K-12 BASIC EDUCATION CURRICUUM

SENIOR HIGH SCHOOL- APPLIED TRACK SUBJECT

ENTREPRENEURSHIP

Content Sub topics/Activities

Introduction: Relevance of the course
Key concepts and common competencies
Core competency in entrepreneurship
Career Opportunities
Development of the business plan Objectives:
Outline the basic contents of the business plan
Explain in brief the pertinent sections of the
business plan

Demonstrate the basic skills of constructing

pertinent sections of the plan

Suggested Sub topics:

Define what is a business plan
Preliminaries of the business plan
Cover page
Table of contents
Executive summary
Major parts/elements of the business plan
Market Analysis
Productions & Operations
Organization and Management
Financial Data
Ideation Suggested Activity:
(locality/town) Activity one

Competencies:
1. Spotting opportunities
2. Propose solutions via identified
products/services/business ideas
3. analysis of the market need
4. determine of profitable business ideas
5. screen this ideas based on viability (practicality),
profitability and customer
6. Select the best product

Key concepts of market Suggested Sub topics:

a. Define what is marketing and markets (technical
definition of customers and consumers)
b. Define Products
c. Differentiate needs, wants and demands
d. The marketing environment and the key players
 - internal and external (micro and macro)
Players
-suppliers
-customers
-marketing channels
Competitors
(direct and indirect)
e. Market segmentation strategies
f. P’s of Marketing
-people
-product
-Place
-price
-promotion
-packaging
-promotion
g. development of a brand name

Suggested Activity:
From the output of the first activity
You have to select one business that you are going
to pursue.

1. Make a simple unique selling proposition

(what makes your product unique)
2. Identify your :
a. target market
b. product
c. location of your enterprise/ business (simple
explanation)
d. pricing strategy
e. how you are going to advertise or promote your
product.
f. how you are going to package (simple drawing)

3. you have to develop a name/brand to your

product and simple tag line (slogan that makes
your business/product popular)

Competencies:
7. identifying USP
8.identifying market
9. (can be done through supplementary activities)
10. Identifying the P’s of Marketing for the Product
11. developing brand name

4 M’s of Operation Sub topics:

 (Concepts of Production) a. describe the 4M’s of Operations
b. Stage of Operation/ Operational Flow
c. Factors of Production Process
d. Cost of Production
e. rules of Production
f. Typical Problems in productions
g. Decisions to produce or purchase
h. how to purchase
j. choosing a supplier

Suggested Activities:
1. Production/Business Flow
2. Create a prototype product

Competencies:
12. describing 4Ms

Organization and Management Suggested Sub Topics:

1. Types of Business Models
2. Advantages and Disadvantages of the different
models
3. Types of Managerial functions and skills in
Management
4. Process of Hiring personnel

Suggested Activities:
a. develop business model
b. role play on hiring personnel

Competencies:
13. Develop business model
Business Finance Suggested Sub Topics:
1. Define key terms in finance
a. capital
b. debt
c. credit
d. assets
e. liabilities
c. profits
d. loss

2. Basic Financial statements

a. Income statement
b. Balance sheet
c. Cash Flow
 Suggested activities:

a. identifying accounts for Income Statement and

Balance sheet
b. Let the students interview some entrepreneurs
and let them prepare the financial statements of
the enterprise
c. Create projected financial statements

Competencies:
14. Forecast revenues of the business
15. Forecast cost to be incurred
16. compute for profits
17. create projected financial statements
Lesson 2: Implementation of the Business Plan Things to do
Rubrics :
a. portfolio assessment
b. performance
c. profitability of the business
d. over all report

Competencies:
a. implement business
b. sell product/service
c. Perform bookkeeping
d. Preparation of financial statements
e. generate overall reports