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THE 2018 QUALITY CONTROL REPORT

THE IMPACT OF DEFECTS


ON MARGINS,
SPEED AND
CUSTOMER LOYALTY
2 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

CONTENTS Executive Summary

Executive Summary 2 A lot is on the line every time an correct for that actually undermine to comment on how shorter
Consumer Perception 3 order goes out to a factory— overall industry efforts toward timelines negatively impact their
Speed Bumps 4 including timelines, relationships, efficiency and speed. company’s quality efforts.
Money Matters 6 brand integrity, and of course
Time & Action 7 money. And all of it could be put While the survey respondents Respondent comments repeatedly
in jeopardy if the resulting goods enumerated many causes for the noted how “shortening lead
Factory Improvements 8
are poor quality. current predicament, ultimately times and downward price
Inspection Impasse 10
they said problems are often pressures” threaten margins,
Conclusion 13 But rather than being treated caused when quality is: create bottlenecks and lead to the
Methodology 13 as a linchpin to the industry’s • Misunderstood or overlooked need for more manpower in the
Inspectorio 14 success, quality is too often by the C-Suite inspections process.
relegated to the sidelines or • Stuck in the past, relying on
viewed as an expense rather old technology or antiquated If there is one universal theme to
than an investment—and the measures of success the survey results, it is that the
resulting issues related to defects • Sacrificed in favor of speed industry needs to re-examine how
in finished goods highlight the and cost concerns it views quality, how it is dealt
problem with this approach. with and the ways in which it is
The feedback derived from the a direct result of every decision
Defects are an insidious problem industry-wide survey also revealed that’s made on the way to creating
that siphon both time and money the frustration industry insiders goods from start to finish.
from apparel firms each season. sometimes feel about the way
Using data derived from an their companies or their supply Gary Ross, president of GE Ross
exclusive Sourcing Journal survey, chain partners address quality. Consulting LLC, said that from
this report calculates just how his decades-long career, it is
much quality control measures While only 23 percent admitted clear that many of the time and
are costing the apparel industry in that their companies will sacrifice money losses incurred with every
terms of both days and dollars. It quality to get the right price, those production run could be avoided
also highlights the ways in which polled were very vocal in the with a change in mindset.
inconsistencies in product quality variety of ways they do just that
create a domino effect throughout every day. Additionally, 75 percent “It’s process control,” he said.
the supply chain and how the say they’re challenged by speed “Engineering quality in up front will
current processes designed to to market, prompting respondents save pain in the back end.”
3 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

How respondents see their The quality of my company’s


quality control issues compared goods is in line with the retail
to the industry average price point and tier 2%
10% 13%
17% 23%

16%

Far above 33% Strongly Agree


Somewhat above Agree
On par Disagree
28%
Somewhat below Strongly Disagree
57%
Far below

CONSUMER PERCEPTION
Speed, cost and quality—too often merchandise can erode their they’d need to “convince management they’re on par with the average.
companies are sacrificing at least brand’s perception. that quality matters.” Another called
one in pursuit of the others. And for a “restructuring” of their company’s In terms of meeting consumer
in this cost-conscious, speed-to- As a result, 95 percent of quality management to bring about expectations, the majority feel their brands
market world, quality is sometimes respondents said that quality is a “holistic approach,” and alleviate are just about where they should be.
the odd man out. a priority for their companies. “excessive reliance on suppliers’ Eighty percent said the quality of their
quality management system and products is in line with their retail prices.
Ask industry insiders though—and However, even given the uniformity processes.”
we did—and you’ll find that the of these findings, when asked

93%
vast majority acknowledge that no how they would improve their Comments like these imply there’s Those who
one is going to purchase garments company’s QC process, some still work to be done. In fact, 46 say quality
that repeatedly disappoint. respondents indicated the first percent estimated they have more is a priority
task would be getting everyone on QC issues than the industry average. for their
More than 90 percent of those the same page. One person said Only 26 percent think they have company
surveyed recognize that defective that in order to make changes, fewer, and 28 percent guessed
4 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

