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Classification of Selling
TANGIBLE VS INTANGIBLE
TYPES AND CLASSIFICATION OF SELLING
Group A
1. Inside order sales
2. Delivery sales
3. Outside order sales
4. Missionary sales
5. Technical sales
2. Multiple selling :
Sales person makes presentation to several
individual to sell product.
DERCH NEWTON CLSSSIFICATION
Trade Selling
Trade selling means where salespeople get
retailers, wholesalers and distributors to handle their
product and once this is accomplished they help
distributors to sell their product by offering promotional
and merchandising product.
Missionary Selling
Technical Selling
Disadvantages:
1. Brand status damage because of poorer customer service by
marketing firm.
2. Manufacturing firm has to give up control of marketing activites to
other firm.
INDUSTRIAL SELLING
It is also called B2B Selling or Business to Business
Selling.
Challenges:
1. No visual contact
2. Time limit
INTERNATIONAL SELLING
International selling means selling the product in overseas market.