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DATA ANALYSIS AND INTERPRETATION

TABLE 4.1: CLASSIFICATION OF THE RESPONDENTS ON THE BASIS


OF GENDER

GENDER RESPONDENTS PERCENTAGE (%)

Male 21 42

Female 29 58

TOTAL 50 100

Source: Primary Data

CHART 4.1: CLASSIFICATION OF THE RESPONDENTS ON THE BASIS


OF GENDER

58%
Male
42% 58%
Female

INTERPRETATION
It is very clear from the above data table and chart that majority of the respondents are
Female. Male represents 42% while female are 58%. It means 29 out of total
respondents are Female while the remaining are Male.
TABLE 4.2: CLASSIFICATION OF RESPONDENTS ON THE BASIS OF
THEIR EDUCATIONAL QUALIFICATION
EDUCATION RESPONDENTS PERCENTAGE (%)

SSLC 1 2

Plus Two 5 10

Graduation/ Diploma 33 66

Post Graduates 8 16

Others 3 6

TOTAL 50 100

Source: Primary Data

CHART 4.2: CLASSIFICATION OF RESPONDENTS ON THE BASIS OF


THEIR EDUCATIONAL QUALIFICATION

33

8
1 5 3

SSLC Plus Two Graduation/ Post Graduates Others


Diploma

INTERPRETATION
According to the data above, majority of the respondents are Graduates. 33
respondents are either possessing Graduation or Diploma, 8 respondents are post
graduates, 5 possess Plus two, 1 SSLC and 3 having others qualifications.
TABLE 4.3: CLASSIFICATION OF RESPONDENTS ON THE BASIS OF
THEIR OCCUPATION
OCCUPATION RESPONDENTS PERCENTAGE (%)

Government Service 10 20

Business 26 52

Banking Sector 4 8

Professionals 8 16

Others 2 4

TOTAL 50 100

CHART 4.3: CLASSIFICATION OF RESPONDENTS ON THE BASIS OF


THEIR OCCUPATION

30
26
25

20

15
10
10 8

4
5 2

0
GOVERNMENT BUSINESS BANKING PROFESSIONALS OTHERS
SERVICE SECTOR

INTERPRETATION
TABLE 4.4: CLASSIFICATION OF RESPONDENTS ON THE BASIS OF
THEIR ANNUAL INCOME
ANNUAL INCOME (Rs.) RESPONDENTS PERCENTAGE (%)

Less than 1,00,000 1 20

1,00,000-2,50,000 26 52

2,50,001-5,00,000 20 8

More than 5,00,000 3 16

TOTAL 50 100

Source: Primary Data


CHART 4.4: CLASSIFICATION OF RESPONDENTS ON THE BASIS OF
THEIR ANNUAL INCOME

6%2%

Less than 1,00,000


1,00,000-2,50,000
40% 2,50,001-5,00,000
52%
More than 5,00,000

INTERPRETATION
TABLE 4.5: RESIDENTIALM STATUS OF THE RESPONDENT
RESIDENTIAL STATUS RESPONDENTS PERCENTAGE (%)

Resident 40 80

Non Resident 10 20

TOTAL 50 100

Source: Primary Data


CHART 4.5: RESIDENTIALM STATUS OF THE RESPONDENT

40
40

30

20
10
10
RESPONDENTS
0
Resident Non Resident

INTERPRETATION
TABLE 4.6: RESONS FOR CHOOSING LIFE INSURANCE POLICY
REASON RESPONDENTS PERCENTAGE (%)

Agent’s Force 2 4

Effective Savings 28 56

To meet future expenses 9 18

To meet contingencies 5 10

Others 6 12

TOTAL 50 100

Source: Primary Data


CHART 4.6: RESONS FOR CHOOSING LIFE INSURANCE POLICY FROM
LIC

28

9
6
5
2

Agent’s Force Effective To meet future To meet Others


Savings expenses contingencies

INTERPRETATION
TABLE 4.7: THE AIM OF LIC IN THE OPINION OF THE RESPONDENTS
AIM OF LIC RESPONDENTS PERCENTAGE (%)

