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University of Information and Communication Technology

College of Engineering
Department of Media Technology

Web lesson

student name :mohameed sabah hashim


3rd Stage
Search engine report
DR lecture :Abbas fadel AL-Jubori
Search engine Definition
A search engine is a website that allows users to look up information on the World Wide Web
(www). The search engine will achieve this by looking at many web pages to find matches to
the user's search inputs. It will return results ranked by relevancy and popularity by the
search engine. Some popular search-engines are Google, Yahoo!, Ask.com, Forestle and Bing.
.Older services include Web crawler, Lycos, and Alta Vista

To use a search engine you must enter at least one keyword in to the search box.
Usually an on-screen button must be clicked on to submit the search. The search
engine looks for matches between the keyword(s) entered and its database of
.websites and words
After the user inputs their search or query into the search bar, a list of results will
appear on the screen known as search engine results page (SERP). This list of
webpages contains matches related to the user's query in a particular order
determined by a ranking system. Most search engine will remove "spam" pages from
the list of results to provide a better list of results. The user can then click on any of
.the links to go to that webpage
Search engines are some of the most advanced websites on the web. They use special
computer code to sort the web pages on SERPs. The most popular or highest quality
.web pages will be near the top of the list
When a user types words into the search engine, it looks for web pages with those
words. There could be thousands, or even millions, of web pages with those words.
So, the search engine helps users by putting the web pages it thinks the user wants
.first
Search engines are very useful to find information about anything quickly and easily.
.Using more keywords or different keywords improves the results of searches
A search service may also include a portal with news, games, and more information
besides a search engine. Yahoo! has a popular portal, and MSN Search is part of the
MSN portal, while Google has a simple design on its front page. Search services
usually work without charging money for finding sites, and are often supported with
.text or banner advertisements
List of search engines

This is a list of search engines, including web search engines, selection-based search
engines, metasearch engines, desktop search tools, and web portals and vertical
.market websites that have a search facility for and online databases.
And google ,opera yahoo , bing ,ask search engines.

How does search engine work


Search engines work by crawling hundreds of billions of pages using their own web
crawlers. These web crawlers are commonly referred to as search engine bots or
spiders. A search engine navigates the web by downloading web pages and following
links on these pages to discover new pages that have been made available.

The Advantages of Using Search Engines


-Time Savings
A search engine saves your time

-Relevance
When a search engine scans a website, it scores the content for relevance to
.particular search words

-Free Access
Some search engines, such as LexisNexis, specialize in legal or other specialized,
scholarly information

Comprehensive
Search engines scan the entire Web and keep comprehensive data on every page
.they catalog
Advanced Search
In addition to keywords, search engines let you use advanced search options to refine
your results

disadvantages of search engine


-IT’S SLOW .
-IT’S AT THE MERCY OF THE ALGORITHMS
-IT’S HARD TO TEST
-IT’S HARD TO TARGET
-IT’S INEFFECTIVE PROMOTING ONE-TIME EVENTS
-IT’S (BASICALLY) INCAPABLE OF DEMAND GENERATION

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