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GROWTH INSIGHTS

ISSUE #18
TEST
FAST!
FIX LATER.
TRENDS

Glimpse: A tool that tracks exploding trends before they take off
https://meetglimpse.com/?r=eivxgws4ds

Facebook Business Insights: Get insights on consumer behaviour, marketing & measurement
https://www.facebook.com/business/insights

The 2019 Topics & Trends Report from Facebook


https://scontent-ams3-1.xx.fbcdn.net/v/t39.8562-6/48606515_2199769090237778_597966673609228
2880_n.pdf?_nc_cat=111&_nc_ht=scontent-ams3-1.xx&oh=844939e507c5a02a283ed3d0ed749dbf&
oe=5D28CA39

Google: Shopping Insights


https://shopping.thinkwithgoogle.com/explore/pl3-EOqHfw~p-GJjcgOXHxJyiPA~p-GMygutDDr-y
JcA/c-2840/1541030400-1543536000/all#brand-card

SparkToro: Discover which content and topics are earning attention in the web marketing
field
https://sparktoro.com/trending

Statcounter: Global Insights


http://gs.statcounter.com/social-media-stats/all/finland/#monthly-201801-201901
SOCIAL MEDIA

TwitWipe: Delete all of your tweets in one go


https://twitwipe.com/

Reveal: Automation for your Facebook Ads


https://revealbot.com/
AI

This Person Does Not Exist: Faces generated by AI


https://thispersondoesnotexist.com/

And a paper about how the AI generated faces work


https://www.lyrn.ai/2018/12/26/a-style-based-generator-architecture-for-generative-adversarial-ne
tworks/

Remove.bg: AI that removes the background from pictures of people


www.remove.bg

Techcrunch: OpenAI built a text generator so good, it’s considered too dangerous to release
https://techcrunch.com/2019/02/17/openai-text-generator-dangerous/

MonkeyLearn: Use Machine Learning to analyse 1000’s of texts at scale


https://monkeylearn.com/google-sheets/
PSYCHOLOGY &
PSYCHOGRAPHIC
TARGETING

DataSine: AI for better customer experience


https://datasine.com

DataSine: Personalisation White Paper


https://datasine.com/wp-content/uploads/2018/07/Personality_Personalisation_White_Paper.pdf

DataSine Personata: Take the personality test and discover new insights about yourself!
https://personata.datasine.com/
LANDING PAGE
OPTIMISATION

Instapage: Deliver personalised post-click landing page experiences for your audiences
https://instapage.com/lp/ad-to-page-personalization

MobileMoxie: Test websites for mobile optimisation on a variety of “devices”


https://mobilemoxie.com/tools/mobile-page-test/

ConvertCalculator: Create a calculator form for your website


https://www.convertcalculator.co/

Samcart: The Checkout Platform


https://www.samcart.com/
READING

Wired: Why it’s hard to escape Amazon’s long reach


https://www.wired.com/story/why-hard-escape-amazons-long-reach/

Blitzscaling: The fundamental problem with Silicon Valley’s favorite growth strategy
https://qz.com/1540608/the-problem-with-silicon-valleys-obsession-with-blitzscaling-growth/

The New York Times: More Start-Ups Have an Unfamiliar Message for Venture Capitalists: Get
Lost
https://www.nytimes.com/2019/01/11/technology/start-ups-rejecting-venture-capital.html

The New York Times: The Hard Part of Computer Science? Getting Into Class
https://www.nytimes.com/2019/01/24/technology/computer-science-courses-college.html

Medium: The Rise of RecOps: Five tips to reignite your Recruitment Operations in 2019
https://medium.com/zinc_work/the-rise-of-recops-d2e26d4a1abf

Joanna Lord: A Growth Lesson: Who should you hire?


http://joannalord.com/
READING

Medium: The Simple Psychology Behind Apple’s Fall


https://medium.com/s/story/the-simple-psychology-behind-apples-fall-66771889da10

How Superhuman Built an Engine to Find Product/Market Fit


https://firstround.com/review/how-superhuman-built-an-engine-to-find-product-market-fit/

This Is What It Takes to Be in the 1% Around the World


https://www.bloomberg.com/news/articles/2019-02-04/a-global-guide-to-what-it-means-to-be-pa
rt-of-the-1
DESIGN / UX

Xicons: Free to use vector icons. A new icon pack every 10 days.
https://www.xicons.co/

Resource Cards: Collected and organised design tools


https://resourcecards.com/

Can’t Unsee: Spot the design difference game!


https://cantunsee.space/

Chrome Extension: Choose a colour and turn your new tabs into a feed of Dribble’s latest
design inspiration
https://chrome.google.com/webstore/detail/dribble-inspiration-tab-b/cdgnmolbecbmkmiookgdd
ndjfpckhagd/related

Laws of UX
https://lawsofux.com/
DESIGN / UX

Pixteller: Easy-to-Use Design & Animation Tool


https://pixteller.com/

My Brand New Logo: Design your own logo in 30 seconds


https://mybrandnewlogo.com/logo-maker
VIDEO

Mixkit: Free HD videos


https://mixkit.co/

Icons8.com: Free Music


https://icons8.com/music

23: Host and embed videos with the 23 video player


https://www.twentythree.net/
SECURITY

SecurityChecklist: An open source of resources designed to improve your online privacy & security
https://securitycheckli.st/