Covering of Risk 10 20

Future Investment 38 76

Don’t know 2 4

TOTAL 50 100

Source: Primary Data


CHART 4.7: THE AIM OF LIC IN THE OPINION OF THE RESPONDENTS

4%
20%

Covering of Risk
Future Investment
Don’t know

76%

INTERPRETATION
TABLE 4.8: TYPE OF THE POLICY HELD BY THE RESPONDENTS
REASON RESPONDENTS PERCENTAGE (%)

LIC Jeevan Akshay 26 52

LIC e-term Insurance 12 24

LIC Jeevan Anand 2 4

LIC jeevan Saral 6 12

Others 4 8

TOTAL 50 100

Source: Primary Data


CHART 4.8: TYPE OF THE POLICY HELD BY THE RESPONDENTS

30
26
25

20

15
12

10
6
5 4
2

0
LIC Jeevan Akshay LIC e-term LIC Jeevan Anand LIC jeevan Saral Others
Insurance

INTERPRETATION
TABLE 4.9: WHETHER LIC PROVIDES ITS SERVICES AT THE TIME IT
PROMISES TO DO
OPINION RESPONDENTS PERCENTAGE (%)

Yes 32 64

No 10 20

Don’t know 8 16

TOTAL 50 100

Source: Primary Data


CHART 4.9: WHETHER LIC PROVIDES ITS SERVICES AT THE TIME IT
PROMISES TO DO

16%

Yes
20% No
Don’t know
64%

INTERPRETATION
TABLE 4.10: WHWTHER THE LIC IS IN THE DIRECTION OF PUBLIC
WELFARE
OPINION RESPONDENTS PERCENTAGE (%)

Yes 39 78

No 10 20

Don’t know 1 2

TOTAL 50 100

Source: Primary Data


CHART 4.10: WHWTHER THE LIC IS IN THE DIRECTION OF PUBLIC
WELFARE

45

40

35

30

25

20 39
15

10

5 10
1
0
YES NO DON’T KNOW

INTERPRETATION
TABLE 4.11: WHETHER THE RISK COVERAGE FACTOR INCLUDED IN
INSURANCE POLICY ATTRACTS GENERAL PUBLIC TOWARDS LIC
OPINION RESPONDENTS PERCENTAGE (%)

Yes 29 58

No 18 36

Don’t know 3 6

TOTAL 50 100

Source: Primary Data


CHART 4.11: WHETHER THE RISK COVERAGE FACTOR INCLUDED IN
INSURANCE POLICY ATTRACTS GENERAL PUBLIC TOWARDS LIC

6%

Yes
36% No
58% Don’t know

INTERPRETATION
TABLE 4.12: OPINION AFTER INVESTING IN INSURANCE PLANS OF
LIC
OPINION RESPONDENTS PERCENTAGE (%)

Very Good 28 56

Not Bad 22 44

Poor 0 0

TOTAL 50 100

Source: Primary Data


CHART 4.12: OPINION AFTER INVESTING IN INSURANCE PLANS OF
LIC

30
28
25
22
20

15

10

5 0

0
VERY GOOD NOT BAD POOR

RESPONDENTS

INTERPRETATION
TABLE 4.13: WHETHER THE INVESTMENT IS BECAUSE OF TAX
BENEFITS
OPINION RESPONDENTS PERCENTAGE (%)

