1. Has Emergo reached the end of the line in terms of its quality of service strategy?

In this case, study, Emergo Company is adding value to its products through quality
of service. It has in one way or another benefit to its products, which may help them
gain competitive advantage.
Reaching the end of line in terms of its quality of service quality is not an easy task.
In addition, as organizations try to be market leaders their competitors develop
various strategies with the intent of defeating them in the marketplace ratio. Quality of
service entails strategies that an organization must always focus. In fact, many
changes take place in the global market that Emergo must keep on updating to
remain market leaders.
The four steps that Emergo Company has taken to add value will in fact, go ahead to
increase demand for their services . Perhaps, these values for quality strategies
increase the pace in terms of maintaining consumer satisfaction and demand.
Consumer behavior keeps on changing, and so should Emergo company. The
strategy of Emergo is ongoing, meaning it has not reached an end of the line in terms
of Quality of service strategies. Emergo consumers are always dictated by quality
instead of price; this implies that value is added to the services and products through
ensuring that the quality is always up to the expectations of the consumer.
Competition between Emergo and other companies is inevitable; hence, the Emergo
Company should stay focused and be ahead of competitors and at the same time
maintain its efforts to add value to its services and products .In addition, the company
needs to improve its flexibility in order to enable suppliers and the company to make
adjustments in times of need, so as to maintain the pace of dynamic consumer
behavior. In a constantly evolving marketplace, it will be unrealistic to assert that
Emergo has reached the end of the line on issues pertaining strategies on quality of
service.

2. As a competitor to Emergo, what would be your options in response to Emergo’s

latest moves?

The main strategy to implement would be to overcome the leadership game that they
have. Apart from developing a counter game strategy, it would be essential to use
the Emergo success as a benchmark of implementing a similar strategy as we target
certain market segments. In most organizations, adjustments are made based on the
feedback from the consumer. Emergo company has not implemented such strategy;
hence, as a competitor I would develop a modern communication system that will
facilitate interviews, questionnaire and feedback process for the consumer. The
system will develop a link between the company and customers after the service has
taken place. This will help in sending information to clients that they are interested in
getting some feedback about on the quality of service provided by our company.
These will be the basis of improving on our company’s quality of service production.
The relationship between customer and our company is very crucial as this makes or
breaks an organizational. As a competitor, the company will respond to Everglos
move by developing a model that will manage customer relationship. The model’s
main intent is to create a difference between our company and Everglos Company by
maintaining customer related issues that will improve quality of service and increase
efficiency.

Generally, the company should comprehend that adding value of quality of service
entails providing more emphasis on the client’s needs and managing various
consumer perceptions. As a competitor, it is very essential to appraise the market
leader strategy, existing customer relationship, and strengthen on the promising
strategies