Klass.-Nr.

01 15 1 November 2002

Norm vor Anwendung auf Aktualität prüfen / Check standard for current issue prior to usage.
The English translation is believed to be accurate. In case

Logos VW
Identification of Vehicle Parts 105 14
of discrepancies the German version shall govern.

Konzernnorm
Descriptors: vehicle part, trademark, identification, logo

Contents
Page
1 Scope .................................................................................................................................. 1
2 Requirements...................................................................................................................... 1
3 Regulation ........................................................................................................................... 1
4 Volkswagen AG and Audi AG logos.................................................................................... 2
5 Other brand logos used in the Volkswagen Group ............................................................. 4
5.1 Auto Europa acc. to VW 105 20 .......................................................................................... 4
5.2 Seat S.A. acc. to VW 105 17............................................................................................... 4
5.3 SKODA AUTO a.s. acc. to VW 105 22................................................................................ 4
5.4 Lamborghini logo ................................................................................................................ 5
5.5 Bugatti logo ........................................................................................................................ 5
5.6 Bentley logo ........................................................................................................................ 6
6 The word brand (Group brand logo).................................................................................... 6
7 Referenced standards......................................................................................................... 6

Changes
The following changes have been made as compared to VW 105 14: 2002-06:
─ Table 1 in section 3 extended
─ One Bugatti logo added in section 5.5
─ Beginning with figure 14, numbering of figures changed

Previous issues
1966-01; 1973-01; 1974-03; 2002-06
1 Scope
Vehicle parts, vendor parts and/or original parts used in vehicles of the Volkswagen Group shall on
principle be identified with the corresponding logos according to this standard provided that this is
technically feasible.

2 Requirements
The parts shall be identified in such a way that durability and legibility of the identification are
ensured over the service life of the parts. Part appearance shall not be impaired. Moreover,
downstream processing steps shall not adversely affect legibility of the identification.

3 Regulation
The necessity for identifying parts is specified by the responsible design engineering department
using the standardized macro text (VW 010 14, ID-No. NO-E2) in the drawing.
Form FE 41 - 12.00

Page 1 of 6
Fachverantwortung/Responsibility Normung/Standards (EZTN, 1733)
EZTN Kühn Kühn, Tel: +49-5361-9 2 33 70 Sobanski
Vertraulich. Alle Rechte vorbehalten. Weitergabe oder Vervielfältigung ohne vorherige schriftl. Zustimmung einer Normenabteilung des Volkswagen Konzerns nicht gestattet.
Vertragspartner erhalten die Norm nur über die zuständige Beschaffungsabteilung.
Confidential. All rights reserved. No part of this document may be transmitted or reproduced without the prior written permission of a Standards Department of the Volkswagen Group.
Parties to a contract can only obtain this standard via the responsible procurement department.
 VOLKSWAGEN AG
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VW 105 14: 2002-11

The logo design shall on principle be specified in the drawing. If this specification is
missing, design S shall be used.
Deviations from the necessity for identifying parts may be specified by the responsible design
engineering department in consultation with 4-VO-4 (Original Part Product Definition), Quality
Assurance and Standards Department.
Parts which cannot be identified due to design reasons, e.g. notch sensitivity (high notch stresses)
or lack of space, are excluded from the identification requirement.
Volkswagen and Audi reserve the right for vehicle parts that bear logos to inspect the production
facilities and to take random samples from ongoing part production.
In the case of lack of space the logo identification shall take precedence over the manufacturer's
code (VW 105 40-1), the country of origin (VW 105 50), the part number, the date marking (VW
105 60) and the material designation (VDA 260).
The lettering/symbol size of the respective logos shall be twice as large as all other identifications
on the part.
Differing brand logo identification of vehicle parts shall be determined as shown in table 1
according to their use in vehicles of the different brands.

Table 1 - Survey of in-house standards/data records for vehicle part identification

Brand name Design Picture Dimensions acc. to in-house
standard(s), KVS (design data
administration system) files
Volkswagen AG C (O) 1, 2 Table 2 (VW 105 10)
Audi AG D 3 VW 105 13, KVS: LOG.000.004
Volkswagen AG and Audi AG A or B 4, 5 Table 2, VW 105 13
Seat S.A. F, J 7, 8 VW 105 17, KVS: 395.F01.130
395.F00.152
Auto Europa E 6 VW 105 20
SKODA AUTO a.s. M, R, N 9, 10,11 VW 105 22, KVS: LOG.000.008
LOG.000.007/ LOG.000.009
Volkswagen Group S 16 KVS: LOG.000.006
Lamborghini T 12 KVS: LOG.000.010
Bugatti U 13 KVS: LOG.000.011
Bugatti W 14 KVS: LOG.000.014
Bentley V 15 KVS: LOG.000.012

4 Volkswagen AG and Audi AG logos

Vehicle parts which are used exclusively in the vehicles of the Volkswagen AG brand shall be
identified with the logo according to design C, figure 1. If design C, Volkswagen sign with ring
(dimensions d1 to d3), is not economically justifiable or cannot be executed for manufacturing
reasons, layout O (without ring) as shown in figure 2 shall be used.1)
Vehicle parts which are used exclusively in the vehicles of the Audi AG brand shall be identified
with the logo according to design D, figure 3.
If identical parts are used in vehicles of both the Volkswagen AG and the Audi AG, the parts shall
be identified with the combined trademark according to design A, figure 4 or design B, figure 5. See
VW 105 00 and the standards listed in table 1 for further design rules.