Yes 42 84

No 8 16

TOTAL 50 100

Source: Primary Data


CHART 4.13: WHETHER THE INVESTMENT IS BECAUSE OF TAX
BENEFITS

Yes
Other No
84%
16% 16%

INTERPRETATION
TABLE 4.14: SATISFACTION LEVEL OF THE RESPONDENTS ON THE
PREMIUM AMOUNT TO BE PAID IN INSURANCE PLANS OF LIC
SATISFACTION LEVEL RESPONDENTS PERCENTAGE (%)
Highly Satisfactory 14 28
Satisfactory 26 52
Average 7 14
Dissatisfactory 2 4
Highly Dissatisfactory 1 2
TOTAL 50 100
Source: Primary Data
CHART 4.14: SATISFACTION LEVEL OF THE RESPONDENTS ON THE
PREMIUM AMOUNT TO BE PAID IN INSURANCE PLANS OF LIC

30

25

20

15
26
10

14
5
7
2 1
0
Highly Satisfactory Satisfactory Average Dissatisfactory Highly Dissatisfactory

INTERPRETATION
TABLE 4.15: SATISFACTION LEVEL OF THE RESPONDENTS WITH
REGARD TO THE RETURN IN INSURANCE POLICIES OF LIC
SATISFACTION LEVEL RESPONDENTS PERCENTAGE (%)
Highly Satisfactory 22 44
Satisfactory 24 48
Average 2 4
Dissatisfactory 1 2
Highly Dissatisfactory 1 2
TOTAL 50 100
Source: Primary Data
CHART 4.15: SATISFACTION LEVEL OF THE RESPONDENTS WITH
REGARD TO THE RETURN IN INSURANCE POLICIES OF LIC

24
22

2
1 1

Highly Satisfactory Average Dissatisfactory Highly


Satisfactory Dissatisfactory

INTERPRETATION
TABLE 4.16: WHETHER THE ADVERTISEMENTS ON LIC ARE USEFUL
AND INFORMATIVE
OPINION RESONDENTS PERCENTAGE (%)

Yes 47 94

No 3 6

TOTAL 50 100

Source: Primary Data


CHART 4.16: WHETHER THE ADVERTISEMENTS ON LIC ARE USEFUL
AND INFORMATIVE

6% Yes
94% 6%
No

INTERPRETATION
TABLE 4.17: RESPONDENTS’ RATING ON THE CHARGES OF
INSURANCE POLICIES IN LIC
RATING RESPONDENTS PERCENTAGE (%)
High 40 80
Average 9 18
Low 1 2
TOTAL 50 100
Source: Primary Data
CHART 4.17: RESPONDENTS’ RATING ON THE CHARGES OF
INSURANCE POLICIES IN LIC

45

40

35

30

25

20

15

10

0
High Average Low

INTERPRETATION
TABLE 4.18: WHAT THE RESPONDENTS NEED MORE INSURANCE
POLICIES OF LIC
SUGGESTIONS RESPONDENTS PERCENTAGE (%)
More Benefits 20 40
More Security 22 44
Others 8 16
TOTAL 50 100
Source: Primary Data
CHART 4.18: WHAT THE RESPONDENTS NEED MORE INSURANCE
POLICIES OF LIC

16%

40%
More Benefits
More Security
Others
44%

INTERPRETATION
TABLE 4.19: WHETHER THE RESPONDENTS ARE READY TO SUGGEST
OTHERS TO INVEST IN LIC
OPINION RESPONDENTS PERCENTAGE (%)

Yes 49 98

No 1 2

TOTAL 50 100

Source: Primary Data


CHART 4.19: WHETHER THE RESPONDENTS ARE READY TO SUGGEST
OTHERS TO INVEST IN LIC

49
60

40

20 1

0
Yes No

RESPONDENTS

INTERPRETATION
TABLE 4.20: OVERALL SATISFACTION WITH THE POLICIES OF LIC
OVERALL RESPONDENTS PERCENTAGE (%)
SATISFACTION
Highly Satisfactory 27 54
Satisfactory 16 32
Average 6 12
Dissatisfactory 1 2
Highly Dissatisfactory 0 0
TOTAL 50 100
Source: Primary Data
CHART 4.20: OVERALL SATISFACTION WITH THE POLICIES OF LIC

