Job Elle Mali Gal I G Thesis

Marcelino Fule Memorial College
M.H. Del Pilar Alaminos Laguna

A.Y. 2019-2020
THE ATTITUDE AND BEHAVIOR TOWARDS THE VALUE OF LIKES ON
FACEBOOK AMONG GRADE VIII STUDENTS OF ST. BENEDICT IN
MARCELINO FULE MEMORIAL COLLEGE S.Y. 2019-2020
Presented to the Faculty of the

MARCELINO FULE MEMORIAL COLLEGE
M.H. Del Pilar St., Alaminos Laguna
In partial fulfillment of the requirements for the degree of
BACHELOR SECONDARY EDUCATION
MAJOR IN ENGLISH
By
JOBELLE M. MALIGALIG
A.Y. 2019 – 2020
A.Y. 2019-2020
Recommendation sheet
Researcher: Jobelle M. Maligalig
College: Marcelino Fule Memorial College
The Attitude and Behavior Towards the Value of Likes on Facebook among Grade VIII
Students of St. Benedict in Marcelino Fule Memorial College S.Y. 2019-2020
NELSON DEL MUNDO Ph.D Cand.

Adviser
Approved by:
TEODORA H. MAYUGA PH.D Date

Chairperson
CELSO MASA, MAEd CAR Date

Memeber
OLIVIA MANALO, Ph. D CAR Date

Member
A.Y. 2019-2020
Approval Sheet
This thesis titled The Attitude and Behavior Towards the Value of Likes on Facebook
among Grade VIII Students of St. Benedict in Marcelino Fule Memorial College S.Y.
2019-2020 by Jobelle M. Maligalig, in partial fulfillment of the requirements for the
degree of BACHELOR OF SECONDARY EDUCATION, has been examined and is
recommended for acceptance and approval for ORAL EXAMINATION.
NELSON C. DEL MUNDO Ph. D Cand.

Adviser
_______________________________________________________________________
Panel of Examiners
Approved by the COMMITTEE ON ORAL EXAMINATION with a grade of ________
on _______
A.Y. 2019-2020
TEODORA H. MAYUGA Ph.D

Chairperson
CELSO MASA, MAEd CAR OLIVIA MANALO, Ph. D CAR

Member Member
Accept and approved as partial fulfilment of the requirements for the degree of
BACHELOR OF SECONDARY EDUCATION.
TEODORA H. MAYUGA Ph.D

DEAN
A.Y. 2019-2020
Table of Contents
TITLE PAGE ......................................................................................................................i
RECOMMENDATION SHEET ........................................................................................ii
APPROVAL SHEET..........................................................................................................iii
TABLE OF CONTENTS....................................................................................................iv
ACKNOWLEDGEMENT...................................................................................................v
ABSTRACT ......................................................................................................................iv
LIST OF TABLES ............................................................................................................vi
LIST OF FIGURES...........................................................................................................vii
LIST OF APPENDICES.....................................................................................................ix
CHAPTER 1. The Problem and Review of Related Literature
Introduction................................................................................................................1
Review of Related Literature..................................................................................... 3
Statement of the Problem. ..................................................................................... 16
Definition of terms. ..............................................................................................

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CHAPTER 2. Methods
Research Design. .................................................................................................18
Research Procedure...............................................................................................19
Statistical Treatment of Data. .................................................................................20
CHAPTER 3. Result and Discussion
Presentation of Results..........................................................................................22
Interpretation of Data............................................................................................29
CHAPTER 4. Summary, Conclusion and Recommendation
Summary...............................................................................................................30
Conclusion............................................................................................................33
Recommendation .................................................................................................34
REFERENCES.................................................................................................................36
APPENDICES..................................................................................................................39
CURRICULUM VITAE...................................................................................................46
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Acknowledgement
The researchers would like to thank all the involved person who contributed in the
completion of this research paper.
First of all, the researchers want to acknowledge and express her gratitude to the
Almighty God, Lord Jesus Christ for giving her guidance, wisdom, strength, and the
perseverance to accomplish this work, without His guidance the researcher can’t
accomplish this work.
I would also like to thank my adviser, Nelson C. del Mundo LPT Ph.D. Cand. For
consistent guidance and advices who helped to make this research successful.
And finally, I would like to thank all my family and close friends who believed in me
until the end of making this research.

