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The Best Sales Rebuttals Examples

Here are some sales rebuttals examples to help with your phone prospecting. We will list
out some of the common sales objections that you can anticipate and share some objection
response examples and explain the logic behind each response.

What is this call in regards to?


This is one of the most common gatekeeper sales objections and here are some sales
rebuttals examples for how to get around this objection.

Well, the purpose for my call is that: (Redirect to your value statement by answering with
one of below)

 We help Sales Managers to get their sales people saying the best possible
sales pitch and asking the right questions.
 We help Sales Managers to shorten the amount of time that it takes to train
new salespeople.
 We help Sales Managers to decrease sales staff turnover.
 We help Sales Managers to get under-performing on the right track.
 We help Sales Managers to simplify training and onboarding for the sales
resources.
The logic with this response is that it does not give the gatekeeper the answer they are
looking for that labels you as a salesperson trying to sell something.

Is this a sales call?


You can handle this sales objection the exact same way as you handled “What is this call in
regards to?”

I am not interested.
Here are some sales rebuttals examples for the sale objection when either a gatekeeper or
target prospect tells you that they are not interested.

I understand.

(OPTIONAL) And I want you to know that we are not trying to sell anything at this point.

(OPTIONAL) I am not even really sure if what we have is a good fit for you. That is why I
had a question or two, if you have a couple of minutes.

(Redirect to one of your pre-qualifying questions)


Six Ways to Handle the "I'm Not Interested" Blow Off
April 8, 2014 by mike

Today you’re going to get six ways to handle the “I’m not interested” blow off. Did you
notice that I didn’t call that an objection, but rather a “blow off”? The first thing you must
recognize about blow off statements – things like “Just send me information” or “We
don’t have the budget” or “I’m not interested” etc., is that these are not objections.
Instead they are simply resistance statements meant to blow you off.

You use blow off statements all the time. Think about your response to a sales rep at a
department store who asks you, “Can I help you find something?” Your typical response
is probably something like, “Oh, I’m just looking.” That is not an objection (because the
sales rep hasn’t pitched you anything yet), but instead it’s simply a resistance statement
designed to blow you off.

The key to handling resistance statements is NOT to try to overcome them, but rather,
to simply acknowledge and then move past them. And that’s what the following “I’m not
interested” rebuttals listed below teach you to do.

As with all scripts, adapt these to fit your product or service and your personal style.
Once you have, then practice, drill and rehearse these until they become habit. Here
are six ways to handle the “I’m not interested” blow off:

“I’m not interested”

(Remember, your goal here is not to overcome an objection – but instead to


acknowledge this initial resistance and qualify for interest.)

Response #1:
“That’s fine _________, and many people I speak with tell me the same thing as well.
And as they learn more about this and see what this can really do for them, they were
glad they took a few minutes to listen.

One thing that would be a good fit for you is….” (Continue on with your pitch, briefly,
and then ask a qualifying question like, “Do you see how that would work for you?”)

Response #2:
“I didn’t expect you to be interested ________, you don’t know enough about this yet.
But like me and everyone else, I do know you’re interested in (provide a benefit here –
saving money, increasing production, return, etc.) and that’s why I’m calling.
Let me ask you a quick question: if I could show you how you can (provide your unique
benefit here) and even save you (time, money, etc.) wouldn’t you be happy you took a
few minutes to find out how?”
Response #3:
“I know that _______, heck if you were interested you’d have called me! (Say this with a

smile in your voice But seriously, I know you get a lot of calls, and every now and
then it makes sense to listen to the right call, and this is it.” (Continue on with your value
proposition and then ask a question like, “Do you think that would help you, too?”)

Response #4:
“________, you probably get a lot of these calls, don’t you? You know, I get them, too,
and believe me, I don’t like getting them any more than you do. But every now and then
I listen because sometimes there is information out there that will benefit me. And this is
that kind of call for you. Let me ask you a quick question…”
(Ask how they would like to improve, save, make more money using your product or
service.)

Response #5:
“Believe me, I’m with you. But the good news is that taking just 30 seconds with me
right now could change the way you do business, and could help you (achieve your
quotas, save thousands of dollars – whatever your product or service will do for them).
In fact, let me share briefly with you how we’ve helped hundreds of companies just like
yours…”

Response #6:
“That’s no problem, __________. I have a drawer full of clients who told me the same
thing when I first called them as well. In fact, I’ll put you touch with some of them if you
want. But the point is this: if you’re like most people I speak with, you’re having trouble
(list the problems your product or service solves) and in a couple of minutes I can share
with you the solutions to those problems that my other clients are enjoying right now.

Let me ask you – If I can show you how you can (give benefit here), would it be worth a
few minutes to find out how?”

Remember, the top sales producers in your company and industry have proven
responses to the objections, resistance and blow offs they get over and over again. And
that’s how YOU’RE going to move into that elite group as well.

If I could ask you real quick:

 How confident are you that all of your sales resources are asking the right
questions when talking with prospects?
 How concerned are you about the amount of time it takes to get new sales
hires ramped up and performing? How long on average does it take for a rep
to get fully up-to-speed
 How important is it for you to get under-performing sales resources corrected
and on the right path toward meeting or exceeding their objectives?
 How concerned are you about your current level of sales staff turnover?
 How open are you to exploring new ways to boost sales performance for your
sales resources?
 Are you all currently using any type of sales methodology or sales training
curriculum?
 Do your sales resources use any kind of script or sales playbook?
The logic with these sales rebuttals examples is that instead of trying to overcome the
objection by trying to make the prospect interested, we are focusing on getting around the
objection and keeping the call going.

Just send me some information.


