Beruflich Dokumente
Kultur Dokumente
Halil Tunalı
Department of Economics, Faculty of Economics, İstanbul University
Beyazıt, İstanbul, Turkey
E-mail: htunali@istanbul.edu.tr
Tel: +530 592 95 68; Fax: +212 668 91 50
Abstract
Households don’t spend all of their income but save some of them for various
purposes. One of these purposes is to invest. The choice of investment instruments are
affected not only by financial factors but also by socio-psychological factors. Revealing
how individuals determine their investment choices in a world in which investment
instruments are very diversified, will be useful to both portfolio managers and economic
policy makers. In this paper, investment choices are classified into seven categories, and
elements affecting investment choices are determined by analyzing with multinomial logit
model the data obtained from 1300 public surveys conducted in the city of İstanbul in
Turkey that can be accepted as a small sample of Turkey. The results show that investment
choices of households are affected not only by economic factors but also by social and
personal factors.
1. Introduction
Saving is the surplus of income after consumption. The factors affecting consumption can also affect
savings (Modigliani and Brumberg, 1954; Friedman, 1957; Campbell, 1987; Campbell and Clarida,
1987; Attanasio et al, 1999; Chambers ve Schlagenhauf, 2002). Both saving and consumption depend
on the level of income and each of these is an increasing function of the level of income. Saving rates
and growth rates are positively correlated (Houthakker, 1961, 1965; Modigliani, 1970). The level of
income of households depends on the national income growth (Barro and Sala-i-Martin, 1995; Reinhart
et al, 1996). In Standard growth model higher saving results in higher growth. On the other hand a
growing body of evidence suggests that there is a causation running from growth to saving (Carroll et
al, 2000). But some empirical works suggest that there is a limited relation between growth and saving
rates (Carroll and Weil, 1994; Rodrik, 2000; Deaton and Paxson, 2000). In some work the wealth is
also considered as an important element affecting savings (Gomes et al, 2004; Dynan et al, 2004).
International Research Journal of Finance and Economics - Issue 40 (2010) 187
Economic actors save for various purposes. Uncertainty in the futures drives households to save for
precautionary motive (Deaton, 1991; Carroll, 1992, 2001, 2004, 2006; Romer, 2001). Social security
web, private pension programs, family support, house ownership all affect saving motive for
precaution (Buiter, 2008; Curcuru, 2003; Bajtels-mit and VanDerhai, 1997; Sourdin, 2005). If there are
no such insurances, propensity to save will increase, for example for those working in informal
economy or in agricultural sector.
An increase in child and youth population or changes in demographic structure will in general
affect propensity to save. (Schultz, 2004; Lee and Mason, 2006; Higgins and Matthew, 1998).
Sometimes people want to have children for precautionary reasons, against the uncertainties in the
future. Although having children for these reasons could decrease savings, it is nourished from
expenditures serving the same purpose (Attanasio et al, 1999; Scholt et al, 2006; Skinner, 2007).
Household aims to keep and even to increase the real value of their savings, and also to cash in
whenever they want (Jappelli and Pagano, 1994; Laibson, 1997; Gross and Souleles, 2002). In order to
reach these purposes savings must be converted into profitable investments. Today there are a wide
range of investment options. (Cooper and Kaplanis, 1994; Koruyan,1996; Usul et al, 2002; Carroll,
2001).
Many factors affect household’s investment choices, the most important of which can be listed
as wealth (Barro and Sala-i-Martin, 1995; Reinhart et al, 1996; Modigliani and Brumberg, 1954;
Friedman, 1957; Campbell, 1987; Campbell and Clarida, 1987; Attanasio et al, 1999; Chambers and
Schlagenhauf, 2002; Gomes et al, 2004; Dynan et al, 2004), human capital (Romer, 1989), gender
(Vickie and VanDerbei, 1997; Hinz et al, 1997; Jianakoplos and Bernasek, 1998), age (Ameriks and
Zeldes, 2004; Gourinchas and Parker, 2002), expectations and habits (Campbell, 1987; Friedman,
1957; Jappelli and Pagano, 1997; Carroll and Weil, 1994; Carroll et al, 2000), family and environment
(Cooper and Kaplanis, 1994; Simons, 1999; Jacobs and Levy, 1996; Schirripa and Tecotzky, 2000;
Anderson et al, 2001; Palsson, 1996) and credit card ownership (Laibson, 1997; Gross and Nicholas
Souleles, 2002).
