Cisco

Federal Marketing

August 2007
• Advertising • Federal Websites •  ecurity Thought Leadership
S
• Awards • Market Research
Campaign

• Civilian • Service Marketing

• NPO
• Connected Government • Speaker Placement
• Public Relations
• Core/IPv6 Marketing • Unified Communications/Wireless
• Customer Loyalty Program Update
• Secure
 Information Sharing
Architecture “SISA” • U.S.
 Federal Homeland
• DoD
• Security and Data Center Solutions Security Markets
• Federal Channels

Core/IPv6 Marketing Trade Shows & Events

Webcast: “IPv6: Exploring the Possibilities of the Next Generation Trade shows are unique, high-touch
Government” Wednesday, August 29, 2007, 2:00 P.M. EDT opportunities for one-on-one interaction
between Cisco, customers, and partners.
Imagine a government with the capability to assist its citizens with ease, With the ability to showcase various
confidence, and speed. For example, with IPv6, expanded IP addresses products and solutions, they are a crucial
make peer-to-peer communication possible among an unlimited number of part of any marketing/sales plan. Don’t risk
losing your critical trade shows. Planning is
devices. Agencies can set up a network of peer-to-peer self-configuring IP underway to finalize the Cisco Federal trade
devices that afford instant cross-functional access to real-time facts, data, show marketing plan for FY08 Q2-Q4. It is
and converged communications applications. This newfound flexibility critical that your input is received so that any
allows employees to bring information to the point of need—making event marketing participation is directed to
those events that will assist you and your
immediate, organized responses a reality in everyday and emergency teams in achieving your revenue objectives.
circumstances alike. Join Dave West of Cisco and Sean Siler of Microsoft, as To achieve maximum return, our event
they team up to imagine the possibilities of IPv6. Registration information will marketing activities must be in alignment
be coming shortly. Click here. with sales plans and initiatives. In that regard,
participation at an event will generally not
If you have questions or comments regarding this Webcast, please contact be considered unless there is a designated
sales champion(s) with supporting business
Pat Hastings at phasting@cisco.com. rationale. Complete the event request/
justification form here and return to Nancy
Digital Government Institute Conference “Realizing IPv6— Mack.
Unleash the Benefits of Next Generation Internet” September
19–20, 2007 Reston, Virginia, Sheraton Hotel Questions? Contact Nancy Mack at
703.930.0157 or namack@cisco.com.
Cisco is a platinum sponsor of this two-day educational and interactive
conference focused on IPv6 solutions and how they will benefit government Find Cisco at the Following Federal
agencies. Sector leaders and experts from government and industry, with Trade Shows:
proven IPv6 experience, will discuss what it means to have true network- AFCEA TechNet Mid-America
July 31–August 2
centric operations. Collinsville, IL
Scott Dreher
If you have questions or comments regarding this conference, please
contact Pat Hastings at phasting@cisco.com. Federal Information Security Conference
August 1–2
Colorado Springs, CO
Tim Simon
IPv6 Industry Overview—August 2, 2007 8:00 a.m.– 5:00 p.m. GSA Network Services Conference
Department of Commerce, 1401 Constitution Avenue, NW, August 6–9
Washington, D.C. Denver, CO
Pat Hastings
Although migrating from IPv4 to IPv6 may be strategically and technically
challenging, many organizations are actually more prepared to begin the Air Force IT Conference
transition than they may realize. Much of the current IPv4 infrastructure is August 13–15
IPv6 capable, and approximately one-third of the deployed desktop systems Montgomery, AL
are IPv6 capable. Join us on August 2, for a discussion focused on IPv6 Nick Cayou
strategies, industry trends, and Cisco’s view and approach to IPv6 transition.
LandWarNet
For registration, please click here. August 21–23
Ft Lauderdale, FL
If you have questions or comments about this overview, please contact Pat Glen Trible
Hastings at phasting@cisco.com.
AFCEA Tinker AFB
August 22–23
Civilian Oklahoma City, OK
Ken Walters
Cisco Solutions Express and NOW Van Available for Your
Customer Site! DHS Security Conference
August 28–29
The truck is on the road—for a current schedule and information on what the Baltimore, MD
truck contains, click here. Scott Rohland

I want to also remind you that we now have access to the NOW Van. It is Multinational BMD Conference
similar to the Cisco Solution Express (CSE) except much smaller. Keep and Exposition
in mind that the NOW Vans are built to target our commercial customers. September 3–6
The images and wording are all business-related, not Federal-related. Maastricht, Netherlands
You can bring in Federal-specific collateral and potentially some Federal- Dave Auer
specific demos, but there is no ability to customize graphics. For additional
RAF Croughton/422 Air Base Squadron
information on the NOW Van, click here. September 4
If you have requests or questions, please contact Pat Hastings at phasting@ Croughton, England
Shane Meyer
cisco.com.
VA Golden Age Games—August 27–31, 2007 RAF Molesworth/USEUCOM/JAC
September 5
Cisco is proud to be a sponsor of the 21st National Veterans Golden Age Molesworth, England
Games. We applaud the Department of Veterans Affairs (VA), Veterans Shane Meyer
Canteen Service (VCS), and Help Hospitalized Veterans (HHV), as well as the
military veterans who participate in this outstanding event. Many thanks to Enterprise Architecture Conference
September 5–7
the Cisco members of the VA team who are supporting this great event! Washington, D.C.
If you have questions or comments about the VA Golden Age Games, Tim Simon
contact Pat Hastings at phasting@cisco.com.
RAF Mildenhall/100th Communications
Squadron
September 6
DoD Mildenhall, England
Mark Searight
Mobile Marketing
Yeah! The CSE schedule has been completed all the way through RAF Lakenheath/48th Fighter Wing
November! Marketing is happy to report that the DoD teams utilized the CSE September 7
a whopping 14 times in Q1. GREAT JOB! If you have any questions about Lakenheath, England
Mark Searight
your stops, please contact Sandi King at sanking@cisco.com. For general
information about the CSE, click here. Mass Storage Systems and Technologies
(MSST)
The NOW Vans are available to the DoD, too! You will be hearing more
September 24–27
about this opportunity from Sandi King in your region commit calls starting in San Diego, CA
August. Until then, see all information about the NOW Vans by clicking here. Brad Irwin
Misc DoD Stuff AFCEA C4IST
The base advertising initiative in selected base newspapers is underway! October 2–4
By now, you should have received an e-mail from Sandi King outlining the Ft Huachuca, AZ
Dave Nelson
list of the 13 newspapers selected (based on geography and budget), a
copy of the ad, and the call-to-action, along with the list of dates our ads will Modern Day Marine
run. If there are any additional questions about this effort, please contact October 2–4
Sandi King at sanking@cisco.com. We’ll test these 13 papers for results Quantico, VA
and decide if we want to continue advertising at this level as we move into and Scott Widdifield
through FY08.
As you already know, Cisco was invited by EMC to participate in a nine-
Mission Critical Enterprise Systems
base road tour from late June through early August. Bases include Offutt (MCES)
AFB, Ft. Huachuca, Peterson/Ft. Carson, Ft. Sam Houston, Ft. Lewis, Ft. Drum, October 15–18
Ft. Belvoir, Redstone Arsenal, and Robins AFB (in that order). Each account Orlando, FL
manager has had the opportunity to drive the Cisco agenda content. The Steve Halligen
final road show was August 2; Sandi King is now compiling the results and AFCEA Fall Intelligence Symposium
will forward them to each AM and their manager, along with the follow-up plan. October 17–18
Chantilly, VA
Federal Marketing is continuing to sponsor Government Executive
Sandi King
Leadership Breakfasts as we begin the first half of FY08. As these become
available for your particular business, you’ll be notified so that the right Hansom AFB Expo
people from Cisco can attend and be visible at these high-level events. October 19
For more information about adding this type of program to your marketing Bedford, MA
Famah Hoffman
mix, contact Sandi King at sanking@cisco.com. We have two additional
breakfasts scheduled as follows: one for the Army on September 6, and one GEOINT
for the Air Force on October 30. To read more about Government Executive October 21–24
events, click here. San Antonio, TX
Dan Grove
Cisco is sponsoring two upcoming Trezza Media events! Marketing is
working with Rahn Jackson on the Army IT Day at Monmouth Racetrack AFCEA InfoTech
October 23–24
event on August 2. We’re working with Terry Morgan (GGSG) on the Dayton, OH
NetCentric Operations Broadcast on August 28 (stay tuned for more info; Helen Yep
your customers will want to hear this!). For more information about either
event, contact Sandi King at sanking@cisco.com. MILCOM
October 28–31
DoD—Don’t Forget About the Tools! Orlando, FL
Nancy Mack
Marketing has tools to help you with your demand-creation activities
as we move through the busy season. Why should you worry about NDIA US Coast Guard Innovation Expo
developing invitations, figuring out registration, printing collateral, or setting October 29–November 1
New Orleans, LA
up Webcasts when Marketing can help you with all of that? For more
Tom Beall
information, contact Sandi King at sanking@cisco.com, but please don’t
wait until the last minute! Events of any kind typically take a MINUMUM of six TechNet Asia Pacific
weeks to plan. November 5–8
Honolulu, HI
DoD 1H08 Planning Scott Seto

