Christophe Choo's

MARKET UPDATE
BEVERLY HILLS, CA
90210

· Current Real Estate Market Conditions for Single Family Homes

· Trends in Pricing
· Current Levels of Supply and Demand
· Value Metrics

· Report for the week of

December 06, 2010

· Presented by Christophe Choo Real Estate Group - Locally Known. Globally

Connected.
Christophe Choo Real Estate Group
www.ChristopheChoo.com - Christophechoo@aol.com
(310)777-6342

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 City Overview Single Family Homes in

Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342

BEVERLY HILLS, CA

This Week Real-Time Market Profile Trend

The median list price in BEVERLY Median List Price $ 3,295,000 ±+
HILLS, CA this week is $3,295,000. Average List Price $ 5,493,265
The 260 properties have been on the Asking Price Per Square Foot $ 768 ±+
market for an average of 204 days. Average Days on Market (DoM) 204 ±+

Inventory of Properties Listed 260 ≠≠

Most Expensive Listing $0

The Market Action Index has been Least Expensive Listing $ 514,950

trending down lately, indicating Average Age of Listing 47

demand falling along with supply. Percent of Properties with Price Decrease 42 %
Conditions point to mildly negative Percent Relisted (reset DOM) 11 %
trends for the market. Percent Flip (price increased) 3%
Median House Size (sq ft) 3999
Median Lot Size 0.25 - 0.50 acre
Median Number of Bedrooms 4.0

Supply and Demand

Median Number of Bathrooms 4.5

Altos Research Value Statistics

The Market Action Index has been Market Action Index Strong Buyer's 14.7 ≠≠
trending lower for several weeks The Market Action Index answers the question "How's the Market?" by measuring
the current rate of sale versus the amount of the inventory. Index above 30
while prices have remained implies a seller's advantage. Below 30, conditions give the advantage to the
relatively stable. If inventory buyer.
continues to grow relative to
demand however, it is likely that we Trend Key: == Strong upward trend ≠≠ Strong downward trend
will see downward pressure on ±+ No change = Slight upward trend ≠ Slight downward trend
pricing.

Characteristics per Quartile

Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM

0.50 - 1.0
Top/First $ 8,950,000 7624 acre 6.0 7.0 24 65 0 2 254 Most expensive 25% of properties

0.25 - 0.50
Upper/Second $ 4,190,000 5136 acre 5.0 5.0 50 65 2 3 207 Upper-middle 25% of properties

0.25 - 0.50
Lower/Third $ 2,495,000 3486 acre 4.0 4.2 49 65 5 1 171 Lower-middle 25% of properties

8,001 -
Bottom/Fourth $ 1,350,000 2290 10,000 sqft 3.0 2.6 60 65 3 2 183 Least expensive 25% of properties

Page 2 of 11 Monday December 6, 2010

 Single Family Homes in
City Overview
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA

Median Price
Despite this week's down tic, the market seems to have paused around this plateau. The Market Action Index is a good leading
indicator for the durability of this shift.

7-day Average 90-day Average

Quartile Prices
Prices have settled at a price plateau across the board. Prices in all four quartiles are basically mixed. Look for a persistent shift
(up or down) in the Market Action Index before prices move from these current levels.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 3 of 11 Monday December 6, 2010

 Single Family Homes in
City Overview
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA

Price per Square Foot

The market plateau is seen across the price and value. The price per square foot and median list price have both been
reasonably stagnant. Watch the Market Action Index for persistent changes as a leading indicator before the market moves from
these levels.

7-day Average 90-day Average

Inventory of Properties Listed for Sale

Inventory has been falling in recent weeks. Note that declining inventory alone does not signal a strengthening market. Look to
the Market Action Index and Days on Market trends to gauge whether buyer interest is changing with the available supply.

7-day Average 90-day Average

Page 4 of 11 Monday December 6, 2010

 Single Family Homes in
City Overview
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA

Market Action Index

The BEVERLY HILLS market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market Action Index
stands at 14.70. With several months of inventory available at the current sales rate, buyers should find ample choice.

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile

Not surprisingly given the overall Market Action Index, all quartiles are in the Buyer's Market zone with several months of
inventory given the current rate of demand for homes in the quartile. Watch the quartile for changes before the overall market
shifts. Often one end of the market (e.g. the low end) will improve and signal a strengthening market before the whole group
changes.

First/Top Second/Upper Third/Lower Fourth/Bottom

Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized
by analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s
Advantage zone (below 30) for a long period, prices are likely in for a downward correction.

The Market Action Index (MAI) illustrates a balance between supply and demand using a statistical function
of the current rate of sale versus current inventory.

Page 5 of 11 Monday December 6, 2010

 Single Family Homes in
City Overview
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA

Days on Market
The properties have been on the market for an average of 204 days. Half of the listings have come newly on the market in the
past 147 or so days.

