Scorecard- Hedonic Rating Scale

Name (optional)

In front of you is the device. Try the machine and tick  how much like or dislike each of the
characteristics.

Usability Quality Satisfaction

Easy to Effectiveness Durability Features Purchase Impression
Use Intent
Like
extremely ________ ________ ________ ________ ________ ________
Like Very
Much ________ ________ ________ ________ ________ ________
Like
Moderately ________ ________ ________ ________ ________ ________
Like
Slightly ________ ________ ________ ________ ________ ________
Neither
Like nor
Dislike ________ ________ ________ ________ ________ ________
Dislike
Slightly ________ ________ ________ ________ ________ ________
Dislike
Moderately ________ ________ ________ ________ ________ ________
Dislike
Very Much ________ ________ ________ ________ ________ ________
Dislike
extremely ________ ________ ________ ________ ________ ________

Figure 1. Scorecard used for Hedonic rating test given to the respondents for the evaluation of
Vegie-Fruit Slicer Machine.
To calculate the score for each device, each descriptor was assigned the score value:

Like extremely= 9, Like Very Much= 8, Like Moderately= 7, Like Slightly= 6, Neither Like nor Dislike= 5, Dislike
Slightly= 4, Dislike Moderately= 3, Dislike Very Much= 2, Dislike Extremely=1