Table of Contents

I. INTRODUCTION

o Background/Overview

o Statement of the Problem

o Objectives

o Scope and Delimitation

o Review of Related Literature

o Significance of the study

II. Methodology

III. Result and Discussion

IV. Recommendations

V. Bibliography, Author, date, title, p.

VI. Acknowledgement
Abstract

The size and range of online selling is increasing dramatically. Business are spending more on

online than before. Understanding the factors that influence the online selling effectiveness. This

study seeks to explore the factors that contribute to the effectiveness of online selling on

purchasing on intentions from the perspectives of developing countries. Based on the related

literature the study empirically analyzes the effect of online selling on purchasing intention using

data collected and the result show that income, internet skills, internet usage per day

advertisement content and advertisement location are significant factors that affect the

effectiveness of online selling. However, two notable findings emerged: first was the key

significant role of website language and secondly and maybe most importantly is the impact of

other people opinions on the effectiveness of online advertisement.

 I. Introduction

Background/Overview

Online Selling is setting up an online shop to sell your products it can be useful and profitable

way of doing business. Online Selling will work if you have well defined products or services

that can be sold without woman involvement in the sales process. Fixed prices for all types of

potential customers , product or services that you can be delivered within a predictable time.

Online Business conducted through the use of computers, telephones, for machine.

Statement of the Problem

When we shopping online they spend time to make shop decisions and return less stuff who are

these desirable shoppers. The involvement of woman in the sales process unlike traditional

methods of selling. The seller must need to consider when the products or orders cannot

automatically come straight into their orders.

Objectives:

Nowadays, an increase in the technological revolution has happened in the world; However the

internet is the important significant revelation that has ever known so far and use by a lot of

people. Shopping via the internet has become one of the most successful uses that can connect

the various and companies and consumer alike. That is because of wealth of time and effort,

rather than travel the specific needs of a country. It has been able to the users of the internet to

choose whatever goods or things they want.

 Scope and Delimitation

The men and women differently in Brick and mortar stores. The internet has long been in

offering similar speed and efficiency to both genders. But recent research by analyst and

retailers has turned up significant gender differences when comes to online shopping the most

striking is men need for speed.

Review of Related Literature

Online shopping behaviour-identifying pre-purchase intentions of consumers is the key to

understand why the ultimately to do or do not shop from the web market one stream of research

under online consumer behaviour consist s of studies that handle the variables influencing these

intentions. A compilation of some of determinants researchers have examined are; transaction

security, vendor quality, price consideration, information and service quality, system quality,

privacy and security risks, trust, shopping enjoyment, valence of online shopping experience, and

perceived product quality ( Liao and Cheung , 2001; Seed et al., 2003; Miyazaki and Fernandez,

2001 Chen and Dubinsky, 2003).

Consumer Satisfaction and loyalty in the online market- investing in consumer satisfaction

from the online experience and creating brand or site loyalty are critically important for

companies that want to have a long run presence on the web. There are two approaches taken to

induce loyalty into consumers in an online context. One approach is to focus on concrete factors.

For example, creating a convenient and well designed online store and offering secure

transaction are the keystones of satisfying e-consumer ( Szymanski and Hise, 2001}.

How do online advertisements affects consumer purchasing intention- base on author

Ashraf Bany Mohammad Alkubise21. Collage of computer science and software Engineering
University. The size and range of online advertisement is increasing dramatically. Business is

spending more on online advertisement than before. Understanding the factors that influence

online advertisement effectiveness is crucial while much research has addressed this issue. Few

studies have considered the case of developing countries.

Studies of online website- According to Frishman a basic level expert author the online selling

field may seem infinite in scope, too with millions of potential customers world wide. But

success in selling collectibles on the web is gained in much the same way as it is in the physical

world, by knowing buyer’s needs and meeting them.

Influence of Online Marketing on consumers – the typical internet user of the twentieth

century is young professional and affluent with higher levels of income and higher education.

They value time more than money which automatically makes the working population and dual-

income or single parent households with time constraints better candidates to be targeted by non-

store retailers (Burke, 1997). Actually, both demographics and personality variables such as

opinion leadership or risk advertisement are very important factors that are considered in a

studies trying to determine the antecedents of internet purchases (Kwak et a., 2002).

Significance of the Study

Internet is an integral part of our lives. With it we communicate: gather news, network with

friends and colleagues, and share information and resources. Today we see many business it can

be large and small. This study have advantages over traditional methods, including reducing

order processing cost, being able to receive payment more quickly.

II. Methodology

Data and survey instrument. My data was collected using a questionnaire survey which was

carried out in October 09, 2018. Respondents are the student who take online seller and the

manager in different online selling there selected using convenience sampling, and their own

knowledge based on their experience in online selling.

III. Results and Discussion

Empirical results. From the overall of my respondents that the biggest advantages of shopping

online are the convenience and cost savings, while the main disadvantage is that the item is not

immediately available, and you cannot inspect it personally before you make your purchase. The

major trend in online selling are the fashion items such as make-up kits, perfume, bags, and

accessories, shopping via the internet has become one of the most successful that they can

connect the various and companies and consumer alike.

The consumer satisfaction is the quality and price. Eight out of ten of my respondents said that

the qualities needed to be successful online seller, is to have more patience, independent and

time management and internet skills and internet usage per day were as well positive and

statistically significant factors. Interestingly, from all of my respondents said that you can

measure the effectiveness of your business, your costumers enjoy your services and when you

met their satisfaction. In contrast to all our expectations 40% of my respondents that take being a

seller are students and the 60% remaining are most of them are already employed of different

companies. The most of my respondent student said that they can do both studying while being a

seller. But the other seller had their own boutique and they do the both type of selling which

traditional and online selling.

IV. Recommendation

In order to create a successful online shopping experience for the customer, I implement the

following basic functionality: create an account (store and update your about information,

billing, shipping and payment information), log in and log out, browse products, manage a

shopping cart ( add, remove, change quantity), and check out the shopping cart.
 V. Bibliography, author, date, title, p

 Koufaris’s (2002) Affects Consumer Purchasing Intention Retrieved from EJBM

Article

 Karen Fishman (2005) Online Shopping and High Street Shopping retrieved from

bartleby and essay

 Szymanski (2000) Related Literature and Study Online

 Van Riel etal (2004) Ssupporting Services through the Web

VI. Acknowledgement

I’m very thankful for my family, colleagues, friends, particularly Miaka and my sister Jena for

their help. I would also thank those who participate and suffer their time for any survey and to

those who answered my questionnaire and construct their dependent variable to answer my

questionnaire
Qualities needed to be Successful Online Seller

Jenra L. Carreon

11- Amethyst

Castillo Concepcion Tarlac

October 16, 2018