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OnCampusOrganizer+

The University of Alabama


November 7, 2019

Team Members

Kalle Edwards:
Bachelor of Science in Biology
Expected graduation: May 2021

Lauren Wasley:
Bachelor of Arts & Science in Political Science
Expected graduation: May 2021

Christian Townson:
Bachelor of Arts & Science in English
Expected graduation: May 2021

Matthew Tigner:
Bachelor of Communication and Information Science in
Telecommunication & Film
Expected graduation: May 2020

OnCampusOrganizer+
Table of Contents

Team Members……………………………………………………………………………………….1
Table of Contents……………………………………………………………………………………..2
Abstract……………………………………………………………………………………………….3
Proposal Narrative…………………………………………………………………………………....4
Proposed Budget…………………………………………………………………………………...…7
Appendices…………………………………………………………………………………………...8
Resumes…………………………………………………………………………………..…8
Questionnaire……………………………………………………………………………….12
Project Management Documents……………………………………………………………………17
Work Schedule………………………………………………………………………….......17
Memorandum A …………………………………………………………………………...18
Memorandum B…………………………………………………………………………....19
Team Member Evaluations………………………………………………………………....20
Self-Evaluation…………………………………………………………………………….20

Abstract
CampusOrganizer+ is an inventive way for students to find a schedule that fits their needs while also

accomplishing everything they have planned. Our technology makes it easy for students to stay on top of

their work and accomplish all of their goals. College students often find themselves struggling when it

comes to dealing with time management and organization on their own. CampusOrganizer+ provides

students with an easy to use app to make sure that they are sticking to their plan and fitting in everything

that they wish. This app allows students to plug in the activities that are mandatory to attend (such as

class or studying) and the activities that they want to fit in (such as working out or napping). After the

students have everything they want to do submitted in the app, it will then generate multiple schedule

choices based on all of the possible options. By utilizing this app, it will make it much easier to squeeze

in that 30 minute nap that you did not think you had time for, or make it possible to attend that “night out”

with your roommates.

Proposal Narrative

Technology and Value Proposition


Our team has found an innovative, cost effective, and unique solution to college students’

problems with time management. TechRight, Inc. is ecstatic to announce the release of

OnCampusOrganizer+, a no-stress schedule generator. Most calendar or reminder apps allow you to input

your own schedule and events, but our research found that a great deal of college students have a hard

time creating and sticking to a schedule. This lack of planning lead to a decrease in sleep, increase in time

wasted, and desire to be more productive. Our patented TechRight system takes the stress away from the

user. OnCampusOrganizer+ allows the user to input specific details about their life (class schedule,

workouts, job hours) and then generates potential schedules that would benefit the user. Schedule apps

and planners have been proven to be successful all around the world, so our team’s goal is to provide a

better product that takes class schedules and organizes them for the students. Based on our research, our

team has selected The University of Alabama as the ideal candidate to test our TechRight application with

college students.

OnCampusOrganizer+ uses a program constructed by our computer programmers to examine

students’ daily schedules and then build new schedules based on the information. The difference between

OnCampusOrganizer+ and other schedule applications is that OnCampusOrganizer+ builds multiple

schedules that add times for studying, socializing, or any other event the user wants to add. The user can

then select the schedule they want to add and our application adds it to not only the calendar in our

application, but on the user’s approval, to the basic calendar app on their phone. Through the application,

users will be able to receive notifications, share their schedule with others, and even lock their phones

during classes and/or important events. TechRight, Inc.’s goal is to transform OnCampusOrganizer+ from

an application into an experience. We want to promote mental and physical health of college students not

only in Alabama, but across the nation and the world.

Our research team has explored similar technologies and schedule-making applications. Based on

our findings, we confirmed that there are no legal conflicts with our new technology and design. Due to

the increase in sales from not only schedule-making applications, but also planners and journals, we

believe that we will be hitting the market at the right time The difference between our product and similar
products on the market is our design creates a schedule for the user based on information and data from

the user’s class schedule. Other technologies require the user to create their own schedules manually. Our

team has concluded that this difference will allow our product to flourish in the marketplace.