A.Y. 2019-2020
ABSTRACT
Name of Researcher : Jobelle M. Maligalig
Title of Research : The Attitude and Behavior Towards the Value of
Likes on Facebook among Grade VIII Students of
St. Benedict in Marcelino Fule Memorial College
S.Y. 2019-2020
Degree : Bachelor of Secondary Education
Adviser : Nelson C. del Mundo
School : Marcelino Fule Memorial College
This paper focused on research about user’s behavior and attitude on Facebook. It
reviews studies that have examined obtained gratifications from using Facebook,
followed by a section that discusses studies concerning status updates; and then reviews
studies of self-disclosure. It finally reviews studies that have investigated the people’s
differences on Facebook. The conclusion of this paper highlights the gaps in the literature
regarding user’s behavior on Facebook.
Key Words: social network site, Facebook, social media, one-click feedback,
poster
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CHAPTER I
The Problem and Review of Related Literature
1.1 Introduction
Facebook has become the most important source of news and peoples feedback
and opinion about almost every daily topic. Facebook post can express opinions on
different topics. This paper, focuses on how peoples attitude and behaviors related to
receiving one-click feedback in social media. Likes and different sorts of lightweight
confirmation fill in as a meaningful gestures of acknowledgment and keep up relational
connections, yet may mean various things to various individuals. . In general, people
care more about who Likes their posts than how many likes they receive, desiring
feedback most from close friends, romantic partner, and family members other than their
parents. While most people do not feel strongly that receiving enough Likes is important,
rather than some of users regularly receive more than “enough”. There’s a phenomenon
in which peoples friend receive more Likes because their friend have more friends to
provide those Likes. Individual with lower levels of self-esteem and higher levels of self-
monitoring are more likely to think that Likes are important and to feel bad if they do not
receive enough Likes. The result is to understand how lightweight interactions shape our
experiences online.
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1.2 Review of Related Literature
In August 2015, Facebook (FB) corporate executive Mark Zuckerberg announced
that a billion people used FB in one day to meet friends and family, a landmark achieved
a few decades after the release of the 2004 social media platform. Throughout social
networking sites, likes, posts, emails, and alternate forms of communication play multiple
roles. The theory of warranting implies that once a few people make decisions, we have a
propensity to weigh the information produced by that person less heavily than the
information generated by others, as other-generated data is a smaller amount that can be
manipulated (Walter and Parks 2002). So, observable acts of others shape the perceptions
that we tend to create a few people. For example, posts of friends and comments on a
wall of persons influence other evaluations of that person's attractiveness
(Van Der Heide et.al 2008) quite that person's own content. While a Like may contain
less text-based info than a comment or wall post, it's still a style of alternative content
generated, so it's worth the info. Specifically, the amount of Likes that someone receives
may indicate characteristics of quality or temperament. For instance, the many Likes a
person's standing updates receives, the many strangers see that person as extrovert. (Hall
and Pennington 2013).

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For instance, a 2014 Pew survey found that 12% of Facebook users strongly
dislike “pressure to post content that will be popular and get lots of comments/likes”
(Pew Internet Report 2014), and a Pew focus group found that teens sometimes remove
photos they’ve posted if the photos receive too few Likes (Madden et.al. 2013).
The people can see whom a Like is from, Likes also contain information important to
relationships. Ellison and Vitak describe Likes as “micro-transactions” that can “help
create an environment in which reciprocal attention and low-level social grooming is
productively enacted” (Leary et.al. 1995). On the other hand, empirical research
demonstrates that receiving Likes is not associated with increases in relationship
closeness, while other forms of interaction (such as comments) (Burke and Kraut 2014).
It simply receiving a Like may be less important than whom it comes from and other
relationship factors. People also use Likes and other feedback to estimate how many
people see the content they share (Bernstein et.al. 2013).
However, they often overestimate the rate of feedback and thus underestimate
their audience size (Bernstein et.al. 2013). One possible reason for overestimating how
much feedback they should receive is what we call a “Like paradox,” a corollary to the
“friendship paradox”. It is possible that peoples friends may receive more Likes than they
do, and thus vice versa their perspective on how much feedback to expect on their own
posts. Previous work examining motives for Facebook use suggests additional research is
needed on the role of Likes.

