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MBA
MOCK EXAM
Maximum Marks: 60 Time: 90 Minutes Weight: 50%
__________________________________________________
Instructions to students:
This is a Closed Book examination.
Use of mobile phone or any electronic storage and access system is
prohibited.
A. You are the manager of a firm that produces and markets a generic type of
soft drink in a competitive market. In addition to the large number of
generic products in your market, you also compete against major brands
such as Coca-Cola and Pepsi. Suppose that, due to the successful lobbying
efforts of sugar producers in the United States, Congress is going to levy a
$0.50 per pound tariff on all imported raw sugar—the primary input for your
product. In addition, Coke and Pepsi plan to launch an aggressive
advertising campaign designed to persuade consumers that their branded
products are superior to generic soft drinks. How will these events impact
the equilibrium price and quantity of generic soft drinks? Explain using a
demand and supply diagram. (10)
B. The demand and supply curves for T-shirts in in a city are given by the
following equations:
QD = 24000 - 500P
QS = 6000 + 1000P
Where P is measured in dollars and Q is the number of T-shirts sold per year.
a. Find the equilibrium price and quantity algebraically.
(2.5)
b. If people decide they do not really like T-shirts that much, which of the
following might be the new demand curve?
Find the equilibrium price and quantity after the shift of the demand curve.
(3.5)
c. If, instead, two new stores that sell T-shirts open up in town, which of the
following might be the new supply curve?
OPTION 1: QS=3000+1000P
OPTION 2: QS=9000+1000P
Find the equilibrium price and quantity after the shift of the supply curve.
(4)
Group A Group B
(sales per week) (sales per
week)
Volume of sales 1.55 million 1.50 million
before the 10%
discount
Volume of sales 1.65 million 1.70 million
after the 10%
discount
a. Using the midpoint method, calculate the price elasticities of demand for
group A and group B.
(5)
b. Explain how the discount will affect total revenue from each group.
(2)
c. Suppose Amazon.com knows which group each customer belongs to when he
logs on and can choose whether or not to offer the 10% discount. If
Amazon.com wants to increase its total revenue, should discounts be offered to
group A or to group B, to neither group, or to both groups? (3)
B. What can you conclude about the price elasticity of demand in each of the
following statements? Explain the underlying elasticities and the reason.
(2.5 x 4 = 10)
a. “The pizza delivery business in this town is very competitive. I’d lose half my
customers if I raised the price by as little as 10%.”
b. “I owned two Bob Kane autographed first volume of Batman Comics in
existence. I sold one on eBay for a high price. But when I sold the second one,
the price dropped by 80%.”
c. “My economics professor has chosen to use the McConnell textbook for this
class. I have no choice but to buy this book.”
d. “I always spend a total of exactly Rs. 300 per week on coffee.”
SUMMARY
OUTPUT
Regression Statistics
Multiple R 0.8367
R Square 0.7001
Adjusted R Square 0.6668
Standard Error 7.9455
Observations 21.0000
ANOVA
Significance
Df SS MS F F
1326.29 21.00
Regression 2.0000 2652.5999 99 88 0.0000
Residual 18.0000 1136.3525 63.1307
Total 20.0000 3788.9524
Coefficie Standard
nts Error t Stat P-value
Intercept 49.1876 9.8451
Price -3.1179 0.6991
Income 0.5100 0.2503
END OF PAPER
Microeconomics – 1 (Understanding
Competition)
MBA
MOCK EXAM
Maximum Marks: 60 Time: 90 Minutes Weight: 50%
__________________________________________________
Instructions to students:
This is a Closed Book examination.
Use of mobile phone or any electronic storage and access system is
prohibited.
A. A competitive firm has the following cost function: C = 128 + 69q -14q 2 + q3
If the price in the market is $60, what is the profit maximizing level of
production for this firm? What are its profits? Show all work.
(10)
B. Firms Alpha and Beta serve the same market. They have constant average
costs of Rs. 2 per unit. The firms can choose either a high price (Rs. 10) or a
low price (Rs. 5) for their output. When both firms set a high price, total
demand = 10,000 units which is split evenly between the two firms. When both
set a low price, total demand is 18,000, which is again split evenly. If one firm
sets a low price and the second a high price, the low-priced firm sells 15,000
units, the high priced firm only 2,000 units.
a. In the normal from representation, construct the pay-off matrix, where the
elements of each cell of the matrix are the two firms’ profits.
(5)
b. Derive the equilibrium set of strategies.
(3)
c. Explain why this is an example of the prisoners’ dilemma game.
(2)
QUESTION 4 (20 POINTS)
A. Compare and contrast between adverse selection and moral hazard. Give
examples of each. (12)
B. Explain the problem of principal-agent problem in an organization.
(8)
END OF PAPER