Savoury Snacks in Indonesia PDF

Savoury Snacks in Indonesia
Euromonitor International
August 2019
SAVOURY SNACKS IN INDONESIA Passport i
LIST OF CONTENTS AND TABLES

Headlines ..................................................................................................................................... 1
Prospects ..................................................................................................................................... 1
New Product Launches, Especially Those With New Flavours, Stimulated Demand ............... 1
Value Growth of Nuts, Seeds and Trail Mixes Driven by New Products at Higher Prices ......... 1
Emerging Tortilla Chips Category Bolstered by Higher Awareness, New Brands .................... 2
Competitive Landscape ................................................................................................................ 2
Indofood’s “do US A Flavour” Campaign, Distribution Advantage Help Buttress Its Lead ........ 2
Internet Retailing and Premiumisation Strategies Strengthen Local Start-ups ......................... 2
Growth of Seaweed Snacks Boosted by Expanded Distribution, New Product Launches ........ 3
Summary 1 Other Savoury Snacks by Product Type: 2019 ............................................ 3
Category Data .............................................................................................................................. 3
Table 1 Sales of Savoury Snacks by Category: Volume 2014-2019 ......................... 3
Table 2 Sales of Savoury Snacks by Category: Value 2014-2019 ............................ 3
Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2014-2019 ........ 4
Table 4 Sales of Savoury Snacks by Category: % Value Growth 2014-2019 ........... 4
Table 5 NBO Company Shares of Savoury Snacks: % Value 2015-2019 ................. 5
Table 6 LBN Brand Shares of Savoury Snacks: % Value 2016-2019 ....................... 5
Table 7 Distribution of Savoury Snacks by Format: % Value 2014-2019 .................. 6
Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2019-2024 .......... 7
Table 9 Forecast Sales of Savoury Snacks by Category: Value 2019-2024 ............. 7
Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth
2019-2024 .................................................................................................... 8
Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth
2019-2024 .................................................................................................... 8
© Euromonitor International
SAVOURY SNACKS IN INDONESIA Passport 1
SAVOURY SNACKS IN INDONESIA

HEADLINES
▪ Current value and volume sales of savoury snacks rise by 8% and 3%, respectively to reach
IDR26.1 trillion and 333,700 tonnes in 2109
▪ Flavour extensions in salty snacks and nuts, seeds and trail mixes continue to drive value
growth in 2019
▪ Nuts, seeds and trail mixes sees the highest value growth of 15% in 2019 to reach IDR9.8
trillion in 2019
▪ Average unit price of savoury snacks rises by 5%, driven by a 12% price hike in nuts, seeds
and trail mixes
▪ Indofood Sukses Makmur leads the category with a value share of 11% in 2019
▪ Savoury snacks is expected to see a current value CAGR of 8% (3% 2019 constant value
CAGR) over the 2019-2024 forecast period
PROSPECTS
New Product Launches, Especially Those With New Flavours,

Stimulated Demand
New product launches in 2018 and 2019 stimulated demand for savoury snacks by giving
consumers more choices and resulted in higher value and volume growth for savoury snacks in
2019. With intense competition in savoury snacks in Indonesia, offering a wide product selection
at affordable prices and in new flavours remains a key strategy that manufacturers use to
generate interest. The latest launches were characterised by flavour extensions because unique
or distinctive flavours are highly attractive to Indonesian consumers of savoury snacks. For
example, Doritos added two new flavours of tortilla chips – Nacho Cheese and Barbeque – to its
Indonesian portfolio in 2018 and Calbee Wings launched a new potato chips product under the
Potabee line in a Grilled Chicken flavour. What also is unique about the new Potabee products
is that they enable consumers to choose the spice level they want by adding one or two packs
of seasoning contained in the package. Indofood Sukses Makmur continued to launch flavour
extensions to its Chitato line, accompanied by the slogan, “Do us a flavour”, in 2018 and 2019.
This reflects the rising interest in and consumer acceptance of regional ethnic flavours within
snacking products. These innovations and anticipated others, for example in nuts, seeds and
trail mixes, are set to ensure continued strong current value growth of savoury snacks over the
forecast period.
Value Growth of Nuts, Seeds and Trail Mixes Driven by New Products at
Higher Prices
Nuts, seeds and trail mixes saw the highest value growth in 2019, driven by new premium
product launches at much higher unit prices. New brands that have entered the category, which
is a premium category, include Camel Natural Baked Almonds, Kacang Kulit Rasa Vanilla
(roasted peanuts), Tong Garden Honey Almond Peanuts and Champion Garlic Flavoured
Peanuts. Unit prices of these products can be as much as four times higher than that of mass
products offered by Kacang Garuda and Dua Kelinci, and their packaging is more premium.
Distribution of these products is considered niche compared to that of leading brands such as
Garuda and Dua Kelinci, both of which are strong in both traditional and modern retail channels;
the more premium products are mainly available in selected modern retail outlets such as
supermarkets and hypermarkets, which are only concentrated in larger cities.
Emerging Tortilla Chips Category Bolstered by Higher Awareness, New

