Summer Internship Presentation

on
MARKETING AND PROJECTS
AT OYO ROOMS
( ORAVEL STAYS PVT. LTD )
Guided by : Submitted by:
Dr. Vipin Choudhary Siddhant Khanna
MBA (FT) Sec-A
1121211082
OVERVIEW OF COMPANY

•OYO Rooms, (OravelStays Pvt. Ltd.), commonly known as OYO, where

OYO stands for ON YOUR OWN, is India’s largest hospitality company,
consisting mainly of budget hotels.

•It is a private industry, established 6 years ago in 2013. It was founded by

Mr. RiteshAgarwalthe concept was fairly new and thus was accepted
well by urban India.

•The network started with a single hotel at one city in Gurgaon in January
2013. From May 2013 to September 2017, the network covers around
70,000 Rooms in 8,500 hotels across 230 towns of India. The team aims
to become the network as the world’s most loved hotel brand.
KEY FEATURES
Vision
To change the way people stay away from home.
Standardized
OYO Rooms promises to provide the same amenities and the same
awesome experience across all its rooms
Affordable
OYO offers rooms at prices that no other player in the budget
segment offers today.
Technology Driven
OYO uses technology to link all its functions and provide the
customer a seamless awesome experience
STRENGTH & WEAKNESS
STRENGHTS
• Ever growing network.
• Young and highly spirited leader.
• Good working culture.
• Standardized services at all the properties of same kind
• Highest market share and still increasing
• User friendly interface for easy to operate
• Work in multiple segments- Hotel booking, Event management, Workspace, Foodtech
• Brings innovation time to time.
WEAKNESS
• They increase in expansion is leading to compromise on quality.
• Investment and renovation on run-down hotels raises questions on trust and credibility.
• Customer dissatisfaction regarding hygiene and poor facilities
• Many properties are not safe.
• Tight margins
ROLES & RESPONSIBILITES
•Provide backhand support to the sales department.
•Make new data trackers every month and keep them synced with the
live trackers
•Finding areas of improvement
•Update daily NRV , RR, activation and onboarding trackers and share
it with the Sales Department
•Take daily reports from MMCEOs.
•Weekly assessment of bottom 20 Demand Managers
•Tracking daily meetings done by the demand managers
•Make a list of potential Promoters in Indore.
CHALLENGES EXPERIENCED
•The utmost challenge was to deal with huge amount of data.
•One of the challenge was to get timely reports from
MMCEOS.
•Completing multiple tasks at the same time.
•Communicating with the promoters in order to onboard them.
SUCCESS ACHIEVED
•I succeeded in making and managing all the trackers very
efficiently and all by my self.
•I succeeded in making some of the complex and time
consuming tasks easy and less time consuming.
•One of my biggest success was to get to know my
mentor/friend Mr. Palak Chouhan and learn so many things
from him.
LEARNINGS
•Learned how to use excel formulas like VLOOKUP &
IMPORTRANGE.
•Learned how to work on Google sheets.
•Learned about the workings of different department.
•Learned how to manage time properly.
•I learnt to always take the initiative and provide more than you
are asked for. A person should be active and creative to
progress further.
THANK YOU