GENERAL MILLS

INNOVATION CENTER
169 GENERAL MILLS BLVD. MINNEAPOLIS, MN 54427

NADINE DRAGAN
– IA 417 - FALL 2019 -
 GENERAL MILLS
INNOVATION CENTER
169 GENERAL MILLS BLVD. MINNEAPOLIS, MN 54427
------------------------------------------------

PHASE I
SEPTEMBER 25, 2019

NADINE DRAGAN
– IA 417 - FALL 2019 -
 GENERAL MILLS
INNOVATION CENTER
169 GENERAL MILLS BLVD. MINNEAPOLIS, MN 54427
------------------------------------------------

PHASE II
NOVEMBER 11, 2019

NADINE DRAGAN
– IA 417 - FALL 2019 -
 GENERAL MILLS
INNOVATION CENTER
169 GENERAL MILLS BLVD. MINNEAPOLIS, MN 54427
------------------------------------------------

PHASE III
DECEMBER 4, 2019
NADINE DRAGAN

– IA 417 - FALL 2019 -

 GENERAL MILLS
INNOVATION CENTER
169 GENERAL MILLS BLVD. MINNEAPOLIS, MN 54427
------------------------------------------------

PHASE IV
DECEMBER 13, 2019
NADINE DRAGAN

– IA 417 - FALL 2019 -

DECEMBER 4, 2019
 TABLE OF CONTENTS:
PHASE IV:
RENDERINGS:
WORKSTATION – PRIVATE OFFICES
WORKSTATION – OPEN AREA #1
WORKSTATION – OPEN AREA #2
LOBBY SPACE – CUSTOM RECEPTION DESK
LOBBY SPACE - CUSTOM DETAIL OF DISPLAY AREA
 TABLE OF CONTENTS:
PHASE I:
OFFICE DESIGN CASE STUDY #1…………………….……...………………….……………………………….1-2
OFFICE DESIGN CASE STUDY #2………………………………….………………………….…………………3-4
OFFICE DESIGN CASE STUDY #3……………………………………………………….…………….…………5-6
SUMMARY OF CONCEPTS………………………………………………………………………………………………...7
DESIGN GUIDELINES………………………………………………………………………….………….……………8-10
EXISTING PROJECT CONDITIONS………………………………………………………………….…………11-13
TOTAL USEABLE SQUARE FOOTAGE…………….……………………………………………….……………14
SPACE STANDARDS………………………………..…………………………………………………………………15-17
INDIVIDUAL AND DEPARTMENT NEEDS……………………………………………………………..18-19
SPACE ADJACENCY MATRIX………………………………………………………………………..……………….20
RELATIONSHIP DIAGRAMS…………………………………………………….…………………...…………21-22

PHASE II:
PARTI DIAGRAMS………………………………………………………………………………………………………………23
THUMBNAIL IDEATION SKETCHES…………………………………………………………………….……….24

PHASE III:
DESIGN CONCEPT……………………………………………………………………………………………………………..25
ART & DECORATIVE ELEMENTS……………………………………………………………………………………26
SPACE PLANNING STANDARDS & TYPICALS………………………………………………………….27
MATERIAL & FINISH SELECTION DATA……………………………………………………..………………28
SCHEDULES…………..…………………………………………………………………………………………………………..29
FIRE SAFETY ISSUES……………………………………………………………………………………………………….30
ADA CONSIDERATIONS……………………………………………………………………………………………………31
ACOUSTIC CONSIDERATIONS……………………………………………………………………………………….32
 OFFICE DESIGN CASE STUDY #1:
OTTERBOX HEADQUARTERS

https://www.kimballoffice.com/getattachment/d993fd41-6935-4c58-aed7-6b8cb1928656/ Otterbox_Case_Study.pdf

1. What is the problem/issue?

• OtterBox moved its headquarters into a larger building that would bring together twice as many
employees than its previous office.

2. Why is there a problem/issue?

• OtterBox chose an existing, outdated building to renovate into their new home. The architect and
designer were challenged with the task of adding to the building without disturbing the mature
trees that surrounded it. The design needed to utilize the space efficiently, yet also keep continuity
and aid collaboration between the different departments.