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For instance, colleagues examined what motives (e.g., social interaction, relaxing
entertainment, expressive information sharing) predict the use of various Facebook
features such as comments, wall posts, and status updates, but did not examine what
motives predict using Likes (Smock and Ellison 2011). Furthermore, Burke and
colleagues found that newcomers use of certain Facebook features is associated with their
friends use of those features, though the study also did undetailed examine Likes (Burke
and Marlow 2009). Furthermore, little empirical research has focused on the experience
of receiving feedback on Facebook, how important people perceive it to be, and how
different types of people may value feedback differently.
Given that Likes and other feedback affect impression formation and are a
publicly displayed element of one’s online presence, people with certain personality traits
may view and value Likes differently than others. One trait that may impact peoples
orientation towards Likes is self-esteem since it is largely based on perceptions of social
acceptance (Leary et.al. 2015). Previous researcher recommended that in some contexts,
people with lower levels of self-esteem may use communicate via technology (vs. face-
to-face) the mediated communication can be less face-threatening. For example, in
hypothetical situations involving interpersonal risk (e.g., asking for a pay raise, asking for
a date), people with low self-esteem showed a stronger preference for email and a weaker
preference for face-to-face communication compared to people with higher levels of self-
esteem (Joinson 2016).

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A more recent study demonstrated that people with lower self-esteem felt more
strongly compared to people with higher self-esteem that Facebook was a safe place to
express themselves (Forest and Wood 2012).The people with lower self-esteem were also
more likely to see advantages to disclosing their thoughts and feelings via Facebook
rather than in person. Additionally, regardless of trait-level self-esteem (a more constant
personality characteristic), people who visit Facebook in times of low self-worth (such as
after receiving a poor performance review) feel increases in shorter-term state self-esteem
(Toma and Hancock 2013).
Yet, while people with lower self-esteem may be drawn to sharing on Facebook,
they may share thoughts that use more negative language, which in turn makes them
appear less likable, at least to strangers assessing their posts, and garners them less
feedback in the form of Likes and Comments (Forest and Wood 2012). Furthermore,
another study found that people with lower levels of self-esteem were more likely to
prefer the use of text-based communication like text messaging or social network sites to
discuss a conflict with a romantic partner even though the use of mediated
communication was associated with negative outcomes (Scissors et.al. 2014). Some
research, however, has found that more intense use of Facebook was associated with
gains in bridging social capital for people with lower self-esteem but not for higher self-
esteem (Steinfield & Lampe 2007) suggesting that technology-mediated communication
can provide benefits to individuals with lower levels of self-esteem.

A.Y. 2019-2020
While findings on the benefits of Facebook use for people with low self-esteem is
mixed, it is important to examine how people with lower self-esteem orient toward
different Facebook features, including Likes, so we can better understand which feature
and interaction are harmful and which are helpful to the user.
Some characteristic that may influence attitudes about Likes is self-monitoring,
or the extent to which people monitor or control how they present themselves in social
situations. People who are high self-monitors are concerned with acting in ways that are
socially appropriate (Snyder 1974). Although, low self-monitors tend to exhibit more
consistent behavior and do not adapt their behavior across social contexts. Furthermore,
high self-monitors want to appear social and extraverted, and aim to present themselves
in a way that demonstrates social status.
Self-monitoring has been associated with various online experiences and
behaviors. People who are higher self-monitors are more likely to experience episodes of
online turbulence, an instance where their personal information exists beyond the
boundaries that person expects or desires (Bernstein 2013). This may be expected to
context collapse; since there are often multiple audiences in online spaces, high self
monitors may have a hard time trying to fit their behavior to multiple audiences at once
(Bernstein 2013). Another research found that high self-monitors also tend to post a
profile picture at a younger age, post more frequently, and receive more Likes on their
status updates than do low self-monitors (Hall and Pennington 2013).

