Beruflich Dokumente
Kultur Dokumente
BUSINESS PLAN
Submitted by:
Ferlin P. Abrenica MBA-1
BUSINESS RESEARCH METHODS
(7:30am to 10:30am)
Submitted to:
Glenn F. Eisma, LPT, MBA
Submitted on:
May 25, 2018
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Business Summary
Introduction
Computer shop business is one of the most in demand businesses here in Pagadian City.
Nowadays, internet cafes are really in demand because of the fast changing technology that the
people embraced not only internationally but as well as nationally and locally. Some have their
own laptops and bring it to coffee shops so that they could relax and at the same time prepare
their assignments and paper works. Some use their own laptop and rent for the internet
connection. The people today are very busy and would want to do their jobs faster and rest at the
same time wherein their needs are satisfied and lessen their stress due to busy schedule.
The proposed name of the firm is “ALGA CYBER CAFE”. The owner will register the
firm with the Department of Trade and Industry (DTI) and Local Government Unit (LGU)
concerned. The firm will be registered as Sole Proprietorship and soon to become a Corporation.
The business is about computer shop being part of the service industry.
Location
The business will be renting near the public secondary schools and college universities or
the government offices. The target consumers are students, teachers, office workers, and nearby
neighborhood especially those people whose relatives or loved ones are abroad. The two hundred
(200) meter radius requirements as provided in the existing zoning code and other applicable
rules and regulations wherein computer shops and other similar establishments and places of
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amusements should be put up or constructed at least two hundred (200) meters away from the
church, schools, hospitals and other government offices shall be strictly complied with.
“ALGA CYBER CAFE” will operate as a standard cyber café where clients are expected
to surf the internet at the speed of light, make internet phone calls, conduct teleconference, and
scan and send documents online. We also engage in the sale of snacks and coffee, operating a
full fledge business center and the sale of data bundle and call cards for various
telecommunication providers.
Sale of call cards, and internet bundles from various telecom service providers
Target Market
The target market is composed of 45% student, 40% neighborhood, 10% office worker
and 5% teacher. The large student and nearby neighborhood population will become an
important part of the “ALGA CYBER CAFE” customer base. The student population continues
to grow with the success of free education by the government programs. These students tend to
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have money and an interest in up-scale social centers. Access to the internet, entertainment, and
the upscale ambiance will attract the students. “ALGA CYBER CAFE” will provide an
opportunity to local and traveling professionals to check their e-mails communications; this will
be an attracting entity for the middle income group and for the residents of Sta. Maria District as
majority of the residents do not have access to the internet at their living places.
SWOT Analysis
The SWOT analysis provides us with an opportunity to examine the internal strengths
and weaknesses “ALGA CYBER CAFE” must address. It also allows us to examine the
Strengths
3. Up-scale ambiance
Weaknesses
Opportunities
Threats
Market Needs
As the popularity of internet continues to grow at an exponential rate, easy and affordable
access is quickly becoming a necessity of life. Public wants access to the methods of
communication and volumes of information now available on the internet, and access at a cost
they can afford and in such a way that they are not socially, economically, and politically
isolated.
Market Trends
More than ninety percent of my customers are teenagers and their only objective to get to
Questionnaire:
□ Weekends
□ If none above, please specify with number of hours per day: _____
□ Strongly
□ Sometimes
□ Rarely
4. Have you used computer shop before? Are you satisfied with their service?
□ Yes
5. What other services or equipment, AG Computer Shop would like to offer aside from
what is existing?
Reference(s):
Cruz, Antony. (2010, Feb 06). AC Computer Shop - Business Proposal. 9. 05/11/2019. Retrieved
from https://www.scribd.com/doc/26465650/AC-Computer-Shop-Business-Proposal
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The solution involves the energy consumption of a Back-up UPS and a Computer Desktop.
