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BOARD room

Board Members Beware! Warning


Signs of a Dysfunctional Organization
Why do nonprofit organizations die? What danger signs should you watch for? And what should you
do if such warnings appear?
BY LILYA WAGNER & MARK HAGER

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onprofit organizations die for others to explore. “Bigger is better,” they became a series of difficult choices and
many reasons. Sometimes they argued. When a major foundation invited long days.
complete their mission. Some- proposals, the board urged Bill Jones, Despite his own unease, however,
times community resources are ISRE executive director, to submit a Bill gave glowing reports to the board.
allocated to other organiza- request to fund new programs. Bill was The board expected great results, and
tions. Most often, however, nonprofits reluctant. It hadn’t been easy getting a Bill felt he had to impress them in order
close because they are victims of mis- new organization off the ground, and he to hang on to his job.
management, board neglect, lack of over- wanted to enjoy the fruits of his labors. Both Bill and the board interpreted
sight, or negative media attention. Such Besides, he didn’t see the need for expan- the proposal as a strategic plan because
problems can occur in any organization— sion. No one was complaining—at least its details would drive ISRE’s activities.
even yours, if you don’t notice the warn- not very loudly. Why fix what wasn’t bro- They ignored the strategic plan itself,
ing signs. Let’s look at a case study that ken? now about five years old. Instead of revis-
shows how such problems can multiply, Despite his skepticism, Bill spent the ing it, they focused their attention on
squeezing the life out of a perfectly next month producing a grant applica- what could happen because of the grant
healthy nonprofit. tion. After investing so much time in the funds.
proposal, Bill found himself hoping it After expanding into adjacent office
A Case in Point would be successful. Another month space, Bill hired new staff. The media
The International Society for Reality passed, and he no longer remembered attention generated by the funding
in Education (ISRE) is a composite of why he hadn’t wanted ISRE to expand. allowed him to secure first-rate profes-
several actual organizations (masked to When the request was funded, staff and sionals who wanted to get busy right
preserve anonymity). Founded 10 years board celebrated. They announced to away. Before long ISRE had 15 new
ago, ISRE has 105 members. Its mission members that a new day of service was staff members. The once-tranquil atmos-
is to promote education through semi- dawning. phere became lively. At the same time,
Nonprofit World, Vol. 16, No. 2

nars and publications. During its first five Before another month had passed, interaction between staff members grew
years, ISRE functioned with a three-per- Bill learned anew why he hadn’t wanted more complicated.
son staff. Members reported that the staff the project to be funded. Funding meant Bill was used to managing a small
provided services effectively and courte- growth, growth meant change, and office, and now he was out of his league.
ously. They were so pleased with their change meant disruption. Bill had effec- He couldn’t delegate or release the con-
memberships that ISRE probably could tively managed his small staff, but he had trol he had exercised when the staff was
have continued indefinitely at the same no experience with a larger number of much smaller. Because most of the new
small scale. employees. Nonetheless, he had no staff members were used to working in
However, several board members choice but to fulfill the conditions of the large, efficiently run organizations, they
saw possibilities that they convinced proposal. What looked good on paper were frustrated by Bill’s inability to

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cope. Although experienced in their years without raising fees. However, the becoming more rigid. Unable to grow,
areas of responsibility, they couldn’t rate increase came at a time of decreas- the organization began to die.
move toward their goals because of the ing services. Members asked them-
slow pace of decision-making. They felt selves, “Just what am I receiving for the 2. No Guideposts to Follow.
insulted and ignored when Bill made high dues I’m paying?” Membership Board members interpreted the grant
unilateral decisions. Office procedures began to drop. proposal as a strategic plan—a bad idea
that had worked fine for a three-person Today, six years after ISRE received for several reasons. First, it was limited
operation no longer served the rapidly its grant, it is a shadow of its former self. in scope and outlook. Second, it had been
expanding organization. Work suffered. The staff is down to its original size, written almost entirely by Bill rather than
Yet Bill continued to report to the board with Bill the only original member who with input from staff, board, and con-
that all was going according to plan. remains. All the new programs funded stituents as a strategic plan should be.
Because there was no up-to-date organi-
zational plan, there was no entrepreneur-
Insist that all board ial or strategic positioning. Events and
programs just sort of “happened,” and the
members help raise funds. organization lost its way.

