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ASSINGNMENT NO.1
We can measure the importance of communication skills in business sector when we take a
look at the job advertisement. Candidates with good communication skills seemed to be the
single most repeated phrase in the job qualification requirement. And, the ability of good
communication is also the most basic of job skills. There is almost no exception that employer
will come across a job advertisement which does not specify that candidates should have good
communication skills. Good management skills are the key to develop a successful and
profitable organization.
Good communication helps ensure the efficient operation of all levels of an organization, from
lowest to highest, which is from subordinates to employers. A good human relation in the
organization with effective communication encourages employees or workers to come out with
new ideas or suggestions, and implementing them whenever possible. More than that, it can
also minimum the cost of production and remain the low cost. A person who possesses good
communication skills is always full of self-confident. Such a person knows how to effectively
organize and present ideas to the business organization by using these skills.