Department of Education

Region XII

Lesson Plan
in
Oral Communication

I. OBJECTIVES
A. Content Standard: Realizes the rigors of crafting one's speech.
B. Performance Standard: Proficiently delivers various speeches using the principles of
effective speech delivery.
C. Learning Competencies: Distinguishes types of speeches. (EN11/12OC-IIcj-23)
c.1 Identify the qualities of an effective persuasive speech.
c.2 Realize the importance of credibility in speaking.
c.3 Deliver a persuasive speech.

II. Content: Types of Speeches According to Purpose: Persuasive Speech

III. LEARNING RESOURCES

A. Laptop, Manila Paper, Metacards, Pentel Pen, Bondpaper
B. References:

IV. PROCEDURES
Preliminary Activities
 Prayer
 Greetings
 Checking of Attendance
 Motivation:
Teacher will show an example of a print ad.
Then, ask:
Does it convince you? What makes you convince?

A. Activity
Students will watch a video commercial of a toothpaste brand.

C. Analysis
After watching the video commercial, ask the following questions.
1. What product is being advertised?
2. Who is the target audience of the commercial?
3. What is the purpose of the commercial? (to persuade, to entertain, to educate, to
inform)
4. Did the commercial catch your interest/attention?
5. What techniques were been used to attract the viewer's attention and to make the
advertisement believable?
6. Is the message of the commercial clear to you?
7. Is the information in the commercial based on true evidence and facts? Or merely an
opinion and hearsay?
8. Would you buy the product been offered?

C. Abstraction
Deal or No Deal?
Deepen the lesson through the use of a game. Each group will be tasked to do a deal sign if
the statement is related to persuasive speech and the no deal sign if it is not related. After
which, the teacher will process the activity and give additional information about the
topic.

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 Qualities of an Effective Persuasive Speech
1. Well-defined goal
2. Clear main point
3. Sufficient supporting ideas
4. Logical Reasoning (concrete reasons why your listeners should support your ideas)
5. Effective and powerful ways to gain the attention of your audience
6. Compelling ideas make your target audience feel and think
7. Salient motives to target the salient needs of your audience

D. Application
The class will be divided into five groups. Each group will be given a strip with a
corresponding task.

Group 1 – Think of a television commercial endorsing a particular product.

Group 2 – You are a politician who will give a speech at the last leg of the campaign period.
Group 3 – You are a coordinator of a children foundation for cancer patients. You are
looking for potential donors to fund the medication of the children.
Group 4 – You are an insurance agent of St. Peter. You are ask to present a health
insurance to a group of elderly.
Group 5 – You are a beauty consultant of a renowned cosmetics brand who offers a free
total make-over to customers in the shopping mall.

After each group, let other groups do their admiration clap if they are satisfied with the
presentation.

EVALUATION
You are the head coordinator of Department of Tourism. Make a persuasive speech promoting
the Philippines using the tag line "It's More Fun in the Philippines." Be guided on the rubrics
below.

CRITERIA 11-15 6-10 1-5 SCORE

Attention Getter Effective use of attention getting
strategy (quote, statistic, question,
story, etc.) to capture listeners’
attention and to introduce topic.
Use of relevant attention
getting strategy, but did not
seem to adequately capture
audience attention and/or
lead to desire outcome.
No attention getting strategy
was evident. No clear or
relevant connection to topic
and/or speech purpose.

Connection Clearly stated the relevance of topic Topic seems somewhat
w/Audience to audience needs and interests. relevant to audience, but not
explicitly stated. Vague
reference to audience needs
and/or interests.
Topic seems irrelevant to
audience needs and interests.
No attempt made to connect
topic to targeted audience.

Emotional appeal Effectively and ethically appeals to
audience emotions (anger, fear,
compassion, etc.) to achieve the
persuasive goal.
Appeals to audience emotions
(anger, fear, compassion, etc.)
to achieve the persuasive goal,
but fails to observe ethical
responsibilities.
Fails to appeal to audience
emotions. No attempt to use
vivid or descriptive language
to capture audience emotions.

TOTAL

V. ASSIGNMENT
Search for the other types of Speeches According to Purpose.

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