Here are some sales rebuttals examples for the sales objection that a prospect uses when
they try to get rid of you by asking you to send them your information.

I can certainly do that. So that I know exactly what to send you, do you mind if I ask:

(Redirect to one your pre-qualifying questions)

 How confident are you that all of your sales resources are asking the right
questions when talking with prospects?
 How concerned are you about the amount of time it takes to get new sales
hires ramped up and performing? How long on average does it take for a rep
to get fully up-to-speed?
 How important is it for you to get under-performing sales resources corrected
and on the right path toward meeting or exceeding their objectives?
 How concerned are you about your current level of sales staff turnover?
 How open are you to exploring new ways to boost sales performance for your
sales resources?
 Are you all currently using any type of sales methodology or sales training
curriculum?
 Do your sales resources use any kind of script or sales playbook?
The logic with these sales rebuttals examples is to avoid getting off the phone and spending
time sending over your info and instead keep the call going by asking a question.
We hope these sales rebuttals examples help you to take your game to the next level!

Objection Handling Scripts


1. "I'm not interested."

File this one under “invalid reason.” Usually this is more of an emotional
response to pesky salespeople taking up precious time. When you hear this,
the prospect is dismissive, and probably did not listen to what was being said.
A very terse objection, this one can be the most difficult objection for newer
SDRs to overcome.

However, you have a good reason for calling the prospect and you already
know exactly why the prospect should be interested. Ask questions to
understand why the prospect is objecting while maintaining your composure.

Example script: "Thank you Mrs. Prospect. I understand why you may feel that this is
not of any interest to you; however, I can assure you that director at CLIENT X told
me the exact same thing and now he is using our solution to do W, X, and Y. I
understand that improving W, X, and Y are important KPIs for you and your business
as well -- can you share with me why improving these metrics is not of any interest to
you at this time?"

Asking this question gets the prospect to think about your product and/or
value proposition in the context of their business and role and also helps you
move beyond the initial resistance --usually into another objection. While it
may seem undesirable to move from “not interested” to yet another sales
objection, these secondary objections are usually more rational and less
knee-jerk.

Pro tip: Speak slowly and clearly. Sometimes the prospect is not interested
because he literally has no idea what you said. Also, “not interested” is just
another way of saying “I don’t want to listen.” Sometimes people will not want
to listen to you, and that's okay.
2. "We don't have budget."

If the prospect has never been in contact with your company and claims they
cannot afford your solution, this is just another way of brushing you off.

The more reasonable budget objection occurs when the prospect is working
with a boot-strap budget where every penny of the year is already accounted
for (“Management slashed my budget in half -- I honestly couldn’t buy your product
even if I wanted to”). Sometimes, the prospect will say this to brush you off, but
in most instances, it is a genuine concern.

It is up to the SDR's discretion, keen judgment, and instincts to determine if


the prospect is being sincere. In this situation, it helps to keep in mind that
your solution’s ROI could very well lead to a bigger budget for the prospect in
the long run.

Example script: "Thank you for the insight, Mr. Prospect. I understand why you may
be hesitant to open up some budget for a solution you have no experience with. The
reason I am calling you however is to open up some initial dialogue. CLIENTS X and
Y implemented our tool to solve Z and K and I understand these are also problems for
your business. Even if you do not purchase our solution, it would be prudent for us to
connect and discuss the benefits for you when budget does open up."

Another type of budget objection results from the prospect having already
evaluated the solution through previous meetings and concluding that it was
not worth the cost. If this just happened, it will prove very difficult to convince
the prospect that you have an additional value proposition outside of a
sizeable discount. If a few months have passed, be sure to reference new
clients, product updates, or use cases to demonstrate added value.

Example script: "Ms. Prospect, since the last time we connected, we have improved
our solution’s UX and expanded integration offerings. These updates are the reason
CLIENT X just signed with us last month to increase T and R. Since you mentioned T
and R as problems the last time we spoke, it would be great to reconnect and discuss
the added value these improvements offer your business."
3. "We already use something for that."

While it may be tempting to try and overcome this objection by attacking or


devaluing the prospect’s current solution, all too often the people we are
speaking to are the same people responsible for completing the project we
hope to replace. In these instances, implying
that you somehow know better than your prospects or being outright rude is a
bad idea.
I recommend affirming the value of your prospect’s solution and offering
additional value. Think about it: If the prospect is already in the market for
your services, it is his duty and in his best interest to be absolutely sure that
the current solution is in fact ideal for the business.

Example script: "I’m glad to hear that you are already working with a provider -- this
confirms that you see the value in using such a solution to increase X and Y. I am
calling you because in addition to increasing X and Y, we’ve worked with companies
like CLIENT X to boost Z as
well."
4. "It's not a good time."

This objection comes up because the prospect is preoccupied with other


responsibilities and cannot envision making your proposed project a priority.
Whatever reason your prospect gives for not being able to evaluate your
solution now, there are still ways to add value on the other side of their
objection.

Script example #1:


Prospect: “We are too busy preparing for the holiday season right now.”
SDR: “That's great -- we can help you improve your checkout flow and guarantee
smoother customer experiences during the busy season.”
Script example #2:
Prospect: “We are waiting for the new manager to start, and we'll call you then.
Asking a new hire to abruptly switch solutions after he starts can hamper
productivity.”
SDR: “Buying now will help the manager develop familiarity with our solution and
guarantees productivity.”
Script example #3:
Prospect: “We are too busy implementing SOLUTION V.”
SDR: “Great, clients like X and Y found that SOLUTION V works better when it
operates in tandem with ours. Acting now will ensure you can capture this added
value immediately.”

When it comes to timing objections, there's usually a way to frame acting now
vs. later as an opportunity for the prospect to get more done in the long run.

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