3. How is the problem/issue evaluated and analyzed?

• By spending time researching and observing Otterbox employees in their previous office, Oglesby
Design LLC was able to fully understand and integrate their findings into the new office. The intent
was to create an inspiring and exciting space that would shape the creative and innovative spirit of
all who entered.

4. How are the resulting findings communicated?

• Kimball Office was able to meet OtterBox’s needs with a broad range of relevant furniture solutions
to meet each department’s specific needs. With the help of our diverse finish options and flexibility
in finish application, the spaces blend together to create a dominant brand aesthetic.

1
OFFICE DESIGN CASE STUDY #1:

- COLLABORATION SPACE –
➢ INTERACTIVE TV SCREENS
➢ WHITE BOARD WALLS

- OFFICE FURNITURE –
➢ WORKSTATION XSITE
➢ LIGHTING/CEILING
TREATMENTS
➢ YELLOW POP OF COLOR

2
 OFFICE DESIGN CASE STUDY #2:
VODAFONE: FOSTERING A NEW WORK CULTURE

http://www.steelcase.com/insights/case-studies/hallo-amsterdam/
1. What is the problem/issue?

• Vodaphone is going to move its Netherlands headquarters to Amsterdam. Both Vodafone

leadership and staff desired more emphasis on innovation, placed a greater value on effectiveness
than efficiency, wanted to encourage more teamwork, and placed less emphasis on a market-
driven culture.

2. Why is there a problem/issue?

• The new space is both a working office and a test facility for their permanent Amsterdam
workplace.

3. How is the problem/issue evaluated and analyzed?

• Steelcase Applied Research & Consulting worked with the Vodafone team by observing staff work
processes, gathering input from employees, and synthesizing their findings to inform the
workplace strategy.

4. How are the resulting findings communicated?

• Vodafone created a space-efficient center that reflects their brand, facilitates collaboration
between teams, and can easily adapt to future business needs: a vibrant, stimulating workplace
that helps employees work better, and in turn delivers better service for customers.

3
OFFICE DESIGN CASE STUDY #2:

- COLLABORATION FURNITURE –
➢ VARIED HEIGHTS

➢ BAR HEIGHT WITH OPTIONAL

SEATING

- COLLABORATION TECHNOLOGY –
➢ INTERACTIVE TV SCREENS

➢ SHADOW BOX

O BACKLIGHT
➢ VIBRANT COLORS IN SMALL SPACE

4
 OFFICE DESIGN CASE STUDY #3:
MEUNDIES
https://www.hermanmiller.com/research/categories/case-studies/meundies/
1. What is the problem/issue?

• When MeUndies first started, all business functions were crammed into a 2,000-square-foot space
that had formerly housed a mechanic’s garage. After about a year of rapid expansion it became
clear that they needed to find a larger office—an open environment with a loading dock and doors to
accommodate their growing shipping needs. A year later they found the perfect place in Culver City:
an old Hollywood prop shop.

2. Why is there a problem/issue?

• In collaboration with Abramson Teiger Architects, Medina and the team at Herman Miller helped
MeUndies plan the overall flow of the new workplace—how each department related to the other in
a way that would maximize efficiency and enhance creativity. Lalezarian and Shokrian chose the
products that best suited the space and their budget, and decided upon the best configurations,
paying close attention to the needs of every team and individual in the office. Herman Miller and
MeUndies then collaborated with interior design firm Jessica Shaouli Designs to add fun but
functional details that helped bring the brand’s personality to life—including a wall mural that
doubles as a bicycle rack.

3. How is the problem/issue evaluated and analyzed?

• The initial visit to the showroom sparked a deepening relationship. Medina visited the old office of
MeUndies to better understand the business, the needs of its people and the work they do, and its
leaders’ vision for the future.

4. How are the resulting findings communicated?

• One such meeting area, located at the heart of the MeUndies office, features Metaform Portfolio, a
unique suite of lightweight blocks that can be combined and re-arranged by people to create
boundary, visual display and storage, and support for surfaces and accessories as needed. As with
many other versatile Herman Miller tools and products, Metaform has acquired another function,
specific to the MeUndies office.

