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5 T H E M ATC H 25 GAME
9 0 – 15 33 SET
U N D E RW E A R Q&A
R A FA & TO M M Y B I O
15 0 – 30 43 M ATC H
I N T RO D U C I N G P R E S S C O N TAC T S
M O D E R N TA I L O R I N G
21 0 – 40
F R AG R A N C E
3
THE
MATCH
P R E S S R E L E A S E
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The campaign imagery was photographed
ANNOUNCES
online, and out-of-home media placements
worldwide. To further support the global
initiative and collaboration, Nadal will
RAFAEL NADAL attend exclusive Tommy Hilfiger launch
events in North America, Europe and
AS GLOBAL BRAND Asia. The campaign will also include the
launch of TH Bold, Nadal’s fragrance for
The internationally renowned, record- The Fall 2015 Tommy Hilfiger underwear
setting tennis icon will appear in the collection refreshes classic styles with
‘ To mmy H i l f iger ’ under wear, t a i lor e d updated fits, revamped fabrics and
and ‘TH Bold’ campaigns , beginning elevated details. Design innovations
Fall 2015. combine with premium fabrics for a result
that’s sophisticated, durable and essential
AMSTERDAM, THE NETHERLANDS for everyday comfort. The Fall 2015
(August 25, 2015) – Tommy Hilfiger, which Tommy Hilfiger Tailored collection features
is owned by PVH Corp. [NYSE: PVH], sharp silhouettes, modern tailoring and
announces that internationally renowned rich textures.
tennis star Rafael Nadal will appear as
the global brand ambassador for Tommy Born in 1986 in Manacor, Spain, Nadal has
Hilfiger underwear, Tommy Hilfiger Tailored, ranked amongst the world’s top five tennis
and the new fragrance TH Bold, beginning players since 2003. Widely regarded as one
in Fall 2015. The collections are available of the greatest professional tennis players
at Tommy Hilfiger stores globally, through in history, at the age of 24 he became the
select wholesale partners and online at youngest athlete to complete the “Grand
tommy.com. Slam” and is the second male player in
the world to have completed the “Career
“Rafael Nadal has been a longtime personal Golden Slam” after winning the French,
friend and supporter of our brand, and Australian and U.S. Opens; Wimbledon;
I’m continually inspired by his dedication and a 2008 Olympic gold medal. Nadal
and passion for his sport,” said Tommy currently holds a record for his nine
Hilfiger. “This exclusive partnership French Open victories – the most won by
brings one of the greatest athletes of this a single player – including five consecutive
generation into our Tommy family. Rafael title wins.
embodies an effortless sense of style that
exemplifies and reflects our brand spirit –
he’s confident, fun and cool.”
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0 – 15
U N D E R W E A R
8 9
TOMMY HILFIGER
UNDERWEAR
The Tommy Hilfiger underwear collection features
innovative designs that combine elevated details and
precision fit with functionality. Premium quality fabrics
guarantee exceptional wear, while styles reflect a
polished aesthetic – all with a timeless, sophisticated
appeal.
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C OT TO N T R U N K I C O N
A N I C O N I C S I G N AT U R E WA I S T B A N D
C O M B I N E D W I T H C O M F O RTA B L E
E V E RY DAY C OT TO N S T R E T C H .
M I C R O LO W R I S E F L E X
F O U R - WAY S T R E T C H A N D S O F T C OT TO N
C R E AT E A U N I Q U E F I T, F I N I S H E D W I T H
A S L E E K M I C RO F I B E R WA I S T B A N D.
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0 – 30
I N T R O D U C I N G
M O D E R N T A I L O R I N G
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TOMMY HILFIGER
TAILORED
Tommy Hilfiger Tailored integrates a sharp, sophisticated
style with the brand’s American menswear heritage .
From structured suiting to casual weekend wear,
classics are modernized with precision fit, updated
cuts, rich colors and luxe details. In both traditional
tailoring and softer seasonal silhouettes, designs are
executed with premium fabrics including superfine
Italian merino wool and luxur y cashmere yarns.
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T H E R A FA E L N A DA L
F O R TO M M Y H I L F I G E R
TA I LO R E D S U I T
T H E Q U I N T E S S E N T I A L TA I L O R E D
T WO - P I E C E S U I T F E AT U R E S N AV Y B L U E
V I R G I N WO O L .