By now, you should have received the 1H08 DoD Marketing Plan in your Security 2007
e-mail from Sandi King. Questions? Suggestions? Constructive feedback? November 7–8
Please send them to Sandi directly—no whining allowed! You’ll notice Washington, D.C.
that we are placing a high emphasis on our verticals during the first half. Tim Simon
Specifically, National Guard, Special Ops, and Healthcare would truly like
your input. We will also do a small, focused BRAC campaign. But of UTMOST Association Memberships
IMPORTANCE is the program we are doing which packages our demand-
gen offerings so you can take better advantage, and not have to work so AeA: A nationwide, non-profit trade
hard at demand gen! Check it out! association that represents all segments of
the technology industry and is dedicated
to helping your top and bottom line.
NPO
Armed Forces Communications and
The Carrots Are Done Dangling! Electronics Association (AFCEA):
The “Dangling Carrots” campaign finished up on July 31—many thanks to An organization that provides an
everyone who participated in this important effort! The data is now being ethical environment that encourages
compiled so we can distribute all the terrific prizes to the Cisco participants, a cooperative relationship among civil
and report the information that was collected from our customer base. You’ll government agencies, the military, and
industry in support of global security.
be seeing the customer feedback reflected in our FY08 marketing plan,
which is now being updated based on this new information. Thanks again for American Council for Technology
your support. (ACT): A council that helps government
Government Executive Leadership Breakfast acquire and use IT resources effectively
and efficiently. Working with all
Cisco Federal sponsored the July 25 breakfast entitled, “Information Sharing levels of government, ACT provides
in the Intelligence Community.” Cisco sent five participants: Wayne Fullerton, education, programming, and networking
Mark Harris, John Sano, Jerry Curl, and Charlie Yanjanin. At press time, opportunities that enhance and advance
results were not yet available, but we’ll be sure to include all feedback in our the government IT.
next issue of this newsletter.
Synergy Conference Coalition for Government Procurement,
The NPO management team has been invited to attend the Synergy Premier Member: A non-profit association
Conference being held August 27 to 29 in New Orleans, Louisiana. For more of companies that sell commercial
information, click here. services and products to the Federal
government, primarily through multiple
Sandi King will provide updates on commit calls, and will provide feedback award schedule (MAS) contracts and
from the Cisco attendees at the conference in our September newsletter. GWACs. The Coalition’s mission is to
protect the interest of its members by
Trezza Media SI Roundtable for Intel providing valuable information on issues
Federal Marketing is sponsoring this key event focused at SIs calling on affecting the government market and by
constantly advocating common sense in
the IC. The event will take place in mid-October—it seems like a long time
government procurement policy.
from now, but it’s time to start planning! Sandi King will be in touch with the
appropriate parties, and also give additional information on commit calls. Learn more.
Stay tuned. U.S. Geospatial Intelligence Organization
(USGIF):
NPO—Don’t Forget About the Tools!
Learn more.
Marketing has tools to help you with your demand-creation activities as
United Service Organizations (USO)
we move through the busy season, so don’t forget! Why should you worry
about developing invitations, figuring out registration, printing collateral, or Learn more.
setting up Webcasts when Marketing can help you with all of that? For more Network Centric Operations Industry
information, contact Sandi King at sanking@cisco.com, but please don’t Consortium (NCOIC)
wait until the last minute! Events of any kind typically take a MINIMUM of six Learn more.
weeks to plan.
Association for Enterprise Integration
(AFEI)
Security and Data Center Solutions Learn more.
National Defense Industrial Association
Two Key Trade Shows Coming in September and November (NDIA)
The FCW Enterprise Architecture Conference: September 5–7 at the Learn more.
Ronald Reagan International Trade Center. For more information, click For the most up-to-date channel
here. information, visit the Federal Channel
Website.
Cisco is a platinum sponsor and will have booth space, as well as a one-hour
lunch and learn session. The plan is to highlight the Integrated Network with Remember to bookmark it for future
Campus and Branch solutions, and to showcase SISA—Secure Information reference!
Sharing Architecture with our partners, Microsoft and EMC.
The FCW Security Conference: November 7–8 at the Ronald Reagan
International Trade Center. For more information, click here. Federal News Bulletin
Cisco is a platinum sponsor and will have booth space, as well as a one-hour News
lunch and learn session. In addition, Cisco CSO, John Stewart will be the
Title: “Manet Revisited”
keynote speaker on November 8. Stay tuned for details! Publication: Defense Systems
Excerpt: Government, industry, and
Security and Data Center Webcasts academia look to devise a new approach
Getting to Green, Convergence, and Security—A Three-Part Webcast to mobile ad-hoc networks on
Series from Cisco and FCW the battlefield.
The military is looking for a new twist on an
Green Data Center, Convergence, and Security: Cisco Solutions that old concept in wireless networking: mobile
Transform the Federal Enterprise ad-hoc networks.