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Since high self-monitors are more concerned with feedback signals in social
contexts, it result that they attend to, and care more about Likes on Facebook than low
self-monitors. Facebook, Twitter, Instagram, YouTube are known examples of social
networking sites in this generation. Nowadays, Facebook is the biggest social networking
sites in the world. It’s founded by Mark Zuckerberg and Chris Hughes in Harvard and
becomes popular on February, 2004. Because of its popularity, Facebook already hit 2
billion users in the last year 2018. Different scholars have described Facebook as the
famous social media through the years. According to (Mohammed Habes M. A., 2018),
“social media provides knowledge and help to enhance learning of students”.
This paper revealed that a massive number of students in the educational
universities are using social media with much focus on Facebook among other social
media. Through the use of Facebook it enhances the student’s knowledge, creativity and
interacts with their peers to exchange ideas or information accordingly to their academic
works. Although most of them spent 4-12 hours in social media and sometimes the
reason of their out of focus on academic tasks, they can still manage to make their
academic performance always high and positive.
Furthermore to (Kaur, 2018) which also gave whole attention to study on one of
the most in demand type of social media which is Facebook and its effect on the
academic performance on students. Study showed that almost 71% are internet users so
therefore they can easily access to social media and 1.86 billion are active users of
Facebook.
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The proper and careful use of social media mainly on Facebook can be useful, but
at the same time can be harmful through the improper use of it. It also provides resources
to the educational purposes of the students to ease learning, such as, actively
communicate and participate to their classmates and teachers, have a good socialization
or interaction, and can improve their technology skills in terms of e-learning. Though
social media can be harmful sometimes, just a proper use of it such as less spending time
for entertainment, but give more time, full attention, and focus on how they are going to
use social media to improve and to get an excellence outcomes in their academic works
and extremely avoid the hindrance of it such as distraction to phase out the negative
effects of social media in their academic performance
Moreover to (Ezekiel Asemah, 2013) who also study Social Media and its
Influence on the Academic Performance of the Undergraduate Students of Kogi State
University, Anyigba, Nigeria. It showed that among social media, Facebook is the most
popular media used by undergraduate students, and it has a negative impact on their
academic performance. Through the lack of regulation use of the internet in their school
it has led to extreme use of it on socializing rather than for learning or academic
purposes. Having an internet in the school is advantage not only for students but also for
the teachers, through this it will boosts the interests of students to study well and help
their academic tasks/activities done easily. Social media/internet addiction is still
increasingly among youth nowadays.

A.Y. 2019-2020
It comes to the point that seeing youth chatting even in respectful places such as
church and mainly inside the classroom while the teacher is discussing in front is already
common to everyone. Some of users say that social media are equal to real life, treating
them such as real human beings and places. We should never treat social media as equal
in real human/life, because it tends to make a big trouble once social media control and
decide on what we should are doing. Never forget the consequences through your bad
actions, that’s why starting right now, think very well, be knowledgeable enough before
you post, speak, or decide on everything. We should kindly treat social media as one of
the most important tool in communication, when we can socialize and interact to others
with good manner, also through the help of social media we can easily know the news or
all the happenings around the world, we can share photos and videos, watch different
movies download music and we can share relevant information to everyone. Social media
or social networking sites can never deny its advantage and importance in everyone’s
daily lives.
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1.3 Research Paradigm
INDEPENDENT VARIABLES DEPENDENT VARIABLES
 Age
Users Attitude and
 Gender Behavior on getting Likes
on Facebook
 Year Level
Figure 2: Independent and Dependent Variables
“The Attitude and Behavior Towards the Value of Likes on Facebook among Grade VIII
Students of St. Benedict in Marcelino Fule Memorial College S.Y. 2019-2020” This
paradigm was created to focus on the attitude and Behavior of Students receiving
Likes on using Facebook.