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0 – 40
F R A G R A N C E
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S T R O N G A N D S P O RT Y,
TH BOLD IS MADE FOR THE REBEL
W H O P L AYS TO W I N
T H B O L D C E L E B R AT E S T H E TO M M Y H I L F I G E R S P I R I T
O F D E T E R M I N AT I O N A N D C O N F I D E N C E –
A U N I Q U E LY P OW E R F U L B L E N D. W I T H A F U S I O N
O F C R I S P C I T RU S , H E R B A L A N D S P I C Y N OT E S ,
T H E M A S C U L I N E F R AG R A N C E S P E A K S TO T H E
M O D E R N M A N W H O ’ S I N T E N S E LY PA S S I O N AT E
A N D H A S A D E S I R E TO L I V E B O L D LY.
22
GAME
B E H I N D T H E S C E N E S
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From underwear
to suiting, Tommy’s
designs are top quality
and always show a
strong attention to
detail and comfort.
R A F A E L N A D A L
08:00
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Invest in quality;
a classic tailored suit
will last a lifetime and
carry you a long way.
R A F A E L N A D A L
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Tommy is the master
of classic, cool style, and
I like how his designs
are so easy to wear.
R A F A E L N A D A L
31
SET
Q & A , R A F A & T O M M Y B I O
32 33
35
RAFAEL At the age of 24 he became the
youngest athlete to complete the
“Grand Slam” and is the second
NADAL BIO male player in the world, after
Andre Agassi, to have completed
the “Career Golden Slam” after
Rafael Nadal was born in 1986 in winning the French, Australian
Mallorca, Spain, and has ranked and U.S. Opens, Wimbledon, and a
amongst the world’s top five 2008 Olympic gold medal.
tennis players since 2003. He is
known for his two nicknames, To date Nadal has won 14 Grand
“Rafa” and “The King of Clay,” Slam singles titles, a record 27 ATP
coined for his domination on clay World Tour Masters 1000, and 15
tennis cour ts. ATP World Tour 500 tournaments.
He is one of only two male players
Nadal’s interest in tennis began as in histor y who has won at least
a child, when he was introduced to two Grand Slam titles on three
the spor t by his uncle . At the age different surfaces – hard cour t,
of 14 he relocated to Barcelona grass and clay. He is also the only
to pursue tennis training, at 15 he player to have won at least one
turned professional and joined the Grand Slam tournament for 10
junior circuit, and at 17 he won consecutive years.
the ATP Newcomer of the Year
Award. In 2007 Nadal founded the
Rafa Nadal Foundation with the
In 2003, at just 19 years old, Nadal mission to provide a better
won the French Open the first lifestyle for young people
time he played in the renowned around the world and suppor t
tournament; he went on to win marginalized youth who are at
the French Open nine times, and risk of exclusion from society.
now holds the record for most The foundation aims to combine
wins by a male player at a single educational and spor ts programs
tournament. to offer deprived children an
oppor tunity to grow and develop
respect, trust and integration.
36
TOMMY In 1995, Hilfiger launched The
Tommy Hilfiger Corporate
Foundation in an effort to give
HILFIGER BIO back on a global scale through
educational and cultural programs
including the Fresh Air Fund, the
Tommy Hilfiger is one of the world’s Martin Luther King Jr. National
leading designer lifestyle brands Memorial Project, Breast Health
and is internationally recognized International and the Millennium
for celebrating the essence of Promise initiative to eliminate
classic American cool style , extreme poverty in Africa. In 2010,
featuring preppy with a twist Millennium Promise named Hilfiger
designs. Under Hilfiger’s guidance , as its first MDG (Millennium
vision, and leadership as Principal Development Goals) Global Leader.
Designer, Tommy Hilfiger has
become one of a few international Hilfiger’s vast body of influence
brands for apparel, accessories and was honored in 2012 by the Council
home . of Fashion Designers of America,
which presented him with the
Hilfiger introduced his first CFDA’s prestigious Geoffrey Beene
signature collection in 1985 by Lifetime Achievement Award.
modernizing button-down shirts,
chinos, and other time-honored
classics with updated fits and details.
The relaxed, youthful attitude of
his first designs has remained a
distinctive hallmark throughout all
of Hilfiger’s subsequent collections.
The business has grown from a
single menswear collection in 1985
to a global lifestyle brand achieving
over US $6.7 billion dollars in retail
sales in 2014. There are over 1,400
Tommy Hilfiger stores in more
than 90 countries on five continents.
39
COMPANY Tommy Hilfiger, which
acquired by PVH Corp. in 2010,
was
40
MATCH
P R E S S C O N T A C T S
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Sr. Pu bl i c R e l at io n s M a n a g e r, V P M a r ke t in g a n d B r a n d U n limited PR T + 86 21 2213 9898 – 8121 T + 971 4 330 40 30
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ab d el.e lhamr i@tommy. com Mari anne L enaer t s PR D ApS Networ k PR
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