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ANCHOR/OVERALL PROJECT GOAL

This communication plan intends to inform, involve and inspire school heads and supervisors in the dissemination and implementation of the Philippine
Professional Standards for School Heads and Philippine Professional Standards for Supervisors.

COMMUNICATION PROBLEM

This communication plan will address the following issues and challenges in operationalizing PPSSH & PPSS:
 Limited understanding and appreciation of the Leadership Standards
 Undefined/unclear demarcation line (referring to KRA's) between the roles and functions of School Heads and Supervisors (EPS vs PSDS)
 Apprehension on the types and forms of means of verification (MOVs) that are aligned with the indicators

COMMUNICATION TARGET KEY MESSAGE STRATEGIES & RESOURCES TIMING LEADER PERSON/ MEASURE OF
OBJECTIVE AUDIENCE TACTICS NEEDED OFFICE SUCCESS

Increase levels of SDS Deep Face to face 60 pax X 1500 X 3 2nd week of May, Marco D. QUAME Results
understanding ASDS understanding strategies days = 2020 Meduranda Pretest & Posttest
and appreciation Chief, CID and appreciation 270,000.00 Fresnedi V.
of school heads Chief, SGOD of PPSS and PPSSH Use of printed Natividad
and supervisors on EPS will allow for tools
the Leadership PSDS quality delivery of
Standards as School Heads basic education New media
encapsulated in Assistant Principal and improved (posting on the
PPSS or PPSSH performance of website)
education
leaders.

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