A.Y. 2019-2020
1.4 Statement of the Problem
The major Problem of the researcher is to assess how the value of receiving
Likes on Facebook affects their attitude and behavior.
The researcher aimed to answer the following questions.
1. What was the personal profile of the respondents in terms of:
1. A) age
1. B) gender
1. C) year level
2. What are the factors that affect learners in getting likes on Facebook.
3. How are these factors affect the attitude and behavior of the learners?
4. Is there a significant difference on the perception of the respondents with
regards to the study to the student’s attitude and behavior in getting likes on
Facebook.
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1.5 Definition of Terms
Social Media – is the collective of online communications channels dedicated to
community-based input, interaction, content-sharing and collaboration.
Facebook – it is an online social networking website where people can create
profiles, share information such as photos and quotes about themselves, and
respond or link to the information posted by others.
Social networking sites – is an online platform that allows users to create a public
profile and interact with other users on the website.
Status updates – the way of telling people what's new in your life online
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CHAPTER II
Methodology
This chapter presented the Researcher Design, Participants of the study,
Instruments used, Data Gathering and Statistical Analysis of data.
2.1 Research Design
The researcher aim to study on how people see the value of every likes on
Social Network Sites (SNS) such as Facebook by collecting facts, and focusing
attention how the value of this affect the behavior and attitude of a particular
person.
2.2 Research Procedure
In order to gather necessary information, the researcher sent a request to the Dean of
Marcelino Fule Memorial College, Mrs. Teodora H. Mayuga to have an observation to
Grade 8 students. Then after formulating a set of questionnaire, it was distributed to the
participants who is 30 selected students of Grade 8 and retrieved it immediately after
each was done answering the questions.
2.3 Respondents of the Study
This research is composed of 30 Grade 8 students of Marcelino Fule Memorial
College.
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2.4 Research Instrument
To meet the objectives, the researcher used informal interview and survey
questionnaire which was answered by the respondents. The survey questionnaire
had a 100% retrieval rate. The survey questionnaires were prepared by the
researcher.
2.5 Statistical Treatment of Data
The researcher used percentage method and weighted mean as a statistical treatment
of data. The formula are:
Formula: P=F X 100

N
Wherein: P = Percentage
F = Frequency
N = Number of Respondents
100 = Constant
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CHAPTER III
Result and Discussion
This chapter presented the data gathered in the form of illustrative graphs and
tables as well as the analysis and the interpretation of data derived from the
statistical treatment of data.
3.1 Presentation and Interpretation of Data
This presentation of findings followed the order of the topic sequence as follows.
The profile of the respondent according to their age, gender and the responses to
the survey questionnaires, and formal interview were presented in the findings of
data.
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Table I
No. of respondents per gender
N=30
GENDER FREQUENCY PERCENTAGE

Male 13 43%
Female 17 57%
TOTAL 30 100%
The table showed 13 male respondents and it was equivalent to 43% and 17
female respondents and it was equivalent to 57% with a total of 30 respondents
which was 100%.

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Figure 2
Majority of the Respondents were between the age of 13 and 14. There
were 9 Respondents who were 30% and the least of age of the respondents were
the age of 15 which was 3%. The youngest respondent was 13 years old.
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Presentation, Analysis, Interpretation of Data

Table II
What is your primary motivation for using Facebook?
Frequency Percent (%)
a. 23 77%
b. 4 13%
c. 3 10%
TOTAL 30 100%
Figure 3
What is your primary motivation for using Facebook?
b a = 77%
b = 13%
c = 10%
c
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 1, “What is your primary Motivation for using
Facebook?” The respondents answered Letter A were 23 or 77%, in B were 4 or
13%, in C were 3 or 10%.It means that they were using Facebook to make new
friends.
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Table III
How much time do you spend Facebook site?
a. 7 23%
b. 13 44%
c. 10 33%
TOTAL 30 100%
Figure 4
How much time do you spend Facebook site?
b a = 23%
b = 44%
c c = 33%
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 2, “How much time do you spend Facebook site?”
The respondents answered Letter A were 7 or 23%, in B were 13 or 44%, in C
were 10 or 22%. Meaning they were addicted on posting on Facebook
regularly.
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Table IV
How often do you post on Facebook (example: status update, photo, video, link, share)
a. 3 10%
b. 12 40%
c. 13 43%
d. 2 7%
TOTAL 30 100%
Figure 5
How often do you post on Facebook (example: status update, photo, video, link, share)
b a = 23%
b = 44%
c
c = 33%
d=
d
TOTAL = 100%2
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 3, “How often do you post on Facebook (example:
status update, photo, video, link, share)”, the respondents answered Letter A
were 3 or 10%, in B were 12 or 40%, in C were 13 or 43%, in D were 2 or 7%. It
means that they posted regularly they get much numbers of likes.
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Table VI
On average, how many Likes do your posts get compared to your friends' posts
a. 12 40%
b. 7 23%
c. 11 37%
TOTAL 30 100%
Figure 7
On average, how many Likes do your posts get compared to your friends' posts
b a = 23%
b = 23%
c c = 37%
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 4, “On average, how many Likes do your posts get
compared to your friends' posts”, the respondents answered Letter A were 12
or 40%, in B were 7 or 23%, in C were 11 or 37%. It means that they not get
enough likes to satisfy their selves.