5
OFFICE DESIGN CASE STUDY #3:

- COLLABORATION SPACE –
➢ GRID WALL
➢ PLANTER WALL BOXES

➢ DECORATIVE RUG

➢ SIMPLE LIGHT ELEMENT

- LOUNGE SPACE –
➢ MULTIPLE LEVELS

➢ ACCENT WINDOWS

➢ DECORATIVE PILLOWS

➢ PLANTER WALL BOXES

6
 SUMMARY OF CONCEPTS:

RESPONSIBILITY:
THE COMPANY FOCUSES ON THEIR
IMPACT FROM MINNESOTA TO
AFRICA, LOCAL NONPROFIT
CONNECTS FOOD EXPERTS WORLDS
APART LOOKING FOR NEW WAYS TO
FEED LARGE POPULATIONS.
COMMUNITY INVOLVEMENT AND
IMPACTS ARE A MEANINGFUL
ASPECT OF GENERAL MILLS.

MINDFULNESS:
THE COMPANY IS NOW THE
SECOND-LARGEST U.S.
ORGANIC FOOD PRODUCER
AND 85 % OF THEIR TOP 10
PRIORITY INGREDIENTS
WERE SUSTAINABLY
SOURCED IN 2018.

EMPOWERING:
THE COMPANY IS BUILDING
TO BECOME MORE OF AN
AGILE, ENGAGED
ORGANIZATION BY
LISTENING TO EMPLOYEES,
TAKING ACTION AND
MEASURING PROGRESS.

7
 DESIGN GUIDELINES:

RESPONSIBILITY:
THE COMPANY FOCUSES ON THEIR IMPACT FROM MINNESOTA
TO AFRICA, LOCAL NONPROFIT CONNECTS FOOD EXPERTS
WORLDS APART LOOKING FOR NEW WAYS TO FEED LARGE
POPULATIONS. COMMUNITY INVOLVEMENT AND IMPACTS ARE
A MEANINGFUL ASPECT OF GENERAL MILLS.
IDEAS AND
CHARACTERISTICS:
SOLUTIONS:
LEADERSHIP: ACCENT LIGHTING
•

• GREEN AND BLUE

FOCUSING ON THE COLORS
PRESENT AND FUTURE • WORKSTATIONS OF
TO GROW DEPARTMENTS
LOCATED TOGETHER

ACCOUNTABLE: • COLLABORATION
SPACES
WORKING TOGETHER • WORKSTATIONS WITH
FOR A COMMON LOWERED PANELS
PURPOSE • EXRTA STORAGE

8
 DESIGN GUIDELINES:

MINDFULNESS:
THE COMPANY IS NOW THE SECOND-LARGEST U.S. ORGANIC FOOD
PRODUCER AND 85 % OF THEIR TOP 10 PRIORITY INGREDIENTS
WERE SUSTAINABLY SOURCED IN 2018.

CHARACTERISTICS: IDEAS AND

SOLUTIONS:
COMPASSION:
• DISPLAY AREA
CARING ABOUT AND • INTERACTIVE
HELPING OTHER STATIONS
PEOPLE

SYNERGY:
• WHITEBOARD
EXTRA ENERGY THAT WALLS
PEOPLE CREATE WHILE • INTERACTIVE
WORKING TOGETHER SCREENS

9
 DESIGN GUIDELINES:

EMPOWERING:
THE COMPANY IS BUILDING TO BECOME MORE OF AN AGILE,
ENGAGED ORGANIZATION BY LISTENING TO EMPLOYEES, TAKING
ACTION AND MEASURING PROGRESS.

CHARACTERISTICS: IDEAS AND

SOLUTIONS:
FLEXIBLE
UPLIFTING:
•

WORKSTATIONS
INSPIRING HAPPINESS AND AND
HOPE FOR THE COMMUNITY WORKSPACES
IN MINNESOTA AND GLOBAL • BRIGHT AND OPEN
IMPACT WINDOWS TO SEE
NATURE

EMPATHY: • WAYFINDING TO
MULTIPLE
UNDERSTANDING AND SPACES WITHIN
RELATING TO THE THE BUILDING
FEELINGS OF OTHERS
• FOCUS AND

FEATURE WALLS

10
 EXISTING PROJECT CONDITIONS:

BUILDING DESCRIPTION:
• Location
An office complex located in Minneapolis, Minnesota.
• Area Amenities
This building is located next to GM headquarters and is located on a bus line. Restaurants
are not within walking distance.
• Parking
Ground parking garage is adjacent to the building.