Chrome Extension: Password Checkup: Easily find which of your accounts need new, stronger
passwords
https://chrome.google.com/webstore/detail/password-checkup/pncabnpcffmalkkjpajodfhijclecjno

Wired: Hackers are passing around a mega-leak of 2.2 billion records


https://www.wired.com/story/collection-leak-usernames-passwords-billions/
SALES

Phantom Buster: Slack scraping tool


https://phantombuster.com/api-store/12190/slack-channel-user-extractor

Phantom Buster: LinkedIn Profile URL finder


https://phantombuster.com/api-store/4015/linkedin-profile-url-finder

Orca: Social selling automation on LinkedIn


https://useorca.com/
MISC

Chrome Extension: Amazon Lite: Declutter your Amazon shopping experience


https://chrome.google.com/webstore/detail/amazon-lite/eedjnccgojngdjcofkpkjcbopgcfkkjk?ref=produ
cthunt

Key Passages: Digital Notes for Physical Books


https://keypassages.shoalsoft.ltd/

Unicorn Republic: A list of startups that have evolved into $1 Billion + Corporations
https://unicornrepublic.co/

Dealroom
https://app.dealroom.co/heatmaps/funding/business-models/marketplace/countries?sort=-y_2019

Latka 100: The Fastest growing SaaS companies


https://getlatka.com/fastest-growing-saas-companies-2018-latka100

Typewrite Something: Simple Typewriter Simulator


https://typewritesomething.com/#
MISC

Versus: Find alternatives to services


http://versusutil.com/?seed=mailchimp

AlternativeTo: Crowdsourced software recommendations


https://alternativeto.net/software/mailchimp/

Angel Match: Connect with thousand of investors!


https://alternativeto.net/software/mailchimp/

Chrome Extension: People Search - email and resume finder


https://chrome.google.com/webstore/detail/people-search-email-and-r/fomgcolbgdjbmnabgijnbmmm
oimhlidi?hl=en

Notion: Intuitive planning


https://www.notion.so/
Tool of the Month!

Apply Magic Sauce

Discover what your digital footprints


reveal about your psychological profile

https://applymagicsauce.com/demo
2-DAY GROWTH MARKETING COURSE

BUILDING PRODUCTS ISN’T ENOUGH. MARKETING


CHANNELS ARE SATURATED. LEARN GROWTH WHO THIS IS FOR?
No previous skills required.
MARKETING SKILLS TO BEAT THE COMPETITION AND
KEEP GROWING! O Product Owners
O Marketing Professionals
O Startup Founders
It’s time to upgrade your digital skill set. You need to attract and convince new customers. But how?
O Small Business Owners
By creating a dedicated growth team and applying the Growth Marketing process. It has been used by the O Managers
most successful startups from Silicon Valley for years and is now becoming the standard process. O Corporate Employees
O Anyone interested in Growth

WAIT UP… WHAT IS WHAT DO YOU GET?


GROWTH MARKETING? O 2 full days of courses
O Follow-up exercises
Growth Marketing is a process to O Develop your technical skills
O 3 facilitators to make sure you’re on track
optimize growth through cutting edge
O 31 tools, 32 exercises
tools, behavioural psychology and data
O Build a powerful network
analysis.
O Exclusive Growth Tribe Slack Channel
O Exclusive Online Learning Environment
Growth Marketing is a small team of
technical and data-driven people AND LEARN..
obsessed with scaling a business
through experimentation. O The Growth Marketing Process
O How to build a Growth Marketing team?
O Web Analytics, Web Scraping and a lot more!

growthtribe.io
CURRICULUM

DAY 1 MORNING
SETTING THE
DAY 2 MORNING
GROWTH MARKETING
FOUNDATIONS PROCESS AND EXECUTION
● Growth Marketing Use Cases You Need To Know ● Prioritising Conversion Rate Optimization Ideas: PIES Framework

● Adopting the Growth Marketing Mindset ● UX for Growth: Landing Page Optimization

● Data Driven: Funnel Marketing Done Right ● Behavioural Psychology: Copywriting Hacks

● Growth Marketing Process Implementation (GROWS) ● Call to Action Hacks

● Soft Data: Usability Testing Growth Marketer Style ● High Converting Landing Page Creation

AFTERNOON AFTERNOON
YOU CAN’T GROW WHAT YOU DESIGNING EFFECTIVE
CAN’T MEASURE EXPERIMENTS
● Prioritising Acquisition Ideas: The BRASS Framework ● Behavioural Psychology: Persuasion Tricks

● Social Media Hack: Powerhouse Psychographic Personas ● WOW Moments: Activation is Queen

● OPN: Other People’s Networks ● Viral Models And Implementation

● Lead Generation for Adults ● Experiment Design

● Theory, Exercises, Tools and Coaching ● Theory, Exercises, Tools and HOMEWORK

growthtribe.io
growthtribe.io

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