Now available on demand Mobile ad-hoc networks, or Manets, are

self-configuring peer-to-peer networks.
Register today for the three-part series from Cisco. Each communication device in a Manet is
a network node that can interchangeably
Webcast #1: Aired May 16, 2:00 p.m.–3:00 p.m. EDT/11:00 act as the source of a message, a relay
a.m.—12:00 p.m. PDT (now on demand) point, or a destination. As users and radios
or personal digital assistants move about,
Getting to Green—Moving from Legacy Data Center Environments: for the network topology continually shifts.
Federal Agencies The technology’s advocates say Manets
can keep parties talking when network
Data center technologies including SANs, application networking services, infrastructure is impaired or nonexistent—
and core routing and switching technologies have advanced in the last few as often happens on the battlefield.
years to keep pace with requirements for Enterprise consolidation and The Manet concept dates to the 1970s and
COOP requirements. Join Cisco for a one-hour Webcast that will explore the Defense Advanced Research Project
options for moving from legacy environments to consolidated storage Agency’s Packet Radio Network initiative.
and application service solutions, which provide better functionality, The wireless experiment has continued.
Since the mid-1990s, pilot applications
management, and service levels, while at the same time helping Federal have ranged from tactical battlefield
Government get to GREEN for compliancy issues like IPv6, power and communications to emergency response.
cooling requirements, and architectural improvements. Finally, Cisco will
discuss best practices to begin the journey to a “Green Federal Data Center.” Click here for the full story.
Webcast #2: Aired June 13, 2:00 p.m.–3:00 p.m. EDT/11:00 Research: The Strategic Marketing
a.m.—12:00 p.m. PDT (now on demand) Research site provides the latest reports
Taking Advantage of the Intelligent Network to Deliver Converged Solutions on global industry technology trends
and deployment for space, defense, and
Federal Government agencies are now able to converge voice, data, video, homeland security. Custom research
and mobility onto the IP network to deliver service-centric solutions to both reports may be commissioned for strategic
business purposes where existing
citizens and agency employees. The Cisco Service-Oriented Network subscription services don’t provide the
Architecture (SONA) is the architectural framework for the enterprise that required data. Please contact Paul Hinrichs
guides the development of a more intelligent network, which can virtualize at hinrichs@cisco.com if you need
applications and infrastructure resources across agency locations; resulting assistance locating a report.
in greater applications speed, scale, efficiency, and cost savings. Cisco
Unified Communications products take advantage of the intelligence Report of the Month: World Airport
embedded in a smart infrastructure, which is designed to carry any Perimeter Security Markets—Frost &
combination of converged solutions across the same links and through the Sullivan
same devices. Join Cisco for a one-hour Webcast that will explain how your Excerpt: This Frost and Sullivan research
agency can build your own intelligent network to deliver communication and examines the growing global airport
collaboration solutions. perimeter security market and the key
technologies in this field. These include
Webcast #3: Aired July 18, 2:00 p.m.–3:00 p.m. EDT/11:00 physical fence lines, closed circuit
a.m.—12:00 p.m. PDT (now on demand) television (CCTV) cameras, as well as
intelligent video surveillance (IVS) systems
Securing the Service-Centric Federal Enterprise—Moving Beyond and command, control and communication
Compliance to True Information Assurance centers, and interoperable solutions.
The study also discusses the prevailing
NAC, CAC, HSPD-12, and FISMA—the acronyms continue. But the reality is industry challenges and future market
that the converged Federal Enterprise needs proactive security strategies dynamics.
to enforce security policies. Join Cisco in this one-hour Webcast to explore
how Network Admission Control (NAC) can realize benefits that:
• Minimize network outages
• Enforce security policies
• P
 rovide significant cost savings with automated device repairs and updates

Security Thought Leadership Campaign

If you want to learn more about the security policy of our Federal
government, this may be a good place to start. Cisco has been sponsoring
“Ask the CISO” for the last few months and now there are more than a dozen
interviews with Federal CISOs. This might be a great way to prepare for that
next sales call! If you have suggestions for CISOs who you want interviewed,
please send your nominations to Tim Simon at timsimon@cisco.com.
Here is another great site for executives interested in security issues.
Look for the interview of our very own CSO, John Stewart that aired on June
21, which is now available on demand here.
“Ask the CISO”
HSPD-12, FIPS, FISMA.
Today’s world of Federal IT security is constantly changing. Chief
Information Security Officers (CISOs) have the tough task of keeping your
agency’s information safe and secure. Listen to “Ask the CISO” Thursday
mornings at 10:00 a.m. EDT.
Previous Shows
U.S. Army—Fort Belvoir Directorate of Information Management
Dennis Joyner
Director of Information Management
June 28, 2007
Special Edition, Jim Flyzik Hosts Cisco
John N. Stewart
Vice President and Chief Security Officer
Corporate Security Programs Organization
June 21, 2007
US Peace Corps Part 2
Falan Memmott
Chief Information Security Manager
June 14, 2007
US Peace Corps
Falan Memmott
Chief Information Security Manager
June 7, 2007
CISO Panel—Managing Enterprise Risk II
Dennis Heretick—CISO, DOJ
Patrick Howard—CISO, HUD
Georgia Marsh—Program Executive, GSA
CISO Panel—Managing Enterprise Risk
Dennis Heretick—CISO, DOJ
Patrick Howard—CISO, HUD
Georgia Marsh—Program Executive, GSA

Secure Information Sharing Architecture, “SISA”

Together with Microsoft, EMC, and other industry leaders, Cisco has
developed a secure, collaborative, policy-based architecture called Secure
Information Sharing Architecture (SISA), which will leverage SONA and
provide our customers with a holistic solution for information sharing.
Separate infrastructures prevent divisions of government from instantly
sharing applications or data on a need-to-know basis. This inhibits close
collaboration among Federal government communities of interest, with goals
as diverse as peacekeeping, humanitarian response, and military actions.
The SISA solution addresses multiple levels of protection across hardware,
software, encryption devices, and storage. SISA represents more than two
years’ investment of all the partners for information sharing for defense, and
is an innovative integration of commercial-off-the-shelf technologies that
solve critical information sharing needs for our joint government customers.
See the joint Cisco and Microsoft Flash Demo here.
Next-Generation Data Center Webcast Series Now Available
on Demand
Webcast: (Now available on demand) Building for the Future—The
Convergence of Voice, Video, Data, and Mobility as Service-Centric Data
Center Solutions to Empower e-Government and Net-Centric Operations
This Webcast focused on an information sharing architecture as well as
Unified Communications and voice-over-IP solutions that:
• P
 rovide integration of voice, data, video, and Web for maximum network
efficiencies
• A
 llow flexible and secure collaboration with streamlined processes in
support of accessible and effective communications
Webcast: (Now available on demand) Service-Centric Security—Security
Solutions for Data Center and IT Ecosystem Security
This Webcast focused on security solutions that leverage existing
investments to tighten security in campus core networks and data centers,
provide security as a network service, and complement:
• A
 n integrated CAC/PIV compliant endpoint security solution for remote
access/telework, wireless, and guest network access
• S
 ecurity solutions that drive network resiliency and support data center
consolidation
• S
 upport FISMA and other regulatory compliance requirements
Webcast: (Now available on demand) Foundations for Building
the Service-Centric Federal Data Center—Toward an Autonomic
Environment
This Webcast focuses on data center networking technologies to enable
secure, efficient, and service-oriented architectures for servers and storage,
and to interconnect multiple data centers or remote offices for maximized
security and reliability. Attendees learn about Cisco’s information sharing
architecture for improving collaboration within and between agencies
and governments.
For additional information and to view this Webcast, click here.
If you have questions or comments about the security marketing campaign,
please contact Tim Simon at timsimon@cisco.com.

