GROUP 6

BUSINESS ENTHUSIAST

Members:
Abbygael C. Baguio
Crispin John Depaz
Aramina Boc
Jan Carl Yu
Michael Quilantang
Arlene Ocana
Ferdinand Almeria
Haigie Basibas
Justine Rey Indic
Paul Martin Efren
 “Meal box offer delicious and affordable food located at EVSU
Tanauan campus and offering free delivery.”
MEALBOX is a hybrid type of business which offers a breakfast meal
and lunch meal with free delivery for the customers. It is owned by
Bachelor of Science in Entrepreneurship students who are taking
their OJT for this school year. As a student, these owners know
already the needs of the other students that’s they came up for this
kind of business.
Throughout the activity we have observe the nature of the business
and most particularly its weakness and edge to other group of
students who are taking also their OJT. We wrote and discuss what
are the most accurate things we could help to improve their
business.
 SENSE AND SENSIBILITY
P
 Student
 Instructor
 Utility workers
 Cooker
 Gas stove
 pan
 Ingredients
O  Lunch box
 knife
 Cooking utensils

E
 Nearby stores
 Limited space
 Competitors / other Business
 Nearby classrooms

M
 Tarpaulin

s
 Free delivery
The poems are the things that we saw in the area where
the business is located.
 EMPHATY
MEAL BOX

HOBBIES MOTIVATION

 Cooking I’m happy to serve

 serving people with delicious
and healthy food

CHALLENGE

 Hard to market our SOCIAL & LIFE STYLE

product due to luck Know everybody in the
of advertisement school
 Lack of man power
 Lots of competitors

CONCERNED
MEALER
Age: 20 years old
Gender: Female
Job: implementations
Place; Tanauan Leyte

ta

/ Cashier

I NEED A BETTER MARKETING

AND SELLING STATEGY
 MEALBOX need a selling and marketing strategy for
what we had notice that the business lack of these. We
able to find out that most of the students are not aware of
this business and most particularly what the business could
offer.
 IDEATION
PACKAGING MARKETING

 Spoon and fork with tissue  Lack of advertisement

 Lunchbox should be more

 Don’t have a menu
attractive and should have
selection
the name of the business

 Lack of information of their

product

 Don’t give more effort to

gain more customer
 Base of our observation, we observe that the problem exists in
their business are the packaging and how they market their
product. fist in the packaging we observe that the lunch box is not
attractive and another is marketing we observe that they are lack
of advertisement and awareness of their product.
SIMPLE POSSIBLE SIMPLE IMPOSSIBLE
 Make a more presentable  Hard selling
packaging
 Improve advertisement
 Tarpaulin of the menu
 Posting of every menu
“menu of the day”

DIFIFICULT POSSIBLE DUFFICULT POSSIBLE

 
 From examining or observing we came out to a
conclusion that the business should make a more
presentable packaging for it will help the business to be
known to the student, they should also improve on how they
will advertise their product to attract more customers.
Tarpaulin of the menu will make the student be aware of the
business.
 PROTOTYPE

The prototype is made for the business where we can see a short
tarpaulin is posted on the store where should the menu be posted