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General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.4 9 3.6 4 1.6 6 2.4 7
A2 0.8 3 2.4 3 2.4 8 6.4 7
A3 0.3 4 1.2 4 1.2 9 2.7 8
A4 0.3 5 1.5 7 2.1 3 0.9 9
A5 0.2 6 1.2 6 1.2 8 1.6 8
Total 2 / 9.9 / 8.5 / 14 /
P1 0.6 1 0.6 3 1.8 7 4.2 5
P2 1.2 3 3.6 5 6 7 8.4 4
P3 0.2 7 1.4 6 1.2 9 1.8 8
Total 2 / 5.6 / 9 / 14.4 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 5.6 9 14.4 9.4 16.4 6.8 10.6
A 9.9 8.5 14 15.1 11.5 14.7 12.7

Atractivitatea
pietei
20
C2 C3
C
1
14
C4 C5 C6

8
C7 C8 C9

Potentialul competiti
2 al companiei
2 8 14 20
USA5 USA6 USA7
2.8 7 2.8 7 2.8 6 2.4
5.6 7 5.6 7 5.6 7 5.6
2.4 4 1.2 9 2.7 6 1.8
2.7 3 0.9 8 2.4 7 2.1
1.6 5 1 6 1.2 4 0.8
15.1 / 11.5 / 14.7 / 12.7
3 9 5.4 3 1.8 6 3.6
4.8 8 9.6 3 3.6 5 6
1.6 7 1.4 7 1.4 5 1
9.4 / 16.4 / 6.8 / 10.6

Consecinte 1 10 Total coef 2


Min 2
Max 20

Potentialul competitiv
al companiei
20
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.3 9 2.7 3 0.9 2 0.6 3
A2 0.7 4 2.8 6 4.2 4 2.8 3
A3 0.2 4 0.8 4 0.8 3 0.6 7
A4 0.3 7 2.1 7 2.1 3 0.9 2
A5 0.5 6 3 6 3 4 2 4
Total 2 / 11.4 / 11 / 6.9 /
P1 0.8 1 0.8 1 0.8 5 4 5
P2 0.9 3 2.7 3 2.7 7 6.3 4
P3 0.3 8 2.4 4 1.2 9 2.7 8
Total 2 / 5.9 / 4.7 / 13 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 5.9 4.7 13 10 16.5 6.3 11.6
A 11.4 11 6.9 7 11.2 14.6 14.3

Atractivitatea
pietei
20
C2 C3
C
1
14
C4 C5 C6

8
C7 C8 C9

Potentialul competiti
2 al companiei
2 8 14 20
USA5 USA6 USA7
0.9 7 2.1 5 1.5 8 2.4
2.1 7 4.9 7 4.9 7 4.9
1.4 4 0.8 9 1.8 7 1.4
0.6 3 0.9 8 2.4 7 2.1
2 5 2.5 8 4 7 3.5
7 / 11.2 / 14.6 / 14.3
4 9 7.2 3 2.4 7 5.6
3.6 8 7.2 2 1.8 5 4.5
2.4 7 2.1 7 2.1 5 1.5
10 / 16.5 / 6.3 / 11.6

Consecinte 1 10 Total coef 2


Min 2
Max 20 Pas 2

ZONA 1 USA7 USA5


ZONA2 USA6 USA5
ZONA3 USA1 USA2 USA4 USA3

Potentialul competitiv
al companiei
20
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 7 0.7 2 0.2 3 0.3 3
A2 0.4 4 1.6 6 2.4 4 1.6 3
A3 0.8 2 1.6 7 5.6 3 2.4 7
A4 0.2 6 1.2 7 1.4 2 0.4 2
A5 0.5 5 2.5 6 3 5 2.5 4
Total 2 / 7.6 / 12.6 / 7.2 /
P1 0.5 2 1 1 0.5 4 2 5
P2 0.9 3 2.7 3 2.7 6 5.4 4
P3 0.6 4 2.4 4 2.4 9 5.4 8
Total 2 / 6.1 / 5.6 / 12.8 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 6.1 5.6 12.8 10.9 16 7.5 14.2
A 7.6 12.6 7.2 9.5 12.7 15.2 14.1