7-day Average 90-day Average

Days on Market per Quartile

It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 6 of 11 Monday December 6, 2010

 Neighborhood Detail Single Family Homes in

Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342

BEVERLY HILLS, CA
90210

This Week Real-Time Market Profile Trend

The median list price in BEVERLY Median List Price $ 3,749,500 ±+
HILLS, CA 90210 this week is Average List Price $ 6,012,965
$3,749,500. The 228 properties have Asking Price Per Square Foot $ 794 ±+
been on the market for an average of Average Days on Market (DoM) 214 ==
214 days. Inventory of Properties Listed 228 ≠≠

Most Expensive Listing $0

Inventory has been decreasing lately Least Expensive Listing $ 514,950

but the Market Action Index is falling Average Age of Listing 43

also. With days-on-market climbing, Percent of Properties with Price Decrease 42 %
these are relatively negative Percent Relisted (reset DOM) 11 %
implications for the market. Percent Flip (price increased) 4%
Median House Size (sq ft) 4424
Median Lot Size 0.25 - 0.50 acre
Median Number of Bedrooms 4.0

Supply and Demand

Median Number of Bathrooms 5.0

Altos Research Value Statistics

The Market Action Index has been Market Action Index Strong Buyer's 14.2 ≠≠
trending lower for several weeks The Market Action Index answers the question "How's the Market?" by measuring
the current rate of sale versus the amount of the inventory. Index above 30
while prices have remained implies a seller's advantage. Below 30, conditions give the advantage to the
relatively stable. If inventory buyer.
continues to grow relative to
demand however, it is likely that we Trend Key: == Strong upward trend ≠≠ Strong downward trend
will see downward pressure on ±+ No change = Slight upward trend ≠ Slight downward trend
pricing.

Characteristics per Quartile

Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM

0.50 - 1.0
Top/First $ 10,895,000 8500 acre 6.0 7.5 22 57 0 2 271 Most expensive 25% of properties

0.50 - 1.0
Upper/Second $ 4,795,000 5374 acre 5.0 5.5 53 57 2 2 189 Upper-middle 25% of properties

0.25 - 0.50
Lower/Third $ 2,950,000 3968 acre 4.0 4.5 49 57 3 1 210 Lower-middle 25% of properties

0.25 - 0.50
Bottom/Fourth $ 1,525,000 2570 acre 3.0 3.0 54 57 4 1 184 Least expensive 25% of properties

Page 7 of 11 Monday December 6, 2010

 Single Family Homes in
Neighborhood Detail
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA
90210

Median Price
Recently prices in this zip have settled at a plateau even though they dipped this week. Look for a persistent up-shift in the
Market Action Index before we see prices significantly move from these levels.

7-day Average 90-day Average

Quartile Prices
In the quartile market segments, we see prices in this zip code have settled at a price plateau across the board. Prices in all
four quartiles are basically mixed. Look for a persistent shift (up or down) in the Market Action Index before prices move from
these current levels.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 8 of 11 Monday December 6, 2010

 Single Family Homes in
Neighborhood Detail
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA
90210

Price per Square Foot

The market plateau is seen across the price and value. The price per square foot and median list price have both been
reasonably stagnant. Watch the Market Action Index for persistent changes as a leading indicator before the market moves from
these levels.

7-day Average 90-day Average

Inventory of Properties Listed for Sale

Inventory has been falling in recent weeks. Note that declining inventory alone does not signal a strengthening market. Look to
the Market Action Index and Days on Market trends to gauge whether buyer interest is changing with the available supply.

7-day Average 90-day Average

Page 9 of 11 Monday December 6, 2010

 Single Family Homes in
Neighborhood Detail
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA
90210

Market Action Index

The BEVERLY HILLS, 90210 market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market
Action Index stands at 14.24. With several months of inventory available at the current sales rate, buyers should find ample
choice.

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile

Not surprisingly, all quartiles are in the Buyer's Market zone with several months of inventory given the current levels of
demand. Watch the quartiles for changes before the overall market shifts.

First/Top Second/Upper Third/Lower Fourth/Bottom

Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized
by analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s
Advantage zone (below 30) for a long period, prices are likely in for a downward correction.

The Market Action Index (MAI) illustrates a balance between supply and demand using a statistical function
of the current rate of sale versus current inventory.

Page 10 of 11 Monday December 6, 2010

 Single Family Homes in
Neighborhood Detail
Christophe Choo | Christophe Choo Real Estate Group | (310)777-6342
BEVERLY HILLS, CA
90210

Days on Market
The properties have been on the market for an average of 214 days. Half of the listings have come newly on the market in the
past 161 or so days.

7-day Average 90-day Average

Days on Market per Quartile

It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 11 of 11 Monday December 6, 2010