UPS Energy Consumption = 325W
Computer Set Energy Consumption = 650 W
Total Energy Consumption = 975W
12hrs 1kW 6days 4wks
975W ( )( )( )( )(1month) 280.8kWh
day 1000W wk month
Formula: Simple Moving Average, SMA = Total cost of energy consumption, PhP / Month
Calculation:
SMA = 37,106.68 / 12 = Php 3,092.22 per month
EXPONENTIAL SMOOTHING
Month, 2019 Actual (A), Php per kWh Forecast (F), Php per kWh Error (Actual - Forecast)
January 10.4275 10.00 0.43
February 11.2529 10.21 1.04
March 11.5326 10.73 0.80
April 12.2135 11.13 1.08
May 11.149 11.67 -0.52
June 11.1952 11.41 -0.22
July 11.2485 11.30 -0.05
August 11.2529 11.28 -0.02
September 10.5912 11.26 -0.67
October 10.5594 10.93 -0.37
November 10.437 10.74 -0.31
December 10.2866 10.59 -0.30
MARKET PROJECTION
Historical Values
2019 Y a Yi-1 Yc Y-Yc (Y-Yc)2
January 11,712.17 - - 11,712.17 0.00 0.00
February 15,799.07 2,874.09 11,712.17 14,586.26 1,212.81 1,470,916.56
March 19,430.12 2,874.09 14,586.26 17,460.35 1,969.78 3,880,018.52
April 24,006.86 2,874.09 17,460.35 20,334.44 3,672.42 13,486,648.63
May 25,045.11 2,874.09 20,334.44 23,208.53 1,836.59 3,373,045.06
June 28,292.51 2,874.09 23,208.53 26,082.62 2,209.89 4,883,617.77
July 31,585.79 2,874.09 26,082.62 28,956.71 2,629.08 6,912,058.20
August 34,757.96 2,874.09 28,956.71 31,830.80 2,927.16 8,568,258.38
September 35,688.11 2,874.09 31,830.80 34,704.89 983.22 966,718.91
October 38,546.03 2,874.09 34,704.89 37,578.98 967.05 935,194.94
November 41,029.93 2,874.09 37,578.98 40,453.07 576.87 332,773.58
December 43,327.16 2,874.09 40,453.07 43,327.16 0.00 0.00
∑ 44,809,250.57
σ 1932.38304
Formula: Yc = a + Y(i - 1)
Where:
a = (Yn - Yc) / (N-1) = (43,327.16 - 11,712.17) / (12-1) = 2,874.09
Yc = initial value (1st month) = 11,712.17 PhP∙Units
Yn = final value (last month) = 43,327.16 PhP∙Units
N = number of months = 12
Yi = value for the month past
Calculation:
YFebruary, 2019 = a + YJanuary, 2019 = 2,874.09 + 11,712.17 = 14,586.26
YJanuary, 2020 = a + YDecember, 2019 = 2,874.09 + 43,327.16 = 46,201.25 and so on..
Projected Values
2020 a Y(i-1) Yc
January 2,874.09 43,327.16 46,201.25
February 2,874.09 46,201.25 49,075.34
March 2,874.09 49,075.34 51,949.43
April 2,874.09 51,949.43 54,823.52
May 2,874.09 54,823.52 57,697.61
June 2,874.09 57,697.61 60,571.70
July 2,874.09 60,571.70 63,445.79
August 2,874.09 63,445.79 66,319.88
September 2,874.09 66,319.88 69,193.97
October 2,874.09 69,193.97 72,068.06
November 2,874.09 72,068.06 74,942.15
December 2,874.09 74,942.15 77,816.24
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Historical Values
2019 Y %inc or dec Y(i + 1) 1+r Yc Y-Yc (Y-Yc)2
January 11,712.17 - 12,763.68 1.13 11,295.29 416.88 173,788.33
February 15,799.07 34.89 14,422.95 1.13 12,763.68 3,035.40 9,213,624.88
March 19,430.12 22.98 16,297.94 1.13 14,422.95 5,007.17 25,071,754.50
April 24,006.86 23.55 18,416.67 1.13 16,297.94 7,708.92 59,427,407.27
May 25,045.11 4.32 20,810.84 1.13 18,416.67 6,628.44 43,936,262.16
June 28,292.51 12.97 23,516.25 1.13 20,810.84 7,481.67 55,975,417.94
July 31,585.79 11.64 26,573.36 1.13 23,516.25 8,069.54 65,117,505.60
August 34,757.96 10.04 30,027.89 1.13 26,573.36 8,184.60 66,987,666.77