Atractivitatea
pietei
20
C2 C3
C
1
14
C4 C5 C6

8
C7 C8 C9

Potentialul competiti
2 al companiei
2 8 14 20
USA5 USA6 USA7
0.3 3 0.3 4 0.4 8 0.8
1.2 7 2.8 7 2.8 7 2.8
5.6 6 4.8 8 6.4 7 5.6
0.4 9 1.8 8 1.6 7 1.4
2 6 3 8 4 7 3.5
9.5 / 12.7 / 15.2 / 14.1
2.5 8 4 3 1.5 8 4
3.6 8 7.2 2 1.8 8 7.2
4.8 8 4.8 7 4.2 5 3
10.9 / 16 / 7.5 / 14.2

Consecinte 1 10 Total coef 2


Min 2
Max 20 Pas 2

Potentialul competitiv
al companiei
20
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 3 0.3 1 0.1 5 0.5 5
A2 0.4 4 1.6 2 0.8 4 1.6 3
A3 0.8 5 4 4 3.2 3 2.4 3
A4 0.2 6 1.2 5 1 4 0.8 2
A5 0.5 8 4 5 2.5 5 2.5 3
Total 2 / 11.1 / 7.6 / 7.8 /
P1 0.5 3 1.5 1 0.5 4 2 8
P2 0.9 3 2.7 3 2.7 6 5.4 7
P3 0.6 4 2.4 3 1.8 3 1.8 8
Total 2 / 6.6 / 5 / 9.2 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 6.6 5 9.2 15.1 11.5 10.7 15.6
A 11.1 7.6 7.8 6 11.3 15.8 13

Atractivitatea
pietei
20
C2 C3
C
1
14
C4 C5 C6

8
C7 C8 C9

Potentialul competiti
2 al companiei
2 8 14 20
USA5 USA6 USA7
0.5 6 0.6 8 0.8 4 0.4
1.2 7 2.8 7 2.8 5 2
2.4 6 4.8 8 6.4 7 5.6
0.4 3 0.6 9 1.8 5 1
1.5 5 2.5 8 4 8 4
6 / 11.3 / 15.8 / 13
4 8 4 4 2 9 4.5
6.3 3 2.7 5 4.5 9 8.1
4.8 8 4.8 7 4.2 5 3
15.1 / 11.5 / 10.7 / 15.6

Consecinte 1 10 Total coef 2


Min 2
Max 20 Pas 2

Potentialul competitiv
al companiei
20
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.3 2 0.6 5 1.5 8 2.4 2
A2 0.3 3 0.9 8 2.4 9 2.7 3
A3 0.5 4 2 7 3.5 8 4 6
A4 0.6 4 2.4 9 5.4 9 5.4 2
A5 0.3 4 1.2 6 1.8 8 2.4 4
Total 2 / 7.1 / 14.6 / 16.9 /
P1 0.5 2 1 6 3 4 2 3
P2 0.9 4 3.6 7 6.3 6 5.4 3
P3 0.6 8 4.8 9 5.4 9 5.4 7
Total 2 / 9.4 / 14.7 / 12.8 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 9.4 14.7 12.8 8.4 14.5 7.5 9.1
A 7.1 14.6 16.9 6.9 9.2 17.7 14.3

Atractivitatea
pietei
20
C2 C3
C
1
14
C4 C5 C6

8
C7 C8 C9

Potentialul competiti
2 al companiei
2 8 14 20
USA5 USA6 USA7
0.6 6 1.8 8 2.4 7 2.1
0.9 7 2.1 9 2.7 8 2.4
3 4 2 9 4.5 7 3.5
1.2 3 1.8 9 5.4 7 4.2
1.2 5 1.5 9 2.7 7 2.1
6.9 / 9.2 / 17.7 / 14.3
1.5 8 4 3 1.5 5 2.5
2.7 7 6.3 2 1.8 4 3.6
4.2 7 4.2 7 4.2 5 3
8.4 / 14.5 / 7.5 / 9.1

Consecinte 1 10 Total coef 2


Min 2
Max 20 Pas 2

Potentialul competitiv
al companiei
20
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.4 4 1.6 4 1.6 4 1.6 5
A2 0.8 3 2.4 3 2.4 5 4 4
A3 0.3 4 1.2 4 1.2 3 0.9 4
A4 0.3 5 1.5 5 1.5 2 0.6 5
A5 0.2 5 1 5 1 5 1 3
Total 2 / 7.7 / 7.7 / 8.1 /
P1 0.6 2 1.2 3 1.8 5 3 5
P2 1.2 3 3.6 5 6 4 4.8 4
P3 0.2 5 1 4 0.8 4 0.8 2
Total 2 / 5.8 / 8.6 / 8.6 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 5.8 8.6 8.6 8.2 4.2 7.4 6.2
A 7.7 7.7 8.1 8.5 5.7 7 6.9

