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Discipline: New Media Design

Neety Rai Email : neety.rai@gmail.com


Ph no: +919724078440

OBJECTIVE INDUSTRY PROJECTS


To Understand the Applications of Design in the • Trol.ly
Industry contribute my Experience and Design A social media application for Facebook which facilitates recommendation and converstion about online
learnings from NID. Exploring opportunities to work shopping among friends. It is a virtual replication of ‘ Word of Mouth Advertising‘ for online stores. Trol.
on projects which approach Unconventional mediums ly has a reward system for the users to engage and earn. This application ‘appvertises’ for online stores,
and alternatives to Interaction and Communication. facilitating recommendation from friends, trust and social presence.
To Work, Explore and Learn continuously aiming at Process involved : Concept Design, Logo Design, User experience design, Interface design (Wireframing,
achieving recognition in the field of Design. Low fi, and High fidelity Prototyping), making Teaser Videos and Client Presentations.
• Tryfind.it
EDUCATION A social gaming application for Facebook. The game is played around photographs, and it is about
Post Graduation - guessing the location where the photograph was taken. Users can tag annotations and clues on the
New Media Design (December 2010) photograph and send challenges to their friends. This application aims to promote travel and tourism
National Institute of Design , Gandhinagar. industry.
Graduation - Process involved : Ideation and Concept Design, Logo Design, User experience design, Interface design
Bsc. Biotechnology (May 2008) (Wireframing, Low fi, and High fidelity Prototyping).
M. S Ramiah College, Bangalore. • Fastest Fifty
KNOWLEDGE/ METHODS This social gaming application by Google was launched in Orkut for IPL 2010. The game revolved around
guessing the player who will score the fastest fifty runs. A lucky guesser could win gifts from Google.
Field Observation, Personas, Scenarios, Elements
Process involved : Wireframing and UI design.
of Design, Color and Form, Ideation and
Conceptualisation, User study and Analysis, Social • Adepto
Media Research and Strategy, Ergonomics, GUI A social media solutions company formed by ex - Googlers Prem Pillai and Kiran Kumar. The company
principles, Film making, 2d Animation, Stop Motion focuses on social media strategies and advertising for companies.
Animation, Sound Design and Editing, Paper Work involved : Branding , Stationery design , Logo design, Website design.
prototyping, Video prototyping, Wire framing, Story
RECOGNITION
boarding.
- Won the Microsoft Academic Showcase Award, USID International Conference, ‘09 for the Project-
TOOLS Jollymate (Assistive Technology for Dyslexia)
Adobe Premiere Pro, Adobe After Effects, Adobe - Honoured as ‘Pride of NID’ for project ‘Jollymate’ on the 30th NID Convocation 09’.
- Trol.ly was one of the selected entries for The Economic Times Power of Ideas 2010 at IIM A , also
Photoshop, Adobe Illustrator, Adobe In Design and
mentioned by UTV CXO as ‘Original Indian Software’.
Adobe Soundbooth. Corel Draw, Adobe Flash, Sony
- ‘Rickshaw’ short film : Selected in top 100 entries for You Tube’s ‘Life in a Day’ experiment by
Sound Forge, Acoustica Mixcraft, Mixed Media, Filmmakers Ridley Scott & Kevin McDonald.
Sketching, Photography. - District Champion in Athletics - Discus Throw, Shot put, Marathon.

Pg 1 of 2 neety.rai@gmail.com
Discipline: New Media Design

Neety Rai Email : neety.rai@gmail.com


Ph no: +919724078440

WORKSHOPS ATTENDED ACADEMIC PROJECTS


- Cultural probes and generative design tools - Conducted • Mini Theatre - An interactive space – Exploring New Media on the basis of Performance arts, after
by Design Research lab, T Mobile, Germany. researching on the History of Performance arts and Cultural differences and variation in it. Understanding
- Bodies and Spaces - Conducted by Attakkalari Centre for ‘Performance’ and its intangible elements, User study and Research and Exploration on Spaces and
Movement Arts, Bangalore.
Ambience.
- Electronic Music - Conducted by Cal Arts, California.
Art n Expressions - Sujata Dharap - Painter & Mural Designer, • Assistive Technology for Dyslexia – Conceptualising, designing and prototyping of ‘Jollymate’-
Ms. Rashmi - Potter and Sculptor. a portable notebook helping children with learning disability to write upper & lower case letters and
- Interactive maps and Map Mashups - Conducted by number forms.
Michael P. Peterson , Chairman- International Cartographic • Remembrance - A short film about Nostalgia and how someone can haunt our thoughts. Explorations
Association. on handling of the camera and Video editing on Final cut pro.
- Information Through Photography - Conducted by
Australian Photographer, Terence Hollow • Auditory Awareness - Experiment on Sound and Sound Awareness, experimented on Campus through
Sound Navigation and Identification.
INTERESTS
User Experience Design, Interaction design, Social Media • The Invisible Word - A short film based on an incident in a student’s life and the lesson learnt.
Research and Strategy, Communication Design (Graphic, Understanding the whole cycle of movie production. From sensitizing to Semiotics and Artistic expression,
Sound, Video, Motion Graphics, Animation), Performance Pre-production work like Conceptualizing and Scripting, Planning and Story boarding, Understanding
arts, Travel, Eco energy and Lifestyle. Lighting and Sound , to Post-production work of Editing and Mastering, Publicity and Posters.

CO - CURRICULAR ACTVITIES • ATM for Senior citizens - Understanding HCI with respect to Ergonomics and Behavior of Senior
- passionate about Music, Dance, Poetry, Travelling, citizens. Redesigning an ATM according to their Anthropometric measurements and Visual ergonomics
Photography, Volleyball and Drumming. with Use case scenarios.
- have served Leadership as the School Captain and the • Designing an Online Food Ordering System - Designing a website for online food ordering system.
School Prefect. Defining structure, hierarchy & navigation for Information Architecture with Persona Generation and
- am active on Stage - Anchoring, Acting, Dancing, Prototyping of the System.
- was the Sub - Editor in the School Editorial board, and an
active contributor in College. • Animation – Understanding basics of 2D animation and Stop Motion. Walkcycle and Flipbook Animation
- have choreographed Dances throughout School, College, using Lunchbox. Animation using Flash. Pre - production work - Character generation, Animatix, Lip syncing.
and NID fest - Monsoon Fiesta 08’ & 09’, remixed and Post production and audio on Adobe Premiere Pro.
created Sound tracks for ‘Bus yun hi’ 09’- NID production.

Pg 2 of 2 neety.rai@gmail.com

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