Beruflich Dokumente
Kultur Dokumente
Appropriate details support Most details support main Few details support main No details to support main
main idea idea idea idea
Accurate and detailed Accurate information for Lacking accurate information Information is not accurate
Content 50% information almost all subject matter Inadequate information is not Information does not support
Information adequately Information is mostly clearly supportive of the visual’s purpose
supports purpose of visual adequate and supportive of visual’s purpose
visual’s purpose
Topic and title clear and Topic and title are mostly Topic and title difficult to Topic and title are not clearly
easily identified clear and easily identified identify identified
Main idea is clearly Main idea is appropriate to Main idea not clearly stated No main idea
Focus 20% appropriate to topic topic Few illustrations complement Illustrations do not
All illustrations complement Most illustrations purpose of visual complement purpose of
purpose of visual complement purpose of visual
visual
Outstanding use of color, Adequate use of color, Inappropriate use of color, Little attempt to use color,
design, and space design, and space design, and space design and space
Original and creative Design is adequate Design lacks creativity appropriately
Visual Appeal 20%
design Overall design is mostly Lack of harmonious design Design is dull
Overall design is pleasing pleasing and harmonious in presentation Project has sloppy
and harmonious appearance
Free of grammatical errors Mostly free of grammatical Frequent grammatical errors Too frequent grammatical
No excess glue, torn errors Excess glue, torn edges, and errors
edges, mark-outs Little use of excess glue, mark-outs Distractive elements make
Mechanics 10%
Words are legible and torn edges, mark-outs Presentation is illegible and illustration ineffective
pertinent to topic Most words are legible and confusing
pertinent to topic