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
2 2 0.8 5 2 3 1.2
3.2 3 2.4 3 2.4 4 3.2
1.2 4 1.2 4 1.2 3 0.9
1.5 3 0.9 2 0.6 4 1.2
0.6 2 0.4 4 0.8 2 0.4
8.5 / 5.7 / 7 / 6.9
3 2 1.2 5 3 3 1.8
4.8 2 2.4 3 3.6 3 3.6
0.4 3 0.6 4 0.8 4 0.8
8.2 / 4.2 / 7.4 / 6.2

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.3 5 1.5 4 1.2 2 0.6 3
A2 0.7 4 2.8 4 2.8 4 2.8 3
A3 0.2 4 0.8 4 0.8 3 0.6 5
A4 0.3 3 0.9 3 0.9 3 0.9 2
A5 0.5 4 2 5 2.5 4 2 4
Total 2 / 8 / 8.2 / 6.9 /
P1 0.8 2 1.6 2 1.6 5 4 5
P2 0.9 3 2.7 3 2.7 5 4.5 4
P3 0.3 2 0.6 5 1.5 4 1.2 5
Total 2 / 4.9 / 5.8 / 9.7 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 4.9 5.8 9.7 9.1 4.3 9.1 9.7
A 8 8.2 6.9 6.6 7.7 5.8 8.8

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
0.9 5 1.5 2 0.6 5 1.5
2.1 5 3.5 2 1.4 4 2.8
1 4 0.8 3 0.6 4 0.8
0.6 3 0.9 4 1.2 4 1.2
2 2 1 4 2 5 2.5
6.6 / 7.7 / 5.8 / 8.8
4 2 1.6 5 4 5 4
3.6 2 1.8 4 3.6 5 4.5
1.5 3 0.9 5 1.5 4 1.2
9.1 / 4.3 / 9.1 / 9.7

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 5 0.5 2 0.2 3 0.3 3
A2 0.4 4 1.6 5 2 4 1.6 3
A3 0.8 2 1.6 4 3.2 3 2.4 5
A4 0.2 5 1 4 0.8 2 0.4 2
A5 0.5 5 2.5 5 2.5 5 2.5 4
Total 2 / 7.2 / 8.7 / 7.2 /
P1 0.5 2 1 3 1.5 4 2 5
P2 0.9 3 2.7 3 2.7 5 4.5 2
P3 0.6 3 1.8 4 2.4 5 3 3
Total 2 / 5.5 / 6.6 / 9.5 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 5.5 6.6 9.5 6.1 9.4 5.7 8.6
A 7.2 8.7 7.2 7.9 7.8 8.5 7.6

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
0.3 3 0.3 4 0.4 5 0.5
1.2 5 2 4 1.6 4 1.6
4 4 3.2 5 4 4 3.2
0.4 4 0.8 5 1 4 0.8
2 3 1.5 3 1.5 3 1.5
7.9 / 7.8 / 8.5 / 7.6
2.5 5 2.5 3 1.5 4 2
1.8 5 4.5 2 1.8 4 3.6
1.8 4 2.4 4 2.4 5 3
6.1 / 9.4 / 5.7 / 8.6

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 3 0.3 2 0.2 5 0.5 5
A2 0.4 4 1.6 2 0.8 4 1.6 3
A3 0.8 4 3.2 4 3.2 3 2.4 3
A4 0.2 4 0.8 5 1 4 0.8 2
A5 0.5 5 2.5 3 1.5 5 2.5 3
Total 2 / 8.4 / 6.7 / 7.8 /
P1 0.5 3 1.5 2 1 4 2 5
P2 0.9 3 2.7 3 2.7 4 3.6 4
P3 0.6 4 2.4 3 1.8 3 1.8 5
Total 2 / 6.6 / 5.5 / 7.4 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 6.6 5.5 7.4 9.1 8.2 8.9 4.6
A 8.4 6.7 7.8 6 8.4 7.3 6

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
0.5 5 0.5 5 0.5 4 0.4
1.2 4 1.6 5 2 5 2
2.4 4 3.2 4 3.2 2 1.6
0.4 3 0.6 3 0.6 5 1
1.5 5 2.5 2 1 2 1
6 / 8.4 / 7.3 / 6
2.5 5 2.5 4 2 2 1
3.6 3 2.7 5 4.5 2 1.8
3 5 3 4 2.4 3 1.8
9.1 / 8.2 / 8.9 / 4.6

