Year 2018/2019

Course title
Startup Entrepreneurship
Course number 226151 - 0637 3 ECTS points

Lecturer Wojtysiak-Kotlarski Marcin Jakub, PhD and team: Tomaszewski Albert , PhD

A. Course objective
Providing student with introductory knowledge regarding the context for developing startups. After completing this course
student will be familiar with key problems, which are faced by entrepreneurs who set up a new business, a startup.

B. Course syllabus

The goal of this course is to present key aspects of startup entrepreneurship to students. Students will get the basic
knowledge regarding the startup environment. Team, idea and funding as major component of the startup will be
discussed. Examples of successful startups will be discussed. Details of the course contents are outlined in semester
timetable.

C. Educational outcome
Knowledge
Students understand key aspects of startup entrepreneurship
Students are familiar with various approaches to business model innovations
Students know key startup methodologies and tools

Skills
Students are able to carry out their own research regarding startup entrepreneurship
Students are aware of challenges regarding the process of setting up their own business
Students are aware of managerial and financial dillemas regarding startups

Social competencies
Students are very good at team work
Students are aware of benefits related to diversity

D. Semester time table

 c.d.Startup Entrepreneurship

1 Startup as a business firm

2 Analysis of business environment for startups

3 Innovation and entrepreneurship as crucial elements of startup activities

4 Major trends in the global economy

5 The proces of ideation

6 Managerial challenges in different phases of a startup

7 Financial dillemas of startups - how to get funding?

8 Determinants of effective startup team management

9 Key startup ecoststems and industries

10 Major global startup events

11 Famous startup founders

12 Business model innovations

13 Key startup management tools and metodologies

14 Startup avantgarde - nomad entrepreneurship

15 Corporate venture capital

E. Basic literature
1. M. WOJTYSIAK-KOTLARSKI, Teoria przedsiębiorstwa a koncepcje zarządzania i praktyka biznesu, OW SGH,
Warszawa 2011. 2. M. WOJTYSIAK-KOTLARSKI, Start-ups, in: M. WOJTYSIAK-KOTLARSKI, K. Negacz, E. Szczech
Pietkiewicz, New models of urban entrepreneurship. Context for development, CeDeWu, Warszawa 2015. 3. M.
WOJTYSIAK-KOTLARSKI, Socially responsible investments, in: M. WOJTYSIAK-KOTLARSKI, K. Negacz, E. Szczech
Pietkiewicz, New models of urban entrepreneurship. Context for development, CeDeWu, Warszawa 2015. 4. M.
WOJTYSIAK-KOTLARSKI, K. Negacz, E. Szczech Pietkiewicz, Selected aspects regarding development of urban
entrepreneurship, in: Eco-innovations in Cities, (red.) A. Szelągowska, M. Bryx, CeDeWu, Warszawa 2015.

F. Supplementary literature
xxx

G. Author's most important publications concerning the offered course

 c.d.Startup Entrepreneurship

1. M. WOJTYSIAK-KOTLARSKI, Teoria przedsiębiorstwa a koncepcje zarządzania i praktyka biznesu, OW SGH,

Warszawa 2011. 2. M. WOJTYSIAK-KOTLARSKI, Start-ups, in: M. WOJTYSIAK-KOTLARSKI, K. Negacz, E. Szczech
Pietkiewicz, New models of urban entrepreneurship. Context for development, CeDeWu, Warszawa 2015. 3. M.
WOJTYSIAK-KOTLARSKI, Socially responsible investments, in: M. WOJTYSIAK-KOTLARSKI, K. Negacz, E. Szczech
Pietkiewicz, New models of urban entrepreneurship. Context for development, CeDeWu, Warszawa 2015. 4. M.
WOJTYSIAK-KOTLARSKI, K. Negacz, E. Szczech Pietkiewicz, Selected aspects regarding development of urban
entrepreneurship, in: Eco-innovations in Cities, (red.) A. Szelągowska, M. Bryx, CeDeWu, Warszawa 2015; 5. "O
różnorodności współczesnego świata. Uwarunkowania prowadzenia biznesu w poszczególnych gospodarkach. Tom 1-2",
praca zbiorowa pod red. M. Wojtysiak-Kotlarski, OW SGH, Warszawa 2016.

H. Numbers of required prerequisites

not required

I. Course size and mode

Full-time Saturday-Sunday Afternoon

Total: 30 - 30

Lecture 15 - 15
Seminar 15 - 15

J. Final mark composition

reports 100%

K. Foreign language requirments

English

L. Selection criteria
Order of applications

M. Methods applied
Lecture
Seminar