Mobile Handset Survey

* Required
1. Gender *
• Male
• Female

2. Age Group *
• Under 15 years
• 16 - 23 years
• 24 - 35 years
• 36 - 50 years
• Above 50 years

3. Profession *
• Student
• Self Employed
• Salaried
• Home Maker
• Retired
• Other:

4. Which Mobile handset(s) do you own currently *

• Nokia
• Samsung
• Sony Ericsson
• Motorola
• LG
• iPhone
• Blackberry
• Other:

5. Price range of your current Mobile handset *

• Less than Rs. 2,500
• Rs. 2,500 - 5,000
• Rs. 5,000 - 10,000
• Rs. 10,000 - 20,000
• Above Rs. 20,000

6. When did you purchase your current handset *

• During the last 6 months
• 6 months - 1 year
• 1 - 2 years
• 2 - 4 years
• More than 4 years ago

7. How important were the following factors while purchasing the current handset *Rate 1
= Most Important , 4 = Least Important

1 2 3 4
Brand

Looks

Price

Ease of usage

8. What all influenced your decision of purchasing your current handset *

• Word of mouth
• Advertisements
• Mobile reviews
• Shopkeeeper
• Other:

9. What were the reasons for changing your last handset *

Primary Secondary
Not Applicable
Reason Reason
Handset malfunctioning

Desired features missing

Got bored with the handset

If you had any other reason for purchasing the current handset, please specify

10. If one of your reasons was 'handset malfunctioning'Select all which are applicable
• Battery
• Keypad / Touchpad
• Display
• Performance (Speed)
• Other:

11. If one of your reasons was 'desired feature missing'Select all which are applicable
• Dual Sim
• Extensible memory
• Radio, Music / Video player
• Higher resolution camera
• 3G, GPS, Wi-Fi
• Email & Office applications (Word, pdf etc.)
• Bluetooth, USB
• Qwerty Keypad, Touch screen, bigger screen size, Sliding/Flap phone
• Other:

12. Please specify your Income per month *

• Less than Rs. 5,000
• Rs. 5,000 - 15,000
• Rs. 15,000 - 30,000
• Rs. 30,000 - 50,000
• Above Rs. 50,000
• Not Applicable

13. Name *