Muhammad Ahsan [ELECTRONIC COMMERCE]

Lesson Plan 5

Duration: 1 hour 30 minutes (90 minutes)

Objectives: The main objectives are.

 Portal Model
 Horizontal Portal
 Vertical Portal
 Dynamic Pricing Model
 Name Your Price Model
 Comparison Pricing Model
 Demand Sensitive Pricing Model
 Bartering Model
 Rebates Model
 Offering Free Products and Services

Content:Portal models give the visitors the chance to find almost everything they are looking for
in one place. They often offer news, sports, and weather information, as well as the ability to
search the web. Portal links consumers to online merchants, online shopping malls, and auction
sites. They help users collect information on an item for which they are looking and allow users
to browse independently owned storefronts. There are two types of portals. Basically search
engine are our horizontal portals that collects information on a broad range of topic. Portals that
deal in single area of interest are called vertical portals.The name your price model empower
customer by allowing them choose their price for product or services. Many of business that
offers this service have formed partnership with leaders of industries such as travel, landing or
retails. These industry leaders receive the customer desired price & decide whether or not to sell
the product or service.The comparison price model allows customer to poll a variety of
merchants and find a desire product or service at the lowest price.The concept behind demand
sensitive price model is that the more people who buy a product in single purchase, this lower

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Muhammad Ahsan [ELECTRONIC COMMERCE]

cost per person becomes.Another popular method of conducting e-business is bartering or

offering one item in exchange for another.Rebates can help attract customer to your site many
companies. Offering product & servicessites offers their products for free on the web many of
these sites also from partnership with companies to exchange products & services for
advertising.

Methods: For every topic to cover, I will first provide the definition andthebasics, and then
asked the details from the class and with the help of class discussion we will simultaneously
cover the whole topic. Thisprocess will not only give them confidence, butwill also encourage
them to openly discuss any practical information regarding the topic whether the answer is right
or wrong.

Resources:
Besides the lecture handout, this lesson will draw from the following:
 Reference Websites:
www.java2s.com , www.w3Schools.com .

Evaluation: In this lecture I will not be using any formal evaluation process. I will be using
informal techniques to monitor if the students have absorbed the material or not:
 By judging the class interaction, which is a clear indicator of their interest.
 By asking practical implementation of E-Commerce in any mean from the Student.

Time Lecture
Plan Contents of Lecture Strategy
(Min) (Remarks)

10 min Portal Model:

Portal models give the visitors the chance to find almost
everything they are looking for in one place.
They often offer news, sports, and weather information, as well as
the ability to search the web.

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Muhammad Ahsan [ELECTRONIC COMMERCE]

Examples:
www.hotbot.com; www.about.com; www.altavista.com;
www.ask.com; www.yahoo.com ; www.agilesysllc.com. These
portals provide users with a shopping page that links them to
thousands of sites carrying a variety of products.
Portal links consumers to online merchants, online shopping
malls, and auction sites. They help users collect information on an
item for which they are looking and allow users to browse
independently owned storefronts.
There are two types of portals.

10 min  Horizontal Portal:

Basically search engine are our horizontal portals that collects
information on a broad range of topic i.e.
http://www.ask.com/,http://www.google.com.pk/

10 min  Vertical portal:

Portals that deals in single area of interest i.e.
http://www.internet.com/welcomead/, http://www.webmd.com/

Dynamic Pricing Model:

10 min  Name your price model:
The name your price model empower customer by allowing them
choose their price for product or services i.e. priceclient.com/
Many of business that offers this service have formed partnership
with leaders of industries such as travel, landing or retails. These
industry leaders receive the customer desired price & decide
whether or not to sell the product or service.

10 min  Comparison price model:

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The comparison price model allows customer to poll a variety of

merchants and find a desire product or service at the lowest price.
i.e. http://www1.bottomdollar.com/

10 min  Demand sensitive price model:

The web has enabled customer to demand better, fast service at
cheaper price. It also empowered buyers to shop in larger groups
to achieve a group rate.
The concept behind this model is that the more people who buy a
product in single purchase, this lower cost per person becomes.
I.e. These web sites (http://www.mercata.com/ ) sells product
using this model mob shop (http://www.mobshop.com/ )also
provides services in this regard.

10 min  Bartering model:

Another popular method of conducting e-business is bartering or
offering one item in exchange for another.
http://www.ubarter.com/this is a site that offers such services.
If a businesses looking to get rid of an over stoked of product.
This web site http://www.isolve.com/ can help to sell it.

10 min  Re-bates:
Rebates can help attract customer to your site many companies
offers. ”every low price” and special to keep customers coming
back http://www.ebates.com/ is the site.

10 min  Offering product & services:

This type of sites offers their products for free on the web many of
these sites also from partnership with companies to exchange
products & services for advertising.

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Muhammad Ahsan [ELECTRONIC COMMERCE]

i.e. http://www.hsx.com/

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