BUSINESS PLAN INTRODUCTION

Euan’s Eatery

The Euan’s Eatery have to complete with each other to attract customer. Usually

Euan’s Eatery which provide good food and services will gain a lot customer.

A Euan’s Eatery in today’s competitive environment can be difficult, if not

impossible to figure out without a solid plan of action. While you work hard to make sure

that your Eatery is a success, hard work alone is not enough to attract paying customers.

This is why it’s a good idea to look at a sample of marketing plan for Eatery.

The basic goals for any good marketing plan is for the management to understand

what it is they are offering the customers, and you need to be able to state in one sentence

what makes your Eatery a place where people should want to come and eat.

The vision and mission of Euan’s Eatery is to serve the good quality of our foods

and to make customers satisfied to our foods and services.

Euan’s Eatery you can find foods that are in high quality but in low price and I will

be satisfied by our foods and services.

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 KEY RESULT AREA’s (KRA’s)

OBJECTIVE KEY RESULT AREA

1.To produce a high quality but  People will buy our foods

in a low price  More people visited in our Eatery

 They will be satisfied our foods

2.To earn money  The Eatery will grow larger and it will

become a restaurant

 Building a lot of branches in different

area of the Philippines

 More customers will visit in our

Eatery

3. The business  To maintain the cleanliness of the

working areas specially the kitchen

 To provide they customers

satisfaction

 Good feedback from our satisfied

customer

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 EXECUTIVE SUMMARY

Euan’s Eatery is located at Purok 4, Glamang, Polomolok, South Cotabato.

Euan’s Eatery will provide a high quality to get the interest of food Eatery and services.

Euan’s Eatery is to offer its food services at a competitive price to meet the demand of

the middle and high income.

Euan’s Eatery intends to hire two (2) fulltime cooking and one (1) employee to

sell or to entertain the customer.

Euan’s Eatery provides freshly and good foods products all times during the

business operations. Euan’s Eatery gives respect, love and good approached from

every employee all the customer.

In financial consideration Euan’s Eatery expects to raise the capital into 60,000 a

year. So that, it will expectedly have 40% yearly profit.

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 BUSINESS PRONENTS

 Resource Mobilizers and Financial Backer

Is all the means that an organizing should acquire to implements

action plan and they are proper use of resources is skills, capacity and

knowledge for that and not only use of money, but it defensive and human

use of skills, equipment service and etc.

 Technology Provides and Applicators

Information and technology company. It is a good example of it

companies and will take care of all those information technologies and the

business are they have a many it Eatery services business in the whole

Philippines to advice the work of local based in services and because they

will understand to needs for those in services and be respect of all the

customer.

 Governance and Top Management

Euan’s Eatery is the processing about the roles and managed in the

Eatery foods services and to the stakeholders and the board of director that

how its work about ensuring the business and to the best owner and who

have to invested their business.

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  OPERATING AND SUPPORT TEAM

This is for ensuring that it continues to provide a quality food services to all customer

and operated with management and the support is the one of area of the customer food

services.

THE TARGET CUSTOMERS AND TE MAIN VALUE PROPOSITION

Euan’s Eatery is in business to service a wide range of customers in the community

of Barangay, Glamang, Polomolok, South Cotabato. As a matter of fact, We are well

positioned and equipped to handle on regular customers in there.

Before we come up with this Euan’s Eatery business and services we conducted

of our feasibility studies and market survey and we were able to identify those who will

benefit greatly from our food services.

Basically, those who will benefit from our service offering and our target customers

can be classified into different groups. As a matter of fact, to those who need the services

Euan’s Eatery across people lives in their community.

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 MARKET DEMAND ANDSUPPLY, INDUSTRY DYNAMICS, AND

MACRO ENVIRONMENTAL FACTORS

Euan’s Eatery is already adopting ready provide the basic necessities of foods in

Purok 4, Glamang, Polomolok South Cotabato and other except foods Eatery that Euan’s

Eatery was build over their because we a sure that we can gain the high demand of our

foods. However, if we need to compete others we have different kind of strategies to

encourage many of the customers. Euan’s Eatery targets increase demands of the foods

monthly for every 10% increase of demand we also have a 15% increase of our supply

to meet our demand monthly.

