POST GRADUATE

PROGRAM IN
DATA
SCIENCE &
BUSINESS
ANALYTICS
No Programming Experience Required

Delivered in
collaboration with:
About the Program
Hundreds of online courses exist today. What many of them lack, however, is a commitment to
helping you translate your knowledge into something tangible - the ability to excel and grow as
a data science professional.

To tackle this, the PGP-DSBA has been designed to give you the academic rigour, learning
support, and peer interaction of a full-time course with the flexibility of an online program.

The program uniquely combines a comprehensive curriculum, covering the most widely-used tools
and techniques in the industry, with a hands-on learning approach. A structured learning journey
keeps you on track throughout as you achieve your weekly learning milestones with your mentor
and benefit from their rich professional experience.

Following a “learn by doing” pedagogy, the program offers you the opportunity to apply your
skills and knowledge in real-time every week through interactive mentor-led practice sessions,
quizzes, assignments, hands-on projects, culminating in a 6-week-long Capstone Project at the end
of the program. As you do so, you come to truly appreciate the nuances of data and build your
portfolio in the process.

On a whole, the program empowers you with the skills, body of work, and job market insights you
need to find the right career opportunities in data science or lead data science efforts in your
current organisation. All this comes with the credibility, global advantage, and academic leadership
of McCombs School of Business at The University of Texas at Austin.

Format Duration Time Commitment

Online (Recorded Video Lectures 7 Months 5-7 hours per week
+ Interactive Mentored Learning)

Learning Support Projects

Dedicated Program 12 Hands-on Projects +
Manager + Industry Mentor 1 Capstone Project
The UT Austin Advantage
Founded in 1883 and home to more than 51,000
students and 3,000 teaching faculty, the University
of Texas at Austin is one of the leading public
universities in the United States. The UT Austin
IN BUSINESS
#2
name is globally recognised as a leader in the
domains of science, business, technology, and ANALYTICS
social science.
QS World University Rankings, 2018

This is especially true for business analytics, where

it is ranked at #2 in the world (QS World University
Rankings, 2018). The university has also been
consistently ranked among the top 20 public
universities by U.S. News & World Report, with 15

Key Facts about

undergraduate program and 40+ post-graduate
programs ranked in the top 10 nationally.
Data Science and
Business Analytics
With a proven track record of successes,
cutting-edge research and teaching methods, you
can be confident that you are learning from the
best of the best.
Sexiest Job of the 21st Century
Harvard Business Review, 2012

Showcase Your Competence 29% increase in demand for

with a UT Austin Certificate data scientists year-over-year.
Indeed Report, 2019

Data Scientist is the ‘most

promising job’ of the year.
LinkedIn, 2019

Data Scientist is among the

“highest paying jobs” in 2019.
Glassdoor, 2019

Companies using data science

platforms are surpassing their
competition.
Forrester Consulting Study, 2017
Who is the program for?
The program is for
you if, you: Past Learner Profiles
Like solving problems in a Each of the cohorts represent 5%
a diverse mix of work
6%

ars
structured manner.

0-2 Ye

ars
experience, industries,

Ye
Love extracting insights from
and geographies - 32%

2-5
numbers to create insightful >15 Years
guaranteeing a truly
stories.
global and eclectic
Want to impact business learning experience. 5- 12 Years
decisions through evidence Below is an indicative
35%
gathered from data. mix of where past
12-15 Years
Want to inculcate 21st century learners have come
21%
competencies and build a from.
strong career through them.
Want to keep pace with a HR 1%

business world that’s becoming Healthcare & Pharma 2%

increasingly data-driven. Automobile 2%
Retail 2%
Telecom 4%

Overall, the program Energy 4%

will help you: Manufacturing 5%

BFSI 9%
Transition to a career in data Consulting 10%
science and analytics. Education & Research 12%

Lead and implement changes IT & Technology 20%

in data at your own company. Others 33%

"By learning analy�cs, I wanted to open up my job opportuni�es to other industries, so that my
economic stability does not depend on a par�cular market."
- Juan Carlos Vega

"I wanted the opportunity to be a part of my bank’s transforma�on with data analy�cs."
- Candice Ling

"Majority of businesses tend to collect data but fail to recognize it as a resource for business
growth. I want to grow my knowledge and apply it in a consul�ng environment to start assis�ng
corporates to recognize the power of data."
- Brian Julian Cassel
The Best of Industry and Academia
The program brings together the best academicians and industry experts to give you a practical
understanding of core concepts. While varied in their experiences, they are all motivated by the
common goal of inspiring a love for data and analytics in you.