3. An Apathetic Board. ISRE’s


most crucial weakness was its board.
Board members didn’t take time to visit
Hardly a year passed before the by the grant have been eliminated, and the organization or to look beyond the
organization reached a critical point. the organization provides only the same
executive director’s monthly report. They
Staff members were concerned but had few services it did before the expansion
relied on the director for all their infor-
no place to turn. They didn’t feel free to began. Some board members have
mation. In essence, the board abdicated
warn board members because they resigned amid much media attention.
its responsibility by ignoring symptoms
didn’t want to go over Bill’s head. Yet Public reaction to references about
that would have been obvious to a watch-
they didn’t trust Bill sufficiently to speak ISRE is, “Oh, are they still around?”
ful eye.
out—their jobs would be jeopardized, Observers question whether the organi-
they believed. Board members, who zation will survive another year.
rarely came to the home office, WHAT CAN YOU DO?
remained unaware of any problems.
They continued to rely on Bill as their As a board member, can you keep
WHAT WENT WRONG?
source of information for what hap- the same thing from happening to your
pened in ISRE’s daily operations. Since What went wrong at ISRE? Despite the organization? Yes, you can, if you keep a
all was well, why would they do organization’s strengths, a combination lookout for signs of dysfunction. Here are
otherwise? of fatal weaknesses interacted to spark a key symptoms to watch out for:
Professional staff began to leave, decline and subsequent “mean mood” at
discouraged by the situation. As they the organization. Three weaknesses are Ten Symptoms of a
resigned, they weren’t replaced because particularly important in this case: Dysfunctional Organization
grant funds were running out. Funding
Three Fatal Weaknesses 1. Lack of a Strategic Plan. There is
became a serious problem, but neither
no strategic plan and therefore no
Bill nor the board seemed able to mobi- 1. Inflexibility. The organization
way for the board to monitor the orga-
lize themselves to become fundraisers. lacked the ability to adapt. An organiza- nization. Plans generated by staff are
Bill was burned out, and the board was tion cannot grow while keeping its origi- rubber-stamped by board members,
uninterested. The board chair was over- nal form. As staff members increase in with little meaningful input.
March • April 1998

heard to say, “I’ll be damned if I’ll go to a number, their ability to connect face-to-
2. A Narrow Fundraising Base. The
development committee meeting!” face declines. The organization’s struc-
organization has not established a
In response to worsening finances, ture becomes more formal and imper- diverse funding base. Most of its fund-
the board voted to raise membership sonal. Bill wasn’t prepared to manage in ing comes from one or two sources.
fees. After all, they argued, ISRE had this new environment. He responded to Board members aren’t involved in
been providing additional services for threats to his management style by fundraising. Some board members

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If top managers are locked into hierarchical
leadership styles, they may need to be replaced.