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Table VII
Do you hope for a certain number of likes?
a. 25 83%
b. 5 17%
TOTAL 30 100%
Figure 8
Do you hope for a certain number of likes?
a = 83%
b
b = 17%
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 5, “Do you hope for a certain number of likes?”, the
respondents answered Letter A were 25 or 83%, in B were 5 or 17%, meaning
they hope for a certain number of likes.

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Table VIII
If yes, what is that number?
a. 9 36%
b. 6 24%
c. 10 40%
TOTAL 25 100%
Figure 9
If yes, what is that number?
b a = 36%
b = 24%
c c = 40%
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30
In the survey question No. 6, “If yes, what is that number?”, the respondents
answered Letter A were 9 or 36%, in B were 6 or 24%, in C were 10 or 40%. It
means that they want a lot of likes when they post on Social Media.
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Table IX
Which is usually more important to you? The number of likes you get or the people who like your
post.
a. 2 7%
b. 24 80%
c. 4 13%
TOTAL 30 100%
Figure 10
Which is usually more important to you? The number of likes you get or the people who like your
post.
b a = 7%
b = 80%
c c = 13%
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 7, “Which is usually more important to you? The
number of Likes you get or which people Like your posts?”, the respondents
answered Letter A were 2 or 7%, in B were 24 or 80%, in C were 4 or 13%,
meaning they’re both equally important

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Table X
What types of people do you care most about getting Likes from?
a. 18 60%
b. 6 20%
c. 4 13%
d. 2 7%
TOTAL 30 100%
Figure 11
What types of people do you care most about getting Likes from?
b a = 60%
b = 20%
c
c = 13%
d = 7%
d
TOTAL = 100%2
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 8, “What types of people do you care most about
getting Likes from?“. The respondents answered Letter A were 18 or 60%, in
B were 6 or 20%, in C were 4 or 13%, in D were 2 or 7%. It means that they
want to receive likes from their friends rather than their family and romantic
partners.
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Table XI
In receiving likes on facebook, does it affects your daily life?
a. 2 7%
b. 21 70%
c. 7 23%
TOTAL 30 100%
Figure 12
In receiving likes on facebook, does it affects your daily life?
b a = 7%
b = 80%
c c = 13%
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 9, “In receiving likes on facebook, does it affects your
daily life?”, the respondents answered Letter A were 2 or 7%, in B were 21 or
70%, in C were 7 or 23%. Meaning the numbers of likes that they received does
not affect through their life.