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.3 2 0.6 5 1.5 4 1.2 2
A2 0.3 3 0.9 4 1.2 5 1.5 3
A3 0.5 4 2 3 1.5 4 2 5
A4 0.6 4 2.4 5 3 4 2.4 2
A5 0.3 4 1.2 5 1.5 3 0.9 4
Total 2 / 7.1 / 8.7 / 8 /
P1 0.5 2 1 5 2.5 4 2 3
P2 0.9 4 3.6 4 3.6 5 4.5 3
P3 0.6 5 3 5 3 4 2.4 5
Total 2 / 7.6 / 9.1 / 8.9 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 7.6 9.1 8.9 7.2 8.5 6.3 9.1
A 7.1 8.7 8 6.4 7.4 8.8 4.9

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
0.6 3 0.9 4 1.2 3 0.9
0.9 4 1.2 5 1.5 2 0.6
2.5 4 2 5 2.5 2 1
1.2 3 1.8 4 2.4 3 1.8
1.2 5 1.5 4 1.2 2 0.6
6.4 / 7.4 / 8.8 / 4.9
1.5 5 2.5 3 1.5 5 2.5
2.7 4 3.6 2 1.8 4 3.6
3 4 2.4 5 3 5 3
7.2 / 8.5 / 6.3 / 9.1

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.2 8 1.6 2 0.4 7 1.4 7
A2 0.1 4 0.4 3 0.3 7 0.7 7
A3 0.3 4 1.2 4 1.2 9 2.7 8
A4 0.15 5 0.75 7 1.05 3 0.45 9
A5 0.25 6 1.5 5 1.25 8 2 8
Total 1 / 5.45 / 4.2 / 7.25 /
P1 0.6 2 1.2 1 0.6 9 5.4 3
P2 0.2 3 0.6 5 1 7 1.4 4
P3 0.2 7 1.4 6 1.2 9 1.8 8
Total 1 / 3.2 / 2.8 / 8.6 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 3.2 2.8 8.6 4.2 7.2 2.2 6.8
A 5.45 4.2 7.25 7.85 4.4 8.8 5.35

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
1.4 6 1.2 9 1.8 4 0.8
0.7 3 0.3 7 0.7 7 0.7
2.4 4 1.2 9 2.7 6 1.8
1.35 3 0.45 9 1.35 7 1.05
2 5 1.25 9 2.25 4 1
7.85 / 4.4 / 8.8 / 5.35
1.8 7 4.2 2 1.2 8 4.8
0.8 8 1.6 3 0.6 5 1
1.6 7 1.4 2 0.4 5 1
4.2 / 7.2 / 2.2 / 6.8

Consecinte 1 10 Total coef 1


Min 1
Max 10

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.15 8 1.2 5 0.75 6 0.9 6
A2 0.35 1 0.35 6 2.1 4 1.4 3
A3 0.2 4 0.8 4 0.8 3 0.6 7
A4 0.1 2 0.2 8 0.8 1 0.1 6
A5 0.2 6 1.2 6 1.2 4 0.8 4
Total 1 / 3.75 / 5.65 / 3.8 /
P1 0.4 2 0.8 3 1.2 2 0.8 4
P2 0.3 3 0.9 2 0.6 7 2.1 4
P3 0.3 7 2.1 4 1.2 9 2.7 8
Total 1 / 3.8 / 3 / 5.6 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 3.8 3 5.6 5.2 7.7 3.8 6.2
A 3.75 5.65 3.8 4.75 3.9 7.15 6.15

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.9 3 0.45 4 0.6 8 1.2
1.05 5 1.75 7 2.45 7 2.45
1.4 2 0.4 8 1.6 6 1.2
0.6 3 0.3 9 0.9 7 0.7
0.8 5 1 8 1.6 3 0.6
4.75 / 3.9 / 7.15 / 6.15
1.6 8 3.2 2 0.8 8 3.2
1.2 8 2.4 2 0.6 5 1.5
2.4 7 2.1 8 2.4 5 1.5
5.2 / 7.7 / 3.8 / 6.2

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 3 0.3 2 0.2 3 0.3 9
A2 0.1 4 0.4 4 0.4 3 0.3 8
A3 0.1 8 0.8 4 0.4 5 0.5 7
A4 0.2 6 1.2 7 1.4 2 0.4 2
A5 0.5 2 1 2 1 4 2 4
Total 1 / 3.7 / 3.4 / 3.5 /
P1 0.1 2 0.2 2 0.2 5 0.5 6
P2 0.7 4 2.8 3 2.1 8 5.6 4
P3 0.2 4 0.8 4 0.8 6 1.2 6
Total 1 / 3.8 / 3.1 / 7.3 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 3.8 3.1 7.3 4.6 7.9 8 6.7
A 3.7 3.4 3.5 4.8 6.3 6.9 6.1

