Atlanta is the ‘cardinal’ city of people who dream big.

Citizens of Atlanta had the foresight

to build infrastructure that established a cradle for commerce. Richard Peters, who devel-
oped the railroads, and Evelyn Howren, who lobbied for aviation initiatives, were leaders
with great vision for the city. From that inception grew some of the largest enterprises we
know today: Coca-Cola, Chick-fil-A, and CNN. Fast forward to 2018, and the metro Atlanta
area had the fourth largest population growth in the country.

In March of 2018, COOP by Ryder launched operations in Atlanta. Welcomed by

growth-minded locals, the digital platform where businesses connect to share commercial
trucks, tractors, and trailers had great success. The platform found many savvy owners and
receptive renters in and around the city. Our success continues Atlanta’s legacy as an incu-
bator for innovation in transit: see our most recent expansion to Orlando. Let’s take a be-
hind the scenes look at how this market’s transportation needs have evolved this year.

OVERVIEW
Atlanta is COOP’s Largest Market

List of Top Industry

Average Owner Earning in Q4

1. Wholesale Goods

$7,002 2. Food and Beverage

3. Restaurants and Bars

Our insight, based on Ryder’s & COOP transaction statistics, shows peak rental-days
in the Q4 of ATL last year, a trend anticipated to make a comeback in 2019. Your
Airbnb-like marketplace for business-to-business freight vehicles has returned its
first year of owner earnings statistics. A fit for this transit-centric economy. In the
fourth quarter of 2018, the total amount of rental days far exceeded expectations
for the transportation industry and proved Atlanta’s burgeoning nature.

The average rental in 2018 for Q4 was out for 17 days, showing the demand to take
on a steady nature throughout this season particularly. There’s great potential when
owners are connected to network of renters right next door. The impression is that
one could add over two months of profitable days, considering the standard of 4
safe transactions per owner. Our data anticipates high activity in the Atlanta’s trans-
portation industry for the last quarter of the year so why should your idle equip-
ment sit in the yard?

TRANSACTION TRENDS

Rental Days By Vehicle Type

3.20%
Top Makes Rented in Q4 2018 VAN
1.
22.69% TRUCK
43.85%
2. 4. TRACTOR
30.26%
TRAILER
3. 5.

The fourth quarter leading indicators show expansion in the holiday season purchases
that require transport. Top Atlanta industry trends towards more Food and Beverage
needs in Q4, reflected by the surge of long-distance Freightliner models. Fresh food
makes the feast. Non-durable goods make up the greatest portion of cargo needing
freight, making refrigerated trucks a highly desirable asset.

Those who’ve joined have been sharing more with COOP, increasing the number of
vehicles they make available for rent on the platform. Tractors, particularly the sleeper
models, made up the bulk of rental days at 43% during Q4 2018. Though the earning
potential of day cabs isn’t to be understated, as they average a $130 daily rate. One
fourth of owners post a variety of equipment on the platform. We hear from rental
customers an expectedly cyclic desire also see more straight trucks for their holiday
hauling.

SEASONALITY
Van Tractor
Rental Days

OUR TOP
Rental Days

GEORGIA OWNER
GENERATED

59K
Oct. Nov. Dec.
Oct. Nov. Dec.

Truck
IN Q4 Trailer
Rental Days

Rental DAys

OF 2018
Oct. Nov. Dec.
Oct. Nov. Dec.

COOP’s top owner

Your Atlanta neighbors mobilized their idle vehicles and created a new revenue
stream through joining the COOP platform during this same time last year.

Sutherland’s Food Service, a family owned and operated foodservice distributor just
off of interstate 75 in Forest Park, Georgia, was one of our top earners for Atlanta.
Their location and assortment of vehicles plays a huge part in their success on COOP.
They’ve been able to leverage the platform to bolster their monthly revenue as well as
develop new business partnerships locally.

Gene Sutherland has found success in the marketplace through the experts at COOP.
The process of listing his vehicles was straightforward and he’s been able to keep his
equipment active in the Atlanta market throughout this past year. We look forward to
continuing to fill the needs of our community together, cheers to you!

If you’re a renter, see what’s available from Atlanta.

Note Regarding Forward-Looking Statements: Certain statements and information included in this Market Guide are “for-

ward-looking statements” within the meaning of the Federal Private Securities Litigation Reform Act of 1995. These for-

ward-looking statements are based on our current plans and expectations and are subject to risks, uncertainties and assump-

tions. Accordingly, these forward-looking statements should be evaluated with consideration given to the many risks and

uncertainties that could cause actual results and events to differ materially from those in the forward-looking statements includ-

ing those risks set forth in our periodic filings with the Securities and Exchange Commission. New risks emerge from time to

time. It is not possible for management to predict all such risk factors or to assess the impact of such risks on our business. Ac-

cordingly, we undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new in-

formation, future events, or otherwise.