SPEED BUMPS
Challenges companies face to produce quality garments
Only 5 percent of respondents
say the industry’s insistence
The need to make the highest margin
on speed to market is not a
hindrance to quality efforts. The 32% 33% 30% 5%
rest are challenged by it. Almost a
third characterized the pressure to The pressure to improve speed to market
move faster is “very challenging.” 41% 34% 15% 10%
When asked what proved to be Inefficiencies along the supply chain
their biggest issues related to
quality, several respondents noted
29% 34% 29% 9%
variations on the same theme,
A lack of communication between brand and factory
including “fast production and
small quantities,” “compressed 13% 25% 33% 29%
lead times” and simply “time.”
Lack of innovation at the factory
At TexOps, an active and sports 11% 26% 42% 21%
apparel manufacturer based in El
Salvador, the company doesn’t Inspectors’ lack of experience
blindly adapt to clients’ speed
mandates. If it can’t be done well, 9% 22% 28% 41%
president Juan Zighelboim said,
he’d rather pass on a program. Consumers’ focus on low price
“You set yourself up to fail 38% 27% 24% 10%
because you’ve allowed yourself
to be bullied into a [timeline] that
is not realistic,” he said, adding Very challenging
“you’ll suffer the consequences.”
Challenging
Somewhat challenging
Not challenging
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SPEED BUMPS CONT. Impact of defective merchandise :


And those consequences back end as they’re coming in the
could come in the form of hefty door, and we have days to get Product return rates due to defects
chargebacks and even losing a them out to the customer.”
client for good. “Unfortunately,
a lot of factories just want to In their zeal to go fast, Ross of 1 - 3% 76%
produce and get it out the GE Ross Consulting LLC, said
door, but they’re taking a huge some factories forget to analyze
4 - 6% 19%
risk because all it takes is one the critical path before making
customer at retail to return decisions. For example, he said,
something and that will cause a “If the machine can only do 150 7 - 9% 2%
chain reaction that goes back to pockets an hour, we can get it to
the factory,” he said. 160 and they’re a little crooked. At
162, they’ve very crooked.” More than 10% 3%
Our survey shows that for
76 percent of respondents, Overall, survey respondents said
between 1 and 3 percent of remakes undermine speed to
returns are due to defect market, causing production to
issues. drag on anywhere from 5 to 20 The amount of time remakes add to the production schedule
percent longer than it should.


Holding the line on quality is
becoming increasingly difficult
for intimates label Commando, More than 25% 3%
as speed to market and other
pressures mount. “Every year [We need] early 20 - 25% 10%
we’re being pushed to get
enough testing
production to market faster
than we ever thought possible, and aggressive 10 - 20% 22%
and we’re also being asked to QC to flag
give a wider variety of product issues, leaving
every season,” said supply chain
manager Stacey Fillion, adding
the result is an accelerated pace
enough time
for correction.
“ 5 - 10% 33%

Less than 5% 32%


of new fabric introductions.
“We’re catching defects on the
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MONEY MATTERS The amount of money remakes


add to production costs

Further, almost a quarter of costs ended up costing them in Fillion also said her core
companies represented in the long run. “Our defect rates are contractors have been with 50%
the survey say remakes cost miniscule. It’s rounding errors,” Commando from the beginning, a
between 2 and 3 percent of he said. “So whatever price we factor that means they’re willing to
revenue. Fifty percent say they charge, [they know] it’s going to be go the extra mile for the company.
waste about 1 percent of revenue. delivered at the time they wanted
and how they want it.” Creative Apparel Solutions, which
Ironically, 65 percent noted margin creates private-label collections for
pressure as a leading challenge to Fillion said Commando recently a variety of retail partners, prides
producing quality goods. An equal had to cut ties with a factory that itself on being that type of partner
number also find consumers’ offered great pricing because they to its retail clients. “We’re long haul
demand for low prices to be a were never able to produce up players,” said CEO and president
challenging or extremely so. to the company’s standard. She Bruce Zeitlin. “We’ll spend more
said the intimates brand is vigilant now [on QC] even if it means we’ll
“When labor was cheap in China because it has to be. “Quality is lose a little money to make sure
and many countries, it was ‘I won’t so important when you’re selling a we don’t lose their business in two
make it right. I’ll just fix it later,’” thong for $24. It has to be perfect years or five years.”
said Ross, who’s career spanned and last a long time,” she said. 23%


posts at Liz Clairborne, where he “We will not send a product with a
was vice president of knitwear, defect to the stores.”
and Avon Products, where he
held the vice president of global Because Commando produces 17%
supply chain title. “I would argue, the majority of its collection
it’s cheaper to make a first quality domestically, Fillion said the Team asssumes
garment than to make a second company’s costs are higher than the FOB price
competitors’ that manufacture
because if you make a second,
defines the 10%
you’ve got to stop and fix it.” overseas—but the benefits are
worth it. “We have a lot easier time quality standard
It’s a philosophy Zighelboim
shares. He admits his company
is often more expensive than the
other guys, but he’s also seen
managing [production],” she said,
adding she’s in the factories every
couple of months. “Even though
we’re paying more, we have eyes
of a product and
thus skips steps. “
clients who’ve walked away come on the situation and we have a
back because the cheaper first great relationship with them.” 1% 2 - 3% 4 - 5% > 5%
7 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