11
 EXISTING PROJECT CONDITIONS:

SUNSET
SOUTHWEST NORTHWEST

SOUTHEAST NORTHEAST

SUNRISE
*NOT TO SCALE*

BUILDING DESCRIPTION:

• Security
24-hour on-site security patrols and after-hours magnetic card system for the building and
the elevators. At the 301 INC space, the exit/entry doors other than the Lobby, will need
magnetic card access as well.
• Level Access
One elevator provides access to the office floors; two stairwells also provide access to each
floor.

12
EXISTING PROJECT CONDITIONS:

• Other
10’-0” ceiling clearance for
general ceiling. 13’-2” ceiling
clearance to the bottom of
the deck.

All visible interior suite

doors are 3’-0” wide x 7’-10”
high.

The East, South, and West

side of the building is facing
a park-like setting.

The North side of the

building faces parking lot
with greenery beyond.

Other features of the site:

the East side faces a pond,
and the south side faces a
creek.

The General Mills

headquarter is located
Southwest of the building.

13
 TOTAL USEABLE SQUARE FOOTAGE:

BUILDING DESCRIPTION:

• Building

Three stories with

approximately 42,000
rentable square feet.

• Floors

Typical floor plates are

approximately 13,900
rentable square feet.
Kraft will be located on
Level 2. Do not use the
entire floor plate – show
the multi-tenant
corridors. Corridor must
also allow access to
shared restroom
facilities.

• Building
Amenities

This building is multi-

tenant office space.

14
 SPACE STANDARDS:

MIX AND MINGLE:

• WITH NUMEROUS OPTIONS AND INTEGRATED COMPATIBILITY. FOOTPRINT IS INHERENTLY

VERSATILE. AN EXTENSICE OFFERING OF COORDINATED DETAILS, MATERIALS, AND FINISHES
ALLOWS FOOTPRINT TO DELIVER GREATER FLEXIBILITY AND AESTHETIC COHESIVENESS TO
EVERY SOLUTION. NO MATTER WHAT THE SPACE REQUIREMENTS ARE, FOOTPRINT CAN EASILY
ADAPT.
• OPEN WORKSTATION
• 250 SQ. FT. PER DESK CUBE, 83
SQ. FT. PER DESK, 100 SQ. FT.
FOR OPEN COLLABORATION
SPACE BETWEEN. TOTAL SQ.
FT. FOR FOOTPRINT: 350 SQ. FT.
• 4 NEEDED FOR OFFICE SPACE
• LOCATED NEAR
COLLABORATION SPACES
• USED BY: R&D
TECHNOLOGISTS, R&D ASSOCIATES, BUSINESS DEVELOPMENT SPECIALIST (SALES),
MARKETING SPECIALISTS, BRAND SPECIALISTS

BASIC COMPONENTS: *NOT TO SCALE*

• STORAGE
• SCREENS
• GROUPS
• PUBLIC WORKSTATION

15
 SPACE STANDARDS:

POWER AND LIGHT:

• XSITE IS ENGINEERED SO YOU CAN DISTRIBUTE TECHNOLOGY EASILY, VIRTUALLY ANYWHERE

WITHIN THE FRAME. AN AMPLE BASE WIREWAY HARNESS, MID-LEVEL DISTRIBUTION, AND
TECHNOLOGY TILES MAKE CONNECTIONS SIMPLE.
• SEMI-PRIVATE WORKSTATION
• 128 SQ. FT PER SIDE, 64 SQ. FT. PER DESK.
TOTAL SQ. FT.: 256 SQ. FT.
• 4 NEEDED FOR OFFICE SPACE
• LOCATED NEAR SIDES OF BUILDING SPACE
• USED BY: TECH MANAGER, RESEARCH&
DEVELOPMENT MANAGER, PROJECT
MANAGERS, SALES MANAGER, MARKETING
MANAGER, RECEPTIONIST