don’t even donate their own money to 9. Unhappy Customers. Constituents turning people into decision-makers.
the organization—a disastrous sign of begin to complain about rude staff, Be sure the CEO and other top man-
apathy. unanswered mail, unreturned phone agers are well educated on shared-
calls, and unfulfilled promises. leadership techniques. If they are
3. Productivity Slowdown. Goals are
locked into hierarchical leadership
not being met. Little is accomplished 10. Loss of Key People. Board and styles, they may need to be replaced.
on projects. Reports are too opti- staff members depart.
(For more on shared leadership, see
mistic, lack supporting data, and
Henderson-Loney in “References.”
show the same results time after time. Ten Ways to Halt
For advice on firing the CEO, see
4. Staff-Board Breakdown. Staff mem- Organizational Decline Fram & Pearse in “References.”)
bers no longer ask board committees If you see signs of dysfunction, what
to meet with them. There is little com- 4. Open Lines of Communication.
should you do? Strike quickly before the Encourage get-togethers, meetings,
munication between members of a problem spirals out of control. Here are
board committee and the staff mem- and group activities that include both
steps to put a stop to organizational board and staff members. As a board
ber(s) assigned to it. decline: member, meet frequently with the
5. Fear of Change. Change is accepted 1. Create a Strategic Plan. Gather key CEO and other top managers. Be sure
reluctantly. Risks are not taken. staff, board members, and con- they’re not just saying what they think
6. Poor Communications. Staff mem- stituents for a day-long retreat. you want to hear. Don’t take their
bers feel they can’t speak out in meet- Together, fashion a strategic plan with word for everything; check it out
ings and therefore congregate in small action steps. yourself. Visit the site to verify infor-
groups afterward. They don’t under- Have the board see to it that the mation you’re given. Also, be sure all
stand how and why decisions are steps are carried out. Be sure the plan board members serve on board com-
made. They feel left out and unable to includes criteria the board can use to mittees. Interacting with staff on com-
answer board, constituent, or media evaluate the executive director. mittees is a good way to sense if there
questions. are morale problems. It’s also a good
2. Get Involved with Fundraising. way to learn how the organization’s
7. Declining Morale. There are appar- Insist that all board members help activities relate to its mission.
ent favorites among the staff. raise funds and donate their own
Consequently, staff members distrust money to the organization. Encourage 5. Commit to Change. If you want to
each other. Conflict and hostility the organization to diversify its fund- lead a healthy organization, you must
flourish, complaints become common, ing sources. One income source overcome people’s fear of change.
and people jump to unwarranted con- shouldn’t make up more than 40% of Help create an environment in which
clusions. the organization’s budget. (See innovation is encouraged and reward-
Muehrcke’s Are You Sitting on a Gold ed. Make sure all staff and board mem-
8. Financial Instability. Budget prob- Mine? in “References” for steps to cre- bers have opportunities to attend edu-
lems become more frequent and cational programs so that they are con-
ating a solid, diverse fundraising base.)
explanations more vague. The organi-
Nonprofit World, Vol. 16, No. 2

stantly learning together. (For more on


zation falls behind in its financial 3. Empower People. Nothing recharges creating a learning environment, see
obligations. a sluggish organization as quickly as
Gooding and Henderson-Loney in
“References.” For more on overcom-
ing people’s resistance to change, see
Don’t take the CEO’s word for Rosenberg in “References.”)
6. Prepare a Communications Policy.
everything; check it out yourself. Collaborate with staff to create a com-
munications policy. Clarify expecta-
tions so that all board and staff mem-
bers understand what’s expected of