Brands
Tortilla chips experienced strong value growth in Indonesia in 2019, nearly as high as that of
potato chips, a long-established favourite amongst salty snacks. Tortilla chips is benefiting from
growing product awareness as well from the entry of new brands, distributed by happyfresh.id
stores, amongst others – for example, Wanted Tortilla Chips in chilli flavour and Poco Loco
Nacho Cheese Tortilla Chips. Tortilla chips is a relatively emerging category, and as new
international and local brands continue to be introduced in Indonesia, they are expected to drive
positive growth for the category over the forecast period.
COMPETITIVE LANDSCAPE
Indofood’s “do US A Flavour” Campaign, Distribution Advantage Help

Buttress Its Lead
Indofood Sukses Makmur continued to lead in savoury snacks in 2019 on the strength of its
wide product portfolio and new product launches, amongst which were several new products
under the previously mentioned “Do us a flavour” campaign, where it allows consumers to
engage in designing or suggesting new flavours for its upcoming launches. Indofood also
applied this innovation strategy to its Qtela, Lay’s and Chitato brands, and such extensions as
Mango Sticky Rice, Fried Crab with Golden Egg Yolk and Beef Rendang in 2018, all under its
Chitato line, contributed to the brand’s higher growth in 2019 over the previous year. Moreover,
as one of the sponsors for the 2018 Asian Games, the company also launched two unique local
flavours – Soto Betawi (Betawi/Jakarta-style beef stew) and Pempek (Palembang-style fish
cake) to embrace Indonesian local culture, and offered these into two main cities that hosted the
Asian Games. In the same year, Indofood followed a similar strategy with its Lay’s brand,
resulting in the winning flavours of Australian Beef Burger, Japanese Wafu seasoning and Iga
Bakar Keju (Indonesian traditional BBQ ribs with cheese).
Another reason for the company’s success is the strong availability of its products in
Indomaret, a convenience store in Indonesia, which shares the same parent company as
Indofood. This distribution advantage helped to generate revenue for the company’s new
product launches throughout the review period.
Internet Retailing and Premiumisation Strategies Strengthen Local Start-

ups
Local start-ups are gaining more awareness, supported by internet retailing. Although these
young enterprises are still considered niche, the internet retailing channel has enabled them to
expand their distribution to cover a wider region. Beyond gaining wider exposure via the
internet, start-up brands have been pursuing a premiumisation strategy instead of trying to
compete with unpackaged or mass products. Premiumisation often focuses on using local
ingredients and having a unique flavour or on offering products with healthier ingredients for
consumers pursuing a healthier lifestyle. For example, Ei uses the first approach by promoting
local Indonesian snacks such as chicken skin and its unique salted egg snack. On the other
hand, Tempeh, a start-up taking the healthier approach, recently enhanced the value of
common tempeh chips by adding organic versions to its line.
Growth of Seaweed Snacks Boosted by Expanded Distribution, New