BASIC COMPONENTS:

• STORAGE
• WARDROBE
• SCREENS *NOT TO SCALE*
• DIVIDER WALL
• SEMI-PUBLIC
WORKSTATION

16
 SPACE STANDARDS:

DESIGNED FOR CHANGE:

• PRIORITY PROVIDES WHAT A WORKSPACE

NEEDS: THE ABILITY TO RECONFIGURE,
RESCALE, AND RE-ADAPT TO SUIT VIRTUALLY
ANY SITUATION. WITH PLENTY OF STORAGE
OPTIONS, PRIORITY IS DESIGNED NOT ONLY
FOR THE TASK AT HAND, BUT FOR THE
CONTINUITY OF AN ENTIRE ORGANIZATION.
• PRIVATE WORKSTATION
• 100 SQ. FT PER DESK.
TOTAL SQ. FT.: 210 SQ. FT.
• 4 NEEDED FOR OFFICE SPACE
• LOCATED NEAR SIDES OF BUILDING SPACE
• USED BY: MANAGING DIRECTOR, FINANCIAL
MANAGER

BASIC COMPONENTS:

• DOUBLE HEIGHT STORAGE

• WARDROBE
• SCREENS *NOT TO SCALE*
• FLOATING SURFACE
• MODESTY PANEL
• PRIVATE WORKSTATION

17
 INDIVIDUAL AND DEPARTMENT NEEDS:

ADMINISTRATION
POSITION OFFICE WORKSTATION QUANTITY TOTAL (SF.)
(SF.) (SF.)
MANAGING DIRECTOR 168 1 168
EXECUTIVE 64 1 64
ASSISTANT
RECEPTIONIST 64 1 64
TECH MANAGER 64 1 64
FINANCIAL MANAGER 120 1 120
TOTAL 5 480

RESEARCH AND DEVELOPMENT

POSITION OFFICE WORKSTATION QUANTITY TOTAL (SF.)
(SF.) (SF.)
RESEARCH& 168 1 168
DEVELOPMENT
MANAGER
R&D TECHNOLOGISTS 80 4 320
R&D ASSOCIATES 48 4 192
PROJECT MANAGERS 80 2 160
SALES MANAGER 120 1 120
BUSINESS 48 4 192
DEVELOPMENT
SPECIALIST (SALES)
MARKETING MANAGER 168 1 168
MARKETING 64 4 256
SPECIALISTS
BRAND SPECIALISTS 48 2 96
TOTAL 23 1672

18
 INDIVIDUAL AND DEPARTMENT NEEDS:

SUPPORT SPACES
POSITION OFFICE WORKSTATION QUANTITY TOTAL (SF.)
(SF.) (SF.)
CONFERENCE ROOM 322 1 322
RESTROOM/ 60 1 60
LACTATION RM
EPICENTER 600 1 600
RESOURCE ROOM 300 1 300
SMALL OPEN 400 3 400
COLLABORATION
EMPLOYEE LOUNGE 250 1 250
COPY/PRINT 48 2 96
CLOSED 300 (1) for 6 900
COLLABORATION people
(2) for 2-4
people
RECEPTION AREA 216 1 216
TRAINING ROOM 300 1 300
DISPLAY AREA 300 1 300
TOTAL 16 3744

FINAL TOTALS
POSITION QUANTITY TOTAL (SF.)
ADMINISTRATION 5 480
RESEARCH AND 23 1672
DEVELOPMENT
SUPPORT SPACES 16 3744
TOTAL 44 5896

CIRCULATION 5896 X 33% =1945.68

FINAL TOTAL 7841.68

19
SPACE ADJACENCY MATRIX:

20
RELATIONSHIP DIAGRAMS:

21
RELATIONSHIP DIAGRAMS:

22
PARTI DIAGRAMS:

23
THUMBNAIL IDEATION SKETCHES:

24
 GENERAL MILLS DESIGN CONCEPT:

The focus of the design concept for General Mills is the separation between workstations and

collaboration spaces within the office space, while providing wayfinding to differentiate the functions

between the workstations and the supporting spaces. An emphasis will be on the conference room, making

it a vibrant collaboration space. Throughout the office space the accent colors of yellow, blue and green will

have a cheerier mood within the innovation center for General Mills.