In this paper, the data obtained from 1300 public surveys are analyzed with multinomial logit
model to predict the factors affecting investment choices.
There are a few works that used public surveys to predict investment choices in Turkey. In Ş.
Üçdoğruk and S. Bozkuş’s work (2007) which used the 2003 data of Turkish Statistical Institution
Budget Survey, factors affecting household’s investment choices are predicted by using multinomial
logit model. According to this work household’s investment choices are generally affected by age,
educational background and income of household head. In an other econometric work using the data of
Turkish Statistical Institution 2004 and 2006 Household Budget Surveys by Van Rijckeghem and Üçer
(2009), demographic and socio-economic factors like age, house ownership, interest income,
educational background and income are found related with household investment choices.
2. Methodology
The purpose of this paper is to predict the factors affecting investment choices of household living in
the city of İstanbul that can be accepted as a small sample of Turkey. For this purpose, 1300 surveys
are conducted in İstanbul and questions are directed to household head. First of all, investment choices
(our dependent variable) are classified into 7 categories according to the answers to the question of
“Which investment option do you prefer for the major part of your savings? as follows:
Demand deposit
Time deposit (TL or foreign currency)
Gold
Treasury Bill and Government Bond
Real-estate
Automobile
Stock Exchange
188 International Research Journal of Finance and Economics - Issue 40 (2010)
Questions and independent variables in the survey can be classified in to 3 different categories:
Personal Questions: Profession, gender, educational background, marital status, household
size (number of persons in household), habit of game of chance, social security.
Income Questions: Annual income, frequency of income, frequency of drawing income from
bank account.
Credit Card and Expenditure Questions: Expenditure and payment choices, credit card
ownership, number of credit card owned, number of credit card used, the main purpose of credit card
usage, whether using credit card increases expenditure, the rate of credit card expenditure in household
total expenditure, the rate of saving in household income, the main factor affecting consumption
decision.
After summarizing independent variable, descriptive statistics are analyzed with multinomial
logit model and expositions are made according to probability results.
3. Empirical Results
Descriptive statistics about each variable are exposed below. They are shown in Table 1. When we
look at descriptive statistics about the dependent variable (investment choices) we see that the majority
of participants (33.3 percent) choose to invest in demand deposit. 23.7 percent of participants choose to
invest in demand deposit (TL or foreign currency). The rates of those who choose to invest in gold,
real-estate, Treasury bill or Government bond, stock-exchange and automobile are respectively 16.5
percent, 5.7 percent, 3.2 percent, 2.2 percent and 1.2 percent.
Fourteen percent of the participants are specialists, 13 percent are tradesmen, 12.7 percent are
workers and the rest are in the “other” category. 53.4 percent of participants are male, 62.5 percent are
married, 52.2 percent are covered by Social Security Institution, some 50 percent play games of
chance, 36.5 percent are high school graduate and 40.7 percent are university graduate and post-
graduate.
The majority of participants (some 66.8 percent) have monthly income and 44.8 percent of
them draw their salary from their bank account in one go. 57 percent of them use cash and 40.4 percent
use credit cards in their payments; the majority (74.8 percent) have credit cards; 23 percent have only
one credit card; for the 23.4 percent of participants the most important reason for using credit card is
the opportunity of paying by installments; for the 50 percent of participants using credit card did not
increase their expenditures; for the 46.5 percent the most important factor in taking consumption
decision is their needs.
For there are many variables and the possibility of autocorrelation, independent variables are
classified according to categories in cited questions groups in the methodology section, and 3 different
models are created. These 3 models are estimated using multinomial logit model and estimation results
are shown in Table 2. In the first column of Table 2 are shown variables affecting investment choices
of households; relative risk ratios obtained from the estimation of these 3 models are shown in other
columns in Tables 2.
Being unmarried has a negative effect on the probability of investing in time deposit, gold,
Treasury bill, Government bond and real estate. It is thought normal that the unmarried don’t demand
gold as ornament or safeguard, and don’t invest in relatively safer instruments like gold or time
deposit. The need for a house or a safer investment is more dominant for the married.
