AYAKA SUITES

Socmed Content Plan

socmed dept of
Ayaka Suites
December 2019
 SPECIAL DAY

DEC 15 - INTL TEA DAY

DEC 22 - HARI IBU
DEC 25 - CHRISTMAS
DEC 31 - NEW YEAR'S EVE

Ayaka Suites
HOTEL PRESENCE
Socmed Content Plan
December 2019 Public Facilities, Room,
Services, Restaurants,
food, Spa etc

PROMOTIONS

Room rate, packages,

restaurants, foods etc
 QUOTES

Quote related to hospitality,

culture, travel, comfort etc

Ayaka Suites EVENTS

Socmed Content Plan
December 2019
Anniversaries,
meetings, Birthday,
Wedding etc

GAMIFICATIONS

Mini game
(engagement,
followers, interaction)
 FACTS (TRIVIA)

Tourism, Around Jakarta,

What's on etc

Ayaka Suites WEEKEND

CONTENT
Socmed Content Plan
December 2019 Happy weekend,
staycation, weekend
gateway etc

STAFF HIGHLIGHTS

Emphasize the service

from staffs
 Hari Besar

CONTENT
Visual design + caption about
each special day + hashtags
related

SOCMED
All platform (IG and FB)

INSIGHTS
Engagement rate + socmed
presence
 Hotel Presence
CONTENT
Public Facilities, Room,
Services, Restaurants, food,
Spa etc

SOCMED
All platform (IG and FB)

INSIGHTS
Engagement rate + socmed
presence
 Promotions
CONTENT
Room rate, packages,
restaurants, foods etc

SOCMED
All platform (IG and FB)

INSIGHTS
Engagement rate +
restaurants + socmed
presence
CONTENT
- Quote related to
hospitality, culture, travel,
comfort etc
Quotes
- content filling

SOCMED
All platform (IG and FB)

INSIGHTS
Engagement rate + socmed
presence
 Events
CONTENT
Anniversaries, meetings,
Birthday, Wedding etc

SOCMED
All platform (IG and FB)

INSIGHTS
Engagement rate + socmed
presence
 Gamifications
CONTENT
Mini game / giveaway /
competition to get various
prizes (voucher etc)

SOCMED
All platform (IG and FB)

INSIGHTS
(engagement, followers,
interaction)
 Facts and Trivia
CONTENT
Tourism, Around Jakarta,
What's on etc to explore
Jakarta or Ayaka's
surroundings.

SOCMED
All platform (IG and FB)

INSIGHTS
Engagement rate + socmed
presence
 Staff Highlights

CONTENT
Emphasize the excellent
service from staffs

SOCMED
All platform (IG and FB)

INSIGHTS
Engagement rate + socmed
presence
Weekly Plan
December 9-14, 2019

MON, 9 DESEMBER 2019 FRI, 13 DESEMBER 2019

Repost dari tamu (guest experience) via Post quote dan TGIF
IG story

TUE, 10 DESEMBER 2019 SAT, 14 DESEMBER 2019

Post kegiatan di Seruni meeting room Post Happy Weekend (foto detail)
via IG feed atau IG story