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.9 7 0.7 1 0.1 4 0.4
0.8 2 0.2 7 0.7 1 0.1
0.7 6 0.6 5 0.5 7 0.7
0.4 9 1.8 8 1.6 7 1.4
2 6 3 8 4 7 3.5
4.8 / 6.3 / 6.9 / 6.1
0.6 7 0.7 3 0.3 3 0.3
2.8 8 5.6 9 6.3 8 5.6
1.2 8 1.6 7 1.4 4 0.8
4.6 / 7.9 / 8 / 6.7

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 7 0.7 2 0.2 7 0.7 5
A2 0.2 4 0.8 2 0.4 8 1.6 3
A3 0.4 5 2 3 1.2 3 1.2 3
A4 0.1 6 0.6 5 0.5 4 0.4 7
A5 0.2 4 0.8 5 1 5 1 9
Total 1 / 4.9 / 3.3 / 4.9 /
P1 0.5 1 0.5 5 2.5 2 1 6
P2 0.3 3 0.9 3 0.9 6 1.8 7
P3 0.2 4 0.8 3 0.6 3 0.6 8
Total 1 / 2.2 / 4 / 3.4 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 2.2 4 3.4 6.7 7.3 6.4 5.2
A 4.9 3.3 4.9 4.8 5.2 8.4 6.5

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.5 6 0.6 9 0.9 6 0.6
0.6 4 0.8 9 1.8 5 1
1.2 6 2.4 8 3.2 7 2.8
0.7 4 0.4 9 0.9 5 0.5
1.8 5 1 8 1.6 8 1.6
4.8 / 5.2 / 8.4 / 6.5
3 9 4.5 7 3.5 3 1.5
2.1 4 1.2 5 1.5 9 2.7
1.6 8 1.6 7 1.4 5 1
6.7 / 7.3 / 6.4 / 5.2

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.15 2 0.3 4 0.6 9 1.35 1
A2 0.3 3 0.9 8 2.4 7 2.1 3
A3 0.15 4 0.6 8 1.2 8 1.2 3
A4 0.1 8 0.8 9 0.9 9 0.9 2
A5 0.3 4 1.2 5 1.5 8 2.4 4
Total 1 / 3.8 / 6.6 / 7.95 /
P1 0.4 2 0.8 7 2.8 7 2.8 4
P2 0.4 5 2 7 2.8 6 2.4 3
P3 0.2 8 1.6 9 1.8 9 1.8 7
Total 1 / 4.4 / 7.4 / 7 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 4.4 7.4 7 4.2 7.8 3 5
A 3.8 6.6 7.95 2.9 5.75 8.55 6.85

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.15 7 1.05 7 1.05 6 0.9
0.9 7 2.1 9 2.7 8 2.4
0.45 4 0.6 8 1.2 7 1.05
0.2 5 0.5 9 0.9 4 0.4
1.2 5 1.5 9 2.7 7 2.1
2.9 / 5.75 / 8.55 / 6.85
1.6 8 3.2 2 0.8 6 2.4
1.2 7 2.8 2 0.8 4 1.6
1.4 9 1.8 7 1.4 5 1
4.2 / 7.8 / 3 / 5

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.2 1 0.2 5 1 9 1.8 7
A2 0.4 3 1.2 5 2 8 3.2 7
A3 0.1 4 0.4 3 0.3 3 0.3 7
A4 0.1 5 0.5 3 0.3 2 0.2 5
A5 0.2 7 1.4 3 0.6 5 1 3
Total 1 / 3.7 / 4.2 / 6.5 /
P1 0.6 4 2.4 3 1.8 2 1.2 5
P2 0.1 3 0.3 8 0.8 4 0.4 7
P3 0.3 7 2.1 4 1.2 4 1.2 2
Total 1 / 4.8 / 3.8 / 2.8 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 4.8 3.8 2.8 4.3 2.4 5 7.3
A 3.7 4.2 6.5 6 2.6 5.5 2.9

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
1.4 2 0.4 6 1.2 2 0.4
2.8 3 1.2 3 1.2 4 1.6
0.7 3 0.3 7 0.7 3 0.3
0.5 3 0.3 8 0.8 2 0.2
0.6 2 0.4 8 1.6 2 0.4
6 / 2.6 / 5.5 / 2.9
3 2 1.2 4 2.4 9 5.4
0.7 3 0.3 8 0.8 4 0.4
0.6 3 0.9 6 1.8 5 1.5
4.3 / 2.4 / 5 / 7.3