For the various office workstations, there is minor separation with transitions of lounge areas,

collaboration spaces, and copy/print spaces. The open areas will feature height adjustable tables and

privacy screens, along with multilevel sitting areas and curvilinear shapes. As well as, having touchdown

spaces and hoteling for temporary workers would be great for 301 INC growth at General Mills.

25
 ART & DECORATIVE ELEMENTS:

The art and décor for the General Mills 301 INC office space will follow the
vibrant and minimalism style of the space.

A YELLOW AND LIGHT GREY GEL

COAT PAINTING TO REPRESENT
THE SUNLIGHT ON THE WHEAT
FIELDS. INCORPORATING HOW
GENERAL MILLS WAS FOUNDED.

A YELLOW, BLUE AND GREEN

PAINTING WITH MULTIPLE PANELS
FOR RECEPTION AREA TO HAVE A
LARGE 3-D WALL SCULPTURE.
REPRESENTING THE MANY
VARIATIONS OF PRODUCTS GENERAL
MILLS OFFERS TO CONSUMERS.

26
SPACE PLANNING STANDARDS & TYPICALS:

27
MATERIAL & FINISH SELECTION DATA:

28
 SCHEDULES:

Coded Furniture Plan………………………………………………….……………………………………………..……A4

Furniture schedule………………………………………………….………………………………….………………….A14

Finish specifications typed list & schedule………………….…………………………………………A15

29
 FIRE SAFETY ISSUES:

Occupancy Load: Approximately 8000 sq.ft. of space sprinklered building

8000/100 = 80 People

2 HOUR FIRE WALL SPECIFIED BETWEEN

TENANT SPACES

EXIT SIGNAGE INDICATING EXIT

LOCATIONS FOR PEOPLE TO FOLLOW IN
EMERGENCY SITUATIONS

FURNITURE UPHOLSTERY HAVE

FLAMMABILITY RATING OF CA TB 117-2013,
IMO A.652(16)8.3, AND NFPA 260

CONCEALED SPRINKLERS THROUGHOUT THE

ENTIRE SPACE WILL GO OFF AUTOMATICALLY IN
CASE OF A FIRE

EXITS FOLLOW THE ½ DIAGONAL RULE

AND ARE NOT FARTHER APART THAN 1/3
THE DISTANCE OF THE OVERALL SPACE

30
 ADA CONSIDERATIONS:

5’-0” TURNING CIRCLE IN THE LACTATION

ROOM AND OTHER AREAS OF THE SPACE
ALLOWING ENOUGH SPACE FOR A
WHEELCHAIR TO TURN AROUND

5’-0” CORRIDORS AND MINIMUM 3’-0”

AISLES THROUGHOUT THE SPACE

FLEXIBLE AND MOVABALE SEATING

ALLOWING ROOM FOR A WHEELCHAIR
AROUND THE TABLE

DESK SYSTEMS WITH OPEN LEGS TO

ALLOW A PERSON IN A WHEELCHAIR TO
PULL UP AND BE ABLE TO PUT THEIR FEET
UNDERNEATH THE DESK

ADA ACCESSIBLE RECEPTION DESK

HEIGHT OF 28” TO ALLOW A PERSON IN A
WHEELCHAIR TO ACCESS THE COUNTER

31
 ACOUSTIC CONSIDERATIONS:

ACT TILE CEILING IN SPACES WITH MANY

PEOPLE AND MOVEMENT REQUIRES
BETTER ACOUSTICS

SIMILAR SPACES LOCATED NEAR EACH

OTHER; ALL OPEN WORKSTATIONS ARE
IN THE SAME SPACE AND ALMOST ALL
PRIVATE OFFICES ARE ALONG THE
SAME WALL

LIMIT CEILING
HEIGHT TO 10’-0”
WHERE THERE IS
ACT TILE

CARPET SPECIFIED IN THE LARGE OPEN

OFFICE SPACE

32