Unified Communications/Wireless
Wireless Webcast Series: August and September
We are offering a four-part Webcast series focused on designing and
implementing a secure wireless network. All Webcasts will be available on
demand following the live broadcast. The topics, dates, and times are as follows:
Air Location: Real-Time Asset Tracking
Tuesday, August 7—2:00 p.m. EDT/11:00 a.m. PDT
Learn how to locate critical assets within your wireless network.
Air Mobility: Enablement
Thursday, September 17—2:00 p.m. EDT/11:00 a.m. PDT
Learn how the Cisco Unified Wireless Architecture enables your network
for mobility.
Air Superiority: Unified Wireless for Federal Government
Available on Demand
Learn how to design and deploy an end-to-end, secure wireless architecture.
Air Cover: Enhanced Wireless Security and Rogue Detection
Available on Demand
Learn how to identify and protect your network from rogue WLAN devices
and how to utilize Cisco Wireless Intrusion Detection Services (WIDS) and
Walk-up Internet Port Authentication (WIPA) technology.
To register for a Webcast or to view an on-demand version, click here.
If you have questions or need a PDF invitation, contact Kathy Ditto at
kditto@cisco.com.
On-Demand UC Webcast: Taking Advantage of the Intelligent
Network to Deliver Converged Solutions
Federal Government agencies are now able to converge voice, data, video,
and mobility onto the IP network to deliver service-centric solutions to both
citizens and agency employees. The Cisco Service-Oriented Network
Architecture (SONA) is the architectural framework for the enterprise that
guides the development of a more intelligent network that can virtualize
applications and infrastructure resources across agency locations—
resulting in greater applications speed, scale, efficiency, and cost savings.
Cisco Unified Communications products take advantage of the intelligence
embedded in a smart infrastructure. Hear how agencies can build an
intelligent network to deliver communication and collaboration solutions. To
view the on-demand Webcast, click here.
For additional information, contact Kathy Ditto at kditto@cisco.com.
Archived Online Chat Questions/Answers: Secure Unified
Communications and Secure Wireless Architectures—
Conversations with Cisco on WashingtonPost.com Viewpoints
You may access the Secure Unified Communications and Secure Wireless
Architectures questions and answers from two of our “Conversations with
Cisco” on WashingtonPost.com Viewpoints. Click here.
Offer: TelePresence “Have a Meeting on Us” Program
Launched at FOSE, the TelePresence “Have a Meeting on Us” program is
now available for you to offer customers. The program allows our customers
to schedule their own private meeting for up to two hours using any of
Cisco’s TelePresence locations worldwide. Customers may visit this site
for information or to schedule their meeting. Inquiries or questions may be
e-mailed to meetingonus@external.cisco.com.
For PDF invitations about the offer, contact Kathy Ditto at kditto@cisco.com.
Federal Collateral: Cisco Product Certifications
A collateral piece is available highlighting some of our major products
that have been certified via FIPS, JITC, and Common Criteria. The current
products listed include ISRs, Unity Unified Messaging, Unified CallManager,
Unified Contact Center Enterprise, and Wireless LAN Controllers and Access
Points. This Federal-specific collateral will be updated on a quarterly basis
to add new certifications. To view and download the certification collateral,
click here.
If you would like a PDF of the document, contact Kathy Ditto at kditto@cisco.com.
If you have questions or comments about the Unified Communications or
Wireless marketing campaigns, please contact Kathy Ditto kditto@cisco.com.

Federal Channels
Force 3 Telecom Training Camp
August 6, 3:00 p.m. EDT DOD
Click here.
Join Force 3, TCS, and Cisco at this event. We’ll give you the details on
upgrading your Telecom equipment to deal with the Octel EOL and provide
strategies to prepare you for a VoIP migration. Partner event.
WWT IPv6 Resource Site
No date—online
All operations
Click here.
Use this site for all your IPv6 WWT resources. Partner event.
Unified Communications eBook
No date—online
All operations
Click here.
Unified Communications e-book to enhance mobility, collaboration, security,
choice, and customer service. Partner event.
AT&T Security Initiative
August/ September
All Operations
Contact Peykon Peymani at pepeyman@cisco.com.
June and July were focused on training. August will focus on meeting one-
on-one with agencies. Partner event.
MAP (Marketing Acceleration Planner) Partner Training
July 30, 2007, 1:00 p.m. EDT
All Operations
Click here.
Join US Channels Marketing for this in-depth training on the ultimate partner
marketing experience: the Marketing Acceleration Planner (MAP). Partner event.
NAC Appliance Webcast with GTRI
July 31, 2007, 10:00 a.m. MDT
All Operations
Click here.
Come and learn about the Power of Cisco Network Admission Control (NAC)
Appliance. With Cisco NAC Appliance you can enforce your organizations
security policies on all devices seeking network access. Partner event.
Air Force Information Technology Conference
August 13–15
DOD—Air Force
Montgomery, AL
Click here.
The Air Force Information Technology Conference 2007 (AFITC 2007)
promises to continue the tradition of delivering high-impact training and
technology demonstrations.
LandWarNet 2007
Aug 21–23
Ft. Lauderdale, FL
DOD—Army
Click here.
The 2007 LandWarNet Conference is the premier forum to bring
government and industry together to openly communicate commercial best
business practices and government implementations.
If you have questions or comments about these programs, please contact Liz
Anthony at lanthony@cisco.com.