1)
Logo designs A and B shall be used on the lines of this specification.
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VW 105 14: 2002-11

Figure 1 – Design C Figure 2 – Design O Figure 3 – Design D

Volkswagen AG logo Volkswagen AG logo Audi AG logo
(table 2) (VW 105 10) (VW 105 13)

Figure 4 – Design A Figure 5 – Design B

Combined Volkswagen AG and Audi AG logo Combined Volkswagen AG and Audi AG logo
(table 2 and VW 105 13) (table 2 and VW 105 13)
Designation of a design C logo with a nominal diameter of d1 = 10 mm:
Logo VW 105 14 – C 10 2)
Designation of a design A logo with a nominal diameter of d1 = 10 mm:
Logo VW 105 14 – A 10 2)
Table 2 - Dimensions for designs A, B and C (mm)
Nominal
diameter 1.6 2 2.5 3 4 5 6 8 10 12 16 20 25 32 40 50
d1
d2 1.1 1.3 1.6 2 2.5 3.2 4 5.2 6.5 8 10.5 13 16 21 26 33
d3 1.9 2.34 2.93 3.5 4.7 5.85 7 9.3 11.6 14 18.6 23.3 29.1 37.2 46.5 58.2
a 0.14 0.17 0.21 0.26 0.34 0.43 0.51 0.68 0.85 1.02 1.36 1.7 2.13 2.72 3.4 4.25
b 0.16 0.2 0.25 0.3 0.4 0.5 0.6 0.8 1 1.2 1.6 2 2.5 3.2 4 5
c 0.04 0.05 0.06 0.08 0.1 0.13 0.15 0.2 0.25 0.3 0.4 0.5 0.625 0.8 1 1.25
1)
f 0.27 0.33 0.42 0.5 0.67 0.83 1 1.3 1.7 2 2.7 3.3 4.2 5.3 6.7 8.3
1) In cases when a bore or a step does not permit to use designs A or B, distance "f" may be modified.
Definition of dimensions: d2=0.67 d1; d3=1.163 d1; a=0.085 d1; b=0.1 d1; f=0.167 d1; c=0.025 d1

2)
The type of mounting (i.e. cast, struck, etched, embossed, stamped, eroded, raised or recessed) shall be specified in
the drawing. If not stated, the choice is left to the manufacturer.
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VW 105 14: 2002-11

5 Other brand logos used in the Volkswagen Group

5.1 Auto Europa acc. to VW 105 20

Figure 6 – Design E

5.2 Seat S.A. acc. to VW 105 17

h

Figure 7 – Design F Figure 8 – Design J

5.3 SKODA AUTO a.s. acc. to VW 105 22

Figure 9 – Design M Figure 10 – Design R

Figure 11 – Design N
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VW 105 14: 2002-11

5.4 Lamborghini logo 3)

h
Figure 12 – Design T
KVS meta file LOG 000 010 from February 2002
Designation example for a design T logo with a height of h = 20 mm:
Logo VW 105 14 – T 20

5.5 Bugatti logo 3)

l l

Figure 13 – Design U Figure 14 – Design W

KVS meta file LOG 000 011 from March 2002 KVS meta file LOG 000 014 from
Designation example for a design U logo with a November 2002
length of Designation example for a design W logo
l = 20 mm: with a length of
Logo VW 105 14 – U 20 l = 20 mm:
Logo VW 105 14 – W 20

3)
The logos shown here are solely of informative nature. The dimensions specified in the designations are examples.
Dimensions and proportional data necessary for parts identification are available in the design data administration system
KVS as meta files; the responsible engineering department will provide these for the manufacturer.
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VW 105 14: 2002-11

5.6 Bentley logo 3)

h
Figure 15 – Design V
KVS meta file LOG 000 012 from February 2002
Designation example for a design V logo with a height of h = 10 mm:
Logo VW 105 14 – V 10

6 The word brand (Group brand logo) 3)

If identical vehicle parts are used in vehicles of several brands, identification acc. to design S,
figure 16 shall be used. Size and positioning of the Group logo shall be as inconspicuous as
possible.

Figure 16 – Design S
Use the VW headline font if this is technically feasible.
KVS meta file LOG 000 006 from January 1997
Designation example for a design S logo with a height of h = 5 mm:
Logo VW 105 14 – S 5

7 Referenced standards
VW 010 14 Drawing Frames and Text Macros
VW 010 98 Part Number Systems
VW 105 00 Company Designation, Parts Identification
VW 105 10 VW Logo
VW 105 13 Four-Ring Logo
VW 105 17 SEAT Logo
VW 105 20 Auto Europa Logo
VW 105 22 SKODA Logo
VW 105 40-1 Manufacturer Code
VW 105 50 Country-of-Origin Identification, Vehicle Parts
VW 105 60 Date Marking
VDA 260 Automotive Components, Identification of Materials