John Whitmore

John@JohnWhitmore.com
Grapevine, Texas 76051
http://www.behance.net/johnwhitmore
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Bio
Five plus years of print design and more than two years web development experience gives me a
diverse set of skills that enables me to manage, design, printed campaigns and standards based web
sites. In addition, I have a strong desire for continuous learning, quality work, and team efforts that
produce measurable results.
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Skills
• Proven ability to manage design and production teams and develop and maintain branding
standards for internal and external customers.
• Ability to create designs, concepts, and sample layouts based on knowledge of layout principles,
esthetic design concepts and brand standards.
• Coordinating production with a variety of vendors, monitor adherence to corporate brand
standards and ensure projects stay on schedule and under budget.
• Experienced digital photographer/director, product and location shoots as well as post-
production techniques.
• Interacts well with all members of the marketing/sales team(s) and representatives of other
departments to gain insight and direction. Exceptional analytical to creative translation skills.
• Excellent visual skills with high attention to detail and the ability to prioritize and manage multiple
projects at once.
• Demonstrated ability to successfully translate complex ideas into compelling, intuitive visuals for
a highly visual community.
• Excellent typography skills, an understanding of visual systems, an eye for detail and an
excellent knowledge of design history.
• Above Average software knowledge including Adobe Creative Suite: InDesign, Illustrator,
Photoshop (Mac and PC), including Fireworks, Dreamweaver, Flash, After Effects, and
QuickTime Pro; WebEx; and MS Office.
• Proven ability to come up with a number of ideas for a variety of ongoing assignments.
• Solid XHTML, CSS hand coding and familiarity with JQuery, DOM, PHP, XML.
• Knowledgeable social media, digital marketing and facebook ads.
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Work Experience
Senior Graphic Designer
Coppell, Texas
Craftmade Int'l. Inc.
June, 2008 - Present

Consultant to FTE.
Entrusted with the production and subsequent redesigns of the company's Catalog. Nearing a quarter
million in actual costs and accounting for fifty percent of specialty sales that total upwards of 35 million
in revenue. Lead the development of strict formatting guidelines and implemented the highest quality
catalog in company history. Streamlined production and reduced staffing needs from five to two people
the following year. Continuous improvements are on going. Maintains the corporate intranet content and
design.
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 Freelance Design Consultant
DFW, Texas
The Creative Group
March, 2007 - March, 2009

Ivey and Associates - Minyard's Groc. Rebranding and In Store Signage

Toni and Guy - TiGi Product Div.
Daltile Flooring - Product Launches: Multiple contract extensions were awarded.
Square 1 Agency - Daltile/Dr.Pepper & Wendy's
Home Interiors - Catalog Production
Harcourt School Publishers - Marketing/Promo.
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Corrections/Editor - Contract
Dallas, Texas
Taylor Publishing
January, 2007 - April, 2007

Accurately edit client files in a timely manner on the native platform and program version. Perform color
correction and image retouching/enhancements. Assure file conformance to established printing and
naming standards. Troubleshoot and resolve software and font issues on Mac and PC platforms. Print
and inspect proofs against digital files and customer printed submissions. Sign for accountability and
send for final inspection.
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Production Artist
Irving, Texas
B & F Systems
May, 2006 - December, 2006

Production of print ready mechanical layouts for packaging, brochures, tabloids, catalogs, and sell
sheets. Honed my ability to work well under pressure and maintain great design work within tight
deadlines. Demonstrated excellent personal communication and design skills to accomplish the near
impossible, keeping clients happy. Caught and changed a caption in the company catalog from a
statement of fact to a suggestion, thus eliminating company liability.
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PrePress Operator - Contract

Dallas Texas
Taylor Publishing
01/2006 - 05/2006

Inspect client files in a timely manner on the native platform and program version. Mark up color
correction and font warnings. Assure file conformance to established printing and naming standards.
Troubleshoot and resolve software and font issues on Mac and IBM platforms. Print and inspect proofs
against digital files and customer printed submissions. Sign for accountability and send for inspection.
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Education
AA (Hon)
2003 - 2005
Art Institute of Dallas, Dallas, Texas
 Graphic Design 3.5 Grade Point Average