Connected Government
Secure Information Sharing Architecture, Part Three:
Monitoring Security—Policy Compliance and Stopping Violations
By: Chris Shenefiel of Cisco, Federal Government Industry Solutions
Manager, and Susan Sharesian of Cisco Solution Manager, Government
Services and Support
In previous issues of this newsletter, we introduced the Cisco Secure
Information Sharing Architecture (SISA) and discussed two of its four layers:
access control services and data protection services.
SISA comprises four architectural service layers, which includes, access
protection, content protection, data protection, and watchdog services. This
article discusses watchdog services.
In the federal government, communities of trust must share information and
collaborate, whether to help keep the peace, respond to humanitarian needs,
manage intelligence data, or promote commerce. The Secure Information
Sharing Architecture (SISA), which combines products and expertise
from Cisco, EMC, Microsoft, and other companies, enables agencies to
confidently share sensitive materials across organizational boundaries. Each
agency in the community of trust can determine how, when, where, and
with whom it will share its information, according to the requirements of the
mission.
Watchdog Services: Guarding the Gate
Watchdog services monitor network resources on the SISA to ensure that
they are being used according to the organization’s security policy, and
block events that violate policy. Watchdog services also create a central log
of all network activity so all members in a community of trust know where
their information goes, who is using it, and how.
One of the main technologies behind watchdog services is the Cisco
Security Monitoring, Analysis, and Response System (Cisco Security MARS).
Suppose an individual is attempting to copy a file onto a USB drive, and
the agency’s policy forbids this action. Cisco Security Agent, installed on
the desktop, enforces the policy by preventing the action, and then Cisco
Security MARS centrally records the event for later forensic activities.
In addition, Cisco Security MARS detects and blocks more complex threats.
For example, it can analyze and correlate thousands of events happening
at the same time in different parts of the network, recognize them as part
of a unified attack, and automatically notify the appropriate response team.
Agencies can also configure Cisco Security MARS to automatically issue
commands to mitigate the impact of the attack.
Monitoring Compliance with STIG, IPv6, and FISMA
Cisco Security MARS plays an essential role in the SISA by enforcing the
agency’s security policies. But how can an agency confirm that its security
policies are compliant with federal regulations, such as Security Technical
Implementation Guidelines (STIG), IPv6 requirements, and the Federal
Information Security Management Act (FISMA)? The need to monitor
compliance is constant because agencies can become out of compliance
through such everyday events as changing a router configuration, or adding
or removing a network device.
Compliance monitoring has traditionally been manual and time consuming.
For STIG compliance, for example, network managers typically perform
ad hoc network scans and then compare the results against a 900-page
rule set. This painstaking process takes so long that one report might not
be complete before the next one is due. As a result, some agencies resort
to scanning just one part of the network rather than the entire network,
potentially overlooking policy violations that could compromise the security
of sensitive government information. The situation is no better for IPv6
compliance reporting, to which one federal agency has dedicated three full-
time resources.
On-Demand Compliance Reporting
The Cisco Network Compliance Manager, available with CiscoWorks,
complements watchdog services by monitoring the network for compliance
with STIG, IPv6, and FISMA. Rules are embedded in the appliance and
updated automatically, through a subscription service. When policy
violations are detected, the solution immediately notifies the network
management team by cell phone, email, or text message so that they can
correct the problem before harm is done. Agencies can also generate STIG,
IPv6, and FISMA compliance reports on demand, sparing themselves the
weeks or months of effort currently required.
To read more about SISA, click here.
To find out about the Cisco Network Compliance Manager, visit the Cisco
Center for Excellence here.
Cisco Connected Government is based on a multiphase architectural
roadmap that leverages best practices from governments, and private-
sector organizations to enable exchange of information among various
agencies (public and private).
Learn more.
If you have questions or comments about the Connected Government
marketing campaign, please contact Frank Ruge at fruge@cisco.com.

Advertising
Q1FY08 Media Schedule
In August, Cisco became the official sponsor of Federal News Radio. The
Cisco logo has been incorporated into the masthead, and Cisco content was
integrated and given prominence on the home page.
Also look for Federal ads with an IPv6 focus in the following locations:
• G
 ovExec.com: home page, From the Magazine, and Tech Insider
• F
 CW.com: 8/16 daily e-newsletter
• GCN.com: Defense topic page
 • D
 efenseSystems.com: sponsorship of Website
• WashingtonPost.com: Tech News e-newsletter
• Google.com: keyword ads
If you have questions or comments about Federal advertising, please contact
Diantha Pinner at dpinner@cisco.com.

Federal Websites
Federal Migrates to Web 2.0
Along with the rest of the government industry team, we are beginning
to migrate the Federal site to a new page format that features Web 2.0
collaboration and video-enhanced communication. The pilot of the retail site
revealed that the new format increased the likelihood that users would take
an action leading to purchase, that they were staying on the site longer, and
that after watching a video, they were:
• 2x more likely to visit a product page
• 2x more likely to visit the Partner Locator
• 2x more likely to go to an embedded discussion board
• 3x more likely to visit an RSS site and subscribe to the feed
The intent of the new format is to encourage customer interaction and to
offer a very clear-cut, intuitive path to the solutions and their corresponding
products. We are scheduled to launch the new site on September 10, and
will continue to implement innovative features and new content during the year.
Federal Marketing Website
Don’t forget to check out the Federal Marketing site.
We are continually adding new content to keep you abreast of the latest
marketing tools. Customer wins are posted on the Customer Loyalty page.
Be sure to check with the account manager before using the information
externally.
If you have questions or comments about Federal Websites, please contact
Diantha Pinner at dpinner@cisco.com.
July/August Issue to Be Released
The next issue of the Federal newsletter will be available any day in PDF
format on the Federal Marketing site. Click here.
Send it to your customers and invite them to subscribe. This issue features
articles on the watchdog services layer of the Secure Information Sharing
Architecture, results of the UC survey, and how UC takes advantage of
SONA.
If you have questions or comments about the Federal newsletter, please
contact Diantha Pinner at dpinner@cisco.com.

Public Relations
The month of July’s media results focused largely on the announcement
of Cisco’s alliance with Microsoft and EMC to help government agencies
share information more securely through the Secure Information Sharing
Architecture, or SISA. While many of our key government trade publications
covered the release, we were also able to get traction with major industry
publications including The Wall Street Journal and Bloomberg. In addition,
Bruce Klein was featured on the Nightly Business Report (NBR) discussing
SISA, and the partner alliance. Our other major PR campaigns received
coverage this month as well. Washington Technology ran a feature on
Cisco’s efforts in the public sector, quoting Bruce Klein, Gerald Charles, and
Brad Boston. The feature also elaborated on the joint efforts of the Federal
and GGSG teams. Government Computer News quoted customer Peter
Tseronis from the Department of Education, as well as Dave West, in the
largest IPv6 story of the year for the publication. Federal Computer Week
quoted Dave Graziano in a story about Smart Cards and HSPD-12 where
Cisco was the only vendor mentioned.
Washington Technology: July 23
The Power of Three
By David Hubler
That the network is the platform for communications and information
technology services is widely considered a given. The good news for
companies such as Cisco, is that there is plenty of work to be done
building that platform. “That’s the role we’re going to play,” said Bruce
Klein, vice president of Cisco’s Federal sales organization. Cisco believes
its IP networking solutions make government operate faster and more
effectively by replacing outdated information silos with linked voice, video,
and data communications that encompass everything from battlefield-
communications to first-responder management and citizen-based online
services.
Read the full story.
Federal Computer Week: July 10
Agencies See Smart-Card Value Beyond HSPD-12
By Ben Bain
As agencies scramble to meet the upcoming deadline for issuing smart
cards that comply with Homeland Security Presidential Directive 12, their
focus has been on completing the required background checks and training
employees. But as officials begin to look beyond the initial rollout, many are
thinking about how they can use the cards to meet other agency goals…
“What it means is that I can get on your network and access my network,
and if we trust each other, we can create this connection between the two
networks where two people can work on one project together even though
they are supposed to be separate,” Graziano said.
Read the full story.
The Wall Street Journal: July 10
Cisco, Microsoft, EMC Plan Security Tie Up
Author Not Available
Cisco, Microsoft Corporation, and EMC Corporation announced an alliance
to help government agencies share information more securely. The effort,
called the Secure Information Sharing Architecture, or SISA, is a response
to problems agencies have in exchanging data because of different security
systems.
Read the full story.
Bloomberg: July 10
Microsoft, Cisco, EMC Form Security Government Network
By Amy Thomson
Cisco will provide data and network security, EMC will supply secure data
storage, and Microsoft will contribute user-identification and authorization
services, the companies said in a statement today. The network will make it
easier for agencies to share information between and within organizations
without exposing it to unauthorized users, the companies said. Data loss and
theft costs government and businesses $40 billion a year to replace repair,
said Maz Mawaz, business development manager for Cisco’s Federal group.
The technology will help stop leaks that have lead to 874 breaches in the
pas two years, he said.
Read the full story.
Nightly Business Report: July 10
Cisco, EMC, Microsoft Align to Offer Comprehensive Technology
Architecture for Helping Protect and Share Sensitive Government
Information
Reporter Not Available
Nightly Business Report (NBR) is carried by 270 PBS stations and by satellite
to 125 countries with its daily coverage of fast-breaking business and
economic news, financial market coverage, in-depth analysis, corporate
profiles, features, interviews with top executives, government officials, and
commentaries by economic and financial experts. It has been airing since 1981.
Government Computer News: July 10
Cisco, EMC, Microsoft Initiate SISA Alliance
By Wyatt Kash
Historically, technologies used to protect information have been installed
and enforced system-by-system, creating islands of protected data. SISA
would make it easier for government agencies to bridge those islands by
setting up highly secure virtual networks for different authorized users
and communities to access sensitive files stored in different information
protection systems. Public health officials in a proposed SISA-enabled
environment, for instance, could monitor confidential data on pandemics
found in the databases maintained by various government agencies and
private sector organizations and develop better coordinated responses.
Read the full story.
Government Computer News: July 2
Agencies, Start YOUR Protocols!
By William Jackson
West said recent studies have found that despite the Internet’s phenomenal
growth, only 16.7 percent of the world’s population has access to the global
network. “I think we still have tremendous expansion before us,” he said. And
faced with the rapid depletion of IPv4 address space that growth will have
to take place in IPv6.
Read the full story.

