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We are dedicated to helping you get the most from your SMS marketing
activity. We understand the importance of achieving your goals and can
advise on the best practices to maximize the potential of your mobile
marketing campaigns.
99% average open rate for SMS, with 97.5% opens within 5 seconds of being received
on handset. (Nielsen Survey 2014)
5X more effective than Email
SMS has 5X higher open rates, 5x higher response rates and 2400x quicker response
times than Email. (Oracle Marketing Cloud – MME Guide, 2015)
India has 937 million mobile subscribers with the number expected to touch 1.4 billion in
2020. (TRAI 2015, IAMAI)
Warmly Received
Compared to other forms of communication such as email, mobile messaging involves
far lesser spam and so, consumers are more attentive to their text messages. There are
only 5% opt-out rates for SMS marketing campaigns. (Nielsen Survey 2014)