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How many users really care about the display Ads today?
Every publisher speaks about the massive traffic and pageviews… what’s the point in
having billion views when there is no attention from the users?
Are you connecting the consumer at the emotive level? Are there anyone listening to your
story with some attention?
What is the ROI? Is there any minimum guarantee from the publisher?
Some facts about Digital Ads
35% of the world is blocking ads on their mobile/web. It’s growing everyday; YouTubers lost about 40%
of their ad revenue due to adblock;
AdBlocks Everywhere
82% of the internet population gets annoyed with the current advertisement methods
(Blocked ADs)
myAds App -- core stuff
Comparison
PinPoint based location - any specific area - shopping malls, airports, metros, high
traffic areas, specific city, multiple cities and across the country.
Pay per the user engagement (only once chance is given to engage). No wastage of
money, unless there is a true engagement from the user.
Target the right audience by demographics - students, employees, business owners, and
at the pin-point location. The ad can be published in any language in the world.
There is no charge for the advertiser, when there is no engagement from the user side -
Absolutely FREE. In other words, if the user is not able to answer any of the questions,
there is no charge at all.
Access to the user data for future promotions. It’s a great advantage for the brands or
advertisers to educate the users about their products / services and sell then and there.
myAds app allows the users to access offline ads (newspapers, magazines, TV etc)
through QR codes.
Attractive factors for the Users
★ Totally personalised Ads based on the user’s interests in their current location.
★ There is a compensation for learning about the Ads of personal interests. myAds app is more
engaging and addictive platform to the users to learn about the products / services and
purchase then and there (if the offer is attractive). Users get paid based on the number of
questions been answered. User is given only one chance to make it or break it - this feature
truly engages the users to pay more attention towards the Ad.
★ User data will not be shared with any advertisers directly. Any notifications would be passed
through the App.
★ There are NOT many engaging apps now apart from whatsapp, social media and games. That’s
where we fit into the bill.
★ Users would get special discount offers from the advertisers real-time.
Valuation Projections
Year Number Number of Avg monthly Annual Valuation
of Active Advertisements budget (Per Revenues (5 X)
Users (monthly) Advertisement)
2020 * 10M 20,000 $500 $120Million $360 Million
(india)
2021 * 50M 100,000 $1000 $1.2 Billion $3.6 Billion
2022 * 100M 2,00,000 $1000 $2.4 Billion $7.2 Billion
VenuG Somineni
Founding Chairman
vs@mykingdom.company
+91 9620468412