Business Model and Market

The customers, we intend to reach, are college students. Specifically, we want to primarily focus

on University of Alabama students. However, our product can be used by people of all ages. There are

many ways we plan on trying to engage our consumers.

One way we plan on engaging our customers is by creating a questionnaire. Our questionnaire

will ask college students on how they cope with school work and social life (on their own schedule). Once

we get a hold of the results, we will average out what would benefit the average college student’s day.

From there we will form an analytics spreadsheet in order to make an accurate calculated field within our

software.

Our target customers are University of Alabama students. We were able to get a lot of responses

through our questionnaire. Nearly 90 students told us their daily activities during the school year. In

addition, 62% of the college students surveyed stated that they would use our OnCampusOrganizer+ app.

The main difference with our proposal app compared to others focuses on giving suggestions to

the individual on how they should manage their time. A couple of things that would make our app stand

out from other apps would be the ability to generate different options (based on priorities), the ability to

“lock” phone if wanted (ex. When studying), and the ability to “mark off” completed tasks. Also, our app

benefit University of Alabama students financially.

The OnCampusOrganizer+ app would be free to use for University of Alabama students. Within

our app we would place ads in order to help out with our financials. Our goal is to make our app

accessible, to University of Alabama students, in the best way we can. In order to make this possible, we

plan on pitching our app to the University of Alabama Technology Board. Once we get approval, we hope
that the University of Alabama place our app within the mybama software, so students can inherit the app

through their mybama login.

Team

The key team members of this OnCampusOrganizer+ project are Lauren Wasley, Kalle Edwards,

Christian Townson, and Matthew Tigner. All are enrolled students at The University of Alabama. Lauren

Wasley, a junior majoring in Political Science, is our VP of Coordination and is responsible for

coordinating plans and scheduling events for the company. Kalle Edwards, our VP of marketing, is a

junior majoring in Biology and is responsible for the business model and marketing of all

OnCampusOrganizer+ projects. Christian Townson is a sophomore majoring in English and is our VP of

Development and is involved in budgeting and overseeing the work plan as each project moves along. He

also oversees all project prototypes as well as staying aware of competing and similar products on the

market. Lastly, Matthew Tigner is a senior majoring in Telecommunication Film and is responsible for

designing new technology applications and value proposition for new products developed by

OnCampusOrganizer+ . As VP of Technology, he also performs field research and analyzes results to

determine the market and demand for each OnCampusOrganizer+ product.

Proposed Budget

Expense Category Justifications Amount of Percent


Total
Equipment ● Technology Specifications 3,900 19.5%
○ File Uploading
○ Search
○ Push Notifications

● Testing 13,500 67.5%


Development ○ Finding functionality
and errors
● Design
○ Look, feel, and
usability
● Data Analyzation
○ Survey response to
prototype

Consulting App build consultant 1,400 7%


Travel -Presenting to UA Leadership 1,200 6%
-Meeting with Partners to Fund Further
Research

Total -complete and turn in project 20,000 100.00%

Appendices
Résumés
Questionnaire
Project Management Documents
Work Schedule
Name of Project: OnCampusOrganizer+
Principal Reader: Marni Presnall
Group Members: Kalle Edwards, Lauren Wasley, Christian Townson, Matthew Tigner
Milestones Responsible Member Status Date
Title Page Lauren Completed Oct 22
Table of Contents Christian Completed Oct 24
Abstract Kalle Completed Oct 29
Proposal Narrative All Completed Oct 29
Questionnaire All Completed Oct 24
Project Management Kalle and Lauren Completed Oct 22
Documents

Budget Matthew Completed Oct 24


Oral Presentation All Completed Nov 5

Agenda Location Date and Time

Meeting 1 Create & send out survey Morgan Hall 10/17/19 @9:30am
Meeting 2 -Review survey responses Morgan Hall 10/22/19 @9:30am
-research other apps
-start financial research