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 3

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 2 0.2 4 0.4 4 0.4 3
A2 0.2 8 1.6 4 0.8 4 0.8 9
A3 0.4 9 3.6 6 2.4 3 1.2 5
A4 0.2 9 1.8 7 1.4 2 0.4 8
A5 0.1 8 0.8 5 0.5 1 0.1 4
Total 1 / 8 / 5.5 / 2.9 /
P1 0.4 4 1.6 2 0.8 3 1.2 7
P2 0.25 3 0.75 3 0.75 3 0.75 4
P3 0.35 2 0.7 2 0.7 4 1.4 5
Total 1 / 3.05 / 2.25 / 3.35 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 3.05 2.25 3.35 5.55 7.25 4.05 3.65
A 8 5.5 2.9 6.1 5.7 3.8 4.8

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.3 5 0.5 5 0.5 5 0.5
1.8 9 1.8 5 1 8 1.6
2 4 1.6 3 1.2 4 1.6
1.6 8 1.6 4 0.8 3 0.6
0.4 2 0.2 3 0.3 5 0.5
6.1 / 5.7 / 3.8 / 4.8
2.8 9 3.6 2 0.8 5 2
1 9 2.25 6 1.5 1 0.25
1.75 4 1.4 5 1.75 4 1.4
5.55 / 7.25 / 4.05 / 3.65

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 3

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.3 6 1.8 9 2.7 7 2.1 2
A2 0.2 4 0.8 5 1 9 1.8 3
A3 0.3 2 0.6 4 1.2 8 2.4 7
A4 0.1 5 0.5 2 0.2 2 0.2 2
A5 0.1 6 0.6 5 0.5 9 0.9 4
Total 1 / 4.3 / 5.6 / 7.4 /
P1 0.1 8 0.8 5 0.5 9 0.9 4
P2 0.5 8 4 3 1.5 7 3.5 2
P3 0.4 6 2.4 4 1.6 7 2.8 3
Total 1 / 7.2 / 3.6 / 7.2 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 7.2 3.6 7.2 2.6 4.5 3.1 4.3
A 4.3 5.6 7.4 3.9 4.8 4.4 6.3

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.6 9 2.7 4 1.2 8 2.4
0.6 1 0.2 4 0.8 4 0.8
2.1 4 1.2 5 1.5 8 2.4
0.2 4 0.4 7 0.7 4 0.4
0.4 3 0.3 2 0.2 3 0.3
3.9 / 4.8 / 4.4 / 6.3
0.4 4 0.4 5 0.5 3 0.3
1 5 2.5 2 1 4 2
1.2 4 1.6 4 1.6 5 2
2.6 / 4.5 / 3.1 / 4.3

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 3

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 6 0.6 2 0.2 3 0.3 5
A2 0.4 4 1.6 7 2.8 3 1.2 8
A3 0.1 9 0.9 8 0.8 8 0.8 3
A4 0.2 7 1.4 9 1.8 5 1 8
A5 0.2 5 1 8 1.6 3 0.6 3
Total 1 / 5.5 / 7.2 / 3.9 /
P1 0.3 8 2.4 1 0.3 9 2.7 5
P2 0.3 9 2.7 3 0.9 8 2.4 8
P3 0.4 9 3.6 3 1.2 5 2 5
Total 1 / 8.7 / 2.4 / 7.1 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 8.7 2.4 7.1 5.9 5 4.9 2.7
A 5.5 7.2 3.9 6.2 2.7 3.6 5.1

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.5 5 0.5 2 0.2 9 0.9
3.2 1 0.4 5 2 5 2
0.3 4 0.4 4 0.4 2 0.2
1.6 2 0.4 3 0.6 8 1.6
0.6 5 1 2 0.4 2 0.4
6.2 / 2.7 / 3.6 / 5.1
1.5 5 1.5 4 1.2 2 0.6
2.4 5 1.5 7 2.1 3 0.9
2 5 2 4 1.6 3 1.2
5.9 / 5 / 4.9 / 2.7

