IAIE2019_ Alleman Business Plan Overview 

 
 
A. Business and Social Impact Plans 

Mission Statement: 
List down the name of your SE and provide a short description of your SE.  
(​Max 180 words​) 
 
Alleman is a social enterprise concern in education for young people in Indonesia. We promote this social enterprise as 
a platform of addressing entrenched social and quality problems and delivering positive change by giving education 
through social media, info session, and website to our communities and societies. We provide social entrepreneurs with 
access to training, mentoring, etc. 
 
 
 

What is the current ​social issue(s)​ that your SE is trying to solve?  

Share with us if there were any proof of concept/pilot conducted to validate the social issue. What is the social 
impact of the SE idea? 
(​Max 180 words) 
 
It is really hard for youth in Indonesia to get a job abroad and compete with other people from other countries. Studies 
show that issues and problems concerning Indonesian overseas workers begin at the recruitment stage. In general, the 
criteria used in recruiting Indonesian workers is far below the standard set by the receiving country. Indonesian workers 
abroad have lower quality skills and making them suffer in the global labour market. 
 
 

Describe your SE​s ​value proposition​.  

How is your SE idea unique and how does it creates value for your target customers?  
(​Max 180 words​) 
 
Develop a comprehensive information dissemination strategy to share the benefits of overseas worker more widely, 
reduce undocumented migration through better knowledge on the benefits of migrating through the formal channel, 
provide better job-matching outcomes, protect migrants through greater awareness of their rights and redress 
mechanisms, and ensure greater accountability of private sector and government actors by removing asymmetric 
information leading to an efficient platform for jobmatching.  
 
 

Products and Services:  

Briefly share about the products and/or services that your business will be providing and how does it address the 
social issue raised above. 
(​Max 180 words​) 
 
First, making a national campaign and a platform where young people can understand and know 
what is the benefit for working abroad. 
Second, for all undergraduate student who wants to be a teacher should know the best way to 
teach their student. 
 
 
Rough ​financial projection 
How will the SE​s revenue, expenses, cash flow develop? How and when will you break even? 
(​Max 180 words​) 
 
With our promotion and support, we're sure that our project can improve in the future. We're not creating this project 
carelessly, we create this project because many Indonesian students need this to improve their capacity. With this 
project, we want to make Indonesian students to be more creative. Maybe there are many projects out there just like 
this one, but this project will be more actively monitoring and persuade students to be more creative. 

A. Market 

Briefly assess the competition​: 

Total available market, target market, how the market may evolve in future. What do competitors offer? How 
sustainable will your competitive edge be? You could also do a SWOT analysis.  
(​Max 180 words​) 
 
Our marketing plan is that we persuade Indonesian students on how to improve their CVs, improve their awareness 
about how they could be working abroad via social media, and educate the middle and high schooler about competing 
internationally. We also have a training like an info session. Example is "How to interview with company from other 
countries", and institutional cooperation. 

Marketing Plan: 
What are your marketing plans? Which marketing channels will you be using? How do you sell your products and/or 
services? (​Max 180 words)​  
 
First, we are going to market research to know the problem and know our market characteristic. 
Second,we would collect the responses  
Third, from our market research we would make our strategies 
 
We will use Instagram, Facebook, LinkedIn, and YouTube as our channels  
 
We will post our daily activities, how to join our program, benefits from our program, and our brand advocacy  
 

C. Goals 

Share with us your ​result statement with qualitative and quantitative goals.  
Please provide quantitative and qualitative indicators of impact. 
(​Max 180 words) 
 
% of education in Indonesia get higher 
% of quality for teachers 
% of creative CVs  
 
# of Indonesian youth get a job abroad 
# of company in other countries offer a job for Indonesian 

What are your ​milestones​?  

What stages of development are needed? What long-term goals have you set? 
(​Max 180 words) 
 
When youth of Indonesia get a job abroad easily and can compete with other countries. 
Quality of Teachers, System Education in Indonesia, Media for Youth. 
 We want to make youth in Indonesia can get a job abroad easily and can compete with other countries also to improve 
system education in Indonesia. 

