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Event Planning Proposal

- is a comprehensive document that will outline the services you will provide for an event.
THIS SHOULD PRESENT YOU AS A AN EXPERIENCED, SKILLED PROFESSIONAL THAT IS
UNIQUELY QUALIFIED TO EXECUTE THIS EVENT AND ESTABLISH YOU AS SOMEONE THEY
CAN TRUST.

- Should be well written, contains specifics regarding what services are included what
services are included in the proposal and illustrate how you will carry out the event,
providing the necessary details so that the client can early envision what are you proposing.

7 Things to include:

1. Business introduction
Briefly introduce your event planning business, discuss your background, any professional
certifications, and length of time in business, relevant experience.

2. Description of the event


Provide and overall scope of the event including details that were discussed during your first client
meeting, such as goal of the event, possible dates, venues to consider, number of guest. Etc

3. Services to be provided
Be very specific in this section, listing all the services that you will provide for this event. Listing
items with bullet points or subheadings are very effective as it is an easy way for the client to see
the range of services included. List any services that are optional for an added fee.

4. Examples of your work


If you have planned an event similar to what you are proposing then this is your chance to show off
those skills. Include photos, sketches, new clippings, or any visuals that will help paint a picture in
the client's mind of what you can do.

5. Proposed Cost
Carefully articulate ALL THE COST associated with the planning of this event. Be specific within a
general category of cost. Make sure to include all of the cost of the services you’re about to provide.

6. Next Step
Include any details concerning timing or next steps. If the event has a firm date make sure you
indicate that a signed contract must be received by a certain date in order to plan and execute an
event. Specify that the deposit is required and the date by which it must be received.
7. Contact information
Be sure to include you business contact information at the bottom of the proposal. List your email
address, telephone numbers, facebook page etc. Attach a business card to your proposal as well for
easy reference.

How to follow up?

Tell them you will follow up in a few days to see if they have any questions. Keep the
communication lines open. Be responsive and provide personal attention. It is an indicator of how
you do your business and will help you close the deal in a professional manner.

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