September 35,688.11 2.68 33,931.52 1.13 30,027.89 5,660.21 32,038,009.00
October 38,546.03 8.01 38,342.62 1.13 33,931.52 4,614.51 21,293,727.76
November 41,029.93 6.44 43,327.16 1.13 38,342.62 2,687.32 7,221,665.34
December 43,327.16 5.60 48,959.69 1.13 43,327.16 0.00 0.00
143.13 ∑ 386,456,829.56
σ 5,674.92
Formula: Yc = (Yi + 1) / (1 + r)
Where:
Projected Values
2020 Y(i + 1) 1+r Yc
January 55,324.45 1.13 48,959.69
February 62,516.63 1.13 55,324.45
March 70,643.79 1.13 62,516.63
April 79,827.48 1.13 70,643.79
May 90,205.06 1.13 79,827.48
June 101,931.71 1.13 90,205.06
July 115,182.83 1.13 101,931.71
August 130,156.60 1.13 115,182.83
September 147,076.96 1.13 130,156.60
October 166,196.97 1.13 147,076.96
November 187,802.57 1.13 166,196.97
December 212,216.91 1.13 187,802.57
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Historical Values
2019 Y X X2 XY a b Yc Y-Yc (Y-Yc)2
January 11,712.17 1.00 1.00 11,712.17 10,931.46 2,795.43 13,726.89 -2,014.72 4,059,093.13
February 15,799.07 2.00 4.00 31,598.14 10,931.46 2,795.43 16,522.31 -723.24 523,079.65
March 19,430.12 3.00 9.00 58,290.37 10,931.46 2,795.43 19,317.74 112.38 12,630.05
April 24,006.86 4.00 16.00 96,027.42 10,931.46 2,795.43 22,113.17 1,893.69 3,586,053.02
May 25,045.11 5.00 25.00 125,225.57 10,931.46 2,795.43 24,908.59 136.52 18,637.37
June 28,292.51 6.00 36.00 169,755.06 10,931.46 2,795.43 27,704.02 588.49 346,317.71
July 31,585.79 7.00 49.00 221,100.52 10,931.46 2,795.43 30,499.45 1,086.34 1,180,133.02
August 34,757.96 8.00 64.00 278,063.66 10,931.46 2,795.43 33,294.88 1,463.08 2,140,608.52
September 35,688.11 9.00 81.00 321,192.97 10,931.46 2,795.43 36,090.30 -402.20 161,760.88
October 38,546.03 10.00 100.00 385,460.34 10,931.46 2,795.43 38,885.73 -339.70 115,393.22
November 41,029.93 11.00 121.00 451,329.28 10,931.46 2,795.43 41,681.16 -651.22 424,090.18
December 43,327.16 12.00 144.00 519,925.91 10,931.46 2,795.43 44,476.58 -1,149.42 1,321,175.99
∑ 349,220.82 78.00 650.00 2,669,681.40 - - 13,888,972.73
σ 1,075.83
Formula: Yc = a + b(x) ; n=12
Y b X n ( XY ) X Y
Where: a and b
n ( X 2 ) X
2
n n
Calculation:
12(2,669,681.40) - 78(349,220.82)
b 2,795.43
12(650) - 78(78)
349,220.82 2,795(78)
a 10,931.46
12 12
Projected Values
2020 X a b Yc
January 13.00 10,931.46 2,795.43 47,272.01
February 14.00 10,931.46 2,795.43 50,067.44
March 15.00 10,931.46 2,795.43 52,862.86
April 16.00 10,931.46 2,795.43 55,658.29
May 17.00 10,931.46 2,795.43 58,453.72
June 18.00 10,931.46 2,795.43 61,249.15
July 19.00 10,931.46 2,795.43 64,044.57
August 20.00 10,931.46 2,795.43 66,840.00
September 21.00 10,931.46 2,795.43 69,635.43
October 22.00 10,931.46 2,795.43 72,430.85
November 23.00 10,931.46 2,795.43 75,226.28
December 24.00 10,931.46 2,795.43 78,021.71
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Historical Values
2019 Y X X2 X4 XY YX2 a b c Yc Y-Yc (Y-Yc)2
January 11,712.17 -11.00 121.00 14,641.00 -128,833.85 1,417,172.33 30,110.60 1,397.71 -21.17 12,174.78 -462.61 214,012.63
February 15,799.07 -9.00 81.00 6,561.00 -142,191.64 1,279,724.80 30,110.60 1,397.71 -21.17 15,816.81 -17.74 314.73
March 19,430.12 -7.00 49.00 2,401.00 -136,010.87 952,076.10 30,110.60 1,397.71 -21.17 19,289.52 140.60 19,769.36