D. Management 

Who will be managing the business? What experience does each member bring to the business?  
(​Max 180 words) 
All of us will be managing the business. 
Delia has experiences in managing Internship program for AIESEC in University of Indonesia and AIESEC in Indonesia also 
head of International Career Day AIESEC in Indonesia  
Alya has experiences in team project by Field Learning Practice in Siliwangi University to promote health education 
program 
Shinta has experiences in community service Faculty of humanity Airlangga university 
Fira is a delegate from Universitas Katolik Widya Mandala Surabaya and has an experience making a business model 
canvas and she is managing the summary in this paperwork 
 

​Business Model Canvas ​ ​Should be a summary of information above. 

 
 
Key Partners  Key Activities  Value Proposition  Customer  Customer 
● Who are  ● What Key  ● Overview of our products and  Relationships  Segments 
/ can be  Activities  services.  ● What type of  ● Who are our 
our Key  do our  ● How does our idea create value for  relationship  target 
Partners  Value  our target customer?  does each of  markets? 
/  Propositio ● ASSIST AND GUIDE THE  our Customer  ● Who are our 
Suppliers?   ns  YOUTH AND SO THE YOUTH  segments  most 
● GOVERN require?  expect us to  important 
WILL BE ABLE TO COMPETE 
MENT  ● INFO  establish and  customers? 
WITH OTHER PEOPLE FROM 
● UNIVER SESSION  maintain with  ● COLLEGE 
OTHER COUNTRY IN GETTING  them? 
SITY  ● TUTORI STUDENTS 
A JOB ABROAD  ● FOR THOSE 
ALS 
● SHARING AWARENESS SO THE  WHO BRING 
● SHARING 
YOUTH WOULD NOT FACING A  THEIR 
THROUG
CULTURE SHOCK WHILE  FRIEND TO 
H 
WORKING ABROAD.  JOIN WILL 
SOCIAL 
GET 25% OFF 
MEDIA 
IN 
● CAMP 
REGISTRATIO
FOR 
N FEE 
SHARING 
● FREE 
CULTUR
MERCHANDIS
ES 
E 
(PREVEN
TING 
THE 
CULTUR
E 
SHOCK) 
 Key Resources  Channels 
● What Key  ● Which type of 
Resources  Channels do 
do our  our Customer 
Value  Segments want 
Propositio to be reached?  
ns  ● Which ones are 
require?  most 
● Our  cost-efficient? 
Distributio ● SOCIAL 
n  MEDIA 
Channels?  
● WEBSITE 
● OFFICE 
● INFO 
BUILDIN
SESSION 
G 
● EMPLOY
EES 

Cost Structure  Revenue Streams 

● What are /could be the most  ● List (potential) revenue sources 
important costs inherent in our  ● For what value are our customers really willing to pay? 
business model?  ● REGISTRATION FEE 
● How much investment is necessary  ● SPONSORSHIP 
(estimated) 
● PARTNERSHIP 
● TAX 
● MERCHENDISE 
● ELECTRICITY 
● EMPLOYEES SALARIES 
● INTERNET DATA 
DECLARATION
I certify to the best of my knowledge that the information supplied by me in this form is complete and correct at the time of 
completion and understand that the approval of my application is subjected to the consideration of the SIF.  
 
 
Signature: ​__________________________  Date: December, 21th 2018

Rahma Prima Fidelia Wandita

 ALLEMAN - Budget Plan
Optimistic Plan
Revenues P Q Total
Delegates fee 2.000.000 15 30.000.000
Sponsorship 15.000.000 5 75.000.000
Partnership 5.000.000 7 35.000.000
Marchendise 100.000 10 1.000.000
TOTAL REVENUE Rp141.000.000

Expenses Total

Delegate Service 20.000.000

Marketing 1.000.000
Finance and Legality 150.000
Logistic 8.000.000
Partnership 1.000.000
Program / Event 4.000.000
TOTAL EXPENSES 34.150.000

NET PROFIT 106.850.000