TIME & ACTION


The focus on speed has some respondent said “I would take they want “‘zero’ tolerance for with new fabrications, Fillion said.
trying to figure out where they can more time to bring new product fabrication errors.” “We’re getting better at finding root
eliminate days here and there. to market. Taking the time to QC causes,” she noted, calling the last
To effect real change, however, during the design and fit stage.” Zighelboim said TexOps has long two years “a huge learning curve.”
Ross said companies are going to Finally, another said they’d be since recognized the importance of
have to rethink everything. Simply “proactive instead of reactive.” raw materials and thus only works For Zeitlin, the desire to use quality
cutting corners isn’t an option. with the best suppliers. “Starting materials is only as good as the
“We have to become sprinters in Commando has seen benefits from with a good raw material base, quality control measures—and
a marathon world. Sprinters train getting out ahead of problems. you’re way ahead of the game,” he these days, that’s a major problem.


differently,” he said. “We’ve upped our QC to catch said. Following China’s effort to
things earlier,” Fillion said. “We’ve that philosophy, reduce pollution
And a big part of that shift in increased the people in our QC the company and protect the
mindset has to do with engineering team and hired a manager with has weeded environment
Chinese textile
in quality rather than inspecting a lot more experience. She’s out many textile has lead to
for it in the end, he said. “Minimal embedded in the R&D area so partners and delays are crackdowns on
time is spent in pre-production,” right from the beginning of product focuses on one lengthening some factories.
he said, listing the aspects of development, she’s working mill in particular lead times and The result, Zeitlin
the materials and design that
should be discussed in advance
like specific characteristics of the
patterns and fabrics. “You [need
with them for the integrity of
the product, which is extremely
helpful.”
because they
are consistently
top notch. “It’s
cheaper to go
customers
are pushing to
shorten.
“ said, is that many
dye houses and
mills have gone
out of business.
to] work through what could go When it comes to setting the with a more
wrong because once it’s in the company up for success, those reliable vendor “It puts extreme
sewing machine, it’s too late. You surveyed also expressed the need than one that’s cheaper.” pressure on the remaining dye
can’t repair it there.” to insist on better raw materials. houses to meet a greater need,
They say they need to focus on He said counting pennies on so they end up rushing or their
Several commenters mentioned “obtaining raw material sources the front end could result in internal QC isn’t as strong,” he
they’d like to see their companies that have a high level of value multimillion dollar chargebacks in said. “It’s the biggest concern and
“building in quality from day one on producing quality materials the end if, for instance, that cheap worry because if the experiences
of the design phase” and their (quality over speed and cost).” heat transfer falls off in the wash. of the past five years, which have
employees to “understand quality But too often they’re beholden to amplified, continue to amplify at
from initial development stages.” factories who they rely on to “buy Commando, too, is beginning the same rate, then the world will
In discussing ways to bring the right fabric, trims etc and not its due diligence earlier when it have some very serious sourcing
about positive changes, another take shortcuts.” And ultimately comes to raw materials, especially issues in 5 to 10 years.”

8 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

FACTORY IMPROVEMENTS The defect rate for a typical production run

Just under 50 percent of inexperience to be “very


respondents reported that challenging” or “challenging,” they
defects occur in 2 to 3 percent were a vocal group.
of their production runs. Almost 8%
a quarter (23 percent) said defects One asked for “more training of
are found in 1 percent. inspectors and factories.” Another 23%
said, “hire more people to run
For 66 percent, defects cost inspections and more often.” 19%
their companies between 1 and Finally, one would like to “hire
3 percent of revenue, while 21 better educated inspectors but
percent peg that number at more price points inhibit this process.”
than 5 percent (see graph on
page 9). One respondent lamented the
“human factor involved in all parts
A few of those polled blamed of apparel manufacturing” as a
outsourcing and “subcontractors major hurdle. To compensate for
in the manufacturing process” this issue on the factory floor, the
for the issues they face. But not experts agree that operations 1% 49%
matter where the work is done, need to be deskilled as much 2-3%
many indicated that quality as possible. The less reliant you 4-5%
problems stem from inexperience are on the hand or the eye of
at the factory level. the machine operator, the more More than 5%
consistent and accurate the
One person summed up that product will likely be, Ross said.