Meeting 3 -continue research Morgan Hall 10/24/19 @9:30am


-split up jobs
-start writing narrative

Meeting 4 -Continue writing Morgan Hall 10/29/19 @9:30am


narrative
- make/edit resumes

Meeting 5 -complete narrative Morgan Hall 11/5/19 @9:30am


-prepare for oral
presentation

Meeting 6 -complete and turn in Morgan Hall 11/7/19 @9:30am


project

Memorandum A
To: Ms. Marni Presnall
From: Christian Townson
CC: Kalle Edwards, Lauren Wasley, Matthew Tigner
Date: 22 October 2019

RE: OnCampusOrganizer+ Grant Proposal

Summary
As of October 22, my team has designed, distributed, and evaluated the results from our
questionnaire to demonstrate our company’s potential for The University of Alabama. We will
now begin the proposal narrative and look forward to presenting our innovation and findings on
November 7 to obtain the $20,000 VentureWell Grant.

Discussion
Prior to Fall Break, I created a 9-question survey focusing on the mental and physical
health of college students relating to class schedules. Our team distributed the survey, and we
recorded ninety responses from the questionnaire. The results of the survey supported our claim
that college students need a smarter schedule to have better time management. A majority of the
students stated that they felt that they did not have enough time throughout the week to
accomplish what they wanted. When we asked them if they would be willing to try a schedule
creator, 84% said that they would “at least try it” or have a stronger draw towards it.

With the positive feedback, we are confident that our OnCampusOrganizer+ app will be a
success. We are starting our narrative proposal on a high note, and we believe that our
application will thrive at The University of Alabama. We also think that VentureWell will be on
the same page. Once we have our proposal approved, then we should be ready to present our
innovation within a month.

Recommendation
Due to our strong start, I will be responsible for the technology and value proposition portion of
the proposal and on the presentation powerpoint. The rest of our team will work on the other portions of
the proposal, and we will begin to collaborate with each other to confirm that the proposal is clear and
concise. With each team member on the same page for this project, we are confident that we will finish on
time to present it to VentureWell.

Memorandum B

To: Ms. Marni Presnall


From: Lauren Wasley
CC: Kalle Edwards, Christian Townson, Matthew Tigner
Date: 5 November 2019

RE: OnCampusOrganizer+ Grant Proposal

The purpose of this memo is to update you on the progress of the OnCampusOrganizer+ Grant
Proposal for the $20,000 VentureWell Grant.

Summary
My team began this project on October 17th and has completed the questionnaire, abstract, and
proposal narrative and is now working on the presentation. We are still on schedule to complete
the grant and present it to the committee on November 7th.

Discussion
The project has been moving along smoothly and according to schedule. On October
18th, we all wrote the questionnaire and sent it to fellow students to respond, we all created the
logo and cover page, and we all researched comparable products to our Smart Dock. Once all the
data was in for the questionnaire, we began working on the proposal narrative on March 22nd.
Lani worked on the team bios, Ricardo on the technology and value proposition, Shuai on the
work plan and outcome, and I wrote the business model and market section. We completed the
proposal narrative on November 5th and began working on the final documentation. I wrote the
abstract, Kalle wrote a memo for the questionnaire, Christian created a budget for the grant, and
Matthew set up the table of contents and and started compiling the sections into one document.
We started working on the grant presentation today and creating an exploded diagram with
words and visuals for the visual presentation.

Recommendation
The next phase of the project is to work on the presentation as a team over the next week as well
as to complete the project management documentation. We plan to complete the presentation and all the
proposal deliverables by November 5th so that we will be ready for the presentation on November 7th.
Please let us know if you have any questions about the project and we will respond promptly.

Self-Evaluations [All self-evaluations will be uploaded to Blackboard Learn separately]

Team Evaluations [All team evaluations will be uploaded to Blackboard Learn separately]

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