Playing games of chance very frequently has a positive effect on the probability of investing in
time deposit and in stock exchange. Especially, playing games of chance very frequently has an effect
on investing in the stock exchange 4.7 times greater than other categories have. This result can be
interpreted that those who play games of chance in Turkey also take in the stock exchange the same.
Instead of investing in stock exchange after a deep and technical analysis, these persons invest in stock
exchange with some tips and without any technical analysis, just like in games of chance.
Being worker has a negative effect on the probability of investing in gold. Being sale/customer
representative has a negative effect on the probability of investing in Treasury bill and Government
bond. Being employer has a positive effect on the probability of investing real estate. In İstanbul,
investing in real estate is always lucrative but needs big capital. Employers generally have high
incomes and they can afford real estate investments.
Having a relatively low educational background (primary and high school) affects positively
the probability of investing in gold. It’s normal that persons having a relatively low educational
background prefer to invest in simple and traditional investment instruments rather than in complex
one. Having a primary school education affects negatively the probability of investing in Treasury bill
and Government bond; having a high school education affects negatively the probability of investing in
real estate. For Treasury bill and Government bond were technical and complex investment
instruments to those having a primary school education, they generally don’t prefer to invest in these
types of investment instruments. Real estate investment doesn’t necessitate complex and technical
knowledge but necessitate higher finance. According to data obtained from cross tabulation persons
having low education level also have low income; so it’s difficult for them to invest in real estate.
Household size affects negatively the probability of investing in gold, Treasury bill and
Government bond. As household size increases the rate of saving from income decreases and
investment in gold, Treasury bill and Government bond also decreases.
Being covered by Government Retirement Fund or having no social security affects negatively
the probability of investing in real estate. In Turkey, those covered by Government Retirement Fund
are civil servants and for the majority of them have low income they can hardly invest in real estate.
Civil servants generally use their post-retirement gratuity to buy a house. On the other hand, it’s very
difficult for those having no social security to invest in real estate because they have generally low
income.
The increase in the number of those saying that “The main factor determining my consumption
decision is the general economic condition and inflation” affects positively the probability of investing
in gold. As the economy worsen, people decrease consumption, try to save more and traditionally
prefer gold because it is seen as a safe harbor. The increase in the number of those saying that “The
main factor determining my consumption decision is the proportionate share of prices of goods in my
current income” affects negatively the probability of investing in gold, Treasury bill, Government
bond, real estate, automobile and stock exchange. These people are in low income group and can save
less. The increase in the number of those saying that “The main factor determining my consumption
decision is the proportionate share of prices of goods in my lifetime income” affects positively the
probability of investing in Treasury bill and Government bond (6.6 times greater than other categories)
and in stock exchange.
The increase in the rate of payments by credit card in total payments affects negatively the
probability of investing in Treasury bill, Government bond, automobile and stock exchange. According
to cross tabulation, paying mostly by credit cards increase total expenditures and decrease savings.
As the propensity to save increases, the probability of investing in Treasury bill, Government
bond and real estate also increases. The high income group have greater propensity to save and can
invest in these investment areas.
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194 International Research Journal of Finance and Economics - Issue 40 (2010)
Appendix
Table 1: Descriptive Statistics
Principal Category
VARIABLES Frequency Percent Mean Standard Deviation
(P.C.)
Investment Choices 1114 2.2567 1.45139
Demand Deposit 433 33.3 0.3331 0.4715 P.C.
Time Deposit 308 23.7 0.2369 0.42536
Gold 215 16.5 0.1654 0.37167
Treasury bill and Government bond 41 3.2 0.0215 0.17484
Real Estate 74 5.7 0.0569 0.23178
Automobile 15 1.2 0.0115 0.10684
Stock Exchange 28 2.2 0.0215 0.14523
Profession 1295 5.3143 2.92078
Specialist 183.0 14.1 0.1408 0.34792 P.C.
Manager 122.0 9.4 0.0938 0.29173
Civil Servant 112.0 8.6 0.0862 0.28070
Employer 79.0 6.1 0.0608 0.23900
Tradesman 168.0 13.0 0.1292 0.33558
Sale/Customer Representative 151.0 11.7 0.1162 0.32053
Worker 164.0 12.7 0.1262 0.33215
Servant, office-boy, etc. 83.0 6.4 0.0638 0.24457
Retired 85.0 6.6 0.0654 0.24730
Other 148.0 11.4 0.1138 0.31775
Gender 1299 1.5343 0.49902
Female 605.0 46.6 0.4654 0.49899
Male 694.0 53.4 0.5338 0.49905 P.C.