Awards
Award Submissions:
• Q
 4FY07 Teamwork Across Cisco Award Program—Cisco IPv6 Task Force
The PR team works on an ongoing, proactive basis to submit outstanding
customers or Cisco achievers for awards and appreciates your suggestions
and input. If you have questions or comments about awards, please contact
Janis Langley at jalangle@cisco.com.

Speaker Placement
Speakers Submitted:
• International Wireless Communications Expo 2008—Stephen Orr
• International Wireless Communications Expo 2008—Dave West
The PR team is seeking opportunities to place key Federal spokespersons
in prominent venues and looks forward to your suggestions and input. If you
have questions or comments about a specific speaking opportunity, please
contact Janis Langley at jalangle@cisco.com.

Customer Loyalty Program Update

Win of the Month Program Update
July Win of the Month slides are presently underway. Each month, there are
typically five nominations in total, representing submissions in each of the
following categories: CIV Agencies, CIV HSR, DoD Enterprise, DoD Field, and
NPO. You’ll know whether your recent win was selected this time around
if you’ve already received an e-mail from Gayle Mestel. Keep up the good
work and your turn will come. Current slides can be viewed on the flat-panel
monitors in Herndon, and all past slides are posted to the Federal intranet
site here.
There were four Win of the Month slides delivered for June highlighting
these individuals and their deals:
 • Dave Chaput for the Pentagon Renovation Project valued at $8M.
• T
 ony Winfield and Wayne Ferguson for the $200K NAC patch
management solution for Picatinny Arsenal.
• Rick Brown for the $4.6M TSA network upgrade win.
• S
 ean O’Connor for the VISN3’s next-generation LAN services upgrade
worth $2.8M.
New Customer Overview Slide Posted
Every month, our inventory of customer success slides continues to grow.
Thanks for your responsiveness, cooperation, and support as we continue to
build this program. There was one new slide posted since the last issue of
this newsletter:
• U
 SAID—developed with Kory Jones and Steve Mullet: Offering aid to
world relief organization;
Cisco helps USAID with IPv6 Compliancy Assessment
To view the new slide listed above as well as all others that have been
completed to date, click here.
If you have questions or comments about the Customer Loyalty Program,
contact Gayle Mestel at gaylem@ccspr.com.
Account Managers
The account managers for the top six customer successes this quarter are:
• F
 DA—Patrick Lugenbeel
• USAFE—Mark Searight & Cindy DeCarlo
• Department of Education—Pat Gleason
• A
 rgonne National Laboratory—Dan Kent & Traci Grant
• S
 andia National Laboratory—Jace Krebbs
• PNNL—Tom Hart
• Navajo Nation—Joe Ochoa
Articles
Government Computer News: July 2
Agencies, Start YOUR Protocols!
By William Jackson
OMB put the Federal government at the forefront of the transition when it
decided IPv6 is the future of networking...The move is expected not only to
help the government get out from under a creaking Internet infrastructure
that has expanded—in both size and functionality—far beyond its intended
scope, but also to enable a wide range of new applications… “I think we’re
giving ourselves plenty of time to get this solidified,” Tseronis said. This will
be the initial phase of deployment testing strategy, and agencies can expect
a number of other IPv6 deployment guidelines in the coming months. He
said, “This summer should be interesting.”
Read the full story.
Network World: June 12
How DOE Lap Secured Campus with Wireless
By Carolyn Duffy Marsan
PNNL’s new Campus Camera and Emergency Call Station uses Cisco’s
Aironet wireless mesh technology for security cameras and access point
interactions. By using this wireless technology, the lab says it was able to
keep the cost of the system down to $2.8 million. Not only is the self-healing
mesh network less expensive than a traditional wired system, it also offers
greater redundancy, lap officials say. An added bonus is that the mesh
network provides continuous wireless coverage across the outdoors of the
campus and integrates with existing in-building wireless coverage.
Read the full story.
Computerworld: June 11
IT Users Make Noble Cause Achievable
By Patrick Thibodeau
Harold Skow, director of IT for the Navajo Nation, is leading a multiyear
project to bring Internet access and modern communications services to
the residents of the tribal nation…The network, which is based on unified
communications technology from Cisco, will link the Navajo Nation’s 110
chapter houses, or community centers, to the Internet. Telemedicine,
distance learning, and other video conferencing applications will be
possible, according to Skow. And the nation’s IT department is developing
a Web portal to give residents access to e-government and job search
services, among other features.
Read the full story.
Federal Computer Week: May 14
Spring Cleaning for Storage Clutter
By John Moore
When storage is consolidated, remote users no longer have the burden
of maintaining storage. But they might gain a new headache: having to
wait a bit longer to gain access to their data. Clifford Clarke, Fort Wayne’s
chief information officer, identified remote connectivity problems as an
unintended consequence of the Indiana city’s consolidated file storage
project…The city expects to fix the problem by installing Cisco’s Wide
Area Application Services Solution. Clarke said the devices reduce access
times by 40 percent to 60 percent and provide local-area network-like
performance.
Read the full story.
Government Computer News: May 7
Peter Tseronis | Transition Leader
By William Jackson
Peter Tseronis, director of network services at the Education Department, is
acutely aware of the Office of Management and Budget’s order for agencies
to transition to the new IPv6 networking protocols. “We’re down to a year
and two months to the OMB deadline,” he said recently. But Tseronis, who
is overseeing Education’s transition, sees that mandate as an opportunity
rather than a chore. And his efforts aren’t limited to Education.
Read the full story.
Fed Tech: May 2007
IT Across the Navajo Nation
By Rita Pyrillis
The Navajo Nation is building the largest and most complex wireless mesh
network in Indian Country, and possibly the entire country. The idea behind
this project, dubbed Internet to the Hogan (the traditional Navajo dwelling),
is not just to bridge the digital divide but catapult the Navajo over the bridge
and into the forefront of radio, wireless and supercomputer technology.
Read the full story.
Customer Awards
Award Wins:
• G
 CN Government IT Leadership Awards—Peter Tseronis, Department
of Education
• A
 CT IAC Intergovernmental Solutions Award—Col. Steven Spano,
USAFE
• 2
 007 Computerworld Honors 21st Century Achievement Award—
Navajo Nation
 • A
 FCEA Award for Excellence in Information Technology—Cindy Moran,
DISA
Award Submissions:
• 2
 008 Computerworld Premier 100 IT Leaders—Col. Steve Spano,
USAFE
• 2008 Computerworld Premier 100 IT Leaders—Cindy Moran, DISA
The PR team works on an ongoing, proactive basis to submit outstanding
customers or Cisco achievers for awards and appreciates your suggestions
and input. If you have questions or comments about awards, please contact
Janis Langley at jalangle@cisco.com.
The PR team is seeking opportunities to place key Federal spokespersons
in prominent venues and looks forward to your suggestions and input. If you
have questions or comments about a specific speaking opportunity, please
contact Janis Langley at jalangle@cisco.com.