Product Launches
Seaweed snacks, classified under “other savoury snacks”, have gained popularity in
Indonesia, partly because they are perceived to be lighter than puffed snacks and potato chips;
hence, healthier for snacking. In 2019, the category continued showing positive growth,
supported by more new product launches and by expanded distribution. In terms of distribution,
products used to be available mainly in higher-end supermarkets or hypermarkets. In 2019, they
were not only available in those channels, but also accounted for more shelf space there than
they did in the previous year. In addition, distribution of some of the products expanded into
medium-priced supermarkets and hypermarkets such as Giant and Carrefour. Moreover, some
seaweed products have already entered convenience stores. In terms of new product
development, more new products have entered the marketplace; amongst them are Chung Jung
Won Olive Oil Traditional Laver in multiple flavours and MamaSuka Spicy Dried Roasted
Seaweed.
Summary 1 Other Savoury Snacks by Product Type: 2019

Product type
Noodle snacks
Seaweed snacks
Source: Euromonitor International from official statistics, trade associations, trade press, company research,
store checks, trade interviews, trade sources
CATEGORY DATA
Table 1 Sales of Savoury Snacks by Category: Volume 2014-2019
'000 tonnes
2014 2015 2016 2017 2018 2019
Nuts, Seeds and Trail 97.5 100.6 103.6 106.6 109.6 112.4
Mixes
Salty Snacks 145.7 150.7 157.8 163.8 169.3 175.5
- Potato Chips 5.3 5.1 5.3 5.6 5.9 6.2
- Tortilla Chips 1.3 1.2 1.3 1.3 1.4 1.4
- Puffed Snacks 118.1 122.8 127.3 131.9 136.5 141.6
- Rice Snacks - - - - - -
- Vegetable, Pulse and 21.0 21.7 23.9 24.9 25.5 26.3
Bread Chips
Savoury Biscuits 42.0 38.8 39.7 40.5 40.8 41.1
Popcorn 0.3 0.3 0.3 0.3 0.3 0.3
Pretzels - - - - - -
Other Savoury Snacks 4.1 4.0 4.1 4.2 4.3 4.4
Savoury Snacks 289.5 294.5 305.5 315.4 324.3 333.7
Table 2 Sales of Savoury Snacks by Category: Value 2014-2019
IDR billion
2014 2015 2016 2017 2018 2019
Nuts, Seeds and Trail 5,180.0 5,827.5 6,585.0 7,474.0 8,520.4 9,755.8
Mixes
Salty Snacks 9,658.7 10,323.1 11,110.2 11,731.8 12,146.6 12,792.0
- Potato Chips 983.3 1,000.6 1,200.6 1,369.9 1,506.1 1,661.1
- Tortilla Chips 109.3 112.7 122.1 129.3 135.5 147.7
- Puffed Snacks 7,071.0 7,636.4 8,014.1 8,361.4 8,570.9 8,913.8
- Vegetable, Pulse and 1,495.1 1,573.4 1,773.4 1,871.2 1,934.0 2,069.4
Bread Chips
Savoury Biscuits 1,962.0 1,922.4 2,060.3 2,143.6 2,192.9 2,302.6
Popcorn 62.5 63.1 67.0 69.2 70.8 76.4
Other Savoury Snacks 809.1 897.0 1,097.6 1,147.8 1,179.3 1,208.7
Savoury Snacks 17,672.2 19,033.0 20,920.1 22,566.5 24,110.0 26,135.6
Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2014-2019
% volume growth
2018/19 2014-19 CAGR 2014/19 Total
Nuts, Seeds and Trail Mixes 2.6 2.9 15.4

Salty Snacks 3.7 3.8 20.5
- Potato Chips 5.2 3.1 16.4
- Tortilla Chips 4.0 2.7 14.0
- Puffed Snacks 3.7 3.7 19.9
- Rice Snacks - - -
- Vegetable, Pulse and Bread Chips 3.0 4.6 25.2
Savoury Biscuits 0.8 -0.4 -2.2
Popcorn 3.3 0.8 3.9
Pretzels - - -
Other Savoury Snacks 1.9 1.3 6.9
Savoury Snacks 2.9 2.9 15.3
Table 4 Sales of Savoury Snacks by Category: % Value Growth 2014-2019
% current value growth

2018/19 2014-19 CAGR 2014/19 Total

- Potato Chips 10.3 11.1 68.9
- Rice Snacks - - -
Savoury Biscuits 5.0 3.3 17.4
Popcorn 7.9 4.1 22.3
Pretzels - - -
Table 5 NBO Company Shares of Savoury Snacks: % Value 2015-2019
% retail value rsp

