Research Methodology: This study is done to know about the different features of the online

food delivery app and to analyze their methods of operation. To study out how they are helpful to
the restaurants and to their customers also.

BENEFITS
1. Increases job opportunities and derived services like mobile app. development, web site
design & maintenance, delivery, packing and logistics.
2. Packing and logistics industries boom.
3. Reduces restaurant space.
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4. Digital marketing & social media link.

5. Saves time and effort of consumers for take-away, ordering and eating food.
6. Saves time and effort of consumers going to restaurants.
7. Delivers convenience and delight to the customers.
8. Fast and easy payment process.
9. Eases reorder process.
10. Reduces search cost and strain.
11. Varieties of foods and offers.

5. CHALLENGES (1)
1. Retaining variety of customers.
2. Food standardization, quality and taste.
3. Getting chef onboard.
4. Logistics.
5. No minimum order requirements.
6. No delivery cost.
7. Packing.
8. Waste management.
9. Technology.
10. Unorganized / Unbranded players.
11. Stock out.
12. Delayed delivery.

6. FUTURE (1)
1. Online food delivery enterprises can tie up with hospitals to feed the patients with
specific diseases like diabetes etc.
2. The companies can offer various schemes with attractive offers and discounts.
3. The industry can expand its business to far away and remote locations.
4. It can think of delivering organic foods, home-made foods, snacks etc.
5. Microwave safe, hygienic and environment friendly Packing.
6. Value added services like nutrition advice, health tips, calorie calculator etc.
7. Seasonal, weekend, festive, introductory offers.
8. Part time drivers and personal vehicles can be used.
9. Pooling of orders.
10. End-to-end logistics.

7. CONCLUSION
Online food delivery business is taking shapes in the market and changing the life style of
people. The online food delivery companies evolve with innovative concepts to meet the
changing customer expectations. The benefits offered to customers and restaurants ensure the
sustainability of online food delivery business and grab the attention of investors and
entrepreneurs. They need to have certain features baked right and take care of various technical
and marketing aspects to ensure that the business is successful (4). This business can work if
consumer, merchant, aggregator and delivery crew have enough motivation and dynamics to be
on the platform.