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Table XII
In the recent news, FB announced that they will start removing the number of likes, do you agree
with that?
a. 7 23%
b. 3 10%
c. 20 67%
TOTAL 30 100%
Figure 13
In the recent news, FB announced that they will start removing the number of likes, do you agree
with that?
b a = 23%
b = 70%
c c = 23%
TOTAL = 100%
TOTAL
0 5 10 15 20 25 30 35
In the survey question No. 10, “In the recent news, FB announced that they will
start removing the number of likes, do you agree with that?”, the respondents
answered Letter A were 7 or 23%, in B were 3 or 10%, in C were 20 or 67%.
Meaning removing the number of likes doesn't really matter for them.
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Chapter IV
Summary, Conclusion, and Recommendation
4.1 Summary
1. What was the personal profile of the respondents in terms of:
a) Age
Most of the respondents are 13 years old with an equivalent percentage of 67%.
Some are 14 years old consisting of 9 students or 30%. Meanwhile, there is only one
respondent with the age of 15 years old or 3% of the whole sample.
b) Gender
Of the 30 respondents 13 or 43% were male, and 17 out of 30 respondents or 57%
were female. Most of the respondents were females it means that females are more into
facebook.
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c) Year Level
This research is composed of thirty Grade 8 St. Benedict students of Marcelino
Fule Memorial College.
2. What are the factors that affect learners in getting likes on Facebook.
 The effect of getting Likes to their attitudes and Behavior.
3. How are these factors affect the attitude and behavior of the learners?
 Facebook may have a positive impact on students' sense of themselves in
the community. Social media-using students were twice as likely as other
students to feel well-liked by their peers and to participate in
extracurricular activities. And 20% more of Facebook-using students (as
compared to students who didn't use Facebook) said they felt connected to
their school and community.
 However, negative effects abound. Students who use Facebook and gain
many Likes might actually end up feeling more depressed or lonely; not
only do grades and finances suffer because they might feel they don’t
belong to the Facebook Community. Almost all the participants believe
that getting Likes are not easy to get if they are not famous.
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4. Is there a significant difference on the perception of the respondents with
regards to the study to the student’s attitude and behavior in getting likes on
Facebook.
 There is a significant difference on the perception of the respondents
which regard to the study.
1.2 Conclusion
This work demonstrates that lightweight feedback, despite requiring little
effort to produce, is important to social media users. We found that many people
care more about whom they get feedback from, rather than the exact amount of
feedback received. In addition, individual traits like self-esteem and self
monitoring influence people’s attitudes toward lightweight feedback.

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1.3 Recommendations
1. Limit the use of social media by doing some activities outdoor to help strengthen
up physical & mental health.
2. Don't react to any negative comments or contents inside social media even if it's
different from your point of view to prevent arguments and bullying. Think before
you click.
3. Your family should be the first one to know all of your problems, never post it on
social media to gain attention or likes as it can have negative effects on you.
.
A.Y. 2019-2020
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A.Y. 2019-2020
ssAppendix B
Name: Gender: __Female __Male
Age:
SURVEY QUESTIONAIRE
DIRECTION: Check the data below with honesty.
1. What is your primary motivation for using 6. If yes, what is that number?
Facebook? o 1-50
o To make new friends o 51-100
o To connect with existing friends o 101 and above
o Other (please specify):___________
7. Which is usually more important to you? The
2. How much time do you spend Facebook site? number of likes you get or the people who like
o 30 minutes your post?
o 1 Hour o The number of Likes I get
o 2 Hours o They're both equally important
o Other (please specify):___________ o The people who Like my posts
3. How often do you post on Facebook (example: 8. What types of people do you care most about
status update, photo, video, link, share) getting Likes from?
o Never o Friends
o One(1) post per day o Family
o Multiple times a day o Lover
o Other (please specify):___________ o Other (please specify):_________
9. In receiving likes on facebook, does it affects
4. On average, how many Likes do your posts your daily life?
get compared to your friends' posts o Yes
o my posts get far fewer Likes o No
o they have the same number of likes o Maybe
o my posts get far more Likes
10. In the recent news, FB announced that they
5. Do you hope for a certain number of likes? will start removing the number of likes, do you
o Yes agree with that?
o No o Yes
o No
o It doesn't really matter to me
A.Y. 2019-2020
Appendix A
Marcelino Fule Marcelino Fule Memorial College

