BA (Hons) in Marketing with Supply Chain and Procurement

Employability
This course will put you on the radar of employers seeking professionals who can quickly
master the new technologies related to supplier relationship management (SRM),
Procurement Enterprise Resource Planning (ERP) and customer relationship
management (CRM). Our degree offers a broad-based course of study in marketing, with
emphasis on the professional management of modern procurement and supply chain
functions in the globally interconnected physical and online world.

Careers in Marketing
If you’re looking for a role in marketing, you’ll be equipped to apply for roles in corporate
marketing, advertising, public relations and market research. Marketing executives help
develop marketing campaigns to promote a product, service or idea. The work can be
exceptionally varied – from sourcing and placing adverts, to producing marketing materials
such as leaflets and e-newsletters, to organizing events.
Excellent writing and confident presentation skills are essential to working in marketing.
Good people skills are also a must as networking is particularly important. So is having a
creative and adaptive mind. A traditional career path leads from marketing executive to
senior marketing executive, then to marketing manager, and finally to marketing director.
However, the marketing industry is very broad, with many companies in all different
sectors requiring varying degrees of marketing expertise, so options for progression vary
considerably.

Employability skills

Our marketing courses are designed with employability at their core. The concepts and
skills which you will learn here are being applied in the workplace today – we consult with
industry at the design stage, so we know that you will graduate knowing how to do the job
confidently, and with some experience under your belt to prove it.
If you choose to undertake the (optional) Placement route with a British-based company
where you can gain valuable industry experience, your employment prospects will improve
further. Our best graduates are working with brands such as Unilever, Zenith Watches,
traditional agencies including those in the WPP and Publicis groups and in leading-edge
digital consultancies. Many are helping to build smaller entrepreneurial enterprises.
They’re brand managers, marketing managers, account managers, and consultants.

Continuing your studies

If you graduate from this course, you’ll be able to apply for further study at postgraduate
level, and the academic strength of this course means that you can also consider entering
the field of academic research. Graduates of this course often go on to enhance their
career prospects with a postgraduate degree such as:
 MSc Marketing
 MSc International Marketing
 MSc Marketing Communications
 MSc Marketing (with internship)

Employability Service
We are the University of the Year for Graduate Employment - The Times and Sunday
Times Good University Guide 2018.
At LSBU, we want to set you up for a successful career. During your studies – and for two
years after you graduate – you’ll have access to our Employability Service, which includes:

 An online board where you can see a wide range of placements: part-time, full-time
or voluntary. You can also drop in to see our Job Shop advisers, who are always
available to help you take the next step in your search.
 Our Careers Gym offering group workshops on CVs, interview techniques and
finding work experience, as well as regular presentations from employers across a
range of sectors.
Our Student Enterprise team can also help you start your own business and develop
valuable entrepreneurial skills.

Teaching and learning

We focus on experiential learning, through a variety of real-time live case studies and an
optional full-year placement – so you can apply your knowledge in a workplace
environment and improve your employability in a competitive field. You'll be supported in
your transition to Higher Education through coaching in year one and personal tutoring
and mentoring at all stages.
Teaching is delivered through formal lectures, seminars, and workshops in small groups,
and online for each module through our virtual learning environment, Moodle (which is
available on your mobile or tablet). Project work is supervised in 1-2-1 sessions and
lecturers are available for drop-in sessions too.

Personal Tutoring
As an undergraduate Business student, you will be allocated a named tutor during your
first three weeks at LSBU. The role of your tutor is to be your primary contact for academic
and professional development support.
Your tutor will support you to get the most of your time at LSBU, providing advice and
signposting to other sources of support in the University. They should be the first person
at the university that you speak to if you are having any difficulties that are affecting your
work. These could be academic, financial, health-related or another type of problem.
You will have appointments with your personal tutor at least once a semester for 30
minutes throughout your course. You can contact your tutor for additional meetings or
support by email.

Coaching
Students in their first year of an undergraduate degree will also benefit from our coaching
programme. This programme is a proactive approach to student development that draws
out our students' potential through a process of self-analysis, reflection, planning and
action, enabling students to discover and decide upon their required needs.

Entry requirements

 A Level BCC or
 BTEC National Diploma DMM or
 Access to HE qualifications with 9 Distinctions and 36 Merits or
 Equivalent Level 3 qualifications worth 106 UCAS points.
 Applicants must hold 5 GCSEs A-C including Maths and English, or equivalent
(reformed GCSEs grade 4 or above).
We welcome equivalent qualifications from around the world. English language
qualifications for international students: IELTS score of 6.0 or Cambridge Proficiency or
Advanced Grade C.
All modules are subject to change by the university and may differ from the modules you
are offered during your studies.