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.3 4 1.2 3 0.9 8 2.4 2
A2 0.3 4 1.2 3 0.9 7 2.1 6
A3 0.1 2 0.2 3 0.3 9 0.9 5
A4 0.2 2 0.4 5 1 8 1.6 7
A5 0.1 4 0.4 6 0.6 3 0.3 4
Total 1 / 3.4 / 3.7 / 7.3 /
P1 0.4 5 2 3 1.2 7 2.8 9
P2 0.4 4 1.6 3 1.2 5 2 3
P3 0.2 2 0.4 3 0.6 8 1.6 2
Total 1 / 4 / 3 / 6.4 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 4 3 6.4 5.2 5.4 3.6 5.8
A 3.4 3.7 7.3 4.7 4.5 7.1 4.9

Atractivitatea
pietei
10
C2 C3
C
1
7
C4 C5 C6

4
C7 C8 C9

Potentialul competiti
1 al companiei
1 4 7 10
USA5 USA6 USA7
0.6 4 1.2 7 2.1 3 0.9
1.8 4 1.2 8 2.4 8 2.4
0.5 4 0.4 3 0.3 8 0.8
1.4 6 1.2 7 1.4 3 0.6
0.4 5 0.5 9 0.9 2 0.2
4.7 / 4.5 / 7.1 / 4.9
3.6 8 3.2 4 1.6 8 3.2
1.2 4 1.6 2 0.8 4 1.6
0.4 3 0.6 6 1.2 5 1
5.2 / 5.4 / 3.6 / 5.8

Consecinte 1 10 Total coef 1


Min 1
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 6 0.6 5 0.5 6 0.6 8
A2 0.9 3 2.7 3 2.7 8 7.2 7
A3 0.3 4 1.2 4 1.2 9 2.7 8
A4 0.3 5 1.5 7 2.1 4 1.2 9
A5 0.4 6 2.4 6 2.4 4 1.6 2
Total 2 / 8.4 / 8.9 / 13.3 /
P1 0.7 9 6.3 4 2.8 9 6.3 2
P2 1 3 3 5 5 7 7 2
P3 0.3 8 2.4 6 1.8 9 2.7 8
Total 2 / 11.7 / 9.6 / 16 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 11.7 9.6 16 5.8 15 8.5 8
A 8.4 8.9 13.3 13 11.4 14.3 7.4

Atractivitatea
pietei
20
C2 C3
C
1
14 C6
C4 C5

8
C7 C8 C9

Potentialul competiti
2 al companiei
2 8 14 20
USA5 USA6 USA7
0.8 7 0.7 1 0.1 5 0.5
6.3 7 6.3 7 6.3 2 1.8
2.4 5 1.5 9 2.7 6 1.8
2.7 3 0.9 8 2.4 7 2.1
0.8 5 2 7 2.8 3 1.2
13 / 11.4 / 14.3 / 7.4
1.4 7 4.9 3 2.1 3 2.1
2 8 8 4 4 5 5
2.4 7 2.1 8 2.4 3 0.9
5.8 / 15 / 8.5 / 8

Consecinte 1 10 Total coef 2


Min 2
Max 20

Potentialul competitiv
al companiei
20
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.3 7 2.1 8 2.4 3 0.9 3
A2 0.5 4 2 6 3 4 2 2
A3 0.2 2 0.4 4 0.8 4 0.8 7
A4 0.3 7 2.1 7 2.1 3 0.9 8
A5 0.7 6 4.2 5 3.5 4 2.8 4
Total 2 / 10.8 / 11.8 / 7.4 /
P1 0.8 8 6.4 5 4 7 5.6 9
P2 0.8 8 6.4 4 3.2 8 6.4 4
P3 0.4 8 3.2 4 1.6 9 3.6 8
Total 2 / 16 / 8.8 / 15.6 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 16 8.8 15.6 13.6 11.6 14 12.4
A 10.8 11.8 7.4 8.5 11.1 14.5 13.4

Atractivitatea
pietei
20
C2 C3
C
1
14
C4 C5 C6

8
C7 C8 C9

Potentialul competiti
2 al companiei
2 8 14 20
USA5 USA6 USA7
0.9 7 2.1 5 1.5 8 2.4
1 9 4.5 7 3.5 7 3.5
1.4 4 0.8 9 1.8 6 1.2
2.4 3 0.9 7 2.1 7 2.1
2.8 4 2.8 8 5.6 6 4.2
8.5 / 11.1 / 14.5 / 13.4
7.2 3 2.4 7 5.6 8 6.4
3.2 8 6.4 7 5.6 5 4
3.2 7 2.8 7 2.8 5 2
13.6 / 11.6 / 14 / 12.4