Alaminos, Laguna
A.Y 2019-2020
October 03, 2019
Mrs. Liwayway B. Monreal

Principal
Alaminos, Laguna
Dear Ma’am,
I would like to ask your permission to allow the distribution of survey
questionnaire to your selected High School students as part of my Thesis in
Marcelino Fule Memorial College. It is a mandatory assignment for us, to gather
information from the students needed in the on-going research study.
Hoping for your favourable response.
Truly Yours.
___________
Jobelle M. Maligalig
BSED IV- Student
____________
Teodora H. Mayuga Ed. D
Program Head- BEED/BSED
___________
Nelson C. del Mundo Ph.D cand.
Thesis Adviser
42
A.Y. 2019-2020
CURRICULUM VITAE
Jobelle M. Maligalig
San Pablo Sto. Tomas Batangas
Mobile #: 0930-265-4024
Email Add: jobellemaligalig802@yahoo.com
Educational Background
TERTIARY : Bachelor of Secondary Education
M.H. Del Pilar St. Alaminos Laguna
2019-Present
SECONDARY : San Pedro National high school
San Pedro Sto Tomas Batangas
2014-2015
PRIMARY : San Pablo Elementary School
San Pablo Sto Tomas batangas
2010-2011

Job Elle Mali Gal I G Thesis

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Marcelino Fule Memorial College

M.H. Del Pilar Alaminos Laguna

THE ATTITUDE AND BEHAVIOR TOWARDS THE VALUE OF LIKES ON

FACEBOOK AMONG GRADE VIII STUDENTS OF ST. BENEDICT IN

MARCELINO FULE MEMORIAL COLLEGE S.Y. 2019-2020

Presented to the Faculty of the

Researcher: Jobelle M. Maligalig

College: Marcelino Fule Memorial College

Students of St. Benedict in Marcelino Fule Memorial College S.Y. 2019-2020

NELSON DEL MUNDO Ph.D Cand.

TEODORA H. MAYUGA PH.D Date

CELSO MASA, MAEd CAR Date

OLIVIA MANALO, Ph. D CAR Date

2019-2020 by Jobelle M. Maligalig, in partial fulfillment of the requirements for the

degree of BACHELOR OF SECONDARY EDUCATION, has been examined and is

recommended for acceptance and approval for ORAL EXAMINATION.

NELSON C. DEL MUNDO Ph. D Cand.

Approved by the COMMITTEE ON ORAL EXAMINATION with a grade of ________

TEODORA H. MAYUGA Ph.D

CELSO MASA, MAEd CAR OLIVIA MANALO, Ph. D CAR

BACHELOR OF SECONDARY EDUCATION.

TEODORA H. MAYUGA Ph.D

TITLE PAGE ......................................................................................................................i

RECOMMENDATION SHEET ........................................................................................ii

LIST OF TABLES ............................................................................................................vi

CHAPTER 1. The Problem and Review of Related Literature

Review of Related Literature..................................................................................... 3

Statement of the Problem. ..................................................................................... 16

Definition of terms. ..............................................................................................

Research Design. .................................................................................................18

Statistical Treatment of Data. .................................................................................20

CHAPTER 3. Result and Discussion

CHAPTER 4. Summary, Conclusion and Recommendation

completion of this research paper.

accomplish this work.

until the end of making this research.

Name of Researcher : Jobelle M. Maligalig

Title of Research : The Attitude and Behavior Towards the Value of

Likes on Facebook among Grade VIII Students of

St. Benedict in Marcelino Fule Memorial College

Degree : Bachelor of Secondary Education

Adviser : Nelson C. del Mundo

School : Marcelino Fule Memorial College

regarding user’s behavior on Facebook.

The Problem and Review of Related Literature

confirmation fill in as a meaningful gestures of acknowledgment and keep up relational

1.2 Review of Related Literature

In August 2015, Facebook (FB) corporate executive Mark Zuckerberg announced

information generated by others, as other-generated data is a smaller amount that can be

wall of persons influence other evaluations of that person's attractiveness

and Pennington 2013).

create an environment in which reciprocal attention and low-level social grooming is

demonstrates that receiving Likes is not associated with increases in relationship

people see the content they share (Bernstein et.al. 2013).

needed on the role of Likes.

entertainment, expressive information sharing) predict the use of various Facebook

different types of people may value feedback differently.

orientation towards Likes is self-esteem since it is largely based on perceptions of social

to-face) the mediated communication can be less face-threatening. For example, in

esteem (Joinson 2016).

rather than in person. Additionally, regardless of trait-level self-esteem (a more constant

(Toma and Hancock 2013).

esteem (Steinfield & Lampe 2007) suggesting that technology-mediated communication