Service Marketing
Attach Rate News
Five Quarters in One Year?
Attaching services is so important to your customers and Cisco that we’ve
added a fifth quarter to FY07 to help you boost your attach rate. Final FY07
attach rates won’t be counted until the end of October, giving you one last
opportunity to attach services to Q4 deals and hit Federal’s 82% target.
While attaching services at the point of sale is always your best bet, Q5
gives you one last chance to reap the rewards of hitting your Attach Rate
goals. Don’t delay. Start your week with low-hanging opportunities for your
account base, posted weekly in the Attach Rate reports. Leaving equipment
uncovered increases your customers’ risk. So do the right thing for you, your
customers, and Cisco.
Fierce Competition
The Q4 SE Attach Rate SPIFF clearly hit the mark. Competition spilled
beyond earning more money for SEs, as side bets and trash talking
flourished. To find out who won, visit the Attach Rate Website.
Grab the Loyalty Bonus
Wish you had a magic bullet to lock in your important customers and grow
bookings? You do—it’s called loyalty. Cisco has documented that every
one percent point gain in loyalty equates to an average increase of up to
twelve percent in bookings (product + service), and nine percent in customer
wallet share. (Source: Cisco CA Customer-Partner Intelligence and Walker
Information Customer Loyalty Index). One year following a sale, highly loyal
customers consistently grow bookings twice as fast as other customers
(average bookings growth of 1.5 to 2.5 times greater).
But beware: Bookings drop when loyalty decreases, and do not automatically
recover when loyalty returns. As loyalty drops, your top accounts become
vulnerable to competitors.
Cisco customers are seven percent points more loyal when they have
service contracts (79% vs. 72% in FY07). Grow bookings by attaching
services to increase customer loyalty. Work with your SAM, partners, and
SEs to attach services on every order at the point of sale.
To learn more, visit the Attach Rate Website or contact Margaret Kneeland,
the Federal Attach Rate segment lead, at mkneelan@cisco.com.
If you have questions or comments about Federal services marketing, please
contact Mary O’Neil at maoneil@cisco.com.
 Federal Center of Excellence
Solution Architecture for Emergency Response (SAfER)
Solution Architecture for Emergency Response (SAfER) is an enterprise
architecture framework for employee safety and security. Inspired by
Cisco’s global safety and security network capabilities, SAfER shows
customers how the convergence of access control, sensor networks, video
surveillance, Unified Communications, and land-mobile-radio interoperability
can help agencies to protect their employees and achieve their continuity
of operations (COOP) readiness and force protection goals. The COE
has briefed the SAfER architecture to the systems integrators (Lockheed
Martin, Raytheon/NFF, and Northrop Grumman) who have been awarded
the NAVY Anti-Terrorism Force Protection initial task orders, and the
solutions approach has been well-received. We have also shared our SAfER
messaging with a number of visitors to the COE, including GovernmentVAR
magazine, the Japanese Space Agency (JAXA), GGSG Emerging Markets,
and the City of Mexico Account Team.
In the next few weeks, we will publish a SAfER white paper to augment
our presentation materials. At DICE 2007 in August, we will demonstrate
elements of the solution with sponsorship from the Joint Program Office for
Chemical and Biological Defense.
With our recent acquisition of Broadware our SAfER message has become
even more compelling.
Read more here and here.
For more information about SAfER, please contact Randy Sisto at
rsisto@cisco.com.
Cisco Federal Compliance Reporting Solution
As Federal IT managers tackle the daily challenges of managing their
multifaceted network deployment, operations tracking, and monitoring, the
manually compliance reporting requirements becomes cumbersome. Cisco
is working with OPNET and OPSWARE to develop a dynamic compliance
reporting solution to allow proactive reporting in accordance with Federal
requirements. Customized reports will allow the network management
real-time notifications of compliance status of their networks. By utilizing
the existing Network Compliance Manager (NCM), the Federal Compliance
Reporting Solution polls and identifies compliance discrepancies dynamically
and identifies the network management team so they can take action.
Leveraging the combination of CiscoWorks Network Compliance Manager
(NCM), Configuration Assurance Solution (CAS), and Advanced Services,
Cisco Federal will deliver seamless compliance reporting and tracking
capabilities to our Federal customers, while protecting Cisco intellectual
property.
Over the next few weeks, you will begin to see more information about the
development of the following compliance modules:
• Federal Government
• Security Technical Integration Guides (STIGs)
• IPv6 compliance
• HSPD-12 (access control)
• FISMA
For more information about the Federal Compliance Reporting Solution,
please contact Susan Shareshian at ssharesh@cisco.com.
 Market Research
Federal IT Spending to Surpass $93 Billion by FY2011:
INPUT expects total Federal IT spending to grow from $75 billion this fiscal
year to $93 billion by fiscal year 2011. The significant trends revealed in the
forecast include:
• Increased emphasis on technology performance and measurement
• B
 udgeted spending beginning a downward trend, but support through
supplemental appropriations is expected to continue
• Rise in Federal IT dollars being spent on external contracting
Abstract:
The Federal IT Market Forecast 2007–2012 provides a comprehensive
analysis of the U.S. Federal Government expenditures on IT products and
services. This report analyzes the trends in the Federal IT market using the
FY2008 IT budget request recently released by the Office of Management
and Budget (OMB) coupled with INPUT’s in-depth analysis of Federal IT
procurements and long-range IT plans to forecast spending trends over the
next five years. When forecasting this market, INPUT focuses on trends related
to technology, acquisition processes, and regulations that will shape the size
and direction of this marketplace.
Key Market Forces Currently Shaping the Market Include:
• Systems consolidation and centralization
• IT security initiatives
• Lines of Business (LoB) initiatives
• Acquisition reform
Visit INPUT on the Web for the Federal IT Market Forecast and for an in-depth
look at the contributing factors to these significant trends.
If you have questions or comments, please contact Patrice D’Eramo at
pderamof@cisco.com.

