Beruflich Dokumente
Kultur Dokumente
on Industry in Indonesia
Nowadays the world is in a global pandemic, caused by the spread of the coronavirus in
almost every corner of the world. So, What is coronavirus? A coronavirus is a group of viruses
that can cause disease in animals or humans. Several types of coronaviruses are known to cause
infections in the human respiratory tract starting from coughing colds and even more serious ones
such as MERS and SARS. A new type of Coronavirus has been found known as COVID-19.
Anyone can be infected with COVID-19. COVID-19 can spread from person to person
through sprarks of saliva that comes out of someone infected with COVID-19. Sparks that come
out of coughing, sneezing, or exhale then fall on objects and nearby surfaces. People who touch
objects or surfaces and then touch their faces, can be infected with COVID-19. Transmission of
COVID-19 can also occur if people inhale a spark that comes out of cough or breath of someone
infected with COVID-19. Therefore, we are required to keep a distance of more than 1 meter from
The spread of the Coronavirus itself has had an impact on The World Economy, both in
Terms of Trade, Investment, Tourism, Transportation, and Manufacturing sectors. In addition, the
spread of the coronavirus has an impact on the industrial sector, such as the food and beverage,
As part of the prevention of the spread of the Coronavirus, several government agencies
and offices in Indonesia have issued Work From Home (WFH) policies for their employees. For
an agreed situation. For example, for food needs, health, safety, and must be reported to the direct
supervisor. If there is an important meeting that must be attended, workers who are carrying out
tasks in their place of residence (WFH) can attend the meeting via teleconference or video
One of the impacts of this WFH policy is the sector who have business interests with the
crowd. WFH itself there is something that can be done, something that cannot be done. That can
be done maybe like an administration. But if it's the production part, it’s impossible for the tools
to be brought home. Another example is the job of maintaining a shop, which certainly cannot be
done from home. Things that currently need to be done to reduce the spread of COVID-19 are
maintaining physical contact when outdoors activities, maintaining social products, and limiting
Nowadays, the industry is undergoing significant changes. This caused by the suggestions
from the government not to leave the house to slow down the spread of COVID-19, making people
stay more at home. And also restrictions on operating hours to the closure of several shopping
centers in several regions, made the retail industry battered. Because the decision to open or not
the business depends on the shopping center policy. This has a significant impact such as
decreasing daily income, in the food & beverage industries such as restaurants, cafes, etc. And
affected industries by the spread of COVID-19. However, in terms of the percentage decrease in
daily income, the retail industry is the largest with a decrease of up to 32 percent. The important
thing for the business owners in this time is to prioritize the running of business cash flow well,
compared to thinking about profit. Business owners need to make temporary business process
From dynamic organizations that we learned. With this Corona pandemic, we can still run
this food & beverage and fashion retail industries, by working from home. To avoid meeting face
to face, the owners of this industry can use the virtual team, By holding meetings with the
employee via online video calls like zoom, skype, etc. To monitor the performance of their
employees, industry owners can also use e-mail or online chat like WhatsApp to receive work
There are practical steps to keep business cash flow positive, the first thing to do is create
a team to review existing businesses, then recognize the customer base and its needs, and keep in
contact with loyal customers in the industry by using a customer database to always communicate
existing promotions via E-mail, or WhatsApp. Then, focusing on promotion for takeaway delivery
because the demand is increasing. For the food & beverage and retail industries, which were
originally offline stores, can start innovating with the online store, so they can still get buyers from
home. They can use couriers from online motorcycle taxis to deliver the food and drinks they sell
online. This also applies to retail industry owners, they can use the couriers from the goods delivery
To introduce the products they sell, food & beverage, and the retail industry can utilize
social media like Instagram, Twitter, Facebook, YouTube, and Tiktok. It can be also a place to
promote their products. In addition to optimizing their work, these industries can also create
Applications and Websites to become a platform for the products they sell on the internet. To
increase their income, these business people can make a variety of attractive online shopping
promos such as discounts promos, buy 2 get 1 free, promo family packages, etc.
confidence by positioning itself as a business that pays attention to consumers and all business
stakeholders related to hygiene. Protect employees and consumers with the use of masks, hand
environment.
and retail industries are by reviewing the business, getting to know the customer base and its needs,
simplifying business processes, classifying products that are easy to sell. And then digitizing
business products into catalogs that are easily shared, and providing incentives to employees who
are able to give good performance in difficult circumstances like now. Compared to closing their
businesses, if the things mentioned earlier are done and running as they should, the existing food
& beverage and retail industries can continue to run in the midst of the corona pandemic, and they
Andriani, D. (2020, March 30). Dampak Virus Corona, Pendapatan Peritel Melemah. Retrieved April 8,
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pendapatan-peritel-melemah
Oktavira, B. A. (2020, April 3). Ketentuan Pelaksanaan Work From Home di Tengah Wabah Corona.
Retrieved April 8, 2020, from Klinik:
https://www.hukumonline.com/klinik/detail/ulasan/lt5e7326fd25227/ketentuan-pelaksanaan-i-
work-from-home-i-di-tengah-wabah-corona
WHO. (2020, April 9). Pertanyaan dan jawaban terkait Coronavirus. Retrieved from QA for Public:
https://www.who.int/indonesia/news/novel-coronavirus/qa-for-public