group’s sentiments stating, there
needs to be “more qualified This is where technology comes
people at production locations.” in, according to Zighelboim.
“Technology is a big deal. We
[We’re struggling with] old processes and
Beyond the factory workers
themselves, there was also a
clear outcry for an improvement
in the inspections process. While
cut with automated cutting,
which takes out the human error
element,” he said adding that by
using state-of-the-art equipment
lack of technology when the world around us
has moved forward.

only 31 percent of those polled that’s well maintained, he’s able
indicated they find inspectors’ to avoid a lot of problems. “If you
9 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

FACTORY IMPROVEMENTS CONT. The cost of defects as a percentage of annual revenue

don’t cut well, you won’t sew well.” supply today. “That firsthand
experience is very different than 34%
Fewer errors mean fewer remakes, someone who is a desk jockey.” 32%
which keeps the line moving,
Zighelboim said. Additionally, he Zighelboim has found that
credits 3D simulation tools for it’s important to augment the
cutting costs and speeding up experience with education. That’s
timelines. With these tools, he said why TexOps, not only invests
“you’re not investing in making in tech but also its employees, 21%
samples and trial and error and putting in place masters of
trial and error. You do it virtually, business administration programs
and once you think you’ve got it to create knowledgeable leaders.
right, then you make the approval “[In the past,] you had a supervisor
sample, so it saves time.” of a line who had some college 13%
training but not much more than
Ross warns that innovation alone that [but] then there’s limitations
won’t solve the problem however. because they don’t have the
“Many can’t articulate the problem training to look at the overall
they’re trying to solve, and if they picture,” he explained. “Our overall
don’t know, then they’ve made picture is very simple. It’s quality,
these massive investments in tech and the subset to that is that the
that are not going to deliver on earlier you catch something, the 1% 2 - 3% 4 - 5% > 5%
their expectations because they better it is for everyone.”
don’t know what their expectations


are,” he said. Additionally, Zighelboim said
working with clients that also have
In short, it starts with people. the combination of book smarts
and firsthand factory, garment We need to be living up to set standards
“When you look at our industry,
we’re not necessarily turning out
the experts we once had. I was
fortunate that I started on the
construction and production
experience helps in the decision
making process because they can
conceptualize things, and they
& putting goods in the right factory, not
necessarily the lowest cost factory.

factory floor,” he said, adding that understand the limits of what’s
practical experience is in lower actually possible.
10 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

The frequency with which factories are able to uncover the


INSPECTION IMPASSE root cause of a defect

While the amount that companies


spend on inspections, remakes
and defects varies widely based
on factors like the size of the brand 1%
and its orders, some respondents
15% 17%
remain unconvinced that the
investments their companies are
making are paying off.

For instance, they questioned


whether the current level and type
of inspections are working. At least
some are calling for less reliance
on final inspections, which come
too late to be effective in avoiding


errors and identifying root causes.

One commenter said they’d


31%
like to “improve DUPRO [during
production] efforts,” while 36%
another wants to “add in-line Very few
& an additional end of line QA factories we
inspection.” One other noted
the role factory workers could
use can actually
have in identifying issues, if given deliver a consist
the chance. “Making factory quality product
employees feel empowered to
without our
bring up a defect or problem as Very frequenty
micromanaging.
soon as they notice—too often
it gets passed along through the
chain, only to be discovered at
the final inspection or worse, by
Frequently
Occasionally
Rarely

the consumer,” they said. Never
11 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

INSPECTION IMPASSE
CONT. Respondents’ opinions on their company’s quality control measures
Even among these requests for
more inspections, there were My company is willing to trade product quality for low cost
others who regret the need for so
5% 18% 38% 38%
much babysitting in order to get
quality correct. One wrote, “very
few factories we use can actually My company assumes defects are the cost of doing business
deliver a consist quality product
without our micromanaging.”
2% 29% 41% 28%
Another echoed that sentiment,
saying their “vendor base’s My company spends too much time dealing with the same quality issues
complete lack or (or very limited)
13% 44% 30% 13%
quantity process control” is their
biggest challenge.
Disposing of defective goods undermine my company’s sustainability efforts
In response, Ross suggested
factories look at how they’re set
17% 40% 32% 11%
up, saying shorter lines or other
changes could improve quality. The factories my company works in unearth the cause of defects to avoid recurrences
“Some sewing lines could have
30 to 42 people so it could take a 15% 48% 31% 6%
week before the product comes
out,” he said. “You go to modular
manufacturing, you see the defect Strongly agree
a lot faster and it helps with small
Agree
runs at high speed.”
Disagree Those who