27

16

6
1 0

HIGHLY SATISFACTORY AVERAGE DISSATISFACTORY HIGHLY


SATISFACTORY DISSATISFACTORY

INTERPRETATION
5.1 FINDINGS
5.2 SUGGESTIONS
5.3 CONCLUSION
BIBLIOGRAPHY
QUESTIONNAIRE

1. NAME: ________________________________________________________
2. ADDRESS: _____________________________________________________
_______________________________________________________________
3. MOBILE NUMBER: _____________________________________________
4. E-MAIL: _______________________________________________________
5. GENDER:
a) Male b) Female
6. EDUCATIONAL QUALIFICATION:
a) SSLC d) PG
b) Plus Two e) Others
c) Degree/ Diploma
7. OCCUPATION:
a) Government service d) Professionals
b) Business e) Others
c) Banking
8. ANNUAL INCOME( IN RUPEES):
a) Less than 1,00,000 c) 2,50,001-5,00,000
b) 1,00,001-2,50,000 d) more than 5,00,000
9. RESIDENTIAL STATUS:
a) Resident b) Non Resident
10. WHY YOU CHOOSE LIFE INSURANCE POLICY FROM LIC?
a) Agent’s force d) To meet Contingencies
b) Effective Savings b) others
c) To meet future Expenses
11. WHAT IS THE AIM OF LIC IN YOUR OPINION?
a) Covering of Risk c) Don’t Know
b) Future Investment
12. WHAT TYPE OF POLICY YOU ARE HOLDING?
a) LIC Jeevan Akshay d) Jeevan Saral
b) LIC e-term Insurance e) Others
c) LIC Jeevan Anand
13. DID YOU FEL LIC PROVIDE ITS SERVICES ON TIME AS IT PROMISE?
a) Yes b) No c) Don’t Know
14. DO YOU THIMK LIC IS IN THE DIRECTION OF PUBLIC WELFARE?
a) Yes b) No c) Don’t Know
15. DO YOU THINK THE RISK COVERAGE FACTOR INCLUDED IN THE
INSURANCE POLICY ATTRACTS THE GENERAL PUBLIC TOWARDS
LIC?
a) Yes b) No c) Don’t know
16. HOW DID YOU FEEL AFTER INVESTING IN LIFE INSURANCE
POLICY?
a) Very Good c) Poor
b) Not Bad
17. DO YOU INVEST IN LIFE INSURANCE POLICIES OF LIC ONLY
BECAUSE OF TAX BENEFITS?
a) Yes b) No
18. HOW IS THE PREMIUM AMOUNT TO BE PAID IN INSURANCE
POLICIES OF LIC?
a) Highly Satisfactory d) Dissatisfactory
b) Satisfactory e) Highly Dissatisfactory
c) Average
19. HOW ARE THE RETURNS IN INSURANCE POLICIES OF LIC?
a) Highly Satisfactory d) Dissatisfactory
b) Satisfactory e) Highly dissatisfactory
c) Average
20. DO YOU FEEL THE ADVERTISEMENT ON LIC ARE USEFUL AND
INFORMATIVE?
a) Yes b) No
21. HOW ARE THE CHARGES ON INSURANCE POLICIES OF LIC?
a) High b) Average c) Low
22. WHAT WOULD YOU LIKE MORE IN INSURANCE POLICIES OF LIC?
a) More Security
b) More Benefits
c) Others (Specify) ______________________________________________
23. WILL YOU SUGGEST OTHERS TO INVEST IN LIC?
a) Yes b) No
24. WHAT IS YOUR OVERALL LEVEL OF SATISFACTION FROM THE
SERVICES OF LIC?
a) Highly Satisfactory d) Dissatisfactory
b) Satisfactory e) Highly dissatisfactory
c) Average
25. SGGESTIONS (IF ANY) __________________________________________
_______________________________________________________________
_______________________________________________________________
_______________________________________________________________
THANK YOU