April 24,006.86 -5.00 25.00 625.00 -120,034.28 600,171.39 30,110.60 1,397.71 -21.17 22,592.91 1,413.95 1,999,244.42
May 25,045.11 -3.00 9.00 81.00 -75,135.34 225,406.02 30,110.60 1,397.71 -21.17 25,726.98 -681.86 464,937.74
June 28,292.51 -1.00 1.00 1.00 -28,292.51 28,292.51 30,110.60 1,397.71 -21.17 28,691.72 -399.21 159,372.60
July 31,585.79 1.00 1.00 1.00 31,585.79 31,585.79 30,110.60 1,397.71 -21.17 31,487.15 98.64 9,729.19
August 34,757.96 3.00 9.00 81.00 104,273.87 312,821.62 30,110.60 1,397.71 -21.17 34,113.26 644.70 415,637.68
September 35,688.11 5.00 25.00 625.00 178,440.54 892,202.69 30,110.60 1,397.71 -21.17 36,570.04 -881.94 777,811.73
October 38,546.03 7.00 49.00 2,401.00 269,822.24 1,888,755.65 30,110.60 1,397.71 -21.17 38,857.51 -311.48 97,017.11
November 41,029.93 9.00 81.00 6,561.00 369,269.41 3,323,424.69 30,110.60 1,397.71 -21.17 40,975.65 54.28 2,946.30
December 43,327.16 11.00 121.00 14,641.00 476,598.75 5,242,586.26 30,110.60 1,397.71 -21.17 42,924.48 402.68 162,151.12
∑ 349,220.82 572 48,620.00 799,492.10 16,194,219.85 4,322,944.62
σ 600.20
Formula: Yc = a + bx +cx2
Where: a
X 4 Y X 2 (YX 2 )
; b
( XY ) ; c
n (YX 2 ) X 2 Y
n X 4 ( X 2 ) 2 X 2
n X 4 ( X 2 ) 2
Calculation:
48,620.00 (349,220.82) 572 (16,194,219.85)
a 30,110.60
12(48,620.00) (572) 2
799,492.10
b 1,397.71
572
12(16,194,219.85) 572(349,220.82)
c -21.17
12(48,620.00) (572) 2
Projected Values
2020 X X2 a b c Yc
January 13.00 169.00 30,110.60 1,397.71 -21.17 44,703.98
February 15.00 225.00 30,110.60 1,397.71 -21.17 46,314.17
March 17.00 289.00 30,110.60 1,397.71 -21.17 47,755.03
April 19.00 361.00 30,110.60 1,397.71 -21.17 49,026.57
May 21.00 441.00 30,110.60 1,397.71 -21.17 50,128.80
June 23.00 529.00 30,110.60 1,397.71 -21.17 51,061.70
July 25.00 625.00 30,110.60 1,397.71 -21.17 51,825.28
August 27.00 729.00 30,110.60 1,397.71 -21.17 52,419.54
September 29.00 841.00 30,110.60 1,397.71 -21.17 52,844.48
October 31.00 961.00 30,110.60 1,397.71 -21.17 53,100.10
November 33.00 1,089.00 30,110.60 1,397.71 -21.17 53,186.40
December 35.00 1,225.00 30,110.60 1,397.71 -21.17 53,103.38
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Management Aspect
“ALGA CYBER CAFE" will make sure that the right foundation, structures and
processes are put in place to ensure that our staff welfare are well taken of. Our company’s
corporate culture is designed to drive our business to greater heights and training and re –
As a matter of fact, profit-sharing arrangement will be made available to all our company staff
and it will be based on their performance for a period of three years or more. We know that if
that is put in place, we will be able to successfully hire and retain the best hands we can get in
the industry; they will be more committed to help us build the business of our dreams.
We will ensure that all our employees are selected from a pool of qualified and customer centric
people in and around Pagadian City - Zamboanga del Sur and also from any neighboring
municipalities. We will make sure that we take all the members of our workforce through the
required trainings that will position them to meet the expectation of the company and to compete
“ALGA CYBER CAFE” is owned by Ferlin Abrenica, a soon to graduate as MBA from St.
