits
◂ Identify the different prerequisites of a
sustainable tourism development.
◂ Analyze the roles played by various
stakeholders in sustainable tourism
development.
Stages of Destination Development
◂ Boracay during 1970s


◂ Boracay during 1980s




Resources for Developing Tourism

◂ Resources can be divided into 4


categories:
◂ Capital
◂ Labor
◂ Materials
◂ Knowledge
◂ In tourism, materials include natural and
human-made assets.
Terrestrial,
Features,
Production
Marine Building,
Service
Features, Structures
Wildlife

Cultures,
Equity Knowledge Customs,
Investment Experience History
Why Do We Need
Sustainable Planning?

◂ Resources are scarce and finite.


◂ Society must choose among economic
activities including tourism that could
have higher returns to scale.
◂ Provided that tourism increases
economic diversion, then resources can
be allocated in developing it.
What is Sustainable Development?
◂ “Sustainable tourism development meets the
needs of present tourists and host regions
while protecting and enhancing tourism for
the future. It is envisioned as leading to
management of all resources in such a way
that economic, social and aesthetic needs
can be fulfilled while maintaining cultural
integrity, essential ecological processes,
biological diversity and life support systems.”
-WTO, 2001
In tourism, sustainability means…

◂ Achieving quality growth in a manner that


does not deplete the natural and built-in
environment and preserves the culture,
history and heritage of local community.
◂ Achieving balance between number of
visitors and the capacity of the given
environment
◂ Greatest interaction and enjoyment with the
least destruction.
Carrying Capacity

◂ The largest number of people a


destination can efficiently manage
within its given environ and
management capabilities
Issues to be considered:

◂ Natural and man-made cultural and


environmental resources comprising
tourism product are conserved and
renewed when necessary.
◂ For the benefit of succeeding
generations.
◂ Tourists not only consume the
tourism product, they should be
made aware of the need to protect it.
Issues to be considered:

◂ Tourism must be beneficial for the


receiving destination, region and
country.
◂ For the receiving destination to be
prepared to accommodate tourists
and hospitality be extended when
tourists overstayed.
Issues to be considered:

◂ Maintaining and renewing the tourism


product is critical.
◂ To sustain steady tourist flow
◂ To ensure tourist satisfaction
◂ Sometimes, this means limiting
tourists flows
Issues to be considered:

◂ Benefits and costs must be politically


acceptable for the governing entities at
national, regional and destination levels.
Prerequisites to Sustainable
Tourism Development

◂ High quality attractions


◂ Tourism infrastructure
◂ Community support and tolerance
◂ Government assistance at all levels
◂ Personal security and safety of tourists
◂ Code of ethics and behavior of tourists
High Quality Attractions

◂ Attractions draw visitors


◂ Offers experiences that visitors want and
need
◂ The goal of sustainable tourism
development is the preservation of the
attractions so that future generations
can enjoy them
Attributes of Attractions

◂ Natural or human made


◂ Fixed or mobile
◂ New or ancient
◂ Large or small
◂ Temporary or permanent
◂ Maybe designed for some type of
human activity
◂ Unique
Key Players

◂ Private Sector
◂ Owns and operates profit making
tourist attractions and facilities
◂ Government Sector
◂ Owns and operates public facilities
and attractions
◂ Establishes regulatory guidelines
◂ NGOs
Tourism Infrastructure
◂ The sum total of ◂ EXAMPLES:
basic facilities, ◂ Tourist Facilities
equipment and Transportation
installations needed System Utilities
for a functioning ◂ Health Facilities
tourism industry. ◂ Cultural and
recreational
infrastructures
Tourism Infrastructures
◂ Infrastructures may be owned privately and maybe operated
for profit or non profit

◂ Infrastructures serve tourists as well as local population

◂ Regardless of who builds and operates them, infrastructures


must be carefully planned and executed.

◂ Infrastructures must serve higher goals of the nation, region


and destination.

◂ Public opinions must be heard and political systems must


be employed in evaluating the merits of proposed tourism
projects.
Community Support and Tolerance

◂ Culture:
◂ Has numerous and diverse traits
◂ A learned behavior
◂ Creation of human mind and practice
◂ Spreads through communication
◂ Not limited to human acts, customs
or material possessions
◂ Embraces a large field of human
behavior and creativity
Community Support and Tolerance
◂ Cultural harmony is an important issue in
sustainable tourism development.
◂ Cultural diffusion is the process of spreading
individual cultural traits from their source to
other areas.
◂ Tourism is a means of transmitting culture.
◂ A safe and secure environment must be
established where law prevails and local
culture is protected.
Community Support and Tolerance

◂ Harmony between traditional and


foreign cultures must be established
through demonstration and
communication
◂ Mutual respect can be gained
◂ Acceptance of tourism and cultural
changes can be achieved
Government Assistance

◂ National level
◂ Initiates tourism development
◂ Regional level & local level
◂ Strategy is broken down into
components
◂ Assigned to different agencies for
implementation
Personal Security and
Safety of Tourists

◂ Personal security is a prime


consideration
◂ War
◂ Terrorism
◂ Political instability
◂ Natural disasters
Personal Security and
Safety of Tourists

◂ Well equipped medical facilities and


competent medical staff are required
◂ Emergency first aid kit
◂ Exit strategy for tourists in cases of
emergency
Personal Security and
Safety of Tourists

◂ To ensure safety of tourists, government


services must be immediately available.
◂ Local governments must be prepared to
respond to multiple crises including
ordinary and unexpected.
Code of Ethics and
Behavior for Tourists

◂ Tourists should extend their respect for


local authority to the local population
and culture.
◂ To promote cultural understanding,
tourists must be aware of the local codes
of ethics, social mores and behavioral
conventions.
Benefits of Sustainable
Tourism Development
◂ Developing new businesses
◂ Expanding job opportunities
◂ Increasing income
◂ Marketing new products
◂ Improving infrastructures
◂ Encouraging diversification
◂ Integrating local economy
◂ Promoting community pride
◂ Higher quality of life for local population
What can you
do for the
Tourism of
Masbate?

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