AMITY GLOBAL BUSINESS SCHOOL

CORPORATE RESOURCE CENTRE

Synopsis of Summer Internship Project-2017

All the students are required to provide the following information to CRC at the time of registration
or within a week of joining their Summer Training in the industry.

Student’s Name __________________________________________

Enrl. No. __________________________________________

Progamme: __________________________________________

Company’s Name and Address: _________________________________________

_________________________________________

Industry Guide: __________________________________________

Name: __________________________________________
Designation: __________________________________________

Date of Birth (DD/MM/YY): __________________________________________

Contact Number: Ph. (O) _______________ (R) ________________

Mobile: ___________________________________

Fax: __________________+________________

E-mail:____________________________________

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 Project Information

i) Project Duration : (…..Weeks)

a) Date of Summer Internship commencement (_ _/_ _/2017)
b) Date of Summer Internship completion (_ _/_ _/ 2017)
_________________________________________________________________________________
_________________________________________________________________________________
_________________________________________________________________________________

ii) Topic
_________________________________________________________________________________
consumer perception about mutual fund investments
 iii) Project Objective To analyse the perception of investors towards mutual funds.
 _To study the factors considered by the investors and those which ultimately
influence him while investing.
 To determine the type of mutual fund investor prefers the most.

iv) Methodology to be adopted

Analysis of individual investment patterns can be done by this primary data analysis. In this
project I have done a survey with a questionnaire with a sample size of 100 individuals who
are employees and tax payees. The questionnaire includes the economic status of the
individuals, age group, marital status, investments made etc.

As anytime solutions pvt ltd. distributes several investment products like mutual
funds, insurance, shares, debentures etc. This survey will help them in developing marketing
strategies for their investment products.

v) Brief Summary of the project (to be duly certified by the industry guide)

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 This report is an attempt to provide an analysis of the perception of an investor towards
mutual funds. However, what has been reported is only the tip of iceberg in terms of data
that are available.

However, my examinations suggests that employees are interested to invest in

mutual funds provided sufficiently educated and a know-how is provided on its working.
Though the self-employed are investing in mutual funds and insurance, they are investing
small amounts in them because they do not want to take high risks.

Any time solutions pvt ltd should educate the people about the various advantages of
investing in mutual funds and create an awareness regarding various investment options.

In conclusion, it is important to remember that the main purpose for initiating the
project is to analyze the perception of an ordinary investor towards the mutual funds and the
aspects that guide him to make investment decisions. The study does not aim to advocate
investments in mutual funds.

Signature Signature Signature

(Student) (Industry Guide) (Faculty Guide)

Note: attach company profile and visiting cards of industry guide.

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