Company 2015 2016 2017 2018 2019
Indofood Sukses Makmur 10.5 10.7 11.0 10.7 10.5

Tbk PT
Garudafood Group 11.2 11.3 10.9 10.6 10.4
Dua Kelinci PT 7.8 8.0 7.8 7.7 7.5
Tiga Pilar Sejahtera 4.6 4.9 4.7 4.5 4.4
Food Tbk PT
Siantar Top Tbk PT 5.0 4.5 4.6 4.4 4.3
Ultra Prima Abadi PT 2.5 2.6 2.5 2.5 2.4
Mitrasatrya 2.4 2.4 2.4 2.3 2.2
Perkasautama PT
Mondelez Indonesia PT 2.8 2.5 2.4 2.3 2.2
Pacific Food Indonesia PT 2.1 2.2 2.1 2.0 2.0
URC Indonesia PT 2.5 2.5 2.1 1.9 1.8
Pacific Millenia Pangan 2.0 1.9 1.8 1.7 1.7
Makmur PT
Sekar Laut Tbk PT 1.8 1.8 1.8 1.7 1.7
Calbee Wings Food PT - 0.6 1.0 1.4 1.7
Mayora Indah Tbk PT 1.5 1.7 1.7 1.7 1.6
Manohara Asri PT 1.4 1.5 1.4 1.4 1.3
Khong Guan Indonesia PT 1.5 1.3 1.3 1.2 1.2
Sari Murni PT 0.8 0.8 0.8 0.8 0.8
Sentral Multirasa PT 0.7 0.7 0.7 0.7 0.6
Jico Agung PT 0.3 0.5 0.6 0.6 0.6
Arira Pangindo CV 0.6 0.6 0.6 0.6 0.6
TaoKaeNoi Food & 0.6 0.7 0.6 0.6 0.6
Marketing Co Ltd
Prima Aneka Berjaya PT 0.5 0.5 0.5 0.5 0.5
Sinar Agung UD 0.5 0.5 0.5 0.5 0.5
ABC President Indonesia 0.5 0.5 0.4 0.4 0.4
PT
Procter & Gamble Co, The 0.4 0.4 0.4 0.4 0.4
Aneka Indomakmur PT 0.2 0.2 0.2 0.2 0.1
ConAgra Brands Inc - 0.1 0.1 0.1 0.1
Kraft Foods Indonesia PT 0.1 0.1 0.1 0.1 0.1
Arnott's Indonesia PT 0.1 0.1 0.1 0.1 0.1
ConAgra Foods Inc 0.1 - - - -
Others 35.0 34.0 34.9 36.6 37.8
Total 100.0 100.0 100.0 100.0 100.0
Table 6 LBN Brand Shares of Savoury Snacks: % Value 2016-2019
% retail value rsp

Brand (GBO) Company (NBO) 2016 2017 2018 2019
Garuda Garudafood Group 9.3 9.0 8.7 8.5

