Beruflich Dokumente
Kultur Dokumente
Course credits: 3
Instructor Contact Information: The main point of contact for all instructors is through MyUCW.
Additional Contact Information: (@myucanwest.ca address, additional email address, phone number,
times available for individual student consultations, etc)
1.0 Course Description: Strategic management focuses on the strategy formulation and actions taken
by top management utilizing the organization's resources synergistically to improve performance of
internal and external environments. The course serves as an opportunity to develop skills for strategic
thinking and analysis, leadership, communication, teamwork, and cross-functional integration. Students
learn about corporate and business planning as well as the implementation of organizational change
through structures, systems, and people. The approach adopted includes lectures, case analyses, and
action learning through group efforts.
2.0 Learning Goals: As an MBA graduate, students will be prepared to act as an effective leader in
global contexts. They are able to take on complex business challenges, apply pragmatic problem solving
methods, communicate persuasively and make informed, responsible decisions that drive organizational
success.
UCW Course Syllabus for MGMT 661
3.0 Learning Outcomes: At the completion of this course a student will be able to:
Describe the competitive landscape and explain how globalization and technological changes shape
it.
Discuss the incentives and resources that encourage diversification.
Describe the work of strategic leaders.
Explain the importance of analyzing and understanding the firm’s external environment.
Explain how firms analyze their value chain for the purpose of determining where they are and
how to create value when using their resources, capabilities, and core competencies.
Describe the risks of using business-level strategies.
Explain awareness, motivation, and ability as drivers of competitive behaviors.
Discuss environmental trends affecting the choice of international strategies.
Describe how corporate governance fosters the making of ethical decisions by a firm’s top-level
managers.
Discuss the functional structures used to implement business-level strategies.
Define strategic leadership and describe top-level managers’ importance.
Explain how strategic entrepreneurship helps firms create value.
1/31/2020 Page 2
UCW Course Syllabus for MGMT 661
Porter, M.E. (1990). The competitive advantage of nations. New York: Free Press.
1
Strategic
1. explain how globalization and Read Chapter 1 & 2
Management &
technological change shape the Chapter 1 & 2
Strategic Quizzes
competitive landscape,
Competitiveness
2. describe how firms earn above Case 1
average returns,
Competitor Analysis
3. explain the strategic management
process,
4. describe the work of strategic
leaders,
5. identify the five competitive forces,
6. explain how to collect competitive
intelligence.
2
Core Competencies &
1. describe the differences between Read Chapter 3
Competitive
tangible and intangible resources, Chapter 3 Quiz
Advantages
2. explain how firms analyze their Case 2
value chains, Team Charter
3. discuss reasons for outsourcing,
4. identify corporate strengths and
weaknesses.
3
Business Level
1. define business level strategies, Read Chapter 4
Strategy
2. discuss the relationship between Chapter 4 Quiz
customers and strategies, Case 3
3. discuss the risk of using business Simulation Decision 1
level strategies.
4
Competitive Rivalry &
1. describe market commonality and Read Chapter 5 & 6
Competitive
resource similarity, Chapter 5 & 6
Dynamics Quizzes
2. identify likelihood of customer's
competitive reactions, Case 4
Corporate Level
3. explain the competitive dynamics in Simulation Decision 2
Strategy
different markets,
4. discuss incentives and resources that
encourage diversification,
5. explain primary reasons why firms
diversify,
6. describe reasons why managers over
diversify firms.
1/31/2020 Page 3
UCW Course Syllabus for MGMT 661
1/31/2020 Page 4
UCW Course Syllabus for MGMT 661
10
Strategic Leadership
1. explain how top management affect Read Chapter 12
firm performance, Chapter 12 Quiz
2. discuss the value of strategic Final Simulation
leadership, Paper Due
3. explain how to sustain effective
culture,
4. discuss the use of organizational
controls.
11
Strategic
1. define strategic and corporate Read Chapter 13
Entrepreneurship &
entrepreneurship, Chapter 13 Quiz
Innovation
2. describe the relationship between Final Exam
innovation, invention and imitation,
3. explain the importance of
international entrepreneurship,
4. describe how strategic
entrepreneurship creates value.
1/31/2020 Page 5
UCW Course Syllabus for MGMT 661
DESCRIPTOR GRADE
Exceptional: Normally achieved by a small minority
of students who have consistently exceeded 90-100% A+ (4.33)
performance expectations in all evaluation criteria.
Excellent: Demonstrates a comprehensive
knowledge and understanding of subject matter
and achievement of learning outcomes at high 85-89% A (4.00)
levels of performance in almost all of the
evaluation criteria.
Very good: Demonstrates a comprehensive
knowledge and understanding of the subject
matter and achievement of learning outcomes at 80-84% A- (3.67)
well above average levels of performance in most
of the course evaluation criteria.
Good: Demonstrates substantial knowledge and
understanding of the subject matter and 76-79% B+ (3.33)
achievement of learning outcomes at average to
above average performance levels in most of the 72-75% B (3.00)
course evaluation criteria
Satisfactory: Demonstrates sufficient knowledge
and understanding of the subject matter and
achievement of learning outcomes at average 68-71% B- (2.75)
levels of performance in most of the course
evaluation criteria.
Pass: Demonstrates acceptable knowledge and
understanding of the subject matter and
achievement of learning outcomes at low to 60-67% C (2.00)
average level of performance in many of the
course evaluation criteria.
10.0 Class Participation / Expectations: Students are expected to attend every class. If you must be
absent, please contact the instructor as soon as possible. For international students within Canada, or
Canadians on student loans, the university must report any absences over 8 hours in a semester (all
classes combined) to the appropriate authority. This may result in the revoking of a student’s study
permit or student loan status. Students for whom this doesn’t apply, still run the risk of grade penalties
to their participation mark.
11.0 Late Assignments: Late Assignments will be penalized at a rate of 10% per day.
12.0 APA Guidelines: UCW follows the Publication Manual of the American Psychological Association
(APA). All assignments must be submitted with the correct APA formatting and all sources cited
1/31/2020 Page 6
UCW Course Syllabus for MGMT 661
according APA standards. The UCW Library provides resources and reference materials for students and
faculty to utilize in order that their work meets APA standards.
13.0 Copyright Policy: University Canada West abides by all copyright legislation, regulations, and
agreements. All copying must be in accordance with these. Please refer to the Access Copyright
Repertoire Lookup Tool and/or consult the UCW Library."
14.0 Privacy Policy: University Canada West is committed to using personal information collected in
accordance with applicable provincial and federal privacy legislation. Use of the information collected
during this course will be used solely for purposes consistent with academic and support services of a
post-secondary educational institution. This statement is consistent with UCW's Information Privacy &
Security Policy.
15.0 Turnitin Policy: This course requires you to submit some material in electronic form. When this
requirement is in place, it will be noted in the course outline, the assignment, or both. The electronic
material will be submitted to a service to which UCW subscribes, called Turnitin. This is a service that
checks textual material for originality. Turnitin.com is used increasingly in North American universities.
For additional information please visit:
https://turnitin.com/static/resources/documentation/turnitin/sales/Turnitin_FAQ_Questions_and_A
nswers.pdf
Please ensure that you read the section on Academic Misconduct in the University Canada West
Calendar located in MyUCW. To find the calendar, click on ‘Library Resources’ then ‘Forms and
Calendar.’
1/31/2020 Page 7
UCW Course Syllabus for MGMT 661
1/31/2020 Page 8