EXPERIENCE
NEHA SINGH
nehasingh9444@gmail.com
+91 9531888060
linkedin.com/in/neha-singh-
624a3813b
OBJECTIVE
Driving company growth through
new customer acquisition by
creating and executing Demand /
Lead generation programs and
staying on top of new marketing
trends
BUSINESS DEVELOPMENT EXECUTIVE
PRAGMA EDGE INC
March 2017 – Present
Roles & Responsibilities
• I’m accountable for driving Pragma Edge sales process and generating
revenues across financial, healthcare, pharmaceuticals, retail,
manufacturing, CPG, logistics & supply chain industry verticals in
North America.
• Individual contributor and a key player in managing complete inside
sales cycle for the offshore team from account discovery to deal
success for Pragma Edge portfolio around B2B/EDI-MFT, BPM-
Integration, API-Integration, MuleSoft Integration, Big Data, and the
cloud.
• Generating own leads from our focused campaign majorly into retail,
manufacturing, logistics & supply chain industry with my extensive
exposure in cold calling, emailing and social media marketing.
• Driving discovery meeting with the clients to perform high-level
requirement analysis and Coordinating with, the product development
team for demos, customer success team for opportunity progression,
and Sales directors for SOW Presentation, NDA Signing, POC and
Client On-boarding.
• Developing Pragma Edge relationship with IBM inside sales team and
closing deals together over their focused accounts and deploying IBM
B2B-MFT, middleware products, and IBM managed services.
• Accountable for maintaining all opportunities into IBM MYSA partner
portal.
 EDUCATION
SKILLS

• Salesforce.com BACHELOR OF ENGENERING

• Market Research
• Cold calling Bachelor of Engineering in Electronics and Communication (BE) from
• Email campaigning Sathyabama University- Chennai, India passed out in 2017.
• Lead generation
• Customer Relationship
Management (CRM)
• Strategic Planning
• Solution Selling BADGET/CERTIFICATION
• Business Analysis
• Relationship Building
IBM Watson Supply Chain - Sales Mastery v1

• This badge earner has a foundational understanding of the IBM

Watson Supply Chain solutions/offerings.
• I can describe the capabilities of IBM Watson Supply Chain
and how they bring value to key buyers and influencers
involved in the sales process.
• I understand the competitive landscape and can identify
prospects and opportunities.

DECALARATION

I solemnly declare that all the above information is correct to the

best of my knowledge and belief.

Date: Signature
Location: (Neha Singh)