Faculty Profiles
Dr. Kumar Muthuraman
Faculty Director, Center for Research and
Analytics, McCombs School of Business, The
University of Texas at Austin. H. Timothy (Tim)
Harkins Centennial Professor. MS & Ph.D.
(Stanford University)
Mr. Granger Huntress
Director and Lecturer, Center for Research
and Analytics, McCombs School of Business,
University of Texas at Austin, M.S, The
University of Texas at Austin

Dr. Guoming Lai Dr. Prabhudev Konana

Associate Professor, McCombs School of Associate Dean for Instructional Innovation,
Business. Ph.D., Carnegie Mellon University - McCombs School of Business. Ph.D., University
Tepper School of Business. of Arizona

Dr. Bappaditya Mukhopadhyay Dr. P. K. Viswanathan

Ranked among top 10 analytics academicians Ranked among top 10 analytics academicians
in India. Ph.D (Indian Statistical Institute) in India. Ph.D (Madras University), MBA (FMS
Delhi)

Dr. Srabashi Basu Dr. Sridhar Telidevara

Professor - Analytics & Quantitative Methods. Associate Professor - Statistics & Business
Ph.D (Penn State University,USA), MSc Statistics Analytics. Ph.D (State University, New York), MA
(University of Calcutta) (State University, New York)

Mentor Profiles
Narasimhan Ramaswamy Gaurav Dhingra
Data Scientist Business Strategy Analyst

Daniel Pizarro de Olazábal Oluwole Ogungbesan

Senior Consultant Automation & Advanced
Analytics Engineering Lead
Course Curriculum
MODULE 1

Introduction to Analytics
Get a holistic overview of the key aspects of
analytics used to solve business problems. Build
the foundation for skills required to work with
data, such as importing, reading, manipulating,
and visualizing data, via R.

Sample Project 1
Explore a dataset of customers of treadmill Key Learning
products to generate a set of insights that will Outcomes
help the company in targeting new customers.

Build your expertise in the most

widely-used analytics tools and
MODULE 2 technologies.

Fundamentals of Business
Statistics
Understand the role of business statistics in
helping organizations take effective decisions,
learn its most widely-used tools, and develop
problem-solving skills in business analysis and
data interpretation.
Develop the ability to inde-
pendently solve business prob-
lems using analytics and data
science.
Understand the applications and
implications of data science in
different industries.

Sample Project 2 Learn how to extract strategic

business insights from data and
Examine the linkage between CEO compensa-
efficiently communicate them to
tion and company performance using the tools
stakeholders.
of descriptive and inferential statistics.
Build models to predict future
trends and use them to inform
business strategy.

Build a substantial body of work

and an industry-ready portfolio in
data science and analytics.
Course Curriculum
MODULE 3
Advanced Statistics
Develop a proficiency in multivariate
statistical techniques and understand
their applications in different business
contexts. Learn the key assumptions,
merits, and limitations of techniques
like ANOVA, Simple and Multiple
Linear Regression, and Factor
Analysis.
Sample Project 3
Study the customer satisfaction levels for
a company and build a regression model
to predict customer satisfaction.
MODULE 5
Predictive Modelling
Learn the conceptual frameworks of
developing analytical models for
accurate prediction in business
contexts. Get hands-on exposure to
modelling techniques like Multiple
Linear Regression, Logistic Regression,
Discriminant Analysis, etc. in R to
tackle business problems.
Sample Project 5
Build a model to predict the onset of
diabetes in patients, based on different
diagnostic measures such as BMI, age,
blood pressure, etc.
MODULE 4
Machine Learning
Explore the fundamentals of machine
learning, its key concepts, types, and
some of the most widely-used ML
techniques in the industry today. Learn
to build machine learning models in R
and assess their performance, accuracy
and robustness.
Sample Project 4
Identify potential loan customers for a
bank using classification techniques,
and compare models to select the
best performing one.
MODULE 6
Data Visualisation Using
Tableau
Master the fundamentals of communicat-
ing information efficiently to business
users via information graphics. Learn to
recognize visual characteristics of data,
choose appropriate display mechanisms,
and transform data into actionable
insights through Tableau.
Sample Project 6
Create interactive dashboards using
Tableau’s data visualization tools to
provide policy-level insights to the
CEO of an insurance company.
Self-Paced Modules
MODULE 7

Time Series Forecasting

Build foundational knowledge of time series analysis
and its applications in business contexts. Learn the key
components of time series models, ETS models, and
advanced techniques like ARIMA, SVM, etc.