INDUSTRY DYNAMICS

If the business increase, a lot of opportunities open, and even the

increasing of the competitors, but Euan’s Eatery is set to become a one Eatery

food services in the community of Barangay, Glamang, Polomolok, South

Cotabato. The Euan’s Eatery service who only offered a high quality services that

externalize and as well as in the well-known Eatery in the community. Its desire to

be the number one (1) choice of all residence in the Barangay, Glamang,

Polomolok, South Cotabato.

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 A Euan’s Eatery is one of the best food Eatery services. Because all the

employers are well trained and qualified to handle this business. Were the Euan’s

Eatery business to deliver excellent services to all those who will patronize our

food services.

Euan’s Eatery is in the business of ensuring that our clients are well trained and

taken care of our Eatery will be came out by highly trained professionals’ cookery

and it takes to give our highly esteemed customers value for their money.

 SOCIAL ENVIRONMENT

We offer free food services for those customer who order to this foods

product of Euan Eatery.

 POLITICAL ENVIRONMENT

We have a high quality of foods because every meat was very fresh.

 ECONOMIC ENVIRONMENT

Not just the ingredients but also our utensils in cooking foods. Unlike other

we really make sure to our utensils or kitchen are very clean will make our

customers satisfaction. Because we really trained our employee to have a good

outcome and we didn’t limit our Eatery food services to serve.

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 ECOLOGICAL ENVIRONMENT

We assure that our foods wasn’t just good and also the reality.

 TECHNOLOGICAL ENVIRONMENT

The Euan’s Eatery access our free Wi-Fi for those customers to eat our

Eatery.

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 PRODUCT/SERVICE OFFERING: DESCRIPTION,

EVOLUTION, AND JUSTIFICATION

Euan’s Eatery is one convenient way services that was a high quality, which

can produce a very delicious foods services particularly here in the residence of

Barangay, Glamang, Polomolok, South Cotabato. Besides that, Euan’s Eatery

foods services offers a free taste food to the customers.

In addition, our services with establish a would good product services

provide to which clients can always come and order the products of Euan’ Eatery

and to escape the stresses of life and enjoy the camaraderie of their colleagues

and friends.

There are the Product/ Services that Euan’s Eatery will be offering:

 Pancit Gisado

 Lompia Shanghai

 Vegetables

 Beef Steak

 Soft drinks

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 ENTERPRISE STRATEGY AND ENTERPRISE DELIVERY SYSTEM

Euan’s Eatery selected a location that is less offered services particularly in

Barangay, Glamang, Polomolok, South Cotabato who is one of our main target locations.

As well as less number of competitors because there are only few Eatery offers of there

and maybe they won’t last a community of Barangay, Glamang, Polomolok, South

Cotabato, where a high number of customers and clients such as students, friends,

workers and etc.

Euan’s Eatery enterprise a lot of strategy through advertisement and if our

customer wants to go there and have to eat or meryenda you can visit our services here

in Purok 4, Glamang, Polomolok, South Cotabato in the near of Basketball court.

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 FINANCIAL FORECASTS: EXPECTED RETURNS, RISKS, AND

CONTINGENCIES

Euan’s Eatery expects a strong rate of growth at the start of operations. Below are

the expected financial over the next five (5) years.

The funder expects that the business with aggressively expand during the first five

(5) years of operation. So that, Euan’s Eatery intends to implement marketing campaign

that will effectively target.

RISKS AND CONTINGENCIES

Euan’s Eatery encountered a lot of risk that can make our service more

complex. But, Euan’s Eatery foods services intends strategies to eliminate and

keep our foods Euan’s Eatery foods services more progress and will get a high net

profit.

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 ENVIRONMENTAL AND REGULATORY

Euan’s Eatery business assures every customer that they are selling their

foods of their Eatery that it can’t cause a bad side effect for every buyers because

of our employers especially our chief cook and all of them have a license of cooking

and give service for every customers of Euan’s Eatery.

CAPITAL STRUCTURE AND FINANCIAL OFFERING:

RETURNS AND BENEFITS TO INVESTORS, FINANCIES, AND

PARTNERS

In Euan’s Eatery business use disposed our 60,000 Pesos capital in the

building of this business and offers our 40% capital and my business partner which

is my best friend. And every end of the year we can get our 40% of net profit.

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