Education Level 1297 3.1704 0.79512
Not literate 11.0 0.8 0.0085 0.09163
Primary School 285.0 22.0 0.2192 0.41388
High school 473.0 36.5 0.3638 0.48129
University and post graduate 528.0 40.7 0.4062 0.49130 P.C.
Marital Status 1292 1.3754 0.48441
Married 807.0 62.5 0.6208 0.48538 P.C.
Other 485.0 37.5 0.3731 0.48381
Hose hold size (continuous variable) 1276 3.5306 1.35641
Social Security 1292 2.1680 0.90122
Social Security Organization for
278.0 21.5 0.2138 0.41018
Artisans and the Self-Employed
Social Security Institution 675.0 52.2 0.5192 0.49982 P.C.
Retirement Fund 183.0 14.2 0.1408 0.34792
No social security 156.0 12.1 0.1200 0.32509
Game of Chance 1292 1.8707 1.02010
Never 657.0 50.9 0.5054 0.50016 P.C.
Very Scarcely 254.0 19.7 0.1954 0.39665
Sometimes 272.0 21.1 1.8337 0.97337
Very often 109.0 8.4 0.5646 0.49600
Total Annual Income (continuous
1095 33.0464 42.35258
variable, 000 TL)
Frequency of getting income 1276 2.9655 1.03525
Daily 144.0 11.3 0.1108 0.31397
Weekly 103.0 8.1 0.0792 0.27020
Monthly 853.0 66.8 0.6562 0.47517 P.C.
Annual 5.0 0.4 0.0038 0.06192
Irregular 171.0 13.4 0.1315 0.33812
Frequency of drawing monthly
1260 2.5683 1.60250
income from bank account
At one go 582.0 44.8 0.4477 0.49745 P.C.
Two equal parts 97.0 7.7 0.0746 0.26287
International Research Journal of Finance and Economics - Issue 40 (2010) 195
Three equal parts 27.0 2.1 0.0208 0.14267
When necessary 391.0 31.0 0.3008 0.45877
No regular monthly income 163.0 12.9 0.1254 0.33128
The most widely used means of
1287 1.8337 0.97337
payment
Cash 734.0 57.0 0.5646 0.49600 P.C.
Check 33.0 2.6 0.0254 0.15735
Credit Card 520.0 40.4 0.4000 0.49009
Credit Card Ownership 1300 1.2300 0.44586
Yes 953.0 74.8 0.7485 0.43406 P.C.
No 307.0 24.1 0.2408 0.42772
The number of credit cards owned
935 1.8885 2.08459
(continuous variable)
The number of credit cards used
907 1.5200 1.62602
(continuous variable)
The main reason for using credit
930 2.4415 2.23358
card
I eliminate to carry cash on me 206.0 15.8 0.1585 0.36531
I can buy even if I have not money 163.0 12.5 0.1254 0.33128
For security and prestige 48.0 3.7 0.0369 0.18865
I can buy with installments 304.0 23.4 0.2338 0.42334 P.C.
I buy now but pay later 73.0 5.6 0.0562 0.23031
I use credit card because I have no
sufficient salary to live on for the time 56.0 4.3 0.0431 0.20311
being
I use credit cards in my business
59.0 4.5 0.0454 0.20823
dealings
Other 21.0 1.6 0.0162 0.12612
Whether or not using credit cards
934 1.0777 0.79701
increases your spending
Yes 467 50 0.3592 0.47996
No 467 50 0.3592 0.47996 P.C.
The rate of payment by credit card
in total payment (%, continuous 1297 0.3302 0.30496
variable)
The main factor affecting
1295 4.32290 2.22322
consumption decision
The share of price of goods in my
308.0 23.8 0.2369 0.42536
current income
The share of price of goods in my
28.0 2.2 0.0215 0.14523
lifetime income
General economic condition 167.0 12.9 0.1285 0.33473
Inflation 57.0 4.4 0.0438 0.20483
Interest rate 15.0 1.2 0.0115 0.10684
Needs 602.0 46.5 0.4631 0.49883 P.C.
Habits 118.0 9.1 0.0908 0.28739
196 International Research Journal of Finance and Economics - Issue 40 (2010)
Table 2: Models