U.S. Federal Homeland Security Markets

This study will allow the reader to determine where homeland security
money flows, what is driving and/or restraining the DHS, funding forecasts,
and a comprehensive analysis of major programs and companies involved
with those programs, as well as FY2007 contract opportunities, for which
information is available.
Learn more.
GGSG, Strategic Marketing
News: Boeing, Lockheed Teams Face Approaching Deadline for U.S. Air
Force’s RFP on TSAT Space Segment
Satellite News - June 25, 2007: The U.S. Air Force has issued a July 30
deadline for its final request for proposals for the Transformational Satellite
Communications System (TSAT) Military Operations System, a program that
will provide the warfighter with a secure, interoperable, high-capacity global
communications network. The Military Satellite Communications Systems
Wing intends to competitively award a contract for the TSAT Space Segment
including the design, development, and fielding of up to five space vehicles
plus one spare, along with the ground-based space vehicle command and
control, and the high data-rate ground communications gateway. The contract
value may reach $15 billion if all options are exercised.
Two teams—one led by Boeing, and the other by Lockheed Martin with
Northrup Grumman—are each working under a $514 million contract for the
program’s risk reduction and system definition phase, to culminate with a
multi-billion dollar development contract to be awarded to one or the other by
the end of 2007.
Earlier this month, Boeing announced its having demonstrated that its TSAT
system can provide warfighters with rapid access to integrated voice, data and
video services.
In April, the Lockheed Martin and Northrop Grumman team similarly completed a
TSAT Space Segment design review.
TSAT is designed to provide thousands of users, primarily soldiers on the move,
with robust Internet-like communications capabilities including wideband, highly
mobile, beyond line-of-sight protected communications to support network-
centric operations for the future battlefield. The system represents the next step
toward transitioning the U.S. Department of Defense’s wideband, and protected
communications satellite architecture into a single network comprising multiple
satellite, ground, and user segment components.
Block 1 of TSAT, which will encompass satellites one and two, will have reduced
requirements for the satellites’ laser communications links and internet-like
processor routers.
Those requirements would subsequently be enhanced in Block 2 for the
remaining three TSAT spacecraft, according to an Air Force document.
Learn more.
News: National Science Center Gets IP-Based Network Upgrade
Students across the country will have better access to a range of educational
material at the National Science Center and in its mobile vans, thanks to a
dramatic upgrade enabling an Internet Protocol-based wireless network
made possible by Cisco, the leader in global networking. Through this grant,
announced today by the National Science Center, Cisco continues to strengthen
its relationship with the NSC, a national education outreach organization with
headquarters here, that is focused on exciting America’s youth about math,
science, and technology.
Cisco’s most recent grant will build on and advance the NSC’s existing network
infrastructure to a fully converged Internet Protocol-based wireless network,
providing a full range of voice, data, video, and service support capabilities
throughout the Augusta headquarters facility. This facility is a complete
interactive educational facility with over 250 hands-on science and technology
exhibits, a state-of-the-art digital theater, three computer laboratories, two
distance-learning facilities, a 100-seat demonstration lab, and multiple classrooms.
NSC’s two Mobile Discovery Center vans also will be upgraded with a similar
IP-based capability, linking their mobile classrooms back to the headquarters as
they travel to schools throughout the United States doing hands-on, interactive
science demonstrations. Through scheduled stops between September and
June, the two 18-wheelers bring the NSC to urban and rural school students just
about anywhere in the continental U.S.
Learn more.
Research: UK Homeland Security Market
Frost & Sullivan - July 5, 2007: This market assessment provides an analysis
of the Homeland Security market in the United Kingdom, with market drivers,
restraints, and challenges for the market participants the next years to come.
It includes a forecast of the expected funding for the sector. The study also
provides competitors analysis, business opportunities analysis and strategic
recommendations. In addition, the study examines major technology trends. The
base year is 2006.
Learn more.
Podcast: Good Governance Deserves Good Security
On June 14, John N. Stewart was interviewed for the latest in a series of
Conversations with Cisco, a radio program aired on WashingtonPost.com. In
this candid and interactive audio Q&A, John answered questions on IT security,
drawing on his experiences in corporate America, and sharing how these
experiences can translate into better security, improved return on investment,
and reduced costs for the Federal Government. Listeners learned what keeps
John awake at night, and which practices he believes are essential to enterprise
and government security.
Learn more.
 Americas Headquarters Asia Pacific Headquarters Europe Headquarters
Cisco Systems, Inc. Cisco Systems, Inc. Cisco Systems International BV
170 West Tasman Drive 168 Robinson Road Haarlerbergpark
San Jose, CA 95134-1706 #28-01 Capital Tower Haarlerbergweg 13-19
USA Singapore 068912 1101 CH Amsterdam
www.cisco.com www.cisco.com The Netherlands
Tel: 408 526-4000 Tel: +65 6317 7777 www-europe.cisco.com
800 553-NETS (6387) Fax: +65 6317 7799 Tel: +31 0 800 020 0791
Fax: 408 527-0883 Fax: +31 0 20 357 1100

Cisco has more than 200 offices worldwide. Addresses, phone numbers, and fax numbers are listed on the Cisco Website at www.cisco.com/go/offices.

©2007 Cisco Systems, Inc. All rights reserved. CCVP, the Cisco logo, and the Cisco Square Bridge logo are trademarks of Cisco Systems, Inc.; Changing the Way We Work, Live, Play, and Learn is a service mark of Cisco
Systems, Inc.; and Access Registrar, Aironet, BPX, Catalyst, CCDA, CCDP, CCIE, CCIP, CCNA, CCNP, CCSP, Cisco, the Cisco Certified Internetwork Expert logo, Cisco IOS, Cisco Press, Cisco Systems, Cisco Systems
Capital, the Cisco Systems logo, Cisco Unity, Enterprise/Solver, EtherChannel, EtherFast, EtherSwitch, Fast Step, Follow Me Browsing, FormShare, GigaDrive, GigaStack, HomeLink, Internet Quotient, IOS, iPhone, IP/TV, iQ
Expertise, the iQ logo, iQ Net Readiness Scorecard, iQuick Study, LightStream, Linksys, MeetingPlace, MGX, Networking Academy, Network Registrar, Packet, PIX, ProConnect, RateMUX, ScriptShare, SlideCast, SMARTnet,
StackWise, The Fastest Way to Increase Your Internet Quotient, and TransPath are registered trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries.

All other trademarks mentioned in this document or Website are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. (0701R)

Americas Headquarters Asia Pacific Headquarters Europe Headquarters

Cisco Systems, Inc. Cisco Systems, Inc. Cisco Systems International BV
170 West Tasman Drive 168 Robinson Road Haarlerbergpark
San Jose, CA 95134-1706 #28-01 Capital Tower Haarlerbergweg 13-19
USA Singapore 068912 1101 CH Amsterdam
www.cisco.com www.cisco.com The Netherlands
Tel: 408 526-4000 Tel: +65 6317 7777 www-europe.cisco.com
800 553-NETS (6387) Fax: +65 6317 7799 Tel: +31 0 800 020 0791
Fax: 408 527-0883 Fax: +31 0 20 357 1100

Cisco has more than 200 offices worldwide. Addresses, phone numbers, and fax numbers are listed on the Cisco Website at www.cisco.com/go/offices.

©2007 Cisco Systems, Inc. All rights reserved. CCVP, the Cisco logo, and the Cisco Square Bridge logo are trademarks of Cisco Systems, Inc.; Changing the Way We Work, Live, Play, and Learn is a service mark of Cisco
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