Consecinte 1 10 Total coef 2


Min 2
Max 20 Pas 2

Potentialul competitiv
al companiei
20
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 5 0.5 4 0.4 4 0.4 5
A2 0.8 3 2.4 3 2.4 4 3.2 4
A3 0.3 3 0.9 5 1.5 3 0.9 2
A4 0.6 2 1.2 5 3 2 1.2 5
A5 0.2 2 0.4 5 1 5 1 3
Total 2 / 5.4 / 8.3 / 6.7 /
P1 0.5 4 2 2 1 2 1 5
P2 1.1 3 3.3 5 5.5 4 4.4 3
P3 0.4 4 1.6 4 1.6 4 1.6 2
Total 2 / 6.9 / 8.1 / 7 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 6.9 8.1 7 6.6 7 6.9 8.6
A 5.4 8.3 6.7 7.9 7.2 6.2 7.4

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
0.5 5 0.5 3 0.3 5 0.5
3.2 3 2.4 3 2.4 4 3.2
0.6 3 0.9 5 1.5 3 0.9
3 5 3 2 1.2 4 2.4
0.6 2 0.4 4 0.8 2 0.4
7.9 / 7.2 / 6.2 / 7.4
2.5 5 2.5 4 2 3 1.5
3.3 3 3.3 3 3.3 5 5.5
0.8 3 1.2 4 1.6 4 1.6
6.6 / 7 / 6.9 / 8.6

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 4 0.4 2 0.2 2 0.2 5
A2 0.4 4 1.6 5 2 4 1.6 3
A3 0.8 2 1.6 5 4 2 1.6 5
A4 0.2 2 0.4 4 0.8 2 0.4 2
A5 0.5 4 2 5 2.5 5 2.5 4
Total 2 / 6 / 9.5 / 6.3 /
P1 0.3 4 1.2 2 0.6 4 1.2 3
P2 0.8 3 2.4 3 2.4 2 1.6 2
P3 0.9 3 2.7 5 4.5 5 4.5 4
Total 2 / 6.3 / 7.5 / 7.3 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 6.3 7.5 7.3 6.1 8.2 9.1 8.9
A 6 9.5 6.3 8.1 8.2 8.4 5.2

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
0.5 5 0.5 3 0.3 5 0.5
1.2 5 2 4 1.6 2 0.8
4 4 3.2 5 4 2 1.6
0.4 5 1 5 1 4 0.8
2 3 1.5 3 1.5 3 1.5
8.1 / 8.2 / 8.4 / 5.2
0.9 2 0.6 5 1.5 4 1.2
1.6 5 4 5 4 4 3.2
3.6 4 3.6 4 3.6 5 4.5
6.1 / 8.2 / 9.1 / 8.9

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10
General Electric

Factori Coef. Imp. USA1 USA2 USA3 USA4


A1 0.1 2 0.2 3 0.3 5 0.5 5
A2 0.4 4 1.6 2 0.8 5 2 2
A3 0.9 2 1.8 4 3.6 3 2.7 3
A4 0.2 4 0.8 4 0.8 2 0.4 3
A5 0.4 5 2 3 1.2 5 2 3
Total 2 / 6.4 / 6.7 / 7.6 /
P1 0.7 2 1.4 2 1.4 4 2.8 4
P2 0.7 5 3.5 4 2.8 4 2.8 4
P3 0.6 4 2.4 3 1.8 3 1.8 5
Total 2 / 7.3 / 6 / 7.4 /

Perechi (P,A) USA1 USA2 USA3 USA4 USA5 USA6 USA7


P 7.3 6 7.4 8.6 6.1 7.3 6.7
A 6.4 6.7 7.6 5.8 7.5 5.4 6.8

Atractivitatea
pietei
10
C2 C3
C
1
8
C4 C5 C6

6
C7 C8 C9

Potentialul competiti
4 al companiei
4 6 8 10
USA5 USA6 USA7
0.5 5 0.5 2 0.2 3 0.3
0.8 2 0.8 5 2 5 2
2.7 4 3.6 2 1.8 3 2.7
0.6 3 0.6 3 0.6 5 1
1.2 5 2 2 0.8 2 0.8
5.8 / 7.5 / 5.4 / 6.8
2.8 5 3.5 4 2.8 3 2.1
2.8 2 1.4 3 2.1 4 2.8
3 2 1.2 4 2.4 3 1.8
8.6 / 6.1 / 7.3 / 6.7

Consecinte 2 5 Total coef 2


Min 4
Max 10 Pas 2

Potentialul competitiv
al companiei
10