76%
While 57 percent of those polled Strongly disagree say their
feel their companies spend companies
too much time dealing with are trying to
reoccurring quality issues, just improve
over half (63 percent) said their on quality
factories are able to discover the
12 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY


INSPECTION IMPASSE How companies would allocate funds if policing quality
were not necessary
CONT.
root cause of defects, alleviating [Companies] have
the dreaded endless cycle. to understand what
the defects are. The
According to Ross that number 12%
could increase even more if data will set you
brands, retailers and factories 17% free.
learned to use one valuable tool
that’s often overlooked. “They
have to use data to understand
what the defects are,” Ross said.
14%
—Gary Ross “
“The data will set you free.”

If they were able to get defects


under control and ramp down 17%
their spending on inspections,
40 percent said they’d invest
that money into buying more
innovative product development 40%
tools. Others said they’d be able
to use the funds to work with On higher quality factories
higher quality factories, select On better materials
better materials and improve their
On more innovative product development tools
marketing efforts.
On marketing efforts
Other
13 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

CONCLUSION METHODOLOGY
The industry is looking for a alike are attempting to funnel Sourcing Journal surveyed percent work for fashion brands,
way to produce quality goods as many resources into tech 93 people across the apparel, 16 percent by suppliers and 12
that is less time and resource enhancements as possible, the accessories and footwear percent by factories. The majority
intensive. While some solutions funds that could be used to invest industries on their views about (85 percent) work for businesses
seem straightforward—like in these more innovative tools are product quality, the impact that offer apparel, 40 percent
only working with factories that tied up in defective products or defects have on the market and accessories, 26 percent footwear,
exhibit high standards or using the quality control process itself. the ways in which processes 22 percent textiles and 20 percent
3D software to create more need to evolve. The online hard goods.
accurate designs—they also fly in Survey respondents who felt survey was conducted from
the face of conventional apparel their companies could be doing August 10, 2018 to August 27, The majority of the respondents
manufacturing thinking, which better in this arena offered a wish 2018. The participants were (85 percent) were in management
rewards the lowest first costs. list of improvements. The most recruited to participate through positions, with 59 percent in
That mindset may be why rooting frequently repeated were: email invitations that were sent C-level/top management roles.
out defects—and the behaviors to the entire Sourcing Journal The respondents were involved in
that cause them—aren’t at the top • starting the process earlier readership. A sweepstakes to all facets of sourcing (55 percent),
of every executive’s to-do list. • making everyone responsible win a $500 gift card was used to production (37 percent), product
for quality incentivize participation. development (37 percent), quality
Instead, quality continues to suffer • having better inspections along (27 percent), R&D (27 percent) and
due, in large part, to three main the way About a quarter (24 percent) are supply chain (26 percent) roles.
causes: • investing in quality suppliers employed by retailers, while 20
and factories
• margin pressure • remaining consistent in
• speed to market demands these efforts
• inefficiencies along the supply
chain While the need for change is
apparent, it’s clear that not every
The irony is that in an era when partner along the supply chain
speed is king, efficiency is has recognized the part they play
trumped by remakes. Similarly, at in ensuring product quality.
a time when brands and retailers
14 | THE IMPACT OF DEFECTS ON MARGINS, SPEED AND CUSTOMER LOYALTY

ABOUT INSPECTORIO
Inspectorio is the cognitive time data sharing, predictive-
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empowering a transparent defect prediction algorithms,
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verification, adaptive inspection
Inspectorio offers an unmatched process, real-time supervision
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verification Software-as- automation, customizable work
a-Service (SaaS) platform, flows, corrective action plans
delivering unparalleled efficiency, and location-based action plans,
transparency and accuracy. and automated sustainability
assessments.
The company’s powerful
network dynamic empowers These key features create
organizations 
to build a digital continuous and mutual value,
ecosystem around their global secure operational efficiency, and
supply chain. Inspectorio increase return on innovation.
optimizes the flow of information
and improve connectivity between Trusted by major retailers and
key stakeholders by leveraging brands, Inspectorio accelerates
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developing robust algorithms for forward-thinking organizations
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Inspectorio features: real-

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