Columban College Pagadian City. She is planning to become certified in cyber café
administrator. She has over 10 years of experience in the internet café / cyber cafe industry.
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We can confidently say that we have a robust financial standing and we are ready to take on any
challenge that we encounter in the industry. We are well – staffed and well – equipped to run a
12 hours a day and 6 days a week cyber café with a well – planned shift system.
We will ensure that all our employees are selected from a pool of qualified and customer centric
people in and around Pagadian City and also from any part of the Zamboanga del Sur or even in
the Philippines. We will make sure that we take all the members of our workforce through the
required trainings that will position them to meet the expectation of the company and to compete
with other players in the United States and throughout the globe.
Our vision is to become the number one public cyber cafe in the whole of Pagadian City -
Zamboanga del Sur within the first five years of starting the business.
Our mission is to build a world class and well equipped public cyber café brand that will
become the preferred choice for a wide range of client ranging from individual client to
The success of any business is to a larger extent dependent on the business structure of
the organization and the people who occupy the available role. “ALGA CYBER CAFE” will
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build a solid business structure that can support the growth of our internet café business. We will
ensure that we hire competent hands to help us build the business of our dream.
The fact that we want to become one of the leading cyber café brand in the industry in the whole
of Pagadian City - Zamboanga del Sur makes it highly necessary for our organization to
We will work hard to ensure that we only attract people with the right mindset to help us achieve
our business goals and objectives in record time. Below is the business structure that we will
Accountant
IT manager
Creates, communicates, and implements the organization’s vision, mission, and overall
direction – i.e. leading the development and implementation of the overall organization’s
strategy.
Manager / Supervisor
Responsible for managing the daily running of the cyber café, including sourcing
equipment, effective resource planning and implementing cyber café strategies and
operations;
Responsible for setting and meeting performance targets for speed, efficiency, sales and
quality;
Ensures all relevant communications, records and data are updated and recorded;
Liaises with supervisors, team leaders, operatives and third parties to gather information
Coordinates staff recruitment, including writing vacancy advertisements and liaising with
HR staff;
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Reviews the performance of staff, identifying training needs and planning training
sessions;
Records statistics, user rates and the performance levels of the cyber café and preparing
reports;
Responsible for organizing staffing, including shift patterns and the number of staff
Responsible for coaching, motivating and retaining staff and coordinating bonus, reward
Responsible for forecasting and analyzing data against budget figures on a weekly and/or
monthly basis.
Information Technologist
Responsible for overseeing the smooth running of HR and administrative tasks for the
organization
Maintains office supplies by checking stocks; placing and expediting orders; evaluating
new products.
scheduling appointments and making sure all training concerns are properly taken care
off
Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
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participates in the structuring and financing of projects; assures the completion of music
projects.
Responsible for supervising implementation, advocate for the customer’s needs, and
Develops, executes and evaluates new plans for expanding increase sales
Accountant
Responsible for preparing financial reports, budgets, and financial statements for the
organization
reports; analyzes financial feasibility for the most complex proposed projects; conducts
Performs cash management, general ledger accounting, and financial reporting for one or
more properties.
Ensures that all contacts with clients (e-mail, walk-In centre, SMS or phone) provides the
Through interaction with clients on the phone, uses every opportunity to build client’s
manner
“ALGA CYBER CAFE” is going to offer varieties of services within the scope of the
internet café / cyber café industry in the United States of America. Our intention of starting our
internet café in Inglewood – Los Angele is to make profits from the internet café / cyber café
industry and we will do all that is permitted by the law in the US to achieve our aim and business
goals.
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The future of a business lies in the numbers of loyal customers that they have the capacity and
competence of the employees, their investment strategy and the business structure. If all of these
factors are missing from a business (company), then it won’t be too long before the business
close shop.
Progress
Purchase of the needed equipment, software applications, furniture, office equipment and
At “ALGA CYBER CAFE”, our client’s best interest will always come first, and
everything we do will be guided by our values and professional ethics. We will ensure that we
hold ourselves accountable to the highest standards by meeting our client’s needs precisely and
approach to earning a living, and living in our world, for our partners, employees and for our
clients.
Reference(s):
https://www.profitableventure.com/internet-cafe-business-plan/