20
New Model for the Next Century,” Nonprofit World,
September-October 1996.
Team-building skills will help board Howe, Fisher, The Board Member’s Guide to
Fundraising.
Ladner, Susan & Susan Zimny, “Fundraising with
and staff confront conflict. Your Board: Making It Work,” Nonprofit World,
September-October 1995.
Lauer, Larry D., “Achieving an Admired
Organization: The Essential Elements of
Communicating Nonprofits,” Nonprofit World,
September-October 1993.
Lauer, Larry D., “How Well Does Your Board
them and feel they are using their tal- riers between positions. Remember, Communicate?”, Nonprofit World, March-April 1997.
ents constructively. Be sure everyone the more flexibility, autonomy, and McKay, Shona, “Building Morale: The Key to
Successful Change,” Nonprofit World, May-June
has input into decisions that affect feeling of accomplishment people 1995.
them. (See Lauer in “References” for have in their jobs, the more likely Michaels, Mark, “CEO Evaluation: The Board’s
they are to stay—and to work hard Second Most Crucial Duty,” Nonprofit World, May-
more on the board’s communications June 1990.
responsibilities.) for the organization. Muehrcke, Jill, Are You Sitting on a Gold Mine?
Fundraising Self-Assessment Guide.
7. Promote Teams. Team-building is As a board member, you must rely Muehrcke, Jill, ed., Board Leadership &
one of the best ways to improve on the organization’s CEO and staff for Governance, Management & Planning, Personnel
& Human Resources Development,Profiles in
morale, commitment, and the sense much of your information. But you must Excellence, and Public Relations & Communi-
that everyone is working together for also take the time to know the organiza- cations, Leadership Series.
the same cause. Team-building skills tion, watch it carefully, and be alert for Neidert, David, “19th Century Boards Operating
in a 21st Century Word,” Nonprofit World, May-
will help board and staff confront con- danger signs. Remember, your vigilance June 1996.
flict and discuss problems openly. is vital to the organization. It may be the Rosenberg, DeAnne, “Eliminating Resistance to
difference between life and death. ■ Change: The Magic Formula,” Nonprofit World,
Once people realize that they are September-October 1992.
important to the team, they will be far Swanson, Andrew, “Supervising the Executive
more confident, motivated, and pro- Director,” Nonprofit World, May-June 1989.
Vaughn, Emmett T., “Outsourcing in the
ductive. Nonprofit Sector: A Strategic Approach to the
Challenges of Growth and Staffing,” Nonprofit
8. Review Finances. Review the organi- World, September-October 1997.
zation’s budget, financial policies, and Vitale, Katherine F., “Teams—the Essence of
cash flow position. Call for an audit of Quality,” Nonprofit World, May-June 1995.
Weisman, Carol, “Why You Need a Prenuptial
the organization’s finances. Find Agreement: Advice to the President and Executive
experts to help you chart a solid Director,” Nonprofit World, January-February 1995.
financial course for the organization. These publications are available through the
(For steps to financial empowerment, Society for Nonprofit Organizations’ Resource
see Brinckerhoff in “References.”) Center. For more information, see the Society’s
Resource Center Catalog, beginning on page 25 of
9. Survey Your Customers. Take a References this issue, or call 800-424-7367.
careful look at the organization from Brinckerhoff, Peter, “Are You Financially
Empowered? A Quiz,” Nonprofit World, January-
the point of view of its customers— February 1997. Lilya Wagner, Ed.D., CFRE, is senior research fel-
the people it serves. Request a survey Conroy, Charles P., “Staying Healthy after low with the Indiana University Center on
Expansion,” Nonprofit World, May-June 1997. Philanthropy, 550 West North Street, Suite 301,
to determine customers’ satisfaction Indianapolis, Indiana 46202-3162 (317-274-
Eadie, Douglas, “Boards Can’t Go It Alone: How
with the organization. Working with to Forge the Board-Executive Partnership,” 4200). She holds a doctorate in education from
staff, develop a marketing plan to Nonprofit World, March-April 1996. the University of Florida in Gainesville and mas-
Eadie, Douglas, “Master Change, Or Change Will ters’ degrees in journalism and music. She has
meet the customer needs identified by taught at the university and high school levels, is
Master You,” Nonprofit World, July-August 1996.
your survey. Eadie, Douglas & Alice Kethley, “Seven Keys to a a published writer of books and articles on many
Successful Board-Staff Retreat,” Nonprofit World, topics, and plays the flute and organ.
10. Take a Flexible Approach to November-December 1994.
Staffing. Encourage creative per- Fink, Arlene, and Jacqueline Kosecoff, How to
sonnel ideas, such as part-time, flex- Conduct Surveys. Mark Hager is a doctoral candidate in sociology
Fletcher, Kathleen Brown, “Increase Your Board’s at the University of Minnesota. His research
time, and teleworking arrangements. Fundraising,” Nonprofit World, May-June 1987. focuses on issues surrounding the decline and
March • April 1998

Consider using consulting firms and Fram, Eugene & Robert Pearse, “When Worse demise of nonprofit organizations. He has served
outsourcing options to maximize Comes to Worst: Terminating the Executive as a Peace Corps Volunteer and a fellow at Yale’s
Director,” Nonprofit World, November-December Program on Nonprofit Organizations. He is con-
resource and recover from unex- 1990. ducting his dissertation research under a fellow-
pected staff losses. (For more on Gooding, Cheryl, “Using Training Strategically,” ship from the Nonprofit Sector Research Fund.
consultants and outsourcing, see Nonprofit World, July-August 1996.
Harrington-Mackin, Deborah, The Team Building
Vaughn in “References.”) Work Tool Kit. Nonprofit World • Volume 16, Number 2 March/April 1998
Published by the Society for Nonprofit Organizations
toward breaking down old, rigid bar- Henderson-Loney, Jane, “Shared Leadership: A 6314 Odana Road, Suite 1, Madison, WI 53719 • (800) 424-7367

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