MODULE 8

Introduction to Big Data

Understand and appreciate the why, how, and where of
Big Data, its core concepts and terminologies. Get
introduced to some of its widely-used frameworks -
Hadoop and Spark.

MODULE 9

Python for Data Science

Learn to manipulate, analyze and visualise complex data
sets and solve data science problems using powerful
Capstone Project
Python tools and libraries. Also understand how to solve An intensive 6 week-long project
problems covered in modules 2-5 using Python. towards the end of the program,
the Capstone helps you distill
everything you’ve learned into
MODULE 10 a body-of-work that you can
showcase. You’ll integrate skills

Business Foundations & Domain you have acquired to work

end-to-end on a focused business
Applications problem in your chosen domain.
Learn the fundamentals of business finance, marketing &
CRM, and understand the applications of analytics to
specific domains like Marketing, Finance & Risk Please get in touch with a Program
Advisor for a detailed module-wise
Analytics, Web & Social Media Analytics, and Supply
breakdown of the course curriculum.
Chain & Logistics.
dsba.utaustin@greatlearning.in
*Note - All Self-paced modules have end-module projects but do not consist of mentor-led sessions.
A Structured Learning Journey

View & Learn Recorded Complete a Hands-On

Content
Consume recorded video
lectures by UT Austin
faculty & industry experts
over the week.
Project
Work on a real-world problem
to apply concepts and
techniques learnt in the
module.
Work on a Capstone
Project
End the program with a
6-week long project
designed to consolidate
skills gained through
the program.

Participate in Webinars Engage in a Mentor

by UT Austin
Get an insiders’ perspective
into the industry through
webinars with leading UT
Austin faculty every month.
Session
Clarify your doubts and
practice on live data-sets
with your mentor on the
weekend.

Program Manager:
Your Personal Cheerleader
Your Program Manager is your single point of contact for all academic and non-academic queries. Whether
you are stuck on a topic or get a sudden request for work travel, the Program Manager will hand-hold and
guide you through all situations. They will also keep a track of your learning journey and will give you
feedback and required nudges to ensure your success.
Advance Your Career with
Comprehensive Career Support
When you are beginning afresh in a field, insights from someone on the inside can help you get a
headstart. Apart from the immediate result of landing a job, career coaches work with you on the
long haul – building your strengths, working on gaps, and developing a strategy to achieve your
career goals.

Land your dream job with: Our Alumni Work at:

1-on-1 Career Sessions

Interact personally with industry
professionals to get valuable
insights and guidance.

Resume & LinkedIn Profile Review

Present yourself in the best light
through assets that truly showcase
your strengths.

Interview Preparation
Get an insiders’ perspective to
understand what recruiters look for.

e-Portfolio
Build an industry-ready portfolio
and many more...
to showcase your mastery of skills
and tools.
Admissions Process
To be eligible, you should possess a bachelor’s or undergraduate degree with at least 50%
aggregate marks or equivalent. No programming experience required.

Application Form Shortlisting and Interview / Admissions Offer

Register by filling Panel Review Screening After a final admis-
up the online A panel will review If shortlisted, you sions committee
application form. your application to will go through a review, you will
The program follows determine your fit telephonic screen- receive an offer for
a rolling process, so with the program. ing interview (This a seat in the upcom-
we encourage you They will evaluate may be waived for ing cohort of the
to apply early. you on your aca- candidates with program.
demic performance, strong profiles and
work experience, experience).
and motivation.

Program Partner
The University of Texas at Austin is collaborating with Great Learning to deliver this program in
Data Science and Business Analytics to learners from around the world.

Great Learning is an ed-tech platform with

a mission to enable career success for
professionals in the digital economy. It
offers industry-relevant programs across a
wide set of domains, with over 12,000+
learners from 50+ countries.
 Ready to Advance
Your Career?
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure

Apply Now
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure
https://www.greatlearning.in/pg-program-data-science-business-analytics-course/registration?utm_source=brochure

Speak to a Program Advisor

Have questions about the program or how it fits in with your career goals?

tel:+15126472647
+1 512 647 2647

dsba.utaustin@greatlearning.in

www.greatlearning.in/pg-program-dsba
www.mccombs.utexas.edu/execed/take-a-class/greatlearning