Dua Kelinci Dua Kelinci PT 7.3 7.1 7.0 6.8
Cheetos (PepsiCo Inc) Indofood Sukses Makmur 3.6 3.7 3.6 3.6
Tbk PT
Taro Tiga Pilar Sejahtera 3.1 3.0 2.9 2.9
Food Tbk PT
Chiki (PepsiCo Inc) Indofood Sukses Makmur 2.9 3.0 2.9 2.8
Tbk PT
Kayaking (Orang Tua Ultra Prima Abadi PT 2.6 2.5 2.5 2.4
Group)
Mr P Mitrasatrya 2.4 2.4 2.3 2.2
Perkasautama PT
Chitato (PepsiCo Inc) Indofood Sukses Makmur 2.1 2.1 2.1 2.0
Tbk PT
French Fries 2000 Siantar Top Tbk PT 2.0 2.0 1.9 1.9
Jack 'n' Jill (JG URC Indonesia PT 2.5 2.1 1.9 1.8
Summit Holdings Inc)
Pilus Garudafood Group 1.9 1.9 1.8 1.8
Oops (Orang Tua Pacific Millenia Pangan 1.9 1.8 1.7 1.7
Group) Makmur PT
Finna (Sekar Group) Sekar Laut Tbk PT 1.8 1.8 1.7 1.7
Roma Mayora Indah Tbk PT 1.7 1.7 1.7 1.6
Mie Kremezz Tiga Pilar Sejahtera 1.8 1.7 1.6 1.6
Food Tbk PT
Potabee (Calbee Calbee Wings Food PT 0.5 0.9 1.2 1.5
Foods Co Ltd)
Mayasi (Kapal Api Manohara Asri PT 1.5 1.4 1.4 1.3
Group)
Ritz (Mondelez Mondelez Indonesia PT 1.4 1.3 1.2 1.2
International Inc)
Jacob's (Mondelez Mondelez Indonesia PT 1.2 1.1 1.0 1.0
International Inc)
Mister Potato Pacific Food Indonesia PT 1.1 1.1 1.0 1.0
(Mamee-Double
Decker (M) Sdn Bhd)
Smax (Mamee-Double Pacific Food Indonesia PT 1.1 1.0 1.0 1.0
Decker (M) Sdn Bhd)
Qtela Indofood Sukses Makmur 0.9 1.0 0.9 0.9
Tbk PT
Mie Gemez Siantar Top Tbk PT 0.8 0.9 0.8 0.8
Jetz (PepsiCo Inc) Indofood Sukses Makmur 0.8 0.8 0.8 0.8
Tbk PT
Momogi Sari Murni PT 0.8 0.8 0.8 0.8
Twistko Siantar Top Tbk PT 0.7 0.7 0.7 0.7
Khong Guan (Khong Khong Guan Indonesia PT 0.8 0.7 0.7 0.7
Guan Biscuit
Factory (S) Pte Ltd)
Mr Hottest Sentral Multirasa PT 0.7 0.7 0.7 0.6
Mama Suka Nori Jico Agung PT 0.5 0.6 0.6 0.6
(Daesang Corp)
Kusuka Arira Pangindo CV 0.6 0.6 0.6 0.6
Others Others 39.8 40.5 42.1 43.1
Total Total 100.0 100.0 100.0 100.0
Table 7 Distribution of Savoury Snacks by Format: % Value 2014-2019
% retail value rsp

2014 2015 2016 2017 2018 2019
Store-Based Retailing 100.0 100.0 100.0 100.0 98.8 98.4
- Grocery Retailers 99.6 99.6 99.7 99.7 98.5 98.3

-- Modern Grocery 23.4 23.6 24.3 23.9 23.7 24.2
Retailers
--- Convenience Stores 10.1 10.5 11.2 11.3 11.3 11.5
--- Discounters - - - - - -
--- Forecourt Retailers - - - - - -
--- Hypermarkets 3.5 3.5 3.7 3.8 4.1 4.5
--- Supermarkets 9.8 9.6 9.4 8.8 8.3 8.2
-- Traditional Grocery 76.2 76.1 75.4 75.7 74.8 74.1
Retailers
--- Food/drink/tobacco - - - - - -
specialists
--- Independent Small 55.3 55.7 55.3 55.0 54.7 54.5
Grocers
--- Other Grocery 20.9 20.4 20.1 20.7 20.1 19.6
Retailers
- Non-Grocery Specialists 0.4 0.4 0.3 0.3 0.4 0.0
-- Health and Beauty 0.4 0.4 0.3 0.3 0.4 0.0
Specialist Retailers
-- Other Foods Non- - - - - - -
Grocery Specialists
- Mixed Retailers - - - - - -
Non-Store Retailing - - - - 1.2 1.6
- Vending - - - - - -
- Homeshopping - - - - - -
- Internet Retailing - - - - 1.2 1.6
- Direct Selling - - - - - -
Total 100.0 100.0 100.0 100.0 100.0 100.0
Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2019-2024
'000 tonnes
2019 2020 2021 2022 2023 2024
Nuts, Seeds and Trail 112.4 115.2 118.0 120.7 123.4 125.9
Mixes
Salty Snacks 175.5 181.7 187.8 194.8 201.8 208.0
- Potato Chips 6.2 6.5 6.9 7.2 7.5 7.8
- Tortilla Chips 1.4 1.5 1.5 1.6 1.7 1.8
- Puffed Snacks 141.6 146.5 151.4 157.1 162.8 167.5
- Vegetable, Pulse and 26.3 27.1 28.0 28.9 29.9 30.9
Bread Chips
Savoury Biscuits 41.1 41.4 41.7 41.9 42.2 42.4
Popcorn 0.3 0.3 0.3 0.3 0.3 0.3
Other Savoury Snacks 4.4 4.4 4.5 4.6 4.6 4.7
Savoury Snacks 333.7 343.1 352.3 362.4 372.4 381.3
Source: Euromonitor International from trade associations, trade press, company research, trade interviews,
trade sources
Table 9 Forecast Sales of Savoury Snacks by Category: Value 2019-2024
IDR billion
2019 2020 2021 2022 2023 2024
Nuts, Seeds and Trail 9,755.8 10,341.2 10,858.2 11,379.4 11,902.9 12,438.5
Mixes
Salty Snacks 12,792.0 13,121.5 13,477.2 13,861.1 14,274.9 14,720.8
- Potato Chips 1,661.1 1,760.8 1,868.2 1,984.0 2,109.0 2,244.0
- Tortilla Chips 147.7 155.0 162.7 171.0 179.9 189.4
- Puffed Snacks 8,913.8 9,074.2 9,246.6 9,431.6 9,629.6 9,841.5
- Vegetable, Pulse and 2,069.4 2,131.5 2,199.7 2,274.5 2,356.4 2,445.9
Bread Chips
Savoury Biscuits 2,302.6 2,330.2 2,360.5 2,393.5 2,429.4 2,468.3
Popcorn 76.4 79.3 82.4 85.7 89.2 93.0
Other Savoury Snacks 1,208.7 1,188.9 1,166.1 1,141.1 1,115.9 1,090.8
Savoury Snacks 26,135.6 27,061.0 27,944.4 28,860.8 29,812.4 30,811.5
trade sources
Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
% volume growth
2019/20 2019-24 CAGR 2019/24 Total

- Rice Snacks - - -
Popcorn 3.4 3.6 19.3
Pretzels - - -
trade sources
Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2019-2024
% constant value growth

2019/2020 2019-24 CAGR 2019/24 Total

- Rice Snacks - - -
Popcorn 3.8 4.0 21.7
Pretzels - - -
Other Savoury Snacks -1.6 -2.0 -9.8
trade sources

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LIST OF CONTENTS AND TABLES

SAVOURY SNACKS IN INDONESIA

New Product Launches, Especially Those With New Flavours,

Emerging Tortilla Chips Category Bolstered by Higher Awareness, New

Indofood’s “do US A Flavour” Campaign, Distribution Advantage Help

Internet Retailing and Premiumisation Strategies Strengthen Local Start-

Growth of Seaweed Snacks Boosted by Expanded Distribution, New

Summary 1 Other Savoury Snacks by Product Type: 2019

Table 2 Sales of Savoury Snacks by Category: Value 2014-2019

Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2014-2019

Nuts, Seeds and Trail Mixes 2.6 2.9 15.4

Table 4 Sales of Savoury Snacks by Category: % Value Growth 2014-2019

% current value growth

Nuts, Seeds and Trail Mixes 14.5 13.5 88.3

Table 5 NBO Company Shares of Savoury Snacks: % Value 2015-2019

% retail value rsp

Indofood Sukses Makmur 10.5 10.7 11.0 10.7 10.5

Table 6 LBN Brand Shares of Savoury Snacks: % Value 2016-2019

% retail value rsp

Garuda Garudafood Group 9.3 9.0 8.7 8.5

Table 7 Distribution of Savoury Snacks by Format: % Value 2014-2019

% retail value rsp

Store-Based Retailing 100.0 100.0 100.0 100.0 98.8 98.4

- Grocery Retailers 99.6 99.6 99.7 99.7 98.5 98.3

Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2019-2024

Table 9 Forecast Sales of Savoury Snacks by Category: Value 2019-2024

Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2019-2024

Nuts, Seeds and Trail Mixes 2.5 2.3 11.9

Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2019-2024

% constant value growth

Nuts, Seeds and Trail Mixes 6.0 5.0 27.5

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