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Press Release 29
November 2010
037/EAD/2010 FOR IMMEDIATE
RELEASE
For the 2011 model year, the Lexus IS 250 has been updated to refresh its
exterior and interior appearance. As before, there are two variants
available – Lexus IS 250 Luxury and IS 250.
EXTERIOR
Customers can choose from two different interior colours with wood trim
for the IS 250 Luxury, coordinated with the six exterior colours, one of
which is new for 2011. This is a unique finish known as Starlight Black
which has photoluminescent glass flakes to give sparkles like a star-filled
night sky.
The front grille has been restyled in a way that creates more visual depth
while the slats have an image of flowing air. This not only expresses a low
centre of gravity but also gives a vibrant feel to the appearance of the IS
250.
The front bumper and lower grille area now take on a bolder and more 3-
dimensional feel. Each side of the lower grille area has an intake shape
that is visually connected to the brake cooling ducts.
At the rear, there is strong contrast between light and dark in the
character of the bumper. The rear combination lamps now have a more
unified colour tone with clear pink-smoked lenses on the indicators and
reverse lamps. Also new is the tip of the dual outlet tailpipes, which is now
circular and has thicker walls.
The IS 250 comes with 17-inch alloy rims with a new 10-spoke design that
conveys a sporty image. Like many performance oriented cars, the rear
tyres are wider (245/45 R 17) compared to those fitted at the front
(225/45 R 17).
INTERIOR
Though the exterior dimensions seem compact, the cabin of the IS 250
has a spacious feeling, thanks to the large surfaces and long character
lines around it. The instrument panel’s character lines softly flow towards
the driver and then cut back to form the hood for the meters. On the door
panels, the stylists have created a unique appearance with a raised
surface that runs from rear to front and then fluidly reverses direction to
form the door grip.
For a sportier and more premium feel, metallic ornamentation has been
added to areas like the steering wheel bezel, meter rings and glove box
door. Additionally, the steering wheel bezel shape also has a more 3-
dimensional design with a silver surface coating. The same silver coating
is also used for the paddle shifters on the right and left sides at the back
of the 3-spoke steering wheel.
As with other Lexus models, the IS 250 has Optitron meters which are
brighter than normal meters and have a 3-dimensional appearance to
enhance clarity. The speedometer and tachometer are now surrounded
with metallic rings to highlight the sporty nature of the IS 250. Warning
indicator rings inside the meters can be set to illuminate in different
colours at certain speeds to alert the driver visually. Each time the driver
switches on the engine, an illuminated ‘start-up’ sequence provides a
warm welcome, synonymous with Lexus hospitality.
For the IS 250 Luxury, there is a 13-speaker Lexus Premium Audio system
which delivers superlative quality of sound reproduction. A 6-CD in-dash
changer is provided and the system is MP3/WMA capable.
For the IS 250, the standard audio system is the Lexus Premium system
with 8 speakers; a 6-CD in-dash changer is also fitted. The audio system
now comes with USB and AUX connection points so music from personal
devices can also be played.
Customers who choose the optional Mark Levinson system would also
have to install the optional Lexus Navigation package as the display
screen is integrated. The Lexus Navigation system comes with a 7-inch
touch screen neatly housed in the dashboard and can be interfaced with
the reverse camera system. Bluetooth connectivity is also in the
Navigation Package, enabling mobile phones to be connected for
handsfree conversations and calls through the steering wheel controls.
PERFORMANCE
The adoption of D-4 direct injection technology reduces the intake mixture
temperature, which allows for a higher compression ratio, resulting in both
enhanced power output and fuel efficiency. Unlike conventional petrol
engines, this unit can control both injection timing and volume, for greater
precision. In addition, compression stroke injection is applied during cold
engine starts to increase exhaust gas temperature and expedite catalyst
warm-up, starting the chemical reaction that converts the poisonous
components in exhaust gases to harmless gases and moisture.
The IS 250’s front and rear suspension system provide superior handling
dynamics with a high threshold for more spirited driving. The suspension
With its high levels of performance, the IS 250 has to have enough
stopping power too. This comes from 296-mm ventilated disc brakes front
and 291-mm solid disc brakes at the rear with a brake-fade pressure
compensation system. A link-type variable ratio brake pedal provides a
progressive action combining optimum low-deceleration feel with
maximum high-deceleration power.
SAFETY
Since the 2009 model year, the IS 250 has had Lexus Vehicle Dynamic
Integrated Management (VDIM), a new concept of vehicle kinematics
control that integrates brake control, drive power control, steering control
and coordinated control with the automatic transmission. This is a very
advanced form of vehicle stability control and helps the driver to retain
control of the car in low traction conditions by automatically applying the
brakes to counteract understeer or oversteer and at the same time,
adjusting engine torque to match.
Inside the cabin, there are areas which are fitted with energy-absorbing
material to reduce injuries to the passengers. These areas include the
ceiling and roof pillars where the head may hit during an accident.
sides of each front seat will inflate and curtain airbags will also deploy
over the windows, providing protection and
reducing injuries. The airbag for the driver has a multi-stage